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21838 articles
Proceedings Article
Research on Xiaomi’s Brand Strategy, Product Ecosystem, and Company Development
Ruofei Zhou
This paper studies Xiaomi’s brand position, product system, and company strategy. First, it examines Xiaomi’s brand concept of “touching people’s hearts, being honest with prices” and how it has changed. Second, it explains Xiaomi’s products, from smartphones to the AIoT ecosystem and Xiaomi cars, and...
Series: Advances in Engineering Research
Proceedings Article
An Empirical Study of Optimized Bidding Strategies Based on Logistic Regression Models
Yu Yang, Yali Zhu, Zhaojuan Wang, Xinrui Yang, Siyi Hu
With the increasingly fierce competition in China's construction industry, how to stand out in the bidding process has become a priority issue This paper takes the remaining project of a certain old community renovation as an example, based on the real evaluation data, and uses The logistic regression...
Proceedings Article
A Strategic Decision-Making Model Combining SWOT Analysis with AHP Method
Yangyang Liu
This research starts with the questions: How firms make strategic decisions? What strategic decision-making model does firms use? Are there any deficiencies in current strategic decision-making models? Then this research identified and solved equal weights and lacking quantitative data problem of a prominent...
Proceedings Article
Chlorophyll-A Image as a Guideline for the Establishment of Illegal Fishing Control Areas
Case Study North Kalimantan Waters
Muhammad Ali Akbar Hasemi Rafsanjani, M. Adnan Madjid, Siswo Pudjiatmoko, Yurleni
This study would like to raise how each agency establishes a method for determining the area of control, advantages and constraints of the applied method, and measuring how the chlorophyll-a image to serve as one of the guidelines for determining the areas of illegal fishing surveillance. Researcher...
Proceedings Article
Semiotic Analysis of Barbie Movie Poster
Dini Anggraheni, Anandha Anandha, Adiprana Yogatama
The poster was a type of visual media used mostly for cinema marketing and the sense of sight to communicate messages that required visual communication and message symbols to be comprehended. One of the popular movies in 2023 is Barbie Movie, which has a unique gesture in the poster. This article offers...
Proceedings Article
Analysis of the Human Development Index in Bali Province from 2017–2021
Kharisma Sekar Pradha Ningrum, Muhammad Arif
The Human Development Index is one of the standards used to determine the quality of human life. In this study, the Chow and Hausman tests were used to choose between the Pooled Least Square (PLS) and Fixed Effect Model (FEM) estimation models. The quality of the human development index can be measured...
Proceedings Article
Women’s Voices for Justice: A Van Dijkian Critical Discourse Analysis of the August–September DPR Protests
Endang Soelistiyowati, Andri Handayani, Erlin Estiana Yuanti, Alya Shalsabillah Febri Kusmulyadi, Fredella Geralda End
As a gender historically perceived as secondary within the social hierarchy, women have been socially constructed as polite and gentle, with implicit rules governing how they may speak in order to remain within the bounds of femininity. By contrast, men have generally enjoyed greater freedom in language...
Research Article
Application of Fuzzy Multi-Objective Linear Programming Model in a Multi-Period Multi-Product Production Planning Problem
Kaveh Taghizadeh, Morteza Bagherpour, Iraj Mahdavi
Pages: 228 - 243
The Multi-Period Multi-Product (MPMP) production planning, as a well known problem in literature, attempts to match production rates of individual products with fluctuated market demand over planning horizon. This study, demonstrates how the conventional MPMP Linear Programming (LP) model may fail to...
Proceedings Article
Exploring EFL Learning Strategies of International Class Students at Higher Education
Watun, Manurung, Mukrim, Suriaman, Kamaruddi
This research aims to explore the frequent EFL learning strategies used by international class students considered successful learners, the effects of the learning strategies, and how the learners enjoyed learning non-English subjects. It employed a mix-method with a triangulation instrument including...
