Internationalization Strategies of French SME from the Agro-Alimentary Industry to China
Available Online December 2013.
- https://doi.org/10.2991/mdhss-13.2013.117How to use a DOI?
- internationalization strategy, SME, agro-alimentary industry, China
- This document is a preliminary article aiming to introduce this large and contemporary subject which will be the object of more advanced investigations in the following months. The sources of this article are both composed of readings and personal reflections and observations I have been able to make while I was studying abroad in China during the past year, where I noticed the high success of foreign agro-alimentary products within the country, especially in big cities. Most of the companies working in this field in France are SMEs (Small and Medium Enterprises), but only a few of them, despite the success of the agro-alimentary sector in France, are internationalizing their activities compared to other countries…
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Marion Blattner PY - 2013/12 DA - 2013/12 TI - Internationalization Strategies of French SME from the Agro-Alimentary Industry to China BT - 2013 International Conference on the Modern Development of Humanities and Social Science PB - Atlantis Press SP - 444 EP - 446 SN - 1951-6851 UR - https://doi.org/10.2991/mdhss-13.2013.117 DO - https://doi.org/10.2991/mdhss-13.2013.117 ID - Blattner2013/12 ER -