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32197 articles
Proceedings Article
Improving the Sale Staff Onboarding Process: Case Study Stockman Company
I Kulkova
The article is devoted to analysis of effectiveness of administration the newly staff adaptation process in company Stockman and the development of proposals for its improvement. The aim of the study was to measure the onboarding system of newly hired sellers’ effectiveness. A comprehensive study of...
Proceedings Article
Competitive Intelligence Gathering in Strategic Decision Making
Shuyi Liao, Keyi Lu, Lei Xv
Over recent years, due to globalization and the increasingly fierce market competition environment, organizations have started to capitalize on the significant use of competitive intelligence (CI) systems to provide valuable information resources for strategic decision-making. The process of CI includes...
Proceedings Article
Neuromarketing Study of Consumers’ Cognitive Perception of Labeling Information on a Product’s Package
N N Kalkova, V E Reutov, E A Mitin, N Z Velgosh
The article studies the information technologies’ application possibility in the process of placing the labeling information on the products’ package. In order to inform the consumer effectively about the product and its ingredients on the basis of determining the best location of the labeling information...
Proceedings Article
Apple Inc. Strategic Marketing Analysis and Evaluation
Xuanyi Chen, Yiran Liu, Hanzhen Gong
Apple Inc is an innovative multinational company in the world, which has revolutionized and facilitated the development of the personal electronics devices and the media industries. This case study essentially generated a comprehensive analysis on the current marketing situation of the multinational...
Proceedings Article
Strategy Basis for the Development of Scientific Potential in the Innovative Economy of the Russian Federation
O Yu Kirillova, T S Kopycheva
In the Russian economy, science and the academic community are traditionally responsible for creating innovations, which various research institutes and educational organizations graduate and train employees for. The most significant is the postgraduation institute, which has become the third step in...
Proceedings Article
A Contractual State (or Republic) of the BRICS
M V Zharikov
The purpose of this article is to reveal the limitations of the Regional Integration Agreements (RIAs) laid down by the neoclassic market fundamentalism. The author then goes on to describe these limitations as a few controversies. For example, at one point, capitalism requires free enterprise, free...
Proceedings Article
Analysis on the Integration of Patriotism Education into the Teaching of Ideological and Political Theory Courses in Colleges and Universities Under the Background of National Anti-epidemic
Taking the Course Introduction to Maoism and Theoretical System of Socialism with Chinese Characteristics as an Example
Hongyang Du, Na Ni
The great fight against the COVID-19 epidemic has provided fresh and lasting material for the patriotism education of ideological and political theory courses in colleges and universities. Integrating patriotism education into ideological and political courses in colleges and universities under the background...
Proceedings Article
Research on Telework Changes Employees’ Stress Levels during the COVID-19 Pandemic - Specific Potential Stressors are Influencing the General Well-being of Employees
Yicheng Jiang
Due to the expansion of COVID-19, a growing number of employees are forced to use telework as a new strategy to cope with the problem of continuing work during this sudden and serious pandemic. Though the research was to investigate the influences of telework on people’s well-being in general, the question...
Proceedings Article
Research on Optimization of Ordering and Transportation Strategy based on TOPSIS and Time Series Model
Jiayu Zhang, Yingwu Li, Su Li
The ordering and transportation of raw materials is a crucial process for enterprises to produce and receive receivables, so it is necessary to study this process pertinently. This paper studies the ordering and transportation of raw materials in production enterprises. The problem of ordering and transportation...
Proceedings Article
Research on Development and Future Potential of Africa Economy
Chengyishen Yang
The development potential and the abundant resources in Africa have attracted a lot of foreign attention and gained a lot of FDI. However, that because of the Covid-19, that many countries have been affected and fallen into a recession. Africa was also influenced so that some people have doubted that...
Proceedings Article
The Influence of Overconfidence, Considering the Past, and Social Interaction on Investment Decisions
Rury Novita Sibulo, Darwis Said, Muhammad Irdam Ferdiansah
This study investigates the influence of overconfidence, considering the past, and social interaction on investment decisions among investors in Makassar. Using a triangulation strategy, data was obtained through questionnaires filled out by investors and detailed interviews to reinforce the analytical...
Proceedings Article
A Monte Carlo Simulation Scheme for Basket Options with Barriers
Ni Cao, Hui Mai, Shuining Zhang
In this paper we introduce simulation pricing of a sample barrier call option on a basket of stocks under the multivariate Black-Scholes-Merton scheme. Ten S&P 500 stocks from different industries were chosen to compose the basket, with the weights assigned to be the optimizer of the basket’s Sharpe...
