Proceedings of the 2nd International Conference on Social Science, Humanity and Public Health (ICOSHIP 2021)

SWOT Analysis of TEFA Breeding and Hatchery Business Development at Jember State Polytechnic

Authors
Budi Prasetyo1, Gayuh Syaikhullah2, *, Reikha Rahmasari3
1Animal Science Department, Politeknik Negeri Jember, Indonesia
2Animal Science Department, Politeknik Negeri Jember, Indonesia
3Animal Science Department, Politeknik Negeri Jember, Indonesia
*Corresponding author. Email: gayuh_syaikhullah@polije.ac.id
Corresponding Author
Gayuh Syaikhullah
Available Online 17 February 2022.
DOI
10.2991/assehr.k.220207.039How to use a DOI?
Keywords
breeding and hatchery; day-old chick; kampung chicken; SWOT analysis
Abstract

This study aims to analyze the strengths, weaknesses, opportunities, and threats of the breeding business developed by TEFA Breeding and Hatchery at the Jember State Polytechnic and determine the most appropriate strategy to implement. Strengths and weaknesses are evaluated from internal teaching factory factors, while opportunities and threats are evaluated from external factors that affect the livestock. These factors were then analyzed using the Strength, Weakness, Opportunity, and Threat (SWOT) matrix. The results showed that there was a constant increase in the demand for DOC and no other substitutes had a significant effect. So this condition was identified as an opportunity in the livestock business. Meanwhile, the varying DOC prices are a threat. Meanwhile, the internal factor that most influences strategic planning is the imperfect production flow for larger production capacity. As a result of the SWOT analysis, several strategies can be implemented in a future implementation, namely increasing genetic quality and product quantity. It was hoped that DOC sales would continue to increase. In addition to improving product quality and quantity, another strategy that was expected to be implemented was to establish Standard Operating Procedures (SOPs) as effectively and efficiently as possible.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 2nd International Conference on Social Science, Humanity and Public Health (ICOSHIP 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
17 February 2022
ISBN
10.2991/assehr.k.220207.039
ISSN
2352-5398
DOI
10.2991/assehr.k.220207.039How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Budi Prasetyo
AU  - Gayuh Syaikhullah
AU  - Reikha Rahmasari
PY  - 2022
DA  - 2022/02/17
TI  - SWOT Analysis of TEFA Breeding and Hatchery Business Development at Jember State Polytechnic
BT  - Proceedings of the 2nd International Conference on Social Science, Humanity and Public Health (ICOSHIP 2021)
PB  - Atlantis Press
SP  - 234
EP  - 239
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220207.039
DO  - 10.2991/assehr.k.220207.039
ID  - Prasetyo2022
ER  -