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Proceedings Article
How to Scaffold Extroverted and Introverted Students in Mathematics?
Maya Harsasi, YL Sukestiyarno, Iwan Junaedi
Every person has a different personality. It is important for teachers to consider these personality differences in providing scaffolding for their students. This study aims at: 1) describing the proper scaffolding with the students’ needs for each personality type; 2) formulating recommendations on...
Proceedings Article
Developing Mathematical Conceptual Understanding Through Problem-Solving: The Role of Abstraction Reflective
Lulu Choirun Nisa, St. Budi Waluya, Kartono, Scholastika Mariani
Reflective abstraction is a mechanism that moves individuals from one level to a higher level of knowledge. Reflective abstraction is a mechanism that builds novelty. Therefore, the study of reflective abstraction is dominant in the process of how reflective abstraction forms new knowledge or understanding....
Proceedings Article
Evaluation of Elementary School On-line Based Learning Mathematics Management in Covid-19 Pandemic Period
Lisa Virdinarti Putra, YL. Sukestiyarno, Masrukan, Joko Widodo, Anni Malihatul Hawa
In this Covid-19 pandemic era, the learning process in elementary schools especially Mathematics learning has run improperly. Students have difficulty in learning because the learning process is online. This study aimed to find the root causes of the low student learning outcomes in the pandemic era,...
Proceedings Article
Building Filing Information System at the Vocational High School in Semarang City
Agung Kuswantoro, Maman Rachman, S. Martono, Farid Ahmadi, Sukestiyarno
The objectives of this study is the purpose of this study are (1) to determine the management of archives during this time carried out at the Vocational High School in Semarang. (2) to find out how to properly manage records in the Vocational High School in Semarang. (3) to find out whether or not there...
Proceedings Article
Research on the Role of Missionaries in the Chinese Anti-footbinding Movement
Jiaying Huang
The long-formed Chinese custom of footbinding first started to decline in the late Qing period, with western missionaries playing a part in it. However, exactly how important were the missionaries in this anti-footbinding movement, and what can be learnt from their role in the movement, remained insufficiently...
Proceedings Article
Analysis of Emerging Trends in the Business and Management of Canadian Food Industry During COVID-19 Pandemic
Jiayi Zhang
The COVID-19 outbreak has become a global issue that has had a significant impact on people from all areas of life. In order to demonstrate to the public how food factories operate during the pandemic and to provide some guidance for food industries in other countries, this paper examines how Canada's...
Proceedings Article
How Does Action Research Influence on the Professional Development of University Teachers in China?
Yue Qin
Nowadays, the balance of teaching and practice is important in higher education, which aims to develop lecturers’ teaching and promote learning skills, while higher education also needs reflective practice to enhance teaching and learning practice [13]. However, in the past decade, the need for vocational...
Proceedings Article
Would You Pay for Image? E-commerce Clothing Purchase Research of Female Undergraduates in China
Wanchi Yao, Qingyuan Zeng, Yingqin Zeng
As online clothing shopping has become more and more common, the results and findings of research into the factors that influence online shopping are increasing, and the attitudes of this group of new generation women towards online clothing consumption are worth exploring. This study focuses on how...
Proceedings Article
The Study of User Characteristics Factors that Affect the CTR of ADs
Kangkai Zhao
With the continuous development of online shopping platforms, it is becoming more and more common for people to use e-commerce platforms for shopping; at the same time, e-commerce platforms pushing product ads to consumers have become one of the important ways to increase product sales. Therefore, the...
Proceedings Article
The Cultural Adaptation Process of Chinese International Students in the United States
Yurui Shang
Studying abroad exposes Chinese students to diverse cultural environments. Acculturation refers to adjusting individuals to distinct cultural patterns, meanings, and values, considering aspects such as language, culture, and background. Increasing numbers of Chinese students prefer to study overseas...
Proceedings Article
An Empirical Study on the Impact of Policy on Stock Volatility of Construction Materials
Yuanqiao Long
In recent years, China’s traditional manufacturing industry has been facing a situation of transformation, resulting in frequent fluctuations in its stock prices. As a representative of the traditional manufacturing industry, the stock prices of the Construction Materials industry are often linked with...
Proceedings Article
Measurement of Necrotic Lung Lesions Distance in CT Images Using Optimized Contrastive Learning
M. Shanmuga Sundari , Vyshnavi Kunta, Sri Venkata Sai Pavani Akula, Aniya Afnan
Precise identification and quantification of necrotic lung lesions in CT scans are important for analyzing lesion traits and monitoring disease advancement; how- ever, conventional techniques frequently face challenges in extracting detailed features and depend significantly on manual input. An optimized...
