Analysis on the Impact of Mobile Payment on Consumer Behavior
- 10.2991/aebmr.k.210601.042How to use a DOI?
- Mobile payment, third party payment, payment method, behavioral economy
With the increasing popularity of smart phone application services, mobile payment has also developed rapidly as a new type of payment service. Residents ‘consumption payment methods are changing from traditional cash payments to mobile payments, and mobile payments have had a profound impact on residents’ consumption behavior. The article studies the impact of mobile payment on the behavioral economy of Chinese residents from a theoretical mechanism. Research shows that mobile payment has a high usage rate in all age groups, and it plays an important role in stimulating residents’ consumption to a certain extent. Besides, it is showed that the small amount of credit loans provided by mobile payments can make people consume irrationally. At last, the paper suggested that the some of people in group aged 18-24 have advanced consumption, and even need to repays the credit fees by borrowing money from credit loans provided by other mobile payment platforms. This paper suggests that they should maintain rational consumption and not excessive consumption.
- © 2021, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Shuting Yang PY - 2021 DA - 2021/06/02 TI - Analysis on the Impact of Mobile Payment on Consumer Behavior BT - Proceedings of the 2021 International Conference on Enterprise Management and Economic Development (ICEMED 2021) PB - Atlantis Press SP - 247 EP - 251 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.210601.042 DO - 10.2991/aebmr.k.210601.042 ID - Yang2021 ER -