Proceedings of the 2019 International Conference on Pedagogy, Communication and Sociology (ICPCS 2019)

Research on the Female Image-Building in Mass Media

Authors
Muxi Chen, Quanhong Jiang
Corresponding Author
Quanhong Jiang
Available Online May 2019.
DOI
10.2991/icpcs-19.2019.63How to use a DOI?
Keywords
media, gender awareness, female image, image-building
Abstract

Mass communication is an indispensable carrier of public opinion and has a profound influence on social cognition. Women are both communicators and audience. Mass communication plays an inestimable role to promote the progress of female ideology in the process of development but at the same time mass communication also makes the female image in the process of transmission distortion of misunderstanding because it is easily affected by many factors. Based on the cultural perspective of the construction of female figure, this paper analyzes the present situation and existing problems of female figures in mass media and puts forward some suggestions.

Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2019 International Conference on Pedagogy, Communication and Sociology (ICPCS 2019)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
May 2019
ISBN
10.2991/icpcs-19.2019.63
ISSN
2352-5398
DOI
10.2991/icpcs-19.2019.63How to use a DOI?
Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Muxi Chen
AU  - Quanhong Jiang
PY  - 2019/05
DA  - 2019/05
TI  - Research on the Female Image-Building in Mass Media
BT  - Proceedings of the 2019 International Conference on Pedagogy, Communication and Sociology (ICPCS 2019)
PB  - Atlantis Press
SP  - 285
EP  - 288
SN  - 2352-5398
UR  - https://doi.org/10.2991/icpcs-19.2019.63
DO  - 10.2991/icpcs-19.2019.63
ID  - Chen2019/05
ER  -