Proceedings of the International Conference On Social Studies, Globalisation And Technology (ICSSGT 2019)

Social Interaction Between Etnics in Market Mastery in Sungai Penuh City Market in Kerinci Regency in a Sociological Prepective

Authors
Eka Putri Hardiyanti, Susi Evanita
Corresponding Author
Susi Evanita
Available Online 4 August 2020.
DOI
https://doi.org/10.2991/assehr.k.200803.064How to use a DOI?
Keywords
Social Interaction, Ethnicity, Mastery, Market
Abstract

The purpose of this study is to describe the social interaction between traders in controlling the market in Sungai Penuh in Kerinci Regency. The purpose of this study looks at 1) Research on the interaction between migrants and Kerinci natives, 2) factors that encourage socio-economic relations between ethnic migrants and Kerinci natives in the Sungai Penuh City market 3) Form of Mastery of Ethnic immigrants to the Kerinci ethnic group. This type of research is qualitative research using data collection techniques through observation, in-depth interviews and utilizing document studies. The selection of informants based on certain considerations (purposive sampling). Data analysis uses an interactive model that includes 3 steps: 1) data reduction, 2) data presentation, 3) data verification (withdrawal), 3) conclusion.The results of the study indicate that the process of social interaction between ethnic migrants and native Kerinci people, existed for a long time and migrant traders have been banyang who settled in Kerinci specifically. 1) forms of social interaction between migrant ethnic groups and Kerinci native people: a) Relationships between migrant traders and Kerinci ethnic groups, b) the formation of merchant groups. 2) factors that encourage socio-economic relations between pendatag and Kerinci aboriginal people: a) there is a pattern of reciprocity between groups of traders, b) negotiating among traders, c) because Minang traders provide economic assets in Kerinci Regency. 3) the form of control of migrant communities over the Kerinci ethnicity: a) many who hold the grocery store Minang Traders, b) have high integrity, c) have ethics in trade.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

Volume Title
Proceedings of the International Conference On Social Studies, Globalisation And Technology (ICSSGT 2019)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
4 August 2020
ISBN
978-94-6252-999-1
ISSN
2352-5398
DOI
https://doi.org/10.2991/assehr.k.200803.064How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Eka Putri Hardiyanti
AU  - Susi Evanita
PY  - 2020
DA  - 2020/08/04
TI  - Social Interaction Between Etnics in Market Mastery in Sungai Penuh City Market in Kerinci Regency in a Sociological Prepective
BT  - Proceedings of the International Conference On Social Studies, Globalisation And Technology (ICSSGT 2019)
PB  - Atlantis Press
SP  - 512
EP  - 518
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200803.064
DO  - https://doi.org/10.2991/assehr.k.200803.064
ID  - Hardiyanti2020
ER  -