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This study aims to analyze the influence of digital media on UNP’s Brand Awareness for its prospective students in Padang. The results showed that: (1) Most of UNP’s student candidates in Padang stated that Digital Media Ads such as Facebook, Instagram, Twitter, Website, YouTube, and Blog are not effective...

The younger generation experiencing exhaustion using social media and tend to reduces frequency login them to social media. Even often move from one social media other social to the media. The decline in users who quite high caused, market share facebook continues to decrease from year to year.Previous...

This article aims to photograph how people use language on Facebook (FB) social media, especially when they give praise or respond to praise for a post/status. When the status is found to be good, interesting, or commendable, comments and responses containing praise are often found. The data for praising...

This study aims to determine the communication strategy of Tinalah Tourism Village in promoting digital-based tourist destinations through social media. This research takes a case study in Dewi Tinalah Tourism Village as a digital tourism village that uses social media as a means of promoting tourism...

Coal ash as flame retardant was used to flexible poly (vinyl chloride) (PVC), and the flame retardant and smoke suppressant properties of PVC were investigated by the limiting oxygen index, smoke density rating, and cone calorimeter tests (CONE), the thermal degradation behaviors of PVC were studied...

Social media is currently one of the most important communication media in the interaction between individuals and groups. By sending messages through social media, such as WhatsApp group or Facebook group with two hundred or more members, at the same time an information can be received by a group of...

This study aims to describe the process of communicating natural disasters through social media belonging to the Disaster Management Agency (BPBD) of Bantul Regency. The choice of research location was based on the high disaster risk index in Bantul Regency against natural disasters. Taking into account...

Online industry is increasingly promising in line with the rapid development of technology in Indonesia. Brodo is one of the footwear brands in Indonesia using online media Facebook and Instagram as its web promotion tools. Both of the social media used have a high number of followers. The purpose of...

Social commerce is growing and gaining popularity among Generation Y due to the advancement of technology, in which it creates a new marketplace for sellers and buyers. It allows an individual to browse, compare and purchase the products on social media sites such as Facebook, Twitter and Instagram....

This article reports on the development of a corporate video for DAE Consultancy and Services. The video was produced to promote and spread the existence of the company and their services. In today’s era of rapid and developing technological advancement, corporate video is one of the platforms for companies...

Social media platforms like Facebook, WhatsApp, Twitter, Instagram, and Telegram contain a lot of unstructured data, which include posts, comments, images, videos, text, likes, dislikes, Friend Lists, and so on. Parsing this data is crucial for understanding user behavior, sentiment analysis, and information...

Effects of annealing on structural evolution and microhardness of Zr50Cu40-xAl10Pdx (x=0-15) bulk metallic glasses (BMGs) and composites were investigated using X-ray diffraction (XRD) and micro-hardness analysis. The glass transition temperature Tg and the crystallization temperature Tx of Zr50Cu40-xAl10Pdx...

Specifically, the ‘hadhanah’ rights of children impacted by parental divorce are the subject of this research, which analyzes case number 300/Pdt.G/2022/PA. Tg. to demonstrate how Law no. 35 of 2014 concerning Child Protection controls and protects these rights. As part of this initiative, we will examine...

Network society has provided bigger opportunity for people to get connected globally and gain a lot of advantages in many aspects of life, such as education, business, etc. However, with the rise of post truth era, marked by huge prevalence and dissemination of fake news, what was once considered as...

Covid-19 pandemic has affected Indonesian in economic. This effect is not only felt by large industries, but also by MSMEs (Micro, Small and Medium-size Enterprises) users in Indonesia, one of them is Cagcag weaving MSMEs located in Kebon Padangan Village, Pupuan District, Tabanan Regency, Bali. During...

In recent years, social media has emerged as a powerful tool for influencing public opinion and driving change across various sectors, including public health, sustainability, and environmental awareness. This paper explores the role of social media in promoting these crucial areas, highlighting its...

With the rapid developments of various online social media, more and more users like to post their lives and work on social media, and the disclosure of self-information on social media has attracted widespread attention from scholars. Whether it is foreign Facebook, YouTube, or domestic WeChat and Weibo,...