Proceedings Article
How Digital Technologies are Applied to Fight Against the Covid-19 Pandemic: Evidence from Macao
Xuefei Wang
Macao was shown to perform effectively in combating the Covid-19 pandemic despite being a heavily populated international resort city in China. By using documentary and comparative analysis, this paper aims to identify the key elements that are essential for dealing with the pandemic. It makes the case...
Proceedings Article
An Exploration About Practical Teaching of Design Courses of Colleges
Rong Fan, Yan Xian
Recently, with the rapid development of cultural creative industry, there is an expanded size of recruitment of students in design professions in colleges. And there arises a fashion of studying art design. But the employment situation is severe, resulting from the teaching system putting less emphasis...
Proceedings Article
Facing Petroleum and Local Markets, Establishing Teaching & Research School
Guihong Pei, Lili Liu
Taken the School of Civil Engineering and Architecture of Southwest Petroleum University as an example, elaborated how to teaching staff construction as the breakthrough, around the university characteristics, positive for petroleum and local market to carry out the teaching and scientific research work,...
Proceedings Article
A Study on Evaluation Factors and Approaches Of Professional Moral Education For High Occupational Students
Xiaoyan Pan
The poor professional moral level of high occupational students affects students’ development, reform and innovation of occupational education, and the construction of modern occupational education system. How to determine the professional moral evaluation factors and build up comprehensive and objective...
Proceedings Article
Body Hair : A Cultural Politics Approach
Jia Mao
Hair, as one of the most obvious character of biology, has been divided in two categories: the hair on the top of your hair and body hair includes mustache, armpit hair and the hair covers on your leg or chest. Generally, when mass communities talk about the hair on the head, the contexts are always...
Proceedings Article
To Build an Optimization Model of Multi-Factor Decision and a Study of Its Application
Xiaonan Xiao
By using the fuzzy transformation and fuzzy integral, this article digs into how to conduct best fuzzy multidimensional synthetic decision theoretically and practically, and also finds out the mathematical model of the best fuzzy multidimensional synthetic decision so as to raise the standard of synthetic...
Proceedings Article
Conflict on The “Home”-ness In VS Naipaul’s The Enigma of Arrival
Gabriel Fajar Sasmita Aji
VS Naipaul, the Nobel Prize Winner on Literature, in 2009, appears to present his Caribbean’s voice. However, his status also stimulates a conflict with his ancestry people, especially about the concept of postcolonial home. This phenomenon seems applicable to almost all VS Naipaul’s works, since those...
Proceedings Article
Presidential Threshold (Discourse Review on Strengthening Presidential Systems in Indonesia)
Helmi Helmi, Mukhrijal Mukhrijal, Nyak Fadhlullah
This research aims to provide the answer about how the dynamics of the Presidential Threshold pros cons in Indonesia. The purpose of this study was to examine more deeply the dynamics of Presidential Threshold ratification in Indonesia. The research method used in this research is library research method....
Proceedings Article
Enhancing Education Effectiveness: In Which 'Education' Should Society's Hard-Earned Money Go?
Muyanja Ssenyonga, Ely Susanto
This paper is exploratory in nature, and has the objective of examining the determinants of educational effectiveness as a pathway to identifying how countries should allocate public spending on education. The paper is based on a review of extant literature and analysis of statistics on education attainment,...
Proceedings Article
Harmonization of Islamic Law Norms in Sharia Banking Laws
Baidhowi, Andry Setiawan
There are three legal systems that apply in Indonesia, namely the Customary Law system, Islamic law, and Western law. The potential for disharmony is very possible. The question is, how was the birth of Islamic banking legislation in Indonesia, the methodological model used in harmonizing the laws in...
Proceedings Article
Perspective of Community Knowledge and Attitude about Human Trafficking
Nadiroh Nadiroh, Uswatun Hasanah, Shahibah Yuliani
Indonesia is in the first position with the largest number of human trafficking places in the world. In December 2014, number of human trafficking victims are 6.651 people with 92.46% are children and women, and 82% are women who have worked at own country and overseas for labor exploitation, while 18%...
