Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021)

1117 authors
Yanxi, Wu
Impact of COVID-19 on Expected Return and Risks in “China Concept” Stocks Using CAPM Model: A Case Study of Alibaba and Haidilao
Yao, Biao
The Labor Cost Management of Marine Engineering Project Based on Activity-Based Costing Method
Yao, Xing Yu Zenith
The Hong Kong Consumer Voucher Scheme Attempts to Rehabilitate the Economy from the Shock of Covid-19 Pandemic
Yao, Xinrun
Financial Derivatives and Their Application in Enterprises
Yao, Yao
The Application of POCD Framework to Current Online Platform Venture Capital Investment
Yao, Zeyu
The Investment Value and the Current Regulation of Cryptocurrencies Market Under the Confusion
Ye, Genping
The Impacts of Training on Turnover Intention of Chinese Millennials
Ye, Siyao
Value Investment Analysis Based on the U.S. Market - Taking Four Major Industries as Examples
Ye, Zeshen
Cross-Border M&As of Chinese Firms——A Case of TCL
Ye, Zixuan
Explore the Factors That Influence and Mitigate Loss Aversion
Yi, Kunru
Research on the Relationship Between High Tech Company Stocks & Investment
Yi, Sun
For Web Software Company– A Micro Company But a Global Business
Yifei, Wang
Impact of COVID-19 on Expected Return and Risks in “China Concept” Stocks Using CAPM Model: A Case Study of Alibaba and Haidilao
Yin, Congrui
The Study of the “Size Effect” on the Market Efficiency and the Market Anomalies in NASDAQ
Yin, Jingyi
Corporate Value Investing Research in Covid-19 -A Case of Starbucks
Yin, Shijia
Digital Transformation and Ecosystem of Smart Pillows
Yin, Shukun
The Effectiveness of Brand Culture on Customer Engagement
Yin, Wanting
Policy Analysis of China’s New Energy Vehicle Industry Policy
Yin, Xiaotong
The Research on the Investment Value of Online Fitness App in China
Yiwen, Hu
Impact of Investors’ Loss Aversion and Overconfidence on Market Performance Evidence from China Stock Markets
Yixin, Guo
The Innovative Development of News Dissemination in a Media Convergence Environment--Taking Kanghui VLOG as an Example
You, Chongpeng
Analysis of the Shortcomings of the Investment Decision Method and its Improvement
You, Jiali
Research on Health Communication Strategies of Short Video on Popular Medical Science
Yu, Dongping
The Research on the Impact of Covid-19 on U.S. Resource Stock Market
Yu, Jiangruixue
Online Impulse Buying: Impact of Internet Celebrity Endorsement and Peer Pressure
Yu, Miao
How to Build Brand Equity for the SMEs in the Chinese Catering Industry
Yu, Pengjun
Brand New Milk Tea Market: Chinese Milk Tea Development and Brand Analysis
Yu, Runze
Analysis of U.S. Consumption-related Industry Based on Fama-French Model Under COVID-19
Yu, Xiajie
The Impacts of COVID-19 on the Indexes
Yu, Xiao
Blockchain for the Future Development of the Pharmaceutical Industry
Yu, Yanman
Investment Analysis of Airline Companies in Pandemic
Yu, Yifei
Simple Chooser Option Evaluation
Yu, Zijie
Research of Impact of COVID-19 on Clothing Industry Using Fama-French Five-Factor Model
Yuan, Chunhui
Trend of Fiscal Expenditure’s Economic Effect
Yuan, Haoxuan
The Impact Factors of Protectionism on China
Yuan, Mingchen
Walmart China Face the Marketing Strategic Issues and What’s their Future Plan
Yuan, Shengkai
Research and Analysis on Markowitz Model and Index Model of Portfolio Selection
Yudian, Liu
The Innovative Development of News Dissemination in a Media Convergence Environment--Taking Kanghui VLOG as an Example
Yue, Dongxiao
Employee Retention: Take an Insurance Company as an Example
Yue, Liu
Research on Consumption Psychology and Behavior of Online Shopping
Yue, Minxiang
Research on Lemon Industry Competitiveness Based on Porter Diamond Model
Yue, Zhangsiwen
US vs. China Which Country Did a Better Job in Containing COVID-19?
Yufei, Wang
Luxury Brands Culture and Marketing: How Does Chanel Stay popular
Yuwen, Ziting
The Hedging Policies of BP with the Systematical Analysis
ZHANG, Xiujie
The Rule of Law and Foreign Direct Investment
ZHOU, Haiyan
The Strategic Choice of Hangzhou to Cultivate the World Advanced Manufacture Industry Cluster
ZHOU, Haiyan
How do Chinese Industry Climb up in the Global Value Chain?