This study investigated the effect of knowledge sharing and entrepreneurial leadership on business performance, the characteristics of Batik Small and Medium Enterprises (SMEs) and its workers during the pandemic of Coronavirus era. The sum of respondents is 136 Small and Medium Enterprises (SMEs). Data...

Advanced internet information technology enables a revolution for people's daily lives. Apart from social network sites, such as Facebook, microblogs have become the second inevitable and significant communication platform all over the world. Common people, celebrities, firms and governmental agencies...

Nowadays, social networks greatly affect people's daily life. However, the need to evaluate the dissemination impact of social networks based on multiple criteria has become a necessity. In this paper, the authors construct an evaluation index system, develop an entropy and Analytic Hierarchy Process...

The COVID-19 pandemic had a negative impact on the tourism sector which had to experience a decline in income. During the COVID-19 pandemic. One of the areas affected was Madura. Madura Island has enormous tourism potential, because in addition to having natural aesthetics it also has cultural diversity...

This study explores the antecedents and outcomes of individual perceived safety in life. After factoring out beliefs and social anxiety, Facebook use was selected as a predictor for related psychological symptoms. A confirmatory factor analysis was applied to 230 email validated samples. Structural equation...

Elastic memory composite (EMC) is shape memory polymer reinforced by continuous fibers. When environmental temperature of EMC is above the glass transition temperature of its resin (Tg) the resin is in the rubbery state and with high compliance, which makes EMC realize high packaging strain through microbuckling...

The hoax has evolved into a formidable foe in the fight against the Covid-19 pandemic that is sweeping the globe. Indonesia is no different. Hoaxes not only cause public distrust but also jeopardize important government strategies to combat the disease threat currently sweeping the world. The goal of...

Improving maternal and child health is one of the Sustainable Development Goals to be achieved. Breastfeeding is a natural and sustainable strategy to achieving that goal. One factor proven to have a positive effect on breastfeeding behaviour is the optimization of social support. In the age of social...

Companies involved in AI, such as Google, Microsoft, Amazon, Apple, IBM, Tesla, NVIDIA, Facebook, Intel, and Alibaba, faced a couple of risks during their operation, as referred by their annual reports for the year 2023. Of all the risks mentioned by more than one company, including collectibility risk,...

Nanoparticulate titanium dioxide were synthesized via homogeneous precipitation assisted by microwave irradiation.The powder was characterized by X-ray diffraction(XRD), Scanning Electron Microscopy(SEM), Differential scanning calorimetryand thermogravimetric analysis(TG-DSC), Roman spectra and Transmission...

Facebook triggered a popular trend in Taiwan because it changed users’ Internet social cognition. Before this, the Internet users interact with others only by search engines, online advertising, e-mails or blogs. Network users are fully immersed in Facebook social network as in a real interpersonal network...

Mergers and acquisitions (M&A) are pivotal strategies for expanding market reach, enhancing technological capabilities, and gaining competitive advantages. However, the process involves significant risks that can impact the value of the deal and the organizations involved. This essay explores the...

The present research aims to analyze the impact of digital communication strategies of the Harry Potter fan group through transmedia in 2023 in a Facebook fan group. This franchise is one of the most successful entertainment stories. Its eight books have been adapted on the big screen and won the affection...

This study focuses on the form and the meaning of words used in posters uploaded to a Facebook account by BNPB (National Disaster Management Authority) during the COVID-19 pandemic. The poster is a means of communication to present information, suggestion, or ideas in such a way that it attracts people...

With the quantum leap of the popularity of the social media, contemporary organizations are stepping into utilizing the communication tool such as Facebook, Twitter, Linkedin, Pinterest, Yelp, TripAdvisor etc. to promote their products. Besides that, social media also serves as a shepherd in driving...

Indonesia have blessed with many beautiful natural scenery. This beautiful gift of nature must be kept to the best possible so that it can be enjoyed by many peopleand become a source of local income. The purpose of this study was to determine the influence of Servicescape, Customer satisfaction, Word...