Proceedings Article
Instrumentation of Character Implementation Research in Organizing the Educational Administration Santa Maria Senior High School Kabanjahe, Karo Districk
Yasinta Br Ginting, Biner Ambarita, Wanapri Pangaribuan
This study aims to know the instrumentation of character implementation research in organizing the education administration at Santa Maria Senior High School Kabanjahe, focusing on the character implementation in organization curriculum administration and student administration at XI grade Semester 2...
Proceedings Article
Collaborative Learning Model With Computer Supported Learning Approach
Hery Nurdiyanto, Herman Dwi Surjono, Priyanto Priyanto, Noor Fitrihana
Objectives to be achieved in this study are: (1) Knowing how to design collaborative learning model through Computer Supported Collaborative Learning approach; (2) To know how to design collaborative learning model through Computer Supported Collaborative Learning approach; (3) Knowing how the results...
Proceedings Article
Deconstruction Analysis: The Ideas of Keeping Tradition in "No Witchcraft for Sale" by Doris Lessing
Putri Ayu REZKIYANA
A short story of Doris Lessing's "No Witchcraft for Sale"tells about a native African named Gideon working for a missionary family the Farquars. This shows how the relationship between the master and the servant go on and also how the natives are treated. The story is related to the postcolonial reading...
Proceedings Article
Actualization of Local Wisdom in Simalungun Ethnics Daily Life
Saragih Hisarma, Subhilhar, R. Hamdani Harahap, Amir Purba
Simalungun is an ethnic group in North Sumatera, known as one of Batak sub ethnic. As an ethnic group, they have their own internal interaction to begin with and since 19th century they have external contact guided by local wisdom. Because of migration, Simalungun people has consider "us" as our culture...
Proceedings Article
How To Optimize The Fusilli Carrot Pasta's Good Nutritional Condition?
Meda Wahini
Carrot's utilization as a processed product is still low to be used for any purpose. The purpose of this study is to optimize the carrot as a product and its nutrition. The organoleptic and chemical test had been done to measure the result of this study. The results showed that 1) the best fusilli color...
Proceedings Article
Examining the impact of knowledge elements on the achievement of project benefits in project-oriented organizations
Nevena Mihajlović, Marina Apostolovska
The research presented in the paper aims to show how knowledge at work influences the achievement of project benefits in organizations in southern Serbia. The subject of this research paper is to examine the elements of knowledge management in a project in southern Serbia. The research aims to ensure...
Proceedings Article
Inquiry Learning Model to Improve Student Learning Outcomes
Mieke Mieke Farny Tiwow, Mieke Farny Tiwow
This study aims to find out how to improve student learning outcomes through inquiry learning models in PAUD children. This research is a classroom action research (CAR), with the subjects in this study were kindergarten children totaling 30 people. Sources of data obtained from the results of tests,...
Proceedings Article
Research on College English Teaching Model of Online Live Classes
Wu Huilan
The rapid development of information technology has provided more method choices for the reform of college English teaching. At the same time, due to the impact of the Novel Coronavirus in the spring semester of 2020, nationwide online live teaching has greatly promoted the form of “Internet + education”....
Proceedings Article
Guidance and Counseling: Dwijendra’s Ethical Spiritual Value
Rr. Dwi Umi Badriyah, Sugiharto, Rustono
Guidance and counseling innovation by developing local wisdom and indigeneity is very important. Dominated by western theories and approaches, guidance and counseling implementation often collides with local cultures. Research problem: How to describe the Dwijendra’s ethical-spiritual values in guidance...
Proceedings Article
The Impact of Team Heterogeneity on Team Performance of Knowledge-Based Multinationals Under the Belt & Road Initiative
Mengxiao Liu, Yuanyuan Zhou, Shiyu Rong
Under the background of the Belt & Road, companies are turning their attention to overseas markets, and the strategic goals of multinational corporations are gradually turning into knowledge competition. The knowledge-based enterprise team has the characteristics of high degree of knowledge integration...
