Proceedings of the 2021 2nd International Conference on Modern Education Management, Innovation and Entrepreneurship and Social Science (MEMIESS 2021)

A Study on Curriculum Reform of Business English in Application-oriented Universities in the New Era

Authors
Min Xu, Chuandong Zhang
Corresponding Author
Min Xu
Available Online 29 July 2021.
DOI
https://doi.org/10.2991/assehr.k.210728.050How to use a DOI?
Keywords
Curriculum, Application-oriented, Module, Cultivation
Abstract

In the new situation, employers have put forward new requirements on the ability of business English majors. Through analyzing the questionnaire survey data, it is indicated that there are problems of the curriculum setting of Business English Specialty in application-oriented colleges and universities, such as unscientific curriculum construction with serious homogeneity, imperfect practical teaching system, relatively weak faculty, insufficiently deep cooperation between schools and enterprises, etc. Based on the study and practice, a lot of solutions are put forward: the establishment of “progressive and modularization” curriculum system, modularization of skill courses, promotion of learning through competition, integration of courses and certificates, school-enterprise cooperation. In these ways, it makes the Business English talent cultivation distinctive and effective.

Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2021 2nd International Conference on Modern Education Management, Innovation and Entrepreneurship and Social Science (MEMIESS 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
29 July 2021
ISBN
978-94-6239-410-0
ISSN
2352-5398
DOI
https://doi.org/10.2991/assehr.k.210728.050How to use a DOI?
Copyright
© 2021, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Min Xu
AU  - Chuandong Zhang
PY  - 2021
DA  - 2021/07/29
TI  - A Study on Curriculum Reform of Business English in Application-oriented Universities in the New Era
BT  - Proceedings of the 2021 2nd International Conference on Modern Education Management, Innovation and Entrepreneurship and Social Science (MEMIESS 2021)
PB  - Atlantis Press
SP  - 251
EP  - 255
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210728.050
DO  - https://doi.org/10.2991/assehr.k.210728.050
ID  - Xu2021
ER  -