Foreign Dissemination Modes of Chinese Culture Based on the Confucius Institute

Authors

Yao Hong

Corresponding Author

Yao Hong

DOI

https://doi.org/10.2991/mehss-18.2018.46How to use a DOI?

Keywords

Chinese culture; communication effect; Hungary; the Confucius Institute at the Eotvos Lorand University.

Abstract

In order to explore the effect of Chinese culture on the cultural communication of the Confucius Institute at the Eotvos Lorand University and provide targeted development suggestions for the development of the Confucius Institute at the Eotvos Lorand University on the basis of this research, a combination of quantitative and qualitative research methods was used to study the Confucius Institute at the Eotvos Lorand University, Hungary. The results showed that the Chinese learners of the Confucius Institute at the Eotvos Lorand University have been learning and studying Chinese culture mainly because of internal motivation [1], the need of increasing knowledge and job-hunting, and their overall attitude towards Chinese culture is positive. It also showed that there are significant differences in their perceptions and attitudes towards different Chinese cultural contents. Also, there are differences in the reception of Chinese culture at different levels and their cognition degree and preference of material culture are obviously higher than that of behaviour culture and spiritual culture [2]. Their main channels for receiving Chinese culture are Chinese classes and mass media. Thus, it is necessary for the Confucius Institute at the Eotvos Lorand University to continuously expand the channels of cultural communication.

Open Access

This is an open access article distributed under the CC BY-NC license.