The Role of Public Relations at the Sukoharjo Resort Police Institute

DOI

10.2991/978-2-494069-77-0_41How to use a DOI?

Keywords

The Role of Public Relations; Sukoharjo Police; Communication

Abstract

Public relations has an important and crucial role in representing the communication between the Indonesian National Police (Polri) and the community. The role of Police Public Relations is not only to build a positive image. But it also helps in improving performance to achieve the goals of the police institution so that it can be more trusted by the community. In carrying out its role, public relations need to minimize obstacles so as not to decrease public confidence in the National Police, which has the slogan to protect, protect, and serve the community. Therefore, this study was conducted to determine and examine the role of public relations in the Sukoharjo Resort Police (Polres) based on Ruslan who stated that the role of public relations consisted of communicators, building relationships, reserve management, and creating an image. This study uses a qualitative research method approach that emphasizes the actual situation from the results of data collection carried out through in-depth interviews with four sources, namely Public Relations personnel of the Sukoharjo Resort Police. The data findings were analyzed by data reduction, data presentation, concluding, and validating data triangulation. As a result, this research shows that the role of public relations in the Sukoharjo Resort Police Institute is what was stated by Ruslan. The role of public relations is as a communicator to bridge the relationship between internal and external publics, foster good relations with various media and other stakeholders, a supporter of policy leadership and the duties of police institutions, and create a positive image of the Police towards the community through the publication of Polri activities.

Copyright

© 2022 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Basuki Wahyu Utomo
AU  - Sri Hastjarjo
AU  - Andre Rahmanto
PY  - 2022
DA  - 2022/12/30
TI  - The Role of Public Relations at the Sukoharjo Resort Police Institute
BT  - Proceedings of the 7th International Conference on Social and Political Sciences (ICoSaPS 2022)
PB  - Atlantis Press
SP  - 300
EP  - 305
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-77-0_41
DO  - 10.2991/978-2-494069-77-0_41
ID  - Utomo2022
ER  -