Proceedings Article
Factcheck: Real Time Detection of Misinformation
M. Hema Sree, A. P. Sunija
One of the biggest problems today is how fast misinformation spreads, affecting people, groups, and entire societies. With so many of all of the people relying on social media such as WhatsApp, Facebook, and blogs, it’s more important now than ever it was to check for whether the information that we...
Proceedings Article
Systematic Literature Review of Dividend Payout Ratio: Role Market Value, ATO and DER
Andi Fadhilah Nurazisah, Darmawati Darmawati
This study aims to investigate the contribution of market value, asset turnover, and the debt-to-equity ratio on the dividend payout ratio (DPR). The study utilized a qualitative model and is classified as a descriptive model. A systematic literature review (SLR) was carried out to analyze the data,...
Proceedings Article
Investment Sentiment in Finance Market
Han Chen, Liang Shan, Chenhui Wang
Investment emotions are a huge topic in investment finance. Investment emotions influence the entire investment process, from choices to decisions to returns. However, not everyone has a deep understanding of investment sentiment. This article provides detailed information on how to measure investment...
Proceedings Article
Spark-Based Big Data Processing: AI to Decide on Opening a SiU9 Contract Position
N I Lomakin, P D Kravcheny, M C Maramygin, A B Shohnech, I A Samorodova
This paper presents the theory behind using AI for big data processing. It considers an artificial neural network designed to make decisions whether to open a position on a SiU9 futures contract; to that end, Spark-based big data processing is applied. It is hypothesized and proven herein that the futures...
Proceedings Article
Research on the Chinese Aviation Industry Financial Problems and Suggestions During COVID-19 Pandemic—Take China Southern as an Example
Shaofeng Zhang
Due to the extensive blockade caused by the COVID-19 pandemic, the financial situation of Chinese airlines has deteriorated. This paper mainly adopts the methods of literature research and case study. Through literature reading, this paper studies the development of the COVID-19 and the impact of the...
Proceedings Article
Corporate Investments: Essence and Effectiveness of Capital Use
A Brodunov, O Ivanova, K Bunevich, E Gavrilova, O Nazarenko
This paper considers the essence and specific features of corporate financial investment. It describes the pros and cons of financial investment. Insight is provided into the peculiarities of such investment, its drawbacks, and how it specifically works.
Financial investment means deferring a fix amount...
Proceedings Article
Application of the Decision Support System “DATA” for Regional Management
E E Averchenkova, E A Dergacheva
The Russian Federation was faced with a conscious need to make a breakthrough in technological development and in the field of information development of society and, in particular, artificial intelligence. It is discussed how effective digital public management will be, as well as the legal aspects...
Proceedings Article
Analysis of the Current Situation and Development of Tencent WeChat
Jing Lin
This study mainly analyzed how WeChat monopolies the social media market in China. Tencent used many marketing strategies to develop WeChat, for example, the Red Pocket function was cooperating with Chinese New Year to promote; and this also helped WeChat Pay to spread because the Red Pocket is Foot-in-the-door...
Proceedings Article
The Relationship Between Intolerance of Uncertainty and Autism Spectrum Disorder
Zhihan Dong
Nowadays, many people suffer from Autism Spectrum Disorder (ASD). To be specific, ASD has significant negative impact on their social relationships, mental and physical health, and daily functioning. Individuals with ASD often have difficulty in communicating with others. They also are highly intolerant...
Proceedings Article
Can Online Behavior Promote the Improvement of College Students’ Employability
Xichun Zhang
In recent years, with the rapid development of the Internet, the state pays more and more attention to the Internet. Compared with the older generation of college students, they have stronger ability to accept new things, more flexibility, and are more inclined to work in challenging or high-tech industries....
Proceedings Article
Analysis on How Social Media Influencers Affect Purchasing Tendency
Qiying Ma
In the current society, companies often invite social media influencers to popularize their products. And social media influencers’ incomes depend on advertising products. Also, with the development of technology, most people have electronic devices, like laptops, mobile phones are so on. Everyone can...
Proceedings Article
Analysis of the Effect and Changes of Social Media Live Streaming
Kefei Zhu
Along with the development in digital marketing, social media live streaming has become a significant method of direct marketing for brands and organizations. This practice enables marketing organizations to make closer connection and more direct interaction between their consumers, which also provides...
