The Level of Necessity and Mental Readiness by Fashion Department Students in Supporting Fashion Business Incubator

DOI

10.2991/assehr.k.191217.049How to use a DOI?

Keywords

Level of necessity, mental readiness for entrepreneurship, fashion department students, business incubator, higher education

Abstract

UNNES is an institution of higher education which declares to become an independent legal institution for higher education. The development of entrepreneurship in higher education should have support concerning the aim of Higher Education in Act Number 12 the Year 2012. The Act mentions that higher education should produce faithful and obedient human with nobility, healthy life, skilful trait, creativity, independent, competent, and culturally sensitive for the sake of national development. Entrepreneurship and innovation is an excellent program of UNNES, particularly the Faculty of Engineering, to prepare graduates who can produce creative and innovative products. Entrepreneur education is a compulsory subject in UNNES. The Family Welfare Education Department of Faculty of Engineering is the only department which targets on incubating a lot of business and escalating the number of entrepreneurs in UNNES. The program itself has already initiated a fashion production unit called Sekar Ayu to support students’ entrepreneurship. Many researchers and writers consider that the success of an entrepreneur heavily depends on the mentality of the entrepreneur. There are some principles of an energetic entrepreneur, which are: confidence, initiatives, achievement-oriented, leadership, risk-taking, committed, originality, and mastery in management. This study describes the needs and mental readiness for starting an entrepreneurship career, specifically for students from the fashion department, in supporting the department's initiatives of supporting fashion business incubators. The research employed a quantitative approach which inquired 112 students. The researchers gathered data by distributing questionnaires and interview as well as documenting the data with the description of percentage. The results show that the students have a high mentality of entrepreneurship in a score of 74.46%. The 2017-batch students have better mentality comparing to 2016, 2015, and 2014 ones, considering their capability in taking business opportunities and initiating it. The level of incubator development is also high. In conclusion, there is a high interest and strong mentality of Fashion department students in supporting the Fashion business incubator. Further, there should be a development of the incubator supported by all parties in the university.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Sri Endah Wahyuningsih
PY  - 2019
DA  - 2019/12/19
TI  - The Level of Necessity and Mental Readiness by Fashion Department Students in Supporting Fashion Business Incubator
BT  - Proceedings of the 1st Vocational Education International Conference (VEIC 2019)
PB  - Atlantis Press
SP  - 306
EP  - 313
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.191217.049
DO  - 10.2991/assehr.k.191217.049
ID  - Wahyuningsih2019
ER  -