Search all articles

With the rapid development of e-commerce, online shopping has gradually become mainstream, making people’s lives more convenient and efficient, but it is also accompanied by the emergence of new problems. For example, merchants may send the wrong goods, delivery may not arrive on time, and consumers...

The recording technology is widely used in today's society, People has higher requirement for recording quality. At the same time, Professional tape recorder is becoming more and more expensive. How to use limited conditions for high quality audio recording file became the most people of a kind of expectations....

The implementation of school management is an important aspect for improving the quality of education. This research aims at uto find out and describe the implementation of school-based management in facing education in the industrial revolution 4.0 at SMA Negeri 1 Sekayu and the obstacles faced. Research...

Solving the problem of sustainable regional development by using a neural-network stock trading algorithm is of importance. Analysis has shown many businesses successfully use the stock market mechanisms not only to invest their temporarily disposable assets in securities portfolio, but also for speculation....

The goal of this paper is to investigate the performance of Fibonacci sequence investment strategies in Shanghai stock market. The Fibonacci numbers are the numbers following the integer sequence, which is referred to as the Fibonacci sequence, and characterized by the fact that every number is the sum...

With the development of economy and the improvement of people's living level, shopping online has become a more and more popular way of shopping. In recent years part of book stores start to develop book online sales system in our country. The users can buy the book they wish over the internet. But Chinese...

With the rise of the internet industry, basic necessities of life can now be settled by a phone or computer, an increasing number of transactions from the line into the line, Internet + has penetrated into every aspect of people's lives, people's quality of life has improved. At the same time, the Internet...

This study examines the influence of discussions on the East Money Stock Forum (referred to as Guba) on stock price volatility, with a particular focus on the predictive power of forum posts, comments, and research reports on future stock returns. By employing a linear regression model, the analysis...

This study aims to evaluate the following factors: price; advertising; brand awareness; and brand awareness’s effect on purchasing decisions. Additionally, it explores how brand awareness functions as a mediator in the relationship between price and decisions to buy as well as the relationship between...

Network media is playing a more and more important role in people's daily life. Micro-blog breaks through the traditional media communication mode and becomes the real grassroots media with its diversification and populism of the main body, and liberates the people's right of speech greatly by its simple...

With the deepening of the degree of aging, the number of disabled people and family medical and care expenses are increasing significantly. As a way of link nursing pressure, the system construction of long-term nursing insurance has become the key project of ensuring people’s livelihood in our country...

In this paper, we combine the technique of ARM and ZigBee to design and implement the novel smart home system. Through analyzing the data transmission security enhancement model, we modify the traditional model with security concern. Each smart home system can be controlled by the server to facilitate...

At present, with the improvement of people’s quality of life, people’s consumption level also rises, and they buy more and more products. In the purchase behavior, consumers will have different purchase intentions under different circumstances, thus affecting the sales of products. This paper aims to...

Nowadays, WeChat plays an essential role in people’s daily life. All kinds of companies also use WeChat to operate, including selling products on the small program, maintaining relationships with customers through chat, and putting advertisements on official platforms. Advertisement is an important part...

The following two aspects make up this paper's primary contribution: Theoretically, it integrates the two theories of consumer psychology and consumer behavior, employs an empirical research methodology, and studies the factors influencing customers' propensity to buy online by looking at the...

The popularity of e-commerce and the rapid development of the Internet has changed people's traditional way of doing business. More and more people are willing to buy goods online, but also because of the convenience of e-commerce companies and a lot of profit. But e-commerce also contributed to the...

The subject of this study is bank retail lending and its digital transformation in the context of the information society and financial market formation and development. Obtaining, keeping, protecting, disseminating, converting reliable information into digital form and more active use of digital technologies...

Due to the rise of the Internet in today's society, more consumers will choose to buy goods on the Internet. This has also led to the expansion of online celebrity marketing. With the development of Internet celebrity marketing, it will not only bring benefits to the society, but also bring disadvantages....

In recent years, the rise of the “China chic” has introduced many elements of traditional Chinese culture into daily clothing. Nowadays, Chinese young people increasingly tend to buy local brands, thereby giving birth to more and more domestic clothing brands. This paper uses a multi-dimensional approach...

At present, the digital economy is booming, and the construction of digital villages is being accelerated, which helps to promote the livability and livability of villages and the affluence of farmers. At the same time, “Internet + “ agricultural products out of the village into the city is also driving...

This research attempts to examine the impact of influence advertising attractiveness, discount and brand image on repurchase intentions with consumer satisfaction as a mediation variable for wardah products in the shopee application. The number of samples in this study were 210 respondents. Data collection...

Marketing methods for selling software have experienced many changes. In-app Purchase Method (IAP) is one of the breakthrough solutions in selling a freemium software, where users can download and use the application for free, but there are premium features that must be paid. One of the challenges on...

CryptoCurrency has now spread its development as a medium of exchange and as a commodity that is traded 24 hours nonstop on various exchanges throughout the world. The basic nature of trading on cryptocurrency is how to obtain the lowest buying/price point and how to sell it at a higher price. This paper...

The new concept of sharing economy gains the increasing popularity in the economic environment. The relevance is caused, first of all, by change of an economic paradigm in general and also inevitable transformations of social processes. Within traditional economy the purpose of the economic transaction...

One business that is growing in the current era is food. Every day, many new business actors introduce their products through creative ideas and new innovations in the midst of intense competition so that there needs to be a good brand image in attracting consumers to buy. Lawless Burgerbar Kemang is...

