Search all articles
25131 articles
Proceedings Article
Research on the Marketing Strategy of Luxury Brands in China
Senhuizi Yu
With the rapid growth of China’s GDP and the continuous strengthening of the Chinese economy, it is impossible for any large conglomerate company to ignore the Chinese market, and luxury companies are no exception. As more luxury firms enter China, the sales performance has received increased attention....
Proceedings Article
Comparing the Functional Orthography Unit Between Chinese and Alphabets
Haolin Lu
Functional Orthography Unit (FOU) is the letter in the alphabet and is the radical in Chinese. The present study reviews how researchers come to the aforementioned conclusion utilizing same-different judgement against participants and MRI scans pointing to the posterior region of the brain as the location...
Proceedings Article
The Effectiveness of the Home Rehabilitation Program (HRP) after the Application of Transcranial Magnetic Stimulation (TMS) Post-Stroke
Umi Budi Rahayu, Sakinah Sakinah, Santri Ramida
Transcranial Magnetic Stimulation (TMS) for post-stroke patients has been shown to improve motor function in a short period, but no one has yet investigated how post-stroke rehabilitation will provide an optimal effect after additional patient Home Rehabilitation Programs (HRP) is applied. The objective...
Proceedings Article
A Systematic Literature Review of Social CRM in SMEs: Key Benefits and Challenges
Maulia Jayantina Islami, Ratih Hurriyati, Heny Hendrayati
Social media plays a crucial role in the digital economic era for Small and Medium-sized Enterprises (SMEs). Social media platforms have transformed how businesses interact with customers, making social customer relationship management (s-CRM) vital for the sustainability and success of SMEs in achieving...
Proceedings Article
How Chief Financial Officer’s Social Networks Reduce Corporate Misconduct: Evidence from China
Xuemei Qiu
Based on the data of Chinese A-share listed firms from 2007 to 2022, this paper exhaustively analyzes the impact of the CFO social network on firm misconduct and its internal mechanism. The empirical results show that the role of CFOs is very significant, and the higher their centrality, the fewer firm...
Proceedings Article
National Qualification Framework (NQF) to Promote Quality in Higher Education: Perspectives of English Educators in ASEAN Countries
Silfia Asning Tias, Waraporn Tongjean, Soe Soe Win
The qualification Framework has been widely researched for the past two decades. Implementing a National Qualification Framework (NQF) aims to ensure Quality, thus promoting the accountability of the educational program in a country. This research explores the perspectives of English educators in ASEAN...
Series: Advances in Engineering Research
Proceedings Article
Design and Cost Optimization of Digitally Assisted Assembly Components
Yuanfang Guo, Kangyan Zeng
Aiming at the challenges of the design and production of prefabricated components in the assembly construction industry, such as low design efficiency, diversification of component specifications, high mold manufacturing cost and so on, this study puts forward the use of digital technology, especially...
Proceedings Article
Social Inquiry Learning Strategy on News Text Learning in Junior High School
Elsa Noventiana Nur Afni, Miftakhul Huda
A social inquiry strategy is a strategy or plan to develop students’ knowledge abilities to investigate and reflect on social life in society. This research aims to determine (1) how to implement the social inquiry learning strategy to news text teaching material; (2) what are the results of implementing...
Proceedings Article
Human Centric Machine Learning Architectures for Enhancing Social Interaction Emotional Intelligence and Personalized Digital Experiences
P. Thamaraiselvi, Vamsi Krishna Reddy Yerram, S. Prabakar, Om Prakash Yadav, K. Salma Khatoon, V. Naresh Kumar Reddy
Human-centric machine learning architectures can potentially transform social interactions, emotional intelligence, and customized digital experiences. Specifically, while there has been much progress on affective computing and AI based social intelligence, the existing research primarily centers on...
