Proceedings of the 2nd International Symposium on Social Science (ISSS 2016)

Operation Mechanism of Certification Market Based on the Theory of Two Sided Markets: Take ISO9000 Certification Market as an Example

Authors
ZhaoYing Zuo, DeShan Tang, Shangrui Wu, Jian Sun, Yixian Wang
Corresponding Author
ZhaoYing Zuo
Available Online May 2016.
DOI
10.2991/isss-16.2016.53How to use a DOI?
Keywords
ISO9000; certification body; two sided markets; platform pricing
Abstract

The framework of traditional certification market is based on the theory of one sided markets and ignored the two sided markets feature of certification market. The paper takes ISO9000 certification market as an example to illustrate characteristics of ISO9000 certification market through four aspects: demand complementarities, users heterogeneous, crossover network externalities and tilting pricing .Also the paper studies the key problems of the development of the market.

Copyright
© 2016, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2nd International Symposium on Social Science (ISSS 2016)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
May 2016
ISBN
10.2991/isss-16.2016.53
ISSN
2352-5398
DOI
10.2991/isss-16.2016.53How to use a DOI?
Copyright
© 2016, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - ZhaoYing Zuo
AU  - DeShan Tang
AU  - Shangrui Wu
AU  - Jian Sun
AU  - Yixian Wang
PY  - 2016/05
DA  - 2016/05
TI  - Operation Mechanism of Certification Market Based on the Theory of Two Sided Markets: Take ISO9000 Certification Market as an Example
BT  - Proceedings of the 2nd International Symposium on Social Science (ISSS 2016)
PB  - Atlantis Press
SP  - 218
EP  - 222
SN  - 2352-5398
UR  - https://doi.org/10.2991/isss-16.2016.53
DO  - 10.2991/isss-16.2016.53
ID  - Zuo2016/05
ER  -