An Example of Tourism Industry Integration
- 10.2991/msmi-18.2018.29How to use a DOI?
- Tourism industry, Incense cultural, Integration.
Chinese incense culture has a long history, and is known with tea culture and flower culture as the three major cultural phenomena. Development of Quanzhou Maritime Silk Road incense culture tourism is to adjust tourism industrial structure, develop cultural creative tourism and promote Maritime Silk Road culture. It is feasible due to the exquisite life demand of of the people, historical background of Quanzhou Maritime Silk Road and the spice trade, and Chinese incense capital -- Yongchun Pushi incense technology. The integration of Quanzhou Maritime Silk Road incense culture and six elements of tourism industry can broaden the tourism industry chain, and promote the transformation and upgrading of tourism industry.
- © 2018, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Cai-Zhen HONG PY - 2018/04 DA - 2018/04 TI - An Example of Tourism Industry Integration BT - Proceedings of the 2018 5th International Conference on Management Science and Management Innovation (MSMI 2018) PB - Atlantis Press SP - 160 EP - 165 SN - 2352-5428 UR - https://doi.org/10.2991/msmi-18.2018.29 DO - 10.2991/msmi-18.2018.29 ID - HONG2018/04 ER -