Proceedings Article
NBA Social Media Marketing Strategy: From Globe to China
Zanchao Wang
Over the past decade, the emergence of social media has changed the speed and scope of communication and interaction between individuals and organizations across the globe [9]. The significant growth of social media has also spurred changes in the market. Businesses are paying more and more attention...
Proceedings Article
Research on Fire Rope Rescue Training System Based on IRATA and CMC Rope Rescue Techniques
Feng Liu, Yuhai Zhang
Rope rescue occupies a certain proportion in the fire emergency rescue. However, in China, rope rescue technique has a relatively later start. And technical rescue training is still in the stage of exploration. Therefore, it is particularly important to carry out systematic and professional rope rescue...
Proceedings Article
Dilemmas and Strategies of Metro Cultural Communication in the Context of ‘Immersive Intelligent Media + Scene Theory’
Yimin Wang, Jingyi Pan, Qianru Dong, Wenrui Liang
With the popularization of 5G and the advent of the era of integrated media, immersive smart media and the era of scene-based media have begun to gain importance. Firstly, the article compares the origin and current situation of immersive smart media and “scene-based” construction, analyzes the characteristics...
Proceedings Article
The Scenario Analysis for NPV and IRR in Mutually Exclusive Projects
Jundi Ren
In the real world, the project of business decision is relatively long and requires more capital investment, which leads to higher requirements for the feasibility of project investment and scientific decision-making. To improve the science of business decision-making, the application of a series of...
Proceedings Article
Re-cognition of Librarians' Positive Emotions
Jian Xu
Based on literature survey and questionnaire survey, this paper analyzes the cognition of librarians' emotional state in the process of service, and proposes to cultivate librarians' positive emotions The concrete path of emotional service value: arouse librarians' emotional consciousness;...
Proceedings Article
Rain Prediction Based on Machine Learning
Ye Zhao, Hanqi Shi, Yifei Ma, Mengyan He, Haotian Deng, Zhou Tong
Our purpose is to try to use machine learning algorithms to predict the weather of the next day, since whether it will rain tomorrow is a very important indicator of the weather. In order to find the most predictable attributes of rain, The researcher use line charts, matrix graphs, and scatterplot graphs...
Proceedings Article
PD Control Strategy Design and Simulation of Magnetic Bearing with Single Freedom of Degree
Guang Yang, Jian-Min Zhang
Based on the analysis of the model of the Single-Degree-of-Freedom (SDF) magnetic bearing system, the issue of design and simulation of PD control strategy in the system is investigated. First, the plant model of the AMB (Active Magnetic Bearings) with Single-Degree-of-Freedom (SDF) is found out to be...
Proceedings Article
Construction of College Engineering Training System Based on OBE—Take Aerospace Engineering University as an Example
Fengkun Yu, Xiaogang Tang, Bingquan Zhang
This paper analyzes the OBE result-oriented education model, combines the implementation steps of OBE, and follows the teaching concept of the unity of knowledge and action. The construction structure, curriculum system, training management system and achievement evaluation system framework of the Engineering...
Proceedings Article
Research of Pricing Strategy from Multi-Channel
Xingqi Ji, Peng Jiang, Mingbo Sun
Nowadays, retailers sell their commodities in different channels: the offline channel and the online channel, and more and more retailers are making the transition from offline channel to the online channel. This kind of transition is getting more and more popular over time, so the competition grows...
Proceedings Article
Fiscal Burden as Factor of the Business Climate
I Vyakina
A conceptual approach to the ongoing reform of the state’s control and supervision activity involves the identification and elimination of administrative barriers with the active participation of the business community. The paper examines the impact of the fiscal burden on business climate, identifies...
Proceedings Article
The Different Focuses of Shakespeare’s Works in Different Social Stages of Adaptation in China
Zi Li
Different from the general idea of the public, Shakespeare’s works have entered China and appeared on the stage as early as the early 20th century. From the early era to the 1950s, the adaptation of Shakespeare’s plays tended to be secularized and popularized. In the period of the cultural revolution,...
Proceedings Article
How to Find Optimal Portfolios among Nine Mutual Funds from US
Yuyang Chen, Linhua Li, Keyu Pan
Portfolio selection is a common field in the financial world. Investors are always willing to find an optimal portfolio among several assets. In this paper, this report wants to find out a method that can help investors decide their optimal portfolios quickly through some simple comparison. This report...
Proceedings Article
Sustainable Syariah Banking: BSI’s Role in Supporting Renewable Energy Projects in Indonesia
Nasywa Asmawir
This research delves into how Bank Syariah Indonesia (BSI) plays a role in backing energy projects as a part of its commitment to sustainable banking principles. Through the introduction of financial solutions BSI has made significant contributions to enhancing Indonesia’s renewable energy industry by...
