Research on Product Design based on IP of Tujia Culture
Hong Peng, Weitong Tao, Yunxian Liu
Available Online December 2018.
- https://doi.org/10.2991/icedem-18.2018.84How to use a DOI?
- Tujia nationality; Xilankapu; Culture IP; Product design
- Tujia ethnic nationality mainly distributes in Wuling Mountains. The ancestors of Tujia people were called "Wuling Barbarians" or "Wuxi Barbarians". The honest and straightforward folk custom of Tujia nationality has created the intuitive, plain, clean and neat artistic characteristics of Xilankapu. Its cultural intellectual property is highly recognized and has a strong "modern design gene". This study takes Tujia brocade as the research object, analyzes the innovative design concept, improves the design from Kapp's pattern and color, adopts various design techniques and traditional cultural connotations, so as to make the products are stamped with characteristics of the times and explore new ways of national culture innovation.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Hong Peng AU - Weitong Tao AU - Yunxian Liu PY - 2018/12 DA - 2018/12 TI - Research on Product Design based on IP of Tujia Culture BT - 2018 2nd International Conference on Economic Development and Education Management (ICEDEM 2018) PB - Atlantis Press SP - 331 EP - 336 SN - 2352-5398 UR - https://doi.org/10.2991/icedem-18.2018.84 DO - https://doi.org/10.2991/icedem-18.2018.84 ID - Peng2018/12 ER -