Analysis of Communication Patterns for Expectation Family Program
- 10.2991/assehr.k.201219.020How to use a DOI?
- Communication Patterns, Family Hope Program (PKH), Independent Community
Program Keluarga Harapan also known in English as Family Hope Program (PKH) is a government policy program to empower the community. PKH is given to the community aiming to make the community living independently in their daily and future lives. This study aims to determine the communication patterns of PKH companions in carrying out the PKH assistance process. This research was conducted in Sukaraja District, Seluma Regency, Bengkulu Province. The technique of determining the Informant used was Purposive Sampling one. Data analysis was conducted using an interactive model. The results showed that the confirmed PKH companion’s communication pattern was still one way, so that the message conveyed did not hypnotize the KPM and the way of conveying the message also did not arouse the needs of the KPM. The communication running between PKH facilitators and the KPM Community is passive. The average KPM community does not know the true purpose of PKH. The improvement of PKH companion communication patterns should be done by means of message content that can touch emotions, attract and match what the KPM community wants. In addition, PKH facilitators provide education to KPM about PKH goals, and guidance patiently and continuously.
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Eceh Trisna Ayuh AU - Titi Darmi AU - Novliza Eka Patrisia PY - 2020 DA - 2020/12/21 TI - Analysis of Communication Patterns for Expectation Family Program BT - Proceedings of the 6th International Conference on Social and Political Sciences (ICOSAPS 2020) PB - Atlantis Press SP - 133 EP - 138 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.201219.020 DO - 10.2991/assehr.k.201219.020 ID - Ayuh2020 ER -