Research on the Development of Online Education Industry With “Suspended Class, Ongoing Learning” Strategy

DOI

10.2991/assehr.k.200826.232How to use a DOI?

Keywords

Online Education, COVID-19, Supply and Demand Analysis framework, Koolearn

Abstract

This paper firstly analyzes the short-term development of online education during the period of COVID-19’s impact. In addition, the medium and long-term analysis of the industry has been made with the framework of supply and demand analysis, discussing the comparison between China and South Korea’s education and the technical and policy factors on the demand side, and sums up the online teaching mode and tools on the supply side. The rapid development of China’s leading enterprises of online education is reflected in constantly expanding market and in-depth segmentation of the filed. This article takes Koolearn, one of the leading enterprises, as a sample for case analysis, through statistics and calculation to draw charts. In summary, the author discusses the current situation and future trend of online education industry driven by COVID-19 in order to offer suggestions for educators.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ying Shen
PY  - 2020
DA  - 2020/08/28
TI  - Research on the Development of Online Education Industry With “Suspended Class, Ongoing Learning” Strategy
BT  - Proceedings of the 2020 4th International Seminar on Education, Management and Social Sciences (ISEMSS 2020)
PB  - Atlantis Press
SP  - 1121
EP  - 1126
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200826.232
DO  - 10.2991/assehr.k.200826.232
ID  - Shen2020
ER  -