Proceedings of the 2017 2nd International Seminar on Education Innovation and Economic Management (SEIEM 2017)

Investigation of Tourist Satisfaction on Short Break Holiday Travel--Taking Chengdu Research Base of Giant Panda Breeding as Example

Authors
Juan Yang
Corresponding Author
Juan Yang
Available Online December 2017.
DOI
https://doi.org/10.2991/seiem-17.2018.30How to use a DOI?
Keywords
Tourism industry, Short break holiday, Tourist satisfaction
Abstract
With rapid economic growth and improvement of living standards, tourism has become one of main leisure activities in current China. With potential of producing huge economic and social benefits, tourist industry has been positioned as a leading industry for local economy, and various measures have been taken to accelerate its development. The formulation of short break holiday system meets the trend of tourism consumption, quickly releases the tourism demand hidden so long, and effectively enlivens domestic consumption. Within the past 10 years since the release of short break holiday system, Chinese people have established habits of traveling during short break holiday. Would tourists still be encountered with some objective problems during their short break holiday? Would the scenic area still be overcrowded? Would the tourist feel satisfied about tourism products? Would the short break travel meet their expectation? Would they will be relaxed and happy during the short break holiday? This paper presents a questionnaire survey of tourist satisfaction regarding such series of questions, and several suggestions and solutions: eating, lodging, transporting, travelling, purchasing, entertaining and Paid-Leave system will be proposed according to the survey results.
Open Access
This is an open access article distributed under the CC BY-NC license.

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Cite this article

TY  - CONF
AU  - Juan Yang
PY  - 2017/12
DA  - 2017/12
TI  - Investigation of Tourist Satisfaction on Short Break Holiday Travel--Taking Chengdu Research Base of Giant Panda Breeding as Example
BT  - 2017 2nd International Seminar on Education Innovation and Economic Management (SEIEM 2017)
PB  - Atlantis Press
UR  - https://doi.org/10.2991/seiem-17.2018.30
DO  - https://doi.org/10.2991/seiem-17.2018.30
ID  - Yang2017/12
ER  -