Research on the Development from Print Media to Digital Media -- Taking the American Market as An Example

DOI

10.2991/assehr.k.220502.066How to use a DOI?

Keywords

American Market; Paper media; Digital media; Data analysis; Development

Abstract

Nowadays, the development of digital media accounts soars so quickly that the ratio of this sort of new media accounts for a large market of this society. The frequency of using paper media declines while more people choose to use digital media. The topic of this research will focus on the development of the American market from paper media to digital media. The purpose is to find out the transmission from paper media to digital media, and the situations of these two kinds of media. The subjects will be the users in the U.S, and this research will use a quantity of data analysis and archive research based on experiments before getting the results. Finally, it will summarize the conclusion about the benefits and limitations of paper and digital media and the rise of digital media and the fall of paper media. In conclusion, digital media has a popular trend nowadays while print media is also an irreplaceable part.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article distributed under the CC BY-NC 4.0 license.

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TY  - CONF
AU  - Hao Chen
PY  - 2022
DA  - 2022/05/14
TI  - Research on the Development from Print Media to Digital Media -- Taking the American Market as An Example
BT  - Proceedings of the 2022 International Conference on Comprehensive Art and Cultural Communication (CACC 2022)
PB  - Atlantis Press
SP  - 327
EP  - 331
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220502.066
DO  - 10.2991/assehr.k.220502.066
ID  - Chen2022
ER  -