Probability theory is an important mathematical branch to study the law of random phenomena. Its application widely exists in our life. As a typical random experiment of classical probability model, lottery is an excellent material for the study of probability theory. Similarly, the study of various...

In today’s digital consumption era, the “buy now pay later” (BNPL) service, as an emerging consumer finance model, is integrating into people’s daily lives at an unprecedented speed. This study focuses on BNPL services and thoroughly and comprehensively explores their profound impact on consumer debt...

Health care is the diagnosis, treatment, and prevention of disease, illness, injury, and other physical lesion or mental impairment in human beings.A health system is the organization of people, institutions, and governments that providehealth care services to meet the health needs of target populations.

Smart business tech has completely changed the travel e-com space, shifting transaction platform to experiential platform. This paper examines how it affects what they buy, overall experience, and related processes. This study scrutinized all available literature and integrated empirical information...

This study aims to determine the public’s response, how the video can inspire and boost product branding on the market, and the most influential recommendations. This research methodology uses qualitative content analysis with data collection using the purposive sampling technique with reporting criteria...

Through the study of the quality of imported infant foods from different sources and combine survey, this paper analyzes and explores the purchase of imported infant food problems facing their solutions on the Shanghai region on the basis of introducing imported infant food quality situation on Shanghai...

In contemporary society, there is a growing complexity to the consumer purchase paths of mobile electronics as the market of smartphones becomes increasingly saturated. When customers face various smartphone brands, many factors are considered. Thus, this research aims to explore the relationship between...

Based on the modified LSV model, this paper measured the herding behavior of the 6 types of institutional investor via three aspects. We got some new findings: 1) The fund’s herding behavior is the most serious in all kinds of institutional investors, and the fund shows no the professional ability in...

Along with the development of Internet technology, "Internet + marketing" platform emerges, and the supply chain of fresh agricultural products is developed and constructed under this platform. This marketing mode broadens the sales channels of fresh products, More convenient for people to buy fresh...

The land is one of the basic human needs and limited land can cause problems because it will encourage the purchase and sale of land and the process of land right switchover. The purchase and sale agreement is law that was born as a result of community needs. This research was conducted because there...

This study aims to determine whether the use of environmental issues in marketing strategies impacts business in terms of consumer awareness through a marketing mix approach. This research was conducted using a survey through a closed question questionnaire with a symmetrical scale. In this study were,...

The purpose of this study is: 1) Market information as a guide for farmers to determine attitudes in increasing their income, 2) Market information as a recommendation for government in submitting the selling price, and, 3) Market information as a guide for farmers in determining the selling price of...

With the improvement of people’s living standards and the emphasis on environmental protection, more and more consumers are choosing to buy new energy electric vehicles as a means of transportation. Tesla, as a typical representative company of the new era of electric vehicles, has attracted much attention...

This paper aims to help people understand how the CSGO market works and how does it become a stuff that could be similar to futures. In the paper, the connections between the skin market and the futures were listed, also, specific examples could be found there. Next, this paper provides how social media...

This research was conducted in Medan, Tanjung Morawa, Kabanjahe, Tebing Tinggi, Pematang Siantar, Rantau Parapat, Padang Sidempuan, Tanjung Pura, Balige, Sibolga and Kisaran. This research’s problem was that the company has carried out various activities such as promotions, increasing the number of flavors,...

In recent years, Produce 101 Series has become a popular program. The contestants of this kind of program are young idols, they show themselves in the program by singing and dancing. Each user can vote for his idol. Through the number of votes, people can decide the candidate for debut after three rounds...

With the rapid development of China's economy, China's tourism market entered into a stage of great development. The popularity of the Internet makes people more and more incline to use the Internet to buy travel products, Chinese consumers' purchasing power to be reckoned seriously in the digital age,...

With the rapid development of China’s economy in recent years, people' s living standards have improved, and the consumption concept of food has shifted from food and clothing to green and health. However, some problems including air pollution, water pollution and soil pollution caused by the development...

The aims of this study are to find out how is the technical publication of the recording of fiduciary guarantees on airplanes and to fill the legal vacuum for the implementation of aircraft guarantees that are used as credit guarantees in banks. With the idea, banks can remove registration marks and...

Liu Bang used to be just a County Magistrate (police station director) in Sishui County, Jiangsu Province. He had low status, no fighting experience, and no ability to defeat Xiang Yu, the God of war. But he was very lucky. Zhang Liang, a Han nobleman, was willing to be his counselor and always gave...

This paper studies the optimal decisions of manufacturers and retailers regarding production and pricing in a three-echelon supply chain. With government subsidy, consumers can choose between new products and remanufactured products. We examine which policy is better from the perspective of profit for...

This study mainly analyzes the importance of social media for sportswear companies, including marketing and influence, and how social media affects millennials’ purchase intention of sportswear brands. This paper explores some cases of marketing activities of some sportswear companies (Nike, Hongxing...

As China's economy continues to develop, people's living standards have improved, the material life demands more and more people prefer to buy clothing of luxury brands, so as to promote China to become a luxury consumer. At the same time the economic development also contributed to the progress of science...

More and more M&A cases are emerging in our country, the number and account are constantly flushing the record.What`s more, the urban companies have begun to merge overseas ,especially for BAT(Baidu, Alibaba, Tencent).In 2014,Tencent has bid for a nationwide with its $21.4 billion proposal to buy 15%...

People buy things every day, and the prices of different items change every day for various reasons, such as economic or political issues. This paper will focus on the crude oil price. Crude Oil plays a significant role in the stability of the world economy, and it is also one of the indispensable materials...