The International Symposium on Management (Insyma) is a scientific event that has successfully been held for 14 years and this year of 2018 is entering 15 years of its implementation. The Insyma invites numerous papers and participants from academicians and practitioners to discuss various business and management topics. The Insyma venue is held alternately inside and outside Indonesia. In 2016, Insyma was held in Ho Chi Minh City, Vietnam and in 2017 was held in Tanjung Pinang, Riau Island, Indonesia. This year, the Insyma will be held in Thailand in collaboration between the University of Surabaya (Ubaya) Faculty Business & Economics Management Department and Burapha University Thailand, co-hosted by Tokai University, Japan and Shih Chien University, Taiwan.
The 15th Insyma will be held on March 1st, 2018 at Tao-Tong Hotel, 169 Long-Hard Bangsan Road. Tambon Saensuk, Amphur Muang Chonburi 20131, Thailand. The symposium aims to provide a forum for discussion among leading academicians, researchers, students, and practitioners worldwide who are experts in economic and social sciences.
The 15th Insyma theme is THE NEW STRATEGIC COMMUNICATION; Creating and Strengthening Business Partnership in the Conceptual Age, which signifies an emerging and highly challenging as well as opportunity areas of research and practice. The Insyma discusses various research results and practical experiences in Marketing, Finance & Accounting, Human Resources, entrepreneurship, Strategic Management, Operation Management, Cross Culture Management, Service Management, and other business topics.
For the 15th Insyma, the committee received a total of 144 papers and after a double-blind review process, 62 papers were selected. The review process was applied on all papers and involving a minimum of 2 reviewers. In 2018, there are 37 reviewers from various branches of business field, coming from various countries such as Australia, Belgium, Hongkong, Japan, Malaysia, Slovakia, Taiwan, The Netherlands, the U.S., and Vietnam.
We thank all authors, participants, and co-hosts for their contributions and we hope that these proceedings can contribute something to the development of science and business practices. Hopefully, you can enjoy and gain valuable knowledge and lessons from this article collection.