Proceedings of the 2023 4th International Conference on Management Science and Engineering Management (ICMSEM 2023)

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Research on Evaluation and Promotion Strategies of Service Quality of Airports in Mongolian

Authors
Davaajav.G1, Ziyun Wu1, Bin Ji1, *
1School of Traffic & Transportation Engineering, Central South University, Changsha, Hunan, China
*Corresponding author. Email: csujibin@126.com
Corresponding Author
Bin Ji
Available Online 9 October 2023.
DOI
10.2991/978-94-6463-256-9_42How to use a DOI?
Keywords
Airport service quality; Genghis Khan international airport; Mongolian airport; Passenger service
Abstract

The competitiveness of airlines is mainly reflected in the quality of service provided at airports. Assessing the adequacy of airport services can effectively help airport decision-makers to tap into market demand and identify the shortcomings of current management practices and the causes of differences in passenger satisfaction. The study evaluates and assesses the quality of airport services in Mongolia by using a combination of qualitative and quantitative methods to aid decision-making to improve the competitiveness of airlines. This study created a series of questionnaires for Mongolian consumers and polled 320 passengers to understand better how airport service quality is perceived by Mongolian customers and the factors that affect it. In order to comprehend the deficiencies of airline services and to suggest solutions, the data was statistically analyzed. The study additionally investigates two factors that influence the standard of airport services and how consumers in Mongolia see those services, and made recommendations to enhance their competitiveness.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 4th International Conference on Management Science and Engineering Management (ICMSEM 2023)
Series
Advances in Economics, Business and Management Research
Publication Date
9 October 2023
ISBN
10.2991/978-94-6463-256-9_42
ISSN
2352-5428
DOI
10.2991/978-94-6463-256-9_42How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Davaajav.G
AU  - Ziyun Wu
AU  - Bin Ji
PY  - 2023
DA  - 2023/10/09
TI  - Research on Evaluation and Promotion Strategies of Service Quality of Airports in Mongolian
BT  - Proceedings of the 2023 4th International Conference on Management Science and Engineering Management (ICMSEM 2023)
PB  - Atlantis Press
SP  - 413
EP  - 419
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-256-9_42
DO  - 10.2991/978-94-6463-256-9_42
ID  - 2023
ER  -