Proceedings Article
Research on the Agency Problem, Corporate Governance and Firm Value
Gengli Hao
Based on the financial data of 373 private listed companies in Shanghai and Shenzhen Stock Exchanges in 2019, this paper makes a theoretical analysis and empirical test on corporate governance and enterprise value by using agency theory. This paper finds that China’s private listed companies have agency...
Proceedings Article
The Classification of the Regions of the Russian Federation as the Basis of Internal Migration Flow Management
E I Yangirova, A V Yangirov, S I Nasyrova
The impact of migration processes on the sustainability of social and economic development of the constituents of the Russian Federation is on the increase nowadays. Besides, due to their uneven development, the proper management of labor migration can help unlock the potential of their populations and...
Proceedings Article
Assessing University Library Efficiency Using Stochastic Frontier Analysis and Analysis of the Influencing Factors on University Library
Lihong Li
University libraries provide forceful support for teaching and scientific research in universities, therefore the efficiency and its influencing factors of university libraries should be evaluated and analyzed, which is good for university libraries to play an important role in scientific communities....
Proceedings Article
Research on the Quality Improvement Path of “Youth Horse Project” in Universities under the Pattern of “Big Thinking and Politics”-Take Zhejiang Ocean University as an Example
Kai Duan, Yuping Xu, Xinhao Sun, Nian Ning, Haiqiang Yan, Jialing Cao, Yeyi Si, Xinke Pan
This paper analyzes the dilemma faced by Zhejiang Ocean University in the process of carrying out the “Youth Horse Project” against the background of “Big Thinking and Politics”, and explores the path to improve the quality of its “Youth Horse Project” through the phenomenon, hoping that it can serve...
Proceedings Article
Happiness Scores Analysis Report
Lenong Xu
Happiness scores are often used to inform policy decisions. This report is dedicated to analyzing happiness scores to support better government decision-making. In the exploratory data stage, statistical analysis, comparative distributions, regression analysis, and correlation analysis are carried out...
Proceedings Article
Analysis on Local Congestion of Network-on-Chip
Minghua Tang
In Network-on-Chip (NoC), adaptive routing provides packets multi paths to reach their destinations. Thus, packets can escape the hot-spot nodes. However, as our study indicates that adaptive routing cannot distribute traffic evenly in the network as expected. A local region will be injected more packets...
Proceedings Article
A Novel Performance Metric of Routing Algorithm
Minghua Tang
The widely used routing algorithm performance metric of adaptiveness cannot precisely measure performance of routing algorithm. In this paper, we propose a new metric of routing pressure for measuring routing algorithm performance. It has higher precision of measuring routing algorithm performance than...
Proceedings Article
Research on the Influence of Stress on the Examination Results of Undergraduates
Wei Zhang
Most of the students are not able to perform well in their exams, and we want to figure out why things happen like this. The study, through experiments, assessed impairments on working memory functionality due to heightened levels of stress. We hypothesized that difficult working memory tasks would elicit...
Proceedings Article
Students Creative Workshop as a Platform for the Formation of Entrepreneurial Skills in Engineering Education
O V Solnyshkova, E V Dudysheva
The paper discusses the issues of sources, methods, and conditions of the formation of students’ skills in the vocational training led to the entrepreneurial behavior of graduates. It is based on the work of the students’ creative workshop “Geo-S” within engineering geodesy university course. We proposed...
Proceedings Article
Analysis of U.S. Sector of Services with Fama-French 5-Factor Model During the Covid-19
Yusen Feng, Tingjun Li, Ruoyu Zhao, Chennan Zhou
Covid-19 is the most widespread and devastating pandemic since the 20th century, which profoundly impacted the industries and the stock market, especially the service-related industries and stocks in the U.S. This paper aims to study the epidemic’s impact on service-related industries in the U.S. and...
Proceedings Article
Between Femininity and Animality – The Metamorphosis of the White Snake Legend in Sinophone Film and TV
Yuhan Chen
This paper examines three different adaptations of the traditional Chinese White Snake legend in three Sinophone visual productions: the Taiwan TV Madam White Snake (Qingshe yu baishe) in 2001, the Hong Kong film Green Snake (Qingshe) in 1993, and Chinese animation Green Snake (Qingshe jieqi) in 2021....
Proceedings Article
Study on the Change of Sales and Influence of Tsingtao Beer during Epidemic
Haoyue Jiang
Tsingtao Beer was set in 1903 as one of the most famous and biggest beer brands in China. However, in 2020, Yang believes that the coronavirus and the quarantine policies limited tourism and also have an impact on the sale of the Tsingtao Beer [1].
This paper mainly illustrates the Sale volume changes...