Proceedings Article
Identity Confirmation in Tony Morrison’s The Bluest Eye
Mei Wang, Qinqin Zhu, Yan Ma
How to rebuild black women’s identity and dignity under the multiple oppression of classism, sexism and racism has always been Toni Morrison’s major concern. The paper analyzes three solutions to the problem of identity crisis in her first novel The Bluest Eye. Loving one’s black image, loving one’s...
Proceedings Article
Efficiency of Computer Application on Administrative Affairs of Universities
Beixiong Gao
With the rapid development of social economy in our country and the rising level of science and technology, computer technology is more widely applied playing a very important and irreplaceable role in various fields of society. The universities in our country shoulder the responsibilities of training...
Proceedings Article
Research on the Basic Problems of Prevention and Control of Corruption Crimes in China Based on Big Data
Yuehong Wu, Yaming Fang
Big Data contains the law of social development and criminal governance, and how to prevent and control corruption crimes to adapt to the tide of big data is the key to carry out the management of the number of times in crime prevention and control. In this regard, China should pay attention to the issue...
Proceedings Article
Reform of Dance Curriculum for Preschool Education in Colleges and Universities
Nuo Li
Cultivating excellent preschool educators can help carry out the necessary aesthetic education for children through dance. Therefore, in the teaching process, teachers with certain scientific focus on how to ensure the normal development of various parts of the child's body and enhance physical fitness...
Proceedings Article
Ecological Affinity of Student and Teacher: A Case Study in Senior Secondary High Schools in Tangerang Selatan
Udan Kusmawan
Ecological Affinity is defined in this paper as relationships conceived by human beings with their surrounding environment for sustainable development. Ecological affinity elucidates beliefs, attitudes, and intentions towards environmental sustainability expressed by human beings. This study features...
Proceedings Article
A Service Replic Distribution Scheme Based on Group Structure
Yang Wangli, Wang Huiying
How to effectively distribute service replicas to its n nodes is of much importance in distributed and parallel systems. In many cases, the service replicas are randomly placed, and some service replicas have no relation to any nodes in which they are. So these service replicas are very difficultly accessed,...
Proceedings Article
Self-Efficacy Beliefs and Professional Development of the Military
Konstantin A. Likhomanov, Maksim N. Saveliev, Vitaly V. Mochalov, Lidia P. Kostikova, Anatoly Yu. Belogurov
The article considers self-efficacy in the context of professional development of the post-graduate students at the military school. It shows the adjuncts’ self-efficacy as belief in their capabilities to exercise control over their professional work in general and research work in particular. Beliefs...
Proceedings Article
Analysis of Moodle Features to Build Moodle-Lite
Abdiansah ABDIANSAH, Alvi Syahrini UTAMI
Moodle is one of the LMS (Learning Management System) applications used to build E-Learning. Moodle is quite popular compared to other LMS because it provides several main advantages, namely free, feature rich and large community support. Even so, Moodle has some problems that are still being improved,...
Proceedings Article
Integrating the Beauty of Herbs Zingiberaceae into Science Learning Through Nature of Science Within the Active Learning Approach
A. Widowati, Sri Atun, IGP. Suryadarma
Nature and its phenomenon are objects of natural w learning. Learning of natural science helps students to understand aspects of life. One of the natural potentials that can be used as an object of science learning is the charm of Zingiberaceae herbs, like the one popular of plant’s family using as herbs....
Proceedings Article
Analysis of the Influence of Artificial Intelligence on the Development of Art Education in the Era of New Media
Wei Yuan
The integration of artificial intelligence (AI) and new media technologies is reshaping the landscape of art education, offering personalized learning experiences, fostering creativity, and introducing innovative teaching methodologies. This paper explores the transformative potential of AI in art education,...
Proceedings Article
The Concept and Framework Construction of Proactive Health
Lin Zou, Licong Cao, Weiping Li, Yichen Pan, Rui Liang, Jianxiong Chen
Health has long been a great concern for people, and how to maintain and promote health has become a long-lasting research hotspot. As a new health concept, proactive health is an effective attempt to transform the health model from a traditional disease-centered to health-centered. Since the concept...