Proceedings Article
From Chaos to Clarity-A New Era in Document Clustering & Classification
Marry Prabhakar, K. Sreelekha, K. Shivani, V. Gopal, K. Satya Hemanth Kumar
High-dimensional documents play a crucial role in classification tasks, yet their size often raises challenges and signals potential issues. Dimensional reduction, while offering both advantages and disadvantages, becomes pivotal in managing these challenges. However, improper dimensional reduction can...
Proceedings Article
Factors Underlying Cooperation During Covid-19 Pandemic
Analysis on Game Theory
Xinxiong Zhao
Starting in 2020, one of the most serious epidemics occurs in human history. The sudden arrival of the covid-19 takes many lives away. There is no doubt that the most critical issue is how to get more people to cooperate on epidemic prevention. The study topic is about the factors underlying cooperation...
Proceedings Article
Brand Community Strategy of Lululemon
The Relation Between Brand Ambassador’s Trust and Customer Engagement
Zichen Qian, Jamin Zou
In lululemon’s success of customer engagement of their brand community, ambassador’s trust is assumed to be a significant factor. This research aims to discuss how would brand ambassador’s trust reflects on the customer engagement level of its offline brand community, taking customers who engage in lululemon’s...
Proceedings Article
Analysis of How to Improve Students’ Learning Efficiency by Using Students’ Sense of Gain and Happiness
Yilin Su
It is universally acknowledged that students’ learning efficiency and their learning motivation have been inextricably intertwined. Without appropriate learning motivation, it is difficult to maintain students’ long-term learning efficiency. Learning motivation, which refers to the incentive tendency...
Proceedings Article
Institutional Investor and Firm Financialization: Evidence from China
Chen Li, Shuai Tang, Xiaoxiao Zhang
This paper explores the role of institutional investors from a perspective of firm financialization by selecting listed companies in the Shanghai Stock Exchange and Shenzhen Stock Exchange as a sample for the study. We find that institutional investor ownership can reduce firm financialization. This...
Proceedings Article
Diagnosis of Human Brain Tumor Based on Complex Image Processing Techniques using CNN
K. Venkateswara Rao, Pitla Vaishnavi, Shaik Latheef Baba, B. Kiran Teja Reddy
Brain tumor detection is increasingly becoming an issue in the medical field. A brain tumor is a growth or mass of abnormal cells in your brain cells develop uncontrollably. MRI (Magnetic Resonance Imaging) plays one of the primary roles in brain tumor detection where the tumor segmentation is required...
Proceedings Article
The Network Security Management Problem of Library
Li Zhao, Yun Zi
The application and development of computer network system bring a great convenience for library management and readers. At the same time, the security of computer network system in library is faced with all kinds of threats. How to guarantee the security of library computer network system has become...
Proceedings Article
How to Shape the Brand Magnetic Field? The Generative Logic of Consumption Resonance
Taking IKEA as an Example
Yiyun Gu, Shaopeng Jin, Keying Wang
The competition in the home furnishing market is becoming increasingly fierce. Excessive production leads to the necessity for enterprises to shift their focus from furniture manufacturing to consumers, and appropriate marketing strategies are needed to occupy the consumer market. People’s income has...
Proceedings Article
Three Factors Leading to the Poor English Oral Performance of Chinese Teenage English Learners
Zeyu Li, Ziyi Zhao
Around the world, people use English as the general purpose language. In China, most students will learn English through primary school, junior high, and high school. The standard of mastering a language is how the learners can precisely and accurately use it. Daily communication (speaking), on the other...
Proceedings Article
Analysis on the Market Strategies of the Game Glory of Kings
Zongyu Huang
With the rapid development of electronic technology in China, the number of mobile phone users and the likeability of mobile games continue to increase. In the mobile game industry, in order to be among the best, the game producer will use some marketing strategy that helps them to attract more users...
Proceedings Article
How Does Authoritarian Leadership Influence Employees and Organisation?
Kexin Yi
Authoritarian leadership describes a model of management in which superiors hold absolute authority and demand obedience from their subordinates. There is a wide criticism of this leadership style due to its strict hierarchy and rules, but there is also positive research about authoritarian leadership....
Proceedings Article
The research of remote sensing image fusion technology
Bin Wang, Chao Wang
Remote sensing image fusion is an important branch in the field of image fusion. Remote sensing image fusion mainly researches how to use different aerial remote sensor to obtain relevant image information. In view of the present research status in this field and the full analysis of remote sensing image...
Proceedings Article
Exploring the Possibility to Feminize Four Macro-level International Relations Theories
Xianzheng Zhou
The traditional international relations theories such as realism, liberal institutionalism, world system theory, and Samuel Huntington’s theory of civilizational conflicts are all positive approaches because they strive to establish scientific models of how the international relations operate. However,...
