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Proceedings Article
From Sneakers to Superapp: Nike’s Transition to a Tethered Digital Platform
Mengshu Wang
Amidst the global wave of digital transformation, the study of digital transformation has emerged as a pivotal research focus. This research delves into the case of Nike, a leading enterprise in the sportswear industry, as a typical example. The methodology employed is an in-depth case analysis, systematically...
Proceedings Article
Indonesian Students’ Perception of AI-Assisted EFL Academic Writing
Ummu Rofikah, Burhanuddin Arafah, Nasmilah, Harewaty
This study explores tertiary English as a Foreign Language (EFL) students’ perceptions of the practical use, benefits, and challenges of integrating Artificial Intelligence (AI) tools in academic writing, focusing on users’ agency in the Makassar, Indonesia context. Grounded in the uses determinism,...
Proceedings Article
Unearthing the Nexus between ESG and Financial Performance: Does Company Size and Age Matter?
Farah Akhtar, Abdelhak Senadjki, Vikniswari Vija Kumaran
Regardless of how embracing eco-friendly practices provides firms with a competitive edge, the associated financial strain remains a prominent concern. This research aims to explore the effect of ESG scores on the financial performance of small and medium enterprises (SMEs). To unravel these relationships,...
Proceedings Article
The Necessity and Feasibility of Docking China's 'the Silk Road Economic Belt' with Russia's 'the Crossing-Eurasian Development Belt'
Haiping Xu, Ye Zhang
The Silk Road Economic Belt and the Crossing-Eurasian Development Belt are two strategies which are respectively put forward by China and Russia for the common development of Europe and Asia. As the strategies are both coincident as well as complementary, how to dock these two economic belts has become...
Proceedings Article
The Analysis of Water Project Bid Rigging Behavior Based on Complex Network
Tiexin Cheng, Ting Liu, Lingzhi Meng, Chaoyang Wang
There are a series of issues in the development of water project bidding areas, the illegal act of bid rigging and colluding is particularly worth attention, and how to prevent the rigging and colluding behavior in the bidding process has already become a current hot topic. The community structure characteristics...
Proceedings Article
Research on the Intelligent Service System of University Mobile Digital Library
Jia-Xin Yue, Ai-Min Pu, Xu Huang
The mobile digital library is the result of the informatization construction of the university library. The intelligence service system is the reader service form of the mobile digital library. Starting from this, the article first analyzes the connotation of smart services, and then introduces the current...
Proceedings Article
Systematic Carding of Modern Pre-school Education View
Ling Zhang
There are many views of pre-school education that have formed their own words, which are intersecting or complementary, complicated and expressed in different ways. How to combine various expressions to form a systematic view of pre-school education? From the facts of the pre-school education logic to...
Proceedings Article
Iris Recognition Using Spatial Pyramid
Kuan Xu, Lu Chen
Importance of biometric user identification is increasing everyday. In recent years, the iris recognition technology is considered to be one of the most promising biometric recognition technology. The selection of iris features has become an important issue in the field of iris recognition. In this paper,...
Proceedings Article
Graduation Thesis Topic Recommendation Based on Neural Network
Xuemei Li, Maryli F. Rosas
Undergraduate graduation design thesis is not only the goal of higher education, but also an important link. It plays an important role in training college students to carry out scientific research, basic training, and improve their ability and comprehensive quality. This paper takes the engineering...
Series: Advances in Engineering Research
Proceedings Article
The Role of Digital Skills Advantage Enhancing Gen Z Work Readiness for the Future Digital Workplace: Evidence from Indonesia
Fery Riyanto, Amron, Sih Darmi Astuti
Digitalization in the industrial era 4.0 has changed how work and workplaces have become digital. It is predicted that many jobs will disappear in the future, which requires individuals to move dynamically according to the movement of industrial patterns. Many jobs are lost, of co. Of, there will be...
Proceedings Article
Exploration and Practice of Ideological and Political Teaching in Professional Curriculum
Taking the Course of Data Analysis Using Python as an Example
Xiaohui Guan, Zhimin Zhou
Integrating the ideological and political teaching into all courses is an important direction of education reform in colleges and universities. This paper explores a specific implementation mode how to conduct the ideological and political education in every link and aspect by optimizing course content,...
