Analysis on the Development Strategy of Cross-border E-commerce in Yiwu City against the Background of "The Belt and Road"
- DOI
- 10.2991/hsmet-18.2018.105How to use a DOI?
- Keywords
- The Belt and Road, Yiwu City, Cross-Border Electronic Commerce, SWOT
- Abstract
“The Belt and Road” is an important strategic plan of China, As the world's "small commodity capital" and a pilot for comprehensive reform of international trade, Yiwu is seizing the strategic opportunity of the "Belt and Road” Initiative, and actively taking the initiative. In particular, it has made major breakthroughs in cross-border e-commerce innovations. It has been approved to establish Zhejiang (Yiwu) cross-border e-commerce innovation and development demonstration zones, and actively develops provincial-level cross-border e-commerce public overseas warehouse pilot sites. This article will analyze the status quo, existing problems and challenges of cross-border e-commerce development in Yiwu from four aspects: strengths, weaknesses, opportunities, and challenges, and make brief suggestions.
- Copyright
- © 2018, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Yuting Shen AU - Ying Wang AU - Xiaohui Yang PY - 2018/06 DA - 2018/06 TI - Analysis on the Development Strategy of Cross-border E-commerce in Yiwu City against the Background of "The Belt and Road" BT - Proceedings of the 2018 3rd International Conference on Humanities Science, Management and Education Technology (HSMET 2018) PB - Atlantis Press SP - 532 EP - 535 SN - 2352-5398 UR - https://doi.org/10.2991/hsmet-18.2018.105 DO - 10.2991/hsmet-18.2018.105 ID - Shen2018/06 ER -