Proceedings Article
Influence of Communication and Motivation to Team Innovation
Lei Qian
Teamwork become a trend of an effective method to deal with one project because it could gather people from different fields and consolidate their power to solve one problem. But some teams are not effective and cannot generate innovative solutions and great outcome, which waste resources on minimizing...
Proceedings Article
Constructing the Meaning of Martial Arts Situationalization in the Context of Internet + Sports
Xiaofeng Wu, Qifeng Zhou
Using the literature method and comparative analysis method, we analyze the phenomenon of traditional martial arts from “competition” to “artistry” in the digital era, with the “immersion” of western technocratic ideas and sports development models. How China’s traditional martial arts have returned...
Proceedings Article
The Method of the Money Making Mechanism of TikTok
Tianchen Liang
This paper investigated how TikTok, a short-video platform, can make money based on the perspective of economy and marketing. It has developed rapidly since 2016, and still impacts the market trend by its unique characters. The 4P strategy is used to analyze each product in the video application, and...
Proceedings Article
The Impact of the Blue Economy on Financial Distress of Transport and Logistics
Nuraisyah Umar
The blue economy concept has gained increasing significance in global policy development, particularly in countries like Indonesia, which is rich in marine resources. This study explores the impact of blue economy policies on the transportation and logistics sectors, with a focus on the challenges of...
Proceedings Article
Research on the Integration of Traditional Chinese Medicine Culture and Moral Education Elements into the Teaching Measures of Medical International Students
Yamei Lin, Yingbo Li
The traditional Chinese medicine (TCM) culture contains the moral education elements of "benevolence and sincerity". This paper takes the international students of Chinese medicine as the research object, and mainly studies how to integrate the moral education elements of TCM culture into the...
Proceedings Article
Primary Source Analysis: The Constitution of Narbonne 1260
Guanjie Ding
After some reading and talking to people, I did have an answer that I’m satisfied with; clothing is something that people would commonly use to identify the state of mind and personality of an individual, also best reflects the spirit of a person. In Franciscan Order’s case my understanding is that,...
Proceedings Article
How do Chinese Industry Climb up in the Global Value Chain?
Haiyan ZHOU
Under the new trend of the global competition focusing on value and efficiency, the key to maintain the comparative advantage is to gain competitiveness in the higher value chain. In front of the “re-industrialization” wave of the developed countries such as the US, and many challenges such as the loss...
Proceedings Article
Research on Product Innovation of Tourism Enterprises under the Background of Aging
Based on Experimental Analysis
Shanshan Ma, Kexin Cai, Changjiang Tao
How to adapt to the development status of an aging population, develop innovative tourism products and improve the tourism experience of elderly tourists have become an important issue for tourism enterprises to be solved. Based on this, this paper constructs a structural equation model to explore the...
Proceedings Article
Effect of Dividends as Moderator on Trading Volume and Stock Prices in the Green Economy
Ade Asriani, Syamsu Alam
This study aims to evaluate the performance of sustainable investments in the green economy sector, focusing on the paradoxical relationship between trading volume and stock prices, with dividends as a moderating variable. Using data from companies in the green economy sector listed on the Indonesia...
Proceedings Article
Analysis of McDonald’s Marketing Strategy in China
Shuran Wu, Jingjing Ma
The development of McDonald’s in the Chinese market is getting better and better, which is inseparable from McDonald’s marketing strategy in the Chinese market. The purpose of this article is to explore the factors of how McDonald’s has achieved its current achievements in decades. The author will further...
Proceedings Article
Research on the Cultivation of College Students’ “Four Histories” Learning and Educational Identity
Shili Zhao
With the new changes of world conditions, national conditions and party conditions in the new era, the cultivation of college students faces many challenges and problems. Focusing on the question of "who to train, how to train people, and for whom", colleges and universities must deeply understand...
Proceedings Article
Analysis of the Impact of Social Media on the Economy
Zheyu Cui
The article is an analysis of the impact of social media on the economy, and mostly how it helps the economy to grow. This article uses theory and data to demonstrate and analyze, and uses TikTok as an example to conduct research. The purpose of the essay is to demonstrate how social media can affect...
Proceedings Article
How Waste Reduction Strategies Shape Sustainable Supply Chain Resilience: A Narrative Review
Nurazmi Afifah, Musran Munizu
This study explores the key strategies for waste reduction in supply chains and their impact on enhancing supply chain resilience. Through a narrative review of 25 articles, various waste reduction strategies, such as supply chain optimization, the adoption of 3R principles (Reduce, Reuse, Recycle),...