Cultural Perception on Anime Fans in Medan City

DOI

10.2991/icomacs-18.2018.26How to use a DOI?

Keywords

cultural perception; cultural studies; otaku; anime fan

Abstract

Anime has become a custom consumed by otaku (anime lovers). Indeed, in the everyday behavior, there is a mixing between anime language and the national language used; it becomes an ideology in life and behavior. So, otaku is a thing that is not separated on the study of cultural communication itself. The purpose of this research is to analyze cultural perception and cultural consumption to otaku in Medan city. The theory used in the research is Cultural Perception, Culture of Media Consumption and Cultural Studies. The method used in this research is descriptive qualitative. The result of the research is otaku in Medan City perceiving their culture according to the values and norms in place although there is mixing with Japanese culture. Level of anime fans are different, there are high, middle and low.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Irhazt Angga Denilza
AU  - Rahmanita Ginting
PY  - 2018/10
DA  - 2018/10
TI  - Cultural Perception on Anime Fans in Medan City
BT  - Proceedings of the International Conference on Media and Communication Studies (ICOMACS 2018)
PB  - Atlantis Press
SP  - 110
EP  - 113
SN  - 2352-5398
UR  - https://doi.org/10.2991/icomacs-18.2018.26
DO  - 10.2991/icomacs-18.2018.26
ID  - Denilza2018/10
ER  -