Proceedings Article
Entrepreneurship Marketing Through the Marketplace for Sorghum Based Alternative Food
Endang Noerhartati, Nia Saurina, Herfa Maulina Dewi Soewadini, Lusy Tunik Muharlisiani, Dina Chamidah
The importance of market potential in entrepreneurship activities, especially for sorghum-based new products as alternative food, one of which is through a marketplace that will determine the peak of immense sorghum market success. The purpose of the research popularizing sorghum products nationally,...
Proceedings Article
Cultivation of Students’ Thinking Ability in the Teaching of Business English Reading
Enhua Zhang
This article aims to explore ways to improve college students’ thinking ability in the daily classroom teaching of business English reading. It first discusses the need to cultivate students’ thinking ability, then analyzes some causes of the lack of thinking ability of college students, and finally...
Proceedings Article
Requirements of Terms in Views Sociology of Law
Joko Sriwidodo
Parole is a good method for giving prisoners freedom. Although in reality many opinions say that parole is an apology or government sympathy (executive clemency), aiming to speed up the time of release, even parole is considered as an attempt to please or give comfort to the perpetrators of crime (comfort...
Proceedings Article
Physical Distancing and Social Media Shopping
Alhapen Ruslin Chandra, Afifah, Yudhytia Wimeina, Abdiani Khairat
The outbreak of Covid-19 has encouraged consumers to shop online to overcome physical distancing. This study aims to investigate how consumers use social media applications on their smartphones to shop for groceries online. Data was collected during Indonesia’s large-scale prohibition of social distancing...
Proceedings Article
Collaborative Writing and Peer Feedback Practices Using Google Docs
Ika Lestari Damayanti, Nur Hafiz Abdurahman, Lala Wulandari
This paper explored how six senior high school students can be supported to write collaboratively using Google Docs. It also identified types of feedback provided by the students during the collaborative writing activities. The present study employed case study involving six students. The data were collected...
Proceedings Article
Development Trend of Double Line Exhibition and New Demand for Exhibition Talents Under the Background of Digital Economy
Hongxia Wu
Provides strategies for the development trend of offline exhibitions under the background of digital economy, as well as the upgrading and transformation of the operation mode of exhibition activities and countermeasures. Through the empirical research of the characteristics of the digital economy, the...
Proceedings Article
Strengthening of Bank Secrecy Regulations in Indonesia to Protect Customers’ Personal Data Post-covid-19 Pandemic
Erma Defiana Putriyanti, Abdul Rachmad Budiono, Sukarmi, Reka Dewantara
The global Covid-19 pandemic has increased banking activities, including in Indonesia. One of them is related to the use of digital banking services and electronic banking services in various bank customer transactions. The use of information technology in banking services increases the security risk...
Proceedings Article
Numerical Simulation of the Heat Storage and Release Processes in an Innovative Aluminum-Silicon Phase Change Energy Storage System
Yutian Yang, Jianfeng Liu, Tao Zhang, Zhengrong Shi
As traditional fossil energy sources become depleted and the global energy structure undergoes transformation, the installed capacity of renewable energy—primarily wind and solar power—continues to expand rapidly. This necessitates the use of energy storage devices as a buffer to ensure effective energy...
Proceedings Article
Fashion as a Communicator of Identity in Amy Tan’s The Joy Luck Club
Setefanus Suprajitno
In this paper, I would like to explore the significance of fashion as a symbol of cultural identity in Amy Tan’s novel The Joy Luck Club. Being a symbol of cultural identity, fashion also functions as a communicator of identity. By analyzing the clothing and accessories the characters wear, I demonstrate...
Proceedings Article
‘Wait Time’ in EFL Classrooms: Teachers Questioning Strategy
Yetti Zainil, Zul Amri, Ratmanida
A considerable research has been initiated into the nature of classroom interaction practices; however, it seems that not many on wait time that is the duration of silence time between questions of teacher and answers of student. This paper targets revealing how long the educator gave between the inquiry...