Proceedings Article
Enhancing Javanese Script Learning through Surabaya Batik Puzzles
Nastiti Izzah Adi Thifali, Anggrika Firstya Pratiwi, Yoga Pamungkas, Fahrizal Gustama, Widigdo Diknas Nugroho, Octo Dendy Andriyanto, Sulatun Sulatun
Learning regional languages, especially Javanese, is crucial in preserving Indonesia’s cultural wealth and linguistic diversity. However, at SMPN 19 Surabaya, teaching Javanese, particularly script material such as Aksara Swara and Aksara Murda, often needs more student motivation and interest. An innovative...
Proceedings Article
Strategy Marketing through TikTok content @mencuriradensaleh for the Animo of Watching Movies Mencuri Raden Saleh
Amadhila Elina Penefaho, Salma Azzahra Rahsa Ku, Amarza Zacky Maulana, Andhika Maulana Veterio
Marketing has become a hot topic in recent years, seeing the interest in the convergence of digital technology to help the business promotion process in a sustainable manner through the communication pillar. Marketing relationships with consumers are established through communication. Therefore, marketers...
Proceedings Article
Low-Power and High-Stability Voltage-Controlled Oscillators for PLL-Based Systems
N. Ashokkumar, Nelaturu Sireesha, Mekala Kullayappa, Nekarakanti Madhavan, Kalyani Bai Sugali, V. Nagamani
Voltage-Controlled Oscillators (VCOs) are what the Phase Locked Loop (PLL)-based hardware looks at. The study mostly checks how well they work with rates and how much power they use. A simple Ring VCO, a Current Starved Ring VCO (CSRVCO), a 5-stage CSRVCO, and a 5-stage CSRVCO with transistors serving...
Series: Advances in Engineering Research
Proceedings Article
Maximum Use of Online Universities Established by Group Companies
Kai Xue, Shouchen Xu, Xilin Zhang, Xiaojuan Han
In order to enhance employees' technical and management skills to the best effect possible and maximize the returns on the investment of the Group in the online university, this paper discusses how to make the best use of the online university. Training managers should be familiar with the content and...
Proceedings Article
The Visual Transformation of Surakarta Style Panji Inu Kertapati and Dewi Candrakirana Masks
Rahmanu Widayat
Along with the current development, the classical Surakarta style Panji mask has experienced visual transformation. The mask size that usually used to cover face has turned smaller to be sold as souvenirs, or enlarged into city park decorations. Panji Inu Kertapati and Dewi Candrakirana masks was chosen...
Proceedings Article
Research on the Relationship between R&D Textual Disclosure and Profitability
Jin-Feng CHENG, Ji-Xin ZHAO
This paper examines how profitability relates to corporate textual R&D disclosure decisions. Using the fixed-effects regression model, we conclude that the number of textual R&D disclosures is negatively correlated with the profitability of the firm. Companies with less profitability are more likely...
Proceedings Article
On Analysis and Prediction of Universities’ Research Competitiveness Using Scientometrics Methods
Yan Zhang, Yan-shuo Zhu, Man Wu, Xiao-mei Zhou, Xiao-chuan Yin, Guang-xu Li, Yu-tao Zhao, Kang Sun
How universities make decisions based on scientific and technological information and allocate resources effectively is an important guarantee to promote the construction of "Double First-rate" in China. Based on Pearson correlation and least squares linear fitting, this paper compares, analyzes and...
Proceedings Article
Cross-border educational space in digital economy
T.R. Tereshkina, S.V. Tereshchenko
The necessity of creation of cross-border educational space between Finland and Russia is showed. The research connected with the attitude of Finnish and Russian students and teachers to eLearning was done. The results of the survey of students and teachers of St. Petersburg and Finnish universities...
