Proceedings of the 3rd International Conference on Linguistics and Cultural (ICLC 2022)

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Representation of Local Culture of “Apresiasi Budaya” Program in the South Sulawesi TVRI

Authors
Nurjanna1, *, Tuti Bahfiarti1, Muhammad Farid1
1Hasanuddin University, Makassar, Indonesia
*Corresponding author. Email: orinnosakros@gmail.com
Corresponding Author
Nurjanna
Available Online 27 June 2023.
DOI
10.2991/978-2-38476-070-1_26How to use a DOI?
Keywords
Representation; Local Culture; Semiotics; TVRI of South Sulawesi; Makassar
Abstract

Makassar as one of the big cities in Indonesia was able to maintain its cultural existence through the local broadcast of the TVRI Public Broadcasting Institute through the program “Apresiasi Budaya”. “Apresiasi Budaya” is one of the talkshow programs that are packed with nuances of Makassar’s traditional culture. This event was packed with the whole event using the Makassar dialect. The performers wore traditional Makassar traditional clothes. The musical instruments used are also traditional Makassar musical instruments such as Kacaping. This program is accompanied and interspersed with South Sulawesi folk songs such as those from Makassar, Bugis, Mandar and Toraja. The aims of the research carried out are, among others, to analyze the level of reality, the level of representation, and the level of ideology of local culture in the program “Apresiasi Budaya” The method used in this research is descriptive qualitative using John Fiske’s semiotic analysis using television codes. The results of this study indicate that Makassar’s local cultural codes are raised in the “Apresiasi Budaya” program in the form of the appearance of the performers, the language used to the issues and topics raised.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 3rd International Conference on Linguistics and Cultural (ICLC 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
27 June 2023
ISBN
10.2991/978-2-38476-070-1_26
ISSN
2352-5398
DOI
10.2991/978-2-38476-070-1_26How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Nurjanna
AU  - Tuti Bahfiarti
AU  - Muhammad Farid
PY  - 2023
DA  - 2023/06/27
TI  - Representation of Local Culture of “Apresiasi Budaya” Program in the South Sulawesi TVRI
BT  - Proceedings of the 3rd International Conference on Linguistics and Cultural (ICLC 2022)
PB  - Atlantis Press
SP  - 307
EP  - 313
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-070-1_26
DO  - 10.2991/978-2-38476-070-1_26
ID  - 2023
ER  -