Proceedings Article
Digital Platforms Help Organization Management and Resolve Supply Chain Disruptions
Chung-Lien Pan, Mengyi Bu, Bao Yang, Xin Shi, Xiaolin Huang
The outbreak of the epidemic has led to the risk of disruption in supply chains in various industries, and even the supply chain is difficult to survive. In order to pursue the sustainable development of supply chain, resources and society, we should adhere to the guidance of digital technology and promote...
Proceedings Article
A Comprehensive Review of Color-Emotion Design Models in Enhancing Usability for the Elderly of Mobile Healthcare Applications
He Yang Fan, Azizah Binti Che Omar, Sobihatun Nur binti Abdul Salam
This literature review explores the integration of color psychology and emotional design principles in mobile healthcare applications (MHAs) tailored for elderly users. As global populations age and digital health solutions become increasingly vital, optimizing these applications for older adults is...
Proceedings Article
The Effect of Job Rotation, Non-Physical Work Environment, and Office Layout on Work Spirit at PT. Kalimantan Sawit Kusuma
Muthovavy Wahyunisa, Kusuma Chandra Kirana, Eko Yulianto, Le Ngoc Minh Khoi
This study aims to determine the effect of job rotation, non-physical work environment, and office layout on work spirit at PT. Kalimantan Sawit Kusuma. The research employed a quantitative approach, using a structured questionnaire distributed to employees. Data analysis was carried out to examine both...
Proceedings Article
Bridging Compliance and Credibility: An Empirical Study of Sustainability Reporting Practices among Select BSE-Listed Companies
Sudip Chakraborty, Padum Chetry, Daya Massar Nongbri, Niva Kalita, Richika Kedia
This paper explores how selected companies listed on the Bombay Stock Exchange (BSE) approach sustainability reporting, with a focus on how well their disclosures align with widely recognised international frameworks, including the Global Reporting Initiative (GRI) and Environmental, Social, and Governance...
Research Article
Lie algebra methods for the applications to the statistical theory of turbulence
V.N. Grebenev, M. Oberlack, A.N. Grishkov
Pages: 227 - 251
Approximate Lie symmetries of the Navier-Stokes equations are used for the applica- tions to scaling phenomenon arising in turbulence. In particular, we show that the Lie symmetries of the Euler equations are inherited by the Navier-Stokes equations in the form of approximate symmetries that allows to...
Proceedings Article
Data Prediction and Infection factor analysis in COVID-19
Xiaomei Ji
COVID-19 has become a world-wide pandemic since 2019. This paper focuses on data analysis in COVID-19 pandemic, which contains three main parts. First, the research aims to predict the daily death and cases using training data from single and multiple countries using four methods, including KNN, Decision...
Proceedings Article
Understanding TikTok Usage: Communication Strategy of ByteDance Based on the Background of New Media
Xiaoci Fan, Jinchun Luo, Xiaojia Wang
This research provides a wide framework for understanding how young people use TikTok to make meanings. Evaluation of user motivations and interactions, as well as the TikTok platform’s ability to facilitate these activities, was conducted using both walkthrough techniques and unstructured interviews....
Proceedings Article
A Study on the Impact of E-service Quality on Customer Trust in an E-commerce Environment
Yuting Fu
Using e-commerce platforms as a case study, this paper explores how e-commerce service quality on e-commerce platforms affects consumer trust from both theoretical and empirical perspectives. Based on this, a set of theoretical analysis models with customers as the independent variable of online service...
Proceedings Article
The Impact of Consumer Innovation Resistance Factors on Resistance Attitudes Toward Bank Smart Service Terminals
Wenqian Zhu, Guicheng Shi
As artificial intelligence technology continues to penetrate and integrate with the banking industry, intelligent service terminals have become a crucial means for banks to achieve digital and intelligent transformation. At the same time, however, a significant “adoption gap” persists between rapid technological...
Proceedings Article
Research on the New Direction of Artificial Intelligence Development Writer
Kang Zhezhou
Artificial intelligence is now well known to more and more people. Especially, AlphaGo won world go champion Leeshishi. And more and more families are using vacuum cleaners. In the development of artificial intelligence, there are different kinds of voices in society. Actually, there are also a lot of...