Proceedings Article
The Potential for Price Cartels Through The Use of Algorithms in The Digital Market
Sukarmi, R. Patricia Audrey, Rona Almas Ramadhani
Algorithms are increasingly being utilized to set pricing in the context of business competition in the Digital Market. As a result, potential breaches and anti-competitive impacts have already emerged. The algorithms become a new problem because it is difficult to discover the problem points in the...
Series: Advances in Engineering Research
Proceedings Article
Effect of Preparation Method on the Performance of 10Ni/MgAl2O4 for Dry Reforming of Coke Oven Gas
Cheng Wu, Hong-Wei Cheng, Yuan-Zhi Wang, Xiong-Gang Lu
MgAl2O4 spinel, as support of the 10Ni/MgAl2O4 catalyst which used for coke oven gas dry reforming, was prepared by sol-gel, coprecipitation and urea hydrolysis method. The catalysts were prepared by impregnation. The MgAl2O4 and 10Ni/MgAl2O4 were both calcined at 800 oC for 5 h and the samples were...
Proceedings Article
Problems and Strategy of Construction Safety Management
Hao-Sen Sun, Dong Yang, Shi-Jun Wei, Qing-Mei Wen
In recent years, many accidents have happened in the progress of construction and the number of the accidents has an upward tendency, so we have to try best to comprehend the safety management system from a new perspective. We should use new ideas to alter the passive situation. Because of construction...
Proceedings Article
Brand Culture and Localization Design
Nan Lv
Today, in the market of product diversification, how consumers choose and buy commodity from the array of goods is the first concern of enterprise in selling product and in obtaining maximized market profits. In the modern society, with more choices, along with the increasing frequency of commodity updates,...
Proceedings Article
Research on the Current Situation and Countermeasures of China's Legal Education in the New Era
Jiangxin He, Xiaoxia Wan
Since the 18th CPC National Congress, our country’s economy has achieved unprecedented achievements. Comrade Xi Jinping clearly stated in the report of the 19th CPC National Congress that the major social contradictions in our country have changed. Under a profound recognizing and understanding of the...
Proceedings Article
On the Identity of Translator Under the Impact of Deconstructionism and Intertextuality
Sai Ma
From the perspective of deconstructionism, this article explores the application of intertextuality theory in the field of translation research and practice, advocating the idea of reader subjectivity, and points out that translation is a transformation process of meaning between texts, a recreation...
Proceedings Article
Ambiguity of Financial Management Supervision in State-Owned Enterprises of the Company
Reni Anggriani
The Unitary State of the Republic of Indonesia has the main goal of realizing the welfare of the community as a welfare-type state that focuses on equalizing the welfare of people's lives. The state is required to play an active role in creating equitable community welfare, one of which plays a...
Proceedings Article
Interpretation of Verbal and Nonverbal Communication in the Japanese Workplace
Susi Widianti
This study explores the views of Indonesian workers on the communication aspect in Japanese workplace. In particular, this study aims to interpret the employees’ communication patterns in the company which involve procedures like greeting, receiving instructions, making appointments, using polite languages,...
Proceedings Article
Analyses based on design method of architectural typology in Modern Interpretation -- "Earth Building Commune" as an example
Ying Shi, Sheng Wei
Architectural typology is an age-old concept. It has provided instructive thinking pattern and method of design activity for harmonizing City form and architecture . However, the application of modern architectural typology are not just confined to the continuation of the local image of city and shared...
Proceedings Article
Based on the WeChat Platform Fragmentation Learning Content Design Framework Construction---- Take the "computer basis"for Example
Zhu Huanle, Li Jinfeng, Zhang Wenjie
The typical feature of the information age is the rapid development of data in various fields. In the field of education, "let data promote teaching and data promotion learning" also become a development trend. With the popularity of the 4 g network, college students using WeChat fragmentation learning...