ZHU, ZIYI
Simplification of Water Quality Classification in Beijing, Tianjin and Hebei Based on K-nearest Neighbor Algorithm
Zang, Yang
Analysis of the Richness of Functions of Mobile Banking Services and Users’ Satisfaction
Zang, Ziyang
Feasibility Study of Bitcoin Hedging the U.S. Stock Market
Zeng, Jiasen
Economic Policy Uncertainty and Corporate Investment - Cash Sensitivity
Zeng, Ni
Evolution of Sanitary Pads: From the Traditional Product to a Tethered Digital Platform
Zeng, Zhensheng
Evidences and Explanations for the Momentum Effect in the World: A Literature Review
Zhai, Ruotong
A Study on the Effect of Haidilao’s Brand Marketing Strategies on Brand Image and Loyalty
Zhan, Xujuan
Economic Policy Uncertainty and Corporate Investment - Cash Sensitivity
Zhang, Bowei
An Analysis of the Tsingtao Beer Merger
Zhang, Changze
Raffineria d’oro Milano Inc. Business Analysis
Zhang, Chenbin
Merger Arbitrage’s Performance in Different Regions After Covid-19
Zhang, Churui
Marketing Strategies in Times of Crisis Exploring More Digital Strategies in Luxury Industry
Zhang, Dirun
Business Analysis in Modeling of Financial Risk
Zhang, Gexiang
Research on the Development of Pension Real Estate in China
Zhang, Han
Stock Analysis Strategy for US’s Stock Market Based on Risk, Profitability, and Market Value Insights
Zhang, Hongbo
The Development Mode of Regional Science and Technology Innovation Center Based on the Experience of China and the United States
Zhang, Jianlin
Research on the Integration Strategy of Cross-border E-commerce and Logistics Industry from the Perspective of Industry Convergence
Zhang, Jiayuan
The Progress of Digital Currency Electronic Payment
Zhang, Jiefu
Comparison of the Applicability of Markowitz Model and Index Model Under 5 Real-World Constraints for Diverse Investors
Zhang, Jiling
Impact of the COVID-19 Pandemic on the Online Educational Quality in USC’s School of Engineering and School of Cinematic Art
Zhang, Jingyi
The Influence of Fan Economic Marketing on Enterprises in the Current Market
Zhang, Jinqi
Research on the Current Situation and Future Trend of Web Celebrity E-commerce Live Streaming Industry
Zhang, Jixian
Analysis of Financial Risks in the Process of Enterprise M&A-Taking Alibaba M&A Process as an Example
Zhang, Le
Research on the Evaluation Index of Digital Transformation Level of Manufacturing Enterprises
Zhang, Lehan
Choice of Marketing Mix and Forecast on the Net Margin of K-Packs for SMARTFOOD
Zhang, Lingfeng
The Research on the Impact of Covid-19 on U.S. Resource Stock Market
Zhang, Linjia
The Influence of Coronavirus on the Profitability of Educational Enterprises
Zhang, Linxue
The Review for the Development of IRR’s Implication
Zhang, Linyue
Analysis of the Contribution of the Development of Learning and Effectiveness Paradigm” to Multinational Corporations
Zhang, Liuweier
The Influence of Coronavirus on the Profitability of Educational Enterprises
Zhang, Lizhi
The Impact of the COVID-19 on Private Equity
Zhang, Lulei
Merger Arbitrage’s Performance in Different Regions After Covid-19
Zhang, Luxin
How Cognitive Biases Make Innovation Difficult in Markets for Fast Moving Consumer Goods
Zhang, Mengqi
Analysis on the Positive and Negative Effects of Science and Technology
Zhang, Mengru
Heightened Herd Behavior in Financial Market Under Covid-19
Zhang, Ningxin
Walmart China Face the Marketing Strategic Issues and What’s their Future Plan
Zhang, Pinghao
Market Change: How to Transform and Upgrade Luxury Goods in the New Era
Zhang, Qianyi
The Spillover Effects of U.S. Monetary Policy on Global Economy
Zhang, Qihang
The Business Competitiveness and Future Proposing of Alibaba Group
Zhang, Qijia
Analysis of the Reasons for the Excessive Expansion of the Financial Industry——Taking Japan as an Example
Zhang, Qixin
The Application of Integrated Marketing Communication in the Corporate Rebranding Process
Zhang, Qiyue
Research on Venture Capital and Technological Innovation: Based on the ChiNext and Science and Technology Innovation Board
Zhang, Rongbo
Investigating the Impact of Social Media Marketing on Millennial’s Purchase Intention of Sports Brands in China
Zhang, Runqi
The Morality Impact of Price War and Low Salary on the Chinese Delivery Industry’s Workers
Zhang, Ruochen
Innovation of Film Industry Based on Blue Ocean Strategy
Zhang, Shaofeng
Research on the Chinese Aviation Industry Financial Problems and Suggestions During COVID-19 Pandemic—Take China Southern as an Example
Zhang, Shiyue
Investment Portfolio Establishment Based on Index Model Linked with Different Constraints
Zhang, Shuwei
Research on Huawei’s Competitive Situation
Zhang, Shuyu
The Study of Marketing Strategy of Live Streaming Studios
Zhang, Sihan
Challenges for Huawei to Go Global Under the Trade Disputes
Zhang, Siting
Comparison of Different Investment Decisions Linked with Discount Rate
Zhang, Tianyang
Research on Monopoly’s Variable Effect on Digital Market in China—Take Xiaomi as an Example
Zhang, Tong
Impacts of Digital Currency Electronic Payment (DCEP) on China’s Banking System