Proceedings of the 2021 International Conference on Social Sciences and Big Data Application (ICSSBDA 2021)

Research on the Realization Path of “Textile Intangible Heritage +” Projects’ Commercial Value Based on Productive Protection

Authors
Xulan Zhang1, Lei Yao2, *
1China Knitting Industrial Association, Beijing, 100029, China
2Beijing Institute of Fashion Technology, Beijing, 100029, China
*Corresponding author. Email: sxyyl@bift.edu.cn
Corresponding Author
Lei Yao
Available Online 17 December 2021.
DOI
https://doi.org/10.2991/assehr.k.211216.031How to use a DOI?
Keywords
Textile intangible heritage +; Productive protection; Commercial value; Intangible cultural heritage
Abstract

With rich and colorful cultural connotation and expression methods, Textile intangible heritage provides people with identity, cultural confidence and emotional continuation. “Textile intangible heritage+” is a series of protection and innovation activities based on the utilization of Textile intangible heritage resources, which contains a rich cultural and commercial value. Based on the basic requirements of productive protection, this article analyses the impact from updating of social production mode, digital information technology, new business model, consumption preference structure on realization of “Textile intangible heritage+” projects’ commercial value, explores the realization path of commercial value from three circulation stages including supply side, circulation line, demand side, which is new and original in this field. It provides additional possibilities for the protection and inheritance of textile heritage.

Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 2021 International Conference on Social Sciences and Big Data Application (ICSSBDA 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
17 December 2021
ISBN
978-94-6239-487-2
ISSN
2352-5398
DOI
https://doi.org/10.2991/assehr.k.211216.031How to use a DOI?
Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Xulan Zhang
AU  - Lei Yao
PY  - 2021
DA  - 2021/12/17
TI  - Research on the Realization Path of “Textile Intangible Heritage +” Projects’ Commercial Value Based on Productive Protection
BT  - Proceedings of the 2021 International Conference on Social Sciences and Big Data Application (ICSSBDA 2021)
PB  - Atlantis Press
SP  - 153
EP  - 158
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211216.031
DO  - https://doi.org/10.2991/assehr.k.211216.031
ID  - Zhang2021
ER  -