Proceedings Article
The Colonial Modernity of Medicine Advertisements in the Canton Times
Sijie Li, Jiake Han
Modern medicine as a kind of cultural power, is not only taken as a tool of the western colonists, but also turns into one of the goals for the local colonized people to pursue modernization. How medical science developed under the impact of colonialism is the mainly discussed problem in this article....
Proceedings Article
The Strategy to Improve the Profession Competence through Knowledge Management to Achieve Corporate Performance
Umi Rusilowati, Hadi Supratikta, Yoke Prima Hendrawan
Construction consultancy services in running its business is highly dependent on the competence of professional excellence and ease of getting access to the knowledge of professionalism to achieve the corporate performance. The purpose of this study is improving professional competence, how to establish...
Proceedings Article
How to Reform Experiment Courses of Soil and Fertilizer Science
Yifei Liu, Xiaori Han, Yan Wang, Jinfeng Yang, Qingwen Shi, Qiaobo Song, Hongfei Ren
Soil and fertilizer are the essential natural resources and fundamental means in agriculture production. Soil and fertilizer science is a basic professional course for several majors such as agronomy, horticulture, plant protection and forestry. For purpose of integration of research and teaching, experiment...
Proceedings Article
The Role of Parental Attachment in Life Satisfaction with Gratitude as a Mediator for Adolescents in the Digital Era
Natashya Natashya, Debora Basaria
This digital era has quite a variety of impacts on adolescents. Some teenagers have life satisfaction and not in their lives. Thus, it affects attachment to their parents and has an impact on gratitude. This study aims to see how the role of parental attachment on life satisfaction with gratitude as...
Proceedings Article
From Employee Engagement to Open Service Innovation: The Role of Creative Self-Efficacy and Employee Innovative Behaviour – A Conceptual Analysis
Sutantina Sutantina
The rapid development of the industrial revolution 4.0 and digitalization challenges organizations to innovate continuously, particularly in the service sector. Open Service Innovation (OSI) has emerged as a key strategy, leveraging both internal and external resources to foster innovative solutions....
Proceedings Article
Pedagogical Practices For Improving Learning In The Language Classroom: Is The Action-Based Approach A Good Option?
Chahbi Anass, Ourya Jalal
Our contribution is part of the second edition of the ELSES conference under the theme: “Innovating pedagogical practices in the age of Artificial Intelligence (AI)”, precisely in axis 1: Engineering and pedagogical practices by dedicating to the innovation of pedagogical practices, aims to be a platform...
Proceedings Article
High School Students’ Foreign Language Vocabulary Acquisition in the Era of Artificial Intelligence
Hongyou Lei
The development of artificial intelligence technology has a profound impact on foreign language teachers, learners, teaching mode and methods, the ways of evaluation, etc. In order to explore how much the artificial intelligence technology has influenced on foreign language vocabulary acquisition in...
Proceedings Article
Inter-firm knowledge dissemination model that considers knowledge innovation and the willingness to disseminate knowledge
Zhuoyi Lian
[Purpose/Significance] In the era of knowledge economy, enterprise knowledge is considered to be the main driving force for the development of enterprises, how to find the law of knowledge dissemination, effective knowledge dissemination has become an increasing concern of scholars. [Method /Process]...
Proceedings Article
Implementation of the Inoculation Theory in the Development of Educational Games to Enhance Fake News Literacy: A Systematic Literature Review
Yanuar Yoga Prasetyawan, Putri Hanun Naufal, Nabila Rizki Adinda
Fake news has emerged as a significant challenge in the digital age. Increased exposure to misleading information can have major implications, including social misconceptions. The inoculation theory offers an effective theoretical framework to enhance individuals’ resilience against fake news through...
