Proceedings of the 2022 2nd International Conference on Modern Educational Technology and Social Sciences (ICMETSS 2022)

Research of Reform and Practice of Applied Curriculum in Business Education

Authors
Jiajia Chen1, *
1Wenzhou Kean University, Wenzhou, China
*Corresponding author. Email: chenjiaj@kean.edu
Corresponding Author
Jiajia Chen
Available Online 16 December 2022.
DOI
10.2991/978-2-494069-45-9_99How to use a DOI?
Keywords
Applied Curriculum; OBE (Outcome Based Education); Business Education; Case Teaching Method
Abstract

In order to meet the needs of the development of the times and promote the higher-quality development of higher education in China, the Ministry of Education of the State Council has put forward new requirements for the direction of talent training in colleges and universities that pay more attention developing students’ practical ability of knowledge to promote actual employment competitiveness of students after graduation.

Combined with the current situation of China’s national conditions, the needs and expectations of all parties in the society for college training are sorted out. Also, the importance and necessity of applied courses in college training plans are shown. Otherwise, from the four perspectives of curriculum setting, teaching mode, teaching role, and teaching evaluation, the author analyzes and discusses how to implement applied curriculum reform in business education. Summarizes the current challenges and difficulties of applied courses in practice. Therefore, relevant countermeasures and suggestions are put forward, from optimizing the curriculum system, building a platform to promote cooperation between schools and enterprises, and encouraging students to participate in social practice activities as much as possible to strengthen students’ actual entrepreneurship, employability, and social competitiveness teams, like teachers of the university, corporate mentors, and industry professionals, to enhance the overall quality of the teaching staff.

Therefore, by providing higher-quality and more socially demanded outcome-based education application courses, colleges and universities will be promoted to cultivate higher-quality business talents that meet the development needs of the times.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 2nd International Conference on Modern Educational Technology and Social Sciences (ICMETSS 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
16 December 2022
ISBN
10.2991/978-2-494069-45-9_99
ISSN
2352-5398
DOI
10.2991/978-2-494069-45-9_99How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Jiajia Chen
PY  - 2022
DA  - 2022/12/16
TI  - Research of Reform and Practice of Applied Curriculum in Business Education
BT  - Proceedings of the 2022 2nd International Conference on Modern Educational Technology and Social Sciences (ICMETSS 2022)
PB  - Atlantis Press
SP  - 817
EP  - 825
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-45-9_99
DO  - 10.2991/978-2-494069-45-9_99
ID  - Chen2022
ER  -