Proceedings of the IX International Scientific and Practical Conference “Current Problems of Social and Labour Relations" (ISPC-CPSLR 2021)

The Influence of Digital Transformations on the Processes of Personal Identification in the Conditions of Social Systems Functioning

Authors
Anna Petrakova1, *, Tatyana Martseva2, Nadezhda Artemenko3, Yadviga Nebylova4
1Non-state Accredited Non-profit Private Educational Institution of Higher Education “Academy of Marketing and Social and Information Technologies-IMSIT”, Krasnodar, Russia
2Federal State Educational Budgetary Institution of Higher Education “Financial University under the Government of the Russian Federation”, Novorossiysk, Russia
3Federal State Budgetary Educational Institution of Higher Education “Admiral F.F. Ushakov State Maritime University,” Transport College, Novorossiysk, Russia
4Federal State Budgetary Educational Institution of Higher Education «Kuban State University», Novorossiysk, Russia
Corresponding Author
Anna Petrakova
Available Online 22 February 2022.
DOI
10.2991/assehr.k.220208.059How to use a DOI?
Keywords
Identification; Personality; Social system; Social statics; Social dynamics; Cultural patterns; Identification trends
Abstract

The article deals with the specifics of person identification processes in the conditions of social systems functioning. The author notes that identification is a social action, the purpose of which is to establish the identity between a person and individual qualities of objects of the social environment. The purpose of identification is the individual’s adaptation to the social environment by adopting social norms, rules, principles, cultural patterns as their own and socially necessary. The identification process of a person existing within social systems as their subsystem must be considered in terms of social dynamics. Identification is required for a person to adapt to society successfully and for the system itself to reproduce its functioning norms, rules, and principles. In the context of digital transformation and expansion of the social communication system, we can talk about changes in identification processes and, accordingly, in its results. In particular, global integration processes, made possible by the introduction of technical and technological innovations, provide excellent opportunities for intervention in the identification processes to transform the identification bases of the individual. As a result, identification dominants associated with national history, culture, values, gender identity, and other characteristics positioned as authentic are often replaced, however, directly actualised by so-called identification trends promoted through modern mass media, especially on the Internet.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the IX International Scientific and Practical Conference “Current Problems of Social and Labour Relations" (ISPC-CPSLR 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
22 February 2022
ISBN
10.2991/assehr.k.220208.059
ISSN
2352-5398
DOI
10.2991/assehr.k.220208.059How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Anna Petrakova
AU  - Tatyana Martseva
AU  - Nadezhda Artemenko
AU  - Yadviga Nebylova
PY  - 2022
DA  - 2022/02/22
TI  - The Influence of Digital Transformations on the Processes of Personal Identification in the Conditions of Social Systems Functioning
BT  - Proceedings of the IX International Scientific and Practical Conference “Current Problems of Social and Labour Relations" (ISPC-CPSLR 2021)
PB  - Atlantis Press
SP  - 337
EP  - 342
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220208.059
DO  - 10.2991/assehr.k.220208.059
ID  - Petrakova2022
ER  -