Proceedings Article
Down syndrome Detection in Children With Deep Learning and Using Multi-Model
J. Kishore, Md. Sadiya, N. Maheshwari, N. Nikhitha
One out of every 700 live newborns worldwide is affected by Down syndrome (DS), a genetic disease brought on by an extra copy of chromosome 21. For impacted children to receive the right interventions and have their quality of life improved, early diagnosis is crucial. Traditional techniques for identifying...
Proceedings Article
Evaluation of Water Resources Carrying Capacity under High Urbanization Rate in Guangzhou, China
Zhenhong Pei, Zijia Liang, Jinpeng Lin
Since the beginning of the 21st century, the process of urbanization has accelerated, and water resources have faced greater pressure due to economic and social development and human production activities. In this study, a comprehensive evaluation system of WRCC was constructed by selecting 17 indicators,...
Proceedings Article
Video Content Recommendation System
K. Archana, K. Sindhu Priya, L. Jagath Simha Reddy, M. Vikesh Reddy
Every day, video streaming services produce enormous volumes of information, making it difficult for consumers to locate videos that are relevant to their interests. By offering personalized material based on viewing history, preferences, and metadata, recommendation engines improve the user experience....
Proceedings Article
An Empirical Study on Markowitz and Single Index Model
Junqing Wu
In this paper, the Markowitz Model and the Single-Index Model were used to study U.S. stocks. Four industries of U.S. stocks were selected to empirically analyze the data from 2002 to 2021, and the combination selection results given by the two models under five restrictions were compared. The results...
Proceedings Article
Research on the Position of Both China and US to Deal with the Financial and Economic Problems Caused by COVID-19
Jing Li
Covid-19 began in 2020 in an unexpected way as the most serious global non-traditional security shock in a century. China is the first major economy to resume growth since the outbreak, and it is at the forefront of the world in terms of epidemic prevention and control and economic recovery. However,...
Proceedings Article
Exploring the Impact of Suffering from Sexual Assault on Women Victims
Jiajunqi Zhang
Women have a lot of unresolved psychological issues after being sexually assaulted. These issues are often the easiest to be ignored. These problems also hurt their soul and dignity. In Our country, this issue has also aroused the attention of the country and all walks of life in this field. This paper...
Proceedings Article
Financial Statements and Analysis, Taking Tencent as an Example
Sijia Cai, Yuxuan Che, Dingyu Duan, Haoyang Liu, Yabei Yang
It is important to figure out a company’s financial situation in order to analysis investment, borrowing, mergers and acquisitions, fraud surveys, and competitive intelligence. This is also beneficial when assessing the corporation financial situation itself. This paper studies a typical enterprise in...
Proceedings Article
Innovation of University Course Teaching Mode Based on Node Method Project Management
Jiade Wang
Under the background of informatization, digitization, networking and intellectualization, the traditional teaching mode of colleges and universities cannot meet the needs of the development of modern society. In order to cultivate modern and high-quality talents, colleges and universities need to build...
Proceedings Article
What Changes Parents’ Value in Their Children’s Quality?
An Association between Parents’ Demographic Background and Their Valued Qualities in Children
Xuezheng Wang
What is valued by parents for their children’s qualities worth investigating. Additionally, possible demographic characteristics of parents may change their perception of valued qualities. This investigation interested in how age, income level and highest educational level attained influence parents’...
Proceedings Article
Does Gender Diversity Matter? Study of Female Directors and Corporate Performance
Evidence of China
Jie Liu
With the improvement of women’s social status, women try to seek higher positions in firms. The female perspective is prevalent in corporate governance researches. This study aims to figure out does gender diversity on boards influences corporate performance in China. The researcher uses panel regression...
Proceedings Article
The Perception of Women in Chinese Female-Oriented Internet Literature During 2012-2021
Lifei Wang, Fangnan Zhao
At present, the status of women is gradually improving, and more and more women choose to express their perspectives and ideas through the creation of romantic novels on the Internet, and many scholars are also analyzing the female perceptions behind this internet literature. Thus, it is very important...
Proceedings Article
Analysis of the Interrelations of Economic Indicators as a Tool for Predicting Regional Financial Instability
Yu V Granitsa
One of instruments of forecasting of financial instability of regions of Russia is quantitative and qualitative estimates of interrelations between regional macroeconomic indicators.
Research objective is selection of the most adequate models of establishment of interrelations between indicators of...
Proceedings Article
Analysis on Relevant Music Therapy Elements and Its Effectiveness on Treating AD
Yutian Zhang
Alzheimer’s disease (AD) is a serious but common health condition for old people, and it is different from normal aging. Finding an effective treatment and ultimate cure for AD has become a hot topic in the field of medicine and neuroscience nowadays. However, due to the complexity of the disease and...