The objective of the empirical study is to analyze antecedents from consumer-based brand equity. The data collection method used was a questionnaire with a purposive sampling technique to 317 undergraduate students who had experience consuming fast-food restaurant products. They had the frequency of...

Research purpose: This paper aims at exploring the influence of emotions on the video-sharing behavior on Facebook of the young generation in a developing country. Research motivation: Video is much more attractive than text on the Facebook platform and the young people are likely to watch and share...

Convergence in the news media today characterized by replication of its partial content into online multi-platforms. This article aims to find the main online convergence platforms of news media and the considerations in selecting those platforms. Since diversity is a major issue in multi-cultural Indonesia,...

One of the main problems faced by Small and Medium Enterprises (SMEs) is the problem of marketing. However in the current era of the Industrial Revolution 4.0, marketing should not be a problem anymore. SMEs can utilize the internet to solve their marketing problem. This paper aims to describe how to...

This study was aim to determine the accuracy and inaccuracy of the use of Indonesian spelling and standard vocabulary in facebook posting Elviana one of the national political figures. The data in this research were written words, words, phrases, clauses, and sentences, both Indonesian, regional, and...

Mao Zedong’s “Speech at the Yan’an Forum on Literature and Art” in 1942 and Xi Jinping’s “Speech at the Forum on Literature and Art” (hereinafter referred to as the two “Speeches”) in 2014 are two glorious Marxist literature and art theoretical guidance documents. Under the illumination of the spirit...

Micro, Small, and Medium Enterprises (MSMEs) in Indonesia thrive and provide hope for small businesses. They are starting from the culinary business, fashion, education, automotive, agribusiness, tour & travel, innovative products, internet technology, cosmetics/beauty, event-organizer, cleaning...

Referrals on social networks, especially on Facebook, have a great impact on consumers, businesses and communities. Many fake referrals are now spreading on Facebook causing many damages. Thus, it is important to identify the internal factors of each individual, especially those related to personal awarenesss...

The use of social media today in the marketing world is superior to other advertising media. Some social media that are often used, such as WhatsApp, Facebook, Twitter, blogs, websites, and others, are used dynamically from year to year. Social media can increase consumer knowledge and can increase the...

The main objective of this research is to analyze the direct and indirect effects of social media and price reduction on vocational college decisions through brand trust. This research was conducted at the Polytechnic Unggul LP3M as a private college in the vocational field. The target population and...

This article designs a insulation dielectric loss detecting instrument based on MSP430F1331 single chip microcomputer, which is a research on tg value detection of dielectric oil and insulating sleeve. The research shows the application of the new information collection terminal and new algorithm and...

Every product advertises with its own way involving the excellence and uniqueness of the product advantages over others which presents their intention to consumers. One of Indonesia's leading brands is Indomie, famous for instant noodle products with unique taste of Indonesian culinary in product variants....

News of sexual harassment will always be commented on by netizens or internet residents who are usually called “warganet” either by using polite or rude language. The majority of netizens will comment on cases of sexual harassment with polite or rude language. The research aims to optimize using polite...

The research aims to describe: (1) the coherence elements in Scarlett’s product advertisement on Facebook, (2) Self-esteem values in Scarlett’s product advertisement on Facebook, and (3) the development of students’ self-esteem in Scarlett’s product advertisement on Facebook. The research uses qualitative....

This study aims to: 1) find out how the role of social media in selling used clothing online in the city of Kupang; 2) Knowing the factors that influence the sale of used clothing online in the Kupang city. Data was collected using the methods of observation, interviews, and documentation. This study...

Batik is one of the cultures that is owned by the Indonesian. Batik describes a story in a piece of cloth, about certain events and symbols that are referred to as patterns. Each region has its batik style as a characteristic and differentiator from the other regions. Basically, batik has the same technique,...

The Facebook case of shutting down Artificial Intelligence (AI), which was able to create its own language, worried many people because it had far-reaching consequences for human life, inspiring the establishment of a non- profit company Open AI which aims to avoid misuse of AI in the world. This article...