Proceedings Article
The View on Curbing Financial Fraud of Listed Companies
Wenhua Jiang, Hongkai Cui
Real and effective financial information is an important cornerstone of the orderly operation of the capital market. However, in recent years, the frequent occurrence of financial fraud cases in the capital market of our country has seriously affected the confidence of the majority of investors and the...
Proceedings Article
On Preservation of Residuated Lattice Properties for Partial Algebras
Nhung Cao, Martin Štěpnička
This paper concentrates on investigating the preservation of the axioms and essential properties of residuated lattices in partial fuzzy set theory. We consider seven most-known partial algebras dealing with undefined values such as the Bochvar, Bochvar external, Sobociński, McCarthy, Nelson, Kleene,...
Proceedings Article
Malang Inter Library Loan
How it Becomes a Pioneer of Resource Sharing?
Muhammad Rosyihan Hendrawan, Mukhlis
Malang Interlibrary Loan (MILL). Interlibrary loan has been a staple function within libraries in general and academic libraries, especially. Interlibrary loan began as a small offshoot of the larger development of centralized library services. The acronym of MILL is a form of innovation in the library...
Proceedings Article
Conducting Historical Literacies In History Classroom
A Case Study at Senior High School in Jakarta
Kurniawati, Estik Wijayasari
This research aims to reveal how historical literacy is implemented in Senior High School. This research is qualitative in the form of case studies in Senior High School (SMA) in South Jakarta. Field research in the form of data collection, namely in-depth open-ended interviews, direct observation, and...
Proceedings Article
Artificial Intelligence and Ethics: Moral Challenges from a Philosophical Perspective
Gengmeng Liu
AI technology has not only brought significant efficiency and convenience improvements in key fields such as healthcare, transportation, and finance, but also raised a series of important ethical issues. This article aims to explore these major ethical challenges from a philosophical perspective, in...
Proceedings Article
How Does Climate Policy Uncertainty Affect Corporate Risk-Taking
Jinru Xu
Amid intensifying global climate challenges, governments have introduced various climate policies. However, considerable uncertainty often emerges during the transition from policy formulation to implementation, potentially exerting adverse effects on corporate behavior. Using panel data from China’s...
Proceedings Article
Urban Agriculture and Productive Landscaping as Tools to Regulate Urban Expansion in Lacustrine Cities: The Case of Ganvié, Benin
Tonard Paulus
The growing challenges of urbanization, environmental degradation, and food insecurity in fragile heritage settlements have intensified the demand for sustainable and context-sensitive planning solutions. This study investigates the feasibility of integrating urban agriculture and productive landscaping...
Proceedings Article
The Effect of Authoritative and Permissive Parenting Styles on Student’s Learning Achievement at Elementary School
Diana Yanuarista Pungky Dewi, Retno Winarni, Kartika Chrysti Suryandari
The involvement of families, especially parents in educating and parenting influences the child’s stage of emotional development, behavior, and knowledge. An increased achievement in learning critical and creative thinking skills is needed by children in century 21, which is also affected by the role...
Series: Advances in Engineering Research
Proceedings Article
Plant Health Condition Recognition Using Neural Network Smart Agriculture System
Y. V. Siva Reddy, N. Dinesh Kumar, B. V. Rami Reddy, Harinatha Reddy Chennam, Ravi Sankara Reddy Netapally, Pradep Kumar Yadav Allagadda, Venkatapuram Soujanya
Agriculture is the backbone of our country’s economy. At present cultivation has turned into more significant to meet the needs of the human race. Though, agriculture necessitates irrigation and by each year we have additional water utilization than rainwater that became serious for growers to discover...
Proceedings Article
Grice’s Maxims in the Final Round of 2022 South-East Asian Sales Competition
Satriya Bayu Aji, Nurul Fadilah, Desi Ratna Sari, Tian Havwini, Feby Feby
SEASAC attempts to implement competition in a sales training program. The use of English in the tournament can be challenging for speakers of English as a foreign language, especially in the opening, negotiating, handling complaints, and closing a deal, due to implicature. Therefore, a study in the field...
