The Shape and Influence of Chinese Variety Shows on College Students’ Gender Identity in the Context of Media Diversity
- 10.2991/assehr.k.220502.017How to use a DOI?
- gender identity; gender concepts; variety shows; media companies
Based on the social background, this paper analyzed the impact of the Chinese variety shows on the gender concept forms of college students. Due to the multi-gender culture, gender concepts have become more and more complex, and there are more voices in gender shaping. College students are the group of people who will become the new socially dominant generation. Therefore, the gender ideologies of the college students are important. This study discovered that, even if most college students have already formed certain personal realizations about gender, their concepts will be influenced by their frequent exposure to the traditional gender roles defined by Chinese variety shows.Therefore, the proper social gender setting needs different efforts from the whole society.
- © 2022 The Authors. Published by Atlantis Press SARL.
- Open Access
- This is an open access article distributed under the CC BY-NC 4.0 license.
Cite this article
TY - CONF AU - Yumeng Yang PY - 2022 DA - 2022/05/14 TI - The Shape and Influence of Chinese Variety Shows on College Students’ Gender Identity in the Context of Media Diversity BT - Proceedings of the 2022 International Conference on Comprehensive Art and Cultural Communication (CACC 2022) PB - Atlantis Press SP - 75 EP - 79 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.220502.017 DO - 10.2991/assehr.k.220502.017 ID - Yang2022 ER -