Research on the Dimensions of College Students' Entrepreneurial Network Orientation

DOI

10.2991/icmess-18.2018.232How to use a DOI?

Keywords

Entrepreneurial networks; Entrepreneurs; Network orientation; Dimension test

Abstract

Network orientation refers to the attitudes and tendencies to utilize social network relations, it has gradually attracted the attention of scholars in the study of entrepreneurship, and most existing researches are from organizational level to explore. In this paper, through the review and summary of the related research literature, extracts the dimensions and measurement indicators of college students at the entrepreneurial level. Then, a quantitative study is conducted using the questionnaire survey method to verify the proposed dimensions and design scales. The results found that the network orientation of college students can be divided into three dimensions: network cooperation, network construction, and network awareness. There are 11 items that can respond to different dimensions. This study is an empirical exploration of the network-oriented approach at the individual level, which enriches the relevant research on individual network orientation and is beneficial to helping and guiding college students to develop and use network relationships in practice.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Qi Zhang
AU  - Minglin Zhang
AU  - Lingming Zeng
PY  - 2018/06
DA  - 2018/06
TI  - Research on the Dimensions of College Students' Entrepreneurial Network Orientation
BT  - Proceedings of the 2018 2nd International Conference on Management, Education and Social Science (ICMESS 2018)
PB  - Atlantis Press
SP  - 1045
EP  - 1050
SN  - 2352-5398
UR  - https://doi.org/10.2991/icmess-18.2018.232
DO  - 10.2991/icmess-18.2018.232
ID  - Zhang2018/06
ER  -