Proceedings Article
Driving Bank Efficiency with Corporate Social Responsibility
Fajra Octrina, Amara Fatiya Hanif
This research investigates the influence of Corporate Social Responsibility (CSR) on the efficiency of banks listed on the IDX from 2019 to 2023. The banking sector is crucial for economic stability and growth. Both conventional and Islamic banks have increasingly integrated CSR and Environmental, Social,...
Series: Advances in Engineering Research
Proceedings Article
The Relationship between Urban Crime Data and Urban Security
Xisen Wang
In order to create a safety rating for My City and specify a measure of how safe My City is, a comprehensive method is developed. In the model, we take into account a variety metrics, and divide them into three categories: The critical matter, Police and The domestic situation. We employ Analytic Hierarchy...
Proceedings Article
Research on Haier Gooday Logistic Service Innovation
Xiao-Juan Bai, Zhen Yu
Logistics service in rural and urban markets has greatly restricted consumer buying enthusiasm of the Chinese household electrical appliance manufacturing industry. In order to improve the logistics service level of China's household electrical appliance manufacturing enterprise, in this paper, the author...
Series: Advances in Engineering Research
Proceedings Article
Green Development Research in Steel Industry
Yan Yu
Iron and steel industry, as the important foundation of the national economy, has been developed rapidly in recent years. However, with constant expansion of steel production, industrial emissions and pollution problem is increasingly outstanding, the previous extensive development mode cannot adapt...
Proceedings Article
Canadians' Perception of Confucius Institutes: Culture Experience or Political Propaganda?
Ting Wu
The purpose of this paper is to elaborate how Canadians think about China's Confucius Institutes. The article argues that Chinese leaders describe the Confucius Institutes around the world as the tool of spreading appreciation for Chinese culture and language. However, the majority of officials and the...
Proceedings Article
The Local Government's Supply Chain Strategy to Empower the Traditional Fishermen in Southern Coast of Java Island
Ni Putu Eka Widiastuti, Asep Kamaluddin
This study aims to investigate how to determine the supply chain system strategy of the price efficiency for traditional fishermen in the southern coast of Java Island, and to find out how to determine the market selling price of the fish to improve the competitiveness of traditional fishermen. This...
Proceedings Article
Studies on Quality of Holes by using Micro-electro-discharge Machining Process
Liaoyuan Zhang, Zhenming Ji, Tingting Lv, Fanjiang Meng
Based on the extensive application of small hole, how to guarantee the machining efficiency and machining quality of the hole at the same time is the key problem we need to solve. We analyze several factors affecting the machining quality of the hole and find their influence law on the machining accuracy...
Proceedings Article
Research on Optimization of Passenger Flow Organization in Passenger Transport Stations during Peak Period
Daoyuan Wang
In the situation of the rapid development of railway transportation and the growth of people's travel demand, how to improve the transportation capacity of railways under the existing conditions has become a serious problem for railway passenger transportation in China. In view of the characteristics...
Proceedings Article
The Existence of Kerapatan Adat Nagari in Minangkabau Community, West Sumatra for the Juvenile Criminal Justice System
Nur Rochaeti, Pujiyono
The existence of customary justice in Indonesian society today is still recognized as one of the efforts to resolve the criminal problems, violations of customs, and juvenile delinquency. Indigenous people generally use norms that are very close to the reality of everyday life, because the norms are...
Proceedings Article
Research on the Village Brand Building Strategy and Practical Creation Taking Kongmei Village, Longjiang as an Example
Jing Yang, Jiamin Zhang
This paper takes candy cake of Kongmei, Longjing as the starting point, conducts on-the-spot investigation and research of Kongmei Village in Longjiang, excavates the culture of Kongmei Village, and integrates village culture stories and village effective resources to build village brand. The article...
Proceedings Article
High-Performance Work System and Employee Innovation Performance: The Role of Obse and Power Distance Orientation
Luying Chai, Yuchun Xiao
Through the questionnaire survey of 296 company employees, this study explores the mechanism of high-performance work system how to influence employee innovation performance at the individual level. The results show that :(1) high performance work system is positively correlated with employee innovation...