Proceedings Article
Critical Thinking in the Macrostructure of Policies for an English as Foreign Language Teacher Education in Indonesia
Siti Muniroh
Previous studies revealed the lack of solid concept of critical thinking in the national policies (National Standards of Higher Education and Indonesian Qualification Framework). The lack of clarity has contributed to the implicit articulation of critical thinking for Pre-Service English Teachers (PSETs)...
Proceedings Article
Research on Intelligent Building Design Optimization Method Based on BIM and AI Integration
Gao Lv, Qiaoqiao Zeng
Aiming at the problems of inefficiency and difficult collaboration of traditional building design methods, this paper proposes BIAO, an intelligent building design optimization framework integrated with BIM and AI, which realizes the effective conversion of BIM data through the hierarchical information...
Proceedings Article
Understanding Skull Trauma through Anatomical Regions: Patterns, Influence and Forensic Significance
Pagadala Akanksha, Pinnamaneni Bala Tripura Sundari, Satya Kusi
Forensics Anthropology a key branch of forensic science, which deals with the medico legal system through providing methods to identify human remains, determine biological profiles of the dead. Forensic anthropology mainly focuses on the human bones and their trauma analysis in which Skull trauma plays...
Series: Advances in Engineering Research
Proceedings Article
The inspiration of traditional folk house to the design of new rural residence
Huang Hu
Seek inspiration from the traditional houses, it is a way of thinking the author of the new rural housing design. This paper makes a deep analysis on the architectural features of the traditional houses, and discusses how to use and inherit the traditional residential space design concept in the design...
Proceedings Article
Study on the Cultivation of Interpersonal EQ of Small and Medium-sized Entrepreneurs in China
Mingwei Bian
In the increasingly competitive market competition environment, many small and medium-sized private enterprises in China are faced with the problem of "entrepreneurship" and "keeping business", and the most important thing is how to use their interpersonal emotional quotient to forge a high performance...
Proceedings Article
Reform of Interactive Design Undergraduate Course System in Chinese Universities
Dandan Zheng
Facing the rapid development of information society and the urgent needs of the Internet industry, colleges and universities have set up interactive design specialty one after another. How to improve the quality of training interactive design professionals and how to make the teaching of interactive...
Proceedings Article
The Responsibility of Notary Who Misused the Signature Which Was on a Blank Form (Case Number: 2564K/Pdt/2019)
Gunawan Djayaputra, Ivana
Notary is a Public Official individual who is entrusted by the Government to make authentic deeds. Every deeds produced functions as a true form of verification of legal actions. Each certificate that ismade by Notary must be made based on the regulations of the law. The authentic deeds can be used as...
Proceedings Article
Research on the Impact of Opinion Leaders on Social Media Consumption
Take the Public’s Trust in Beauty Bloggers as an Example
Yingwen Chen
Due to the increasing proliferation of advertising on social media, people increasingly distrust opinion leaders on social media. This paper mainly discusses how consumers find reliable information and opinion leaders on social media platforms from the perspective of consumer behavior. This paper mainly...
Proceedings Article
Technology Innovation in China: Vigorous Development During COVID-19
Jinting Zhang
In the era of the epidemic, all walks of life have been greatly affected,except science and technology which are developing with a rapid speed,usually be considered as the dominant productive force in today’s society, and many technology industries continue to innovate and flourish under the epidemic....
Proceedings Article
LVMH Case Study: Enhancing Efficiency and Competitiveness through Digital Transformation in Financial Management
Qinyu Guo
In the long river of the era of rapid digital development, the luxury industry needs to undergo synchronous digital transformation if it wants to develop and not be eliminated. In various fields of digital transformation, financial-related digital transformation is particularly important. Therefore,...
Proceedings Article
A Semantic–Visual Reasoning Framework for Guangdong Temple Fairs
Yang Zhao, Haorui Yu, Lingan Chen, Qing Zhao
Digital technologies have significantly advanced the visual archiving of intangible cultural heritage (ICH). However, existing methods often struggle to interpret the complex social structures embedded within these activities. This limitation is particularly evident in the digitization of cultural heritage...