Predatory Pricing in the Online Transportation Platforms: Is It Really Predatory?
- 10.2991/assehr.k.200515.092How to use a DOI?
- competition, antitrust law, predatory pricing, transportation
The Competition Law in Indonesia is embodied in Law Number 5 of 1999  concerning the Prohibition of Monopolistic Practices and Unfair Business Competition which aims to provide equal opportunity for every citizen to participate in the process of production and marketing of goods and or services, in a fair, effective and efficient business environment. In line with this purpose, the practice of predatory pricing which aims to erect barriers to entry is prohibited under Article 20 of the Law. The development of technology and internet,  however, has provoked the development of a new business model: Digital platform. Unlike a pipeline business model that merely acts as a supplier to the consumers, platforms manages the interaction between the producers and consumers. This results in the different model pricing that raises question of the possibility of imposing anti-pedator pricing to the platform business. This research reveals the analysis of platform business and explains about its pricing method. To actualize our analysis, we take grab-gojek pricing model as a case study.
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Teddy Nurcahyawan AU - Lewiandy AU - Michelle Viandy Huang PY - 2020 DA - 2020/05/20 TI - Predatory Pricing in the Online Transportation Platforms: Is It Really Predatory? BT - Proceedings of the Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2019) PB - Atlantis Press SP - 545 EP - 552 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.200515.092 DO - 10.2991/assehr.k.200515.092 ID - Nurcahyawan2020 ER -