Proceedings Article
Research on the Development and Construction of Scenic Villages under the Background of New Rural Construction
Chuan Sun
The scenic village is a kind of rural tourism which relies on the villages, takes farmers as the main body, takes the unique natural environment, rural scenery, production and management forms, folk customs and rural settlements as the main attractions, meets the tourists’ sightseeing, leisure, vacation,...
Proceedings Article
How do Indonesian Children View Humorous Advertising on YouTube?
Sri Rahayu, Naldo, Hardika Widi Satria
This article explores Indonesian children’s views about humorous advertising on YouTube in the light of advertising effectiveness. The participants were 840 children aged 7 to 12 years, who were students at both public and private elementary schools. The study was carried out in a natural setting. The...
Proceedings Article
Folktales Hegemony in the Culture of Osing Tribe in Banyuwangi - East Java
Pradibta Mega Ninda, Burhan Nurgiyantoro
This research describes the relationship between folktales in Banyuwangi with social views of the life of society. Secondly, the hegemony controls through folktales to create mindset related to moral values that grow in the society. The qualitative research used documentation technique with the theory...
Proceedings Article
Healthcare Protection for Gig Workers: A Brief Case During Pandemic
Siciliya Mardian Yoel, M. Wachid Hasym
The social distancing strategy is one of the policy strategies in handling the COVID-19 and following other countries, in March 2020, Indonesia also established a Large-Scale Social Restriction (PSBB) policy which requires citizens to stop various activities in public spaces. However, not everyone can...
Proceedings Article
How the Impact of Business Model, Technology and Knowledge, Networking, and Attaining Financial Competencies on Woman Entrepreneurial Intention for Rural Youth
Ahmad Fawaiq Suwanan, Dediek Tri Kurniawan, Rani Dwiastika Listyani Puteri, Joko Sayono
Entrepreneurship is a process to create many new idea and solution. In this era, being entrepreneur is not only for men but there are women. Women’s entrepreneurship plays a substantial role in increasing employment rates. This study aims to examine the relationship between entrepreneurs’ managerial...
Proceedings Article
The Effect of PPP Model on Local Government Debt
Jiaxuan Shi
The Private-Public-Partnership (PPPs) is a novel method of financing for the provision of infrastucture and public services. It is also expected to alleviate local government debt burden, which has become a pravelent issue around the world. However, the PPP model can cause divergent effects on local...
Proceedings Article
The Role of Psychological Actions in Combat Crime Prevention Efforts
Fitri Yani, Alvi Syahrin, Madiasa Ablizar, M Eka Syahputra
Crime prevention in Indonesia is usually carried out by law enforcers by using and implementing criminal law regulations stipulated in the Criminal Code or based on laws and regulations outside the Criminal Code. This has been widely practiced in the scope of law enforcement, both in the police and in...
Proceedings Article
National Image Construction by Multimodal Metaphor in Editorial Cartoons on “Belt and Road Initiative” in Publicity English Websites
Qunfang Zhang, Jiabao Wang
Under the guidance of conceptual metaphor and multi-modal metaphor theory, this paper takes 34 editorial cartoons on BRI in China’s publicity English websites as research data and analyzes the multimodal metaphors in the data with high frequency in order to explain how China’s national image is constructed...
Proceedings Article
The Effect of Water on Asphaltene Aggregation and Viscosity of Crude Oil: a MD Simulation Study
Bojin Zhu, Qingyang Hu, Jun Zhang
A thorough comprehension of the oil-water interactions and their rheological response in the petroleum industry is quite essential. Despite the prior works have demonstrated the significant role of asphaltene in the formation of water in crude oil (W/O) emulsions, the clarification of how the increasing...
Proceedings Article
Finding Recommended Feature on Student Enrolment Dataset of University XYZ Using Exploratory Data Analysis (EDA)
Zulkarnaini Zulkarnaini, Indra Griha Tofik Isa, Leni Novianti, Febie Elfaladonna, Suzan Agustri
One of the success of a modelling is the quality of the analysed data. Exploration Data Analysis is a technique used in understanding data to explore which data has quality which will be used in modelling. The case raised in this study is the student registration dataset at XYZ University, where the...