e-Application Quality, e-WoM, and Perception Value on Customer Value Transaction e-Ticketing

DOI

10.2991/icaess-19.2019.48How to use a DOI?

Keywords

e-application quality; e-wom; perceived value; purchase decision

Abstract

The purpose of this research is to examine the quality of e-application, e-wom, and perceived value of the e-ticketing transaction decision. This research took a sample of 102 respondents using purposive sampling technique. Data collection using questionnaires conducted online by Instagram direct message. Questionnaires were measured using a Likert scale. The research data were analyzed by simple linear regression analysis. The results of this research showed that there was an influence between the quality of e-application, e-wom, and perceived value of the e-ticketing transaction decision.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Raja Putri
AU  - Hendra Gunawan
PY  - 2019/12
DA  - 2019/12
TI  - e-Application Quality, e-WoM, and Perception Value on Customer Value Transaction e-Ticketing
BT  - Proceedings of the 1st International Conference on Applied Economics and Social Science (ICAESS 2019)
PB  - Atlantis Press
SP  - 101
EP  - 105
SN  - 2352-5398
UR  - https://doi.org/10.2991/icaess-19.2019.48
DO  - 10.2991/icaess-19.2019.48
ID  - Putri2019/12
ER  -