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Proceedings Article
The Importance of Targeted Poverty Alleviation Policy — The Improvement and Experience from Past Policies
Qifan Zhao
Poverty is an issue faced by most if not all the countries in the world and it proposes a great challenge to all governments and their people. It is one of the 17 sustainable development goals set by the United Nations. Since the last century, the UN has recognized that about 11.6% of the world population...
Proceedings Article
The Different Perception and Reaction of Customers Towards Traditional Marketing and Influencer Marketing in Food Industry
Qingyang Ren, Lin Zhou, Fengyang Liu
This research paper is aimed at investigating the consumer preference for traditional marketing and influencer marketing in food industry. To accomplish this, the researchers set two questionnaire surveys to collect data. These two questionnaires investigated consumers’ different attitudes and reaction...
Proceedings Article
Balancing Growth and Ecology: Evidence from Indonesia’s Economic Development and Environmental Impact
Andi Mahdi Ahmad Satrio, Sanusi Fattah, Retno Fitrianti
This research investigates the correlation between economic growth (GDP), foreign direct investment (FDI), and urban population in relation to the ecological footprint (EF) while testing the Environmental Kuznets Curve (EKC) hypothesis within the Indonesian context. Employing a robust time series analysis,...
Proceedings Article
Human Capital as the Dominating Factor of Economic Growth in the Republic of Kazakhstan
Z Baigireyeva, S Niyazbekova
The goal of the research is to study the role of human capital in the contemporary society triggering an increase in the intrinsic value. This research reviews the theoretical aspects and fundamental legal principles related to the issue of human capital. Research Design. Common quantitative methods...
Proceedings Article
The Feasibility of Starting Up Business Mobilife: A Medical Company with Mobile Technology
Yulin Shan, Yi Chen
In this paper, two computer engineering students from Span decided to start up a business into the medical treatment industry and enter the global market. The company they would run is called Mobilife Technologies, which is willing to make Alzheimer patients live more easily by launching a software for...
Proceedings Article
In People with BN (bulimia nervosa), the Reward Mechanism for People with Food Addiction
Yiming Cheng
Firstly, an exhibition on eating disorders and body shaming is on display in Shanghai. The exhibition is designed by people who are patients with eating disorders. The exhibition is an introduction to the subject of eating disorders, and bulimia in particular. In addition, the exhibition highlights the...
Proceedings Article
Integrated Assessment of Human Capital on the Macroeconomic Level
I A Kondaurova, E A Tarasova, V A Gemmerling
The key figure in all the changes that take place in society is the person, his work, creative abilities, competencies, state of health, his human capital. The theoretical analysis carried out in the article showed that today there is no perfect methodology for the integral assessment of human capital....
Proceedings Article
Research on the In-depth Development of Traditional Sports Culture Tourism Resources from the Perspective of Collaborative Development
Kewei Yu, Jingjing Chen, Ronglu Li
The continuous development of Chinese people’s living standard and the increasing spiritual and cultural demand promote the rapid development of cultural industry, sports industry and tourism industry. The comprehensive implementation of “May Day holiday”, “National Day holiday” and “paid vacation” provides...
Proceedings Article
Industrial Single-Industry Areas, Socio-Economic Development Based on Cluster Approach
A N Bikineeva, O N Nedzelsky, E N Bulakina
The article presents research, socio-economic development of coal-mining areas of the Republic of Khakassia. It is proved that the increasing economic changes, overcoming the crisis phenomena of increasing variability of organizational and technological systems, determine the need to develop new methodological...
Proceedings Article
Communication Dilemma in Enterprise Leadership and Its Solution
Yuhan Shu
For leaders, leadership is a process of continuous learning and practice. Leadership can be improved by developing communication skills, and effective communication skills will certainly promote the development of the leadership, which has certain pertinence and reality. Since the vigorous development...
Proceedings Article
On the Criminal Regulation of DNS Hijacking
Jin Liu, Ran Wu, Aolin Zhang, Jingwen Zhang
In judicial practice, the conviction of DNS hijacking has been highly controversial. The relevant crimes of this act mainly include the crime of illegally controlling computer information systems, the crime of destroying computer information systems, the crime of theft, etc. However, the distinction...
Proceedings Article
The Impact of Covid-19 on the Food Supply Chains in China
Kejun Fan
During the COVID-19 pandemic, people’s movement was under restrictions due to lockdowns. The food supply chain is then largely affected with disrupted supply and changed demand patterns. This paper mainly assesses the impact of Covid-19 pandemic on the food supply chains in China. In the demand side,...
Proceedings Article
High-end Sports Tourism: Concept Definition, Experience Dimension Identification and Scale Development
Lu Yuyang, Lu Changbao
The high-end sports tourism industry develops rapidly, but the related theory exploration obviously lags behind. As a new form of tourism, high-end sports tourism is lack of discussion and theoretical gap in terms of concept definition, experience dimension identification, which will certainly affect...
Proceedings Article
A Hybrid Recommendation System For University Selection Using Machine Learning
Harsh Motiramani, Vedaant Melkari, Malav Mehta
It is important to consider multiple factors, including academic fit, finances, and personal preferences, while deciding to select a university. For this, we propose a hybrid recommendation system that uses Machine Learning (ML) and Natural Language Processing (NLP). Using acceptance rates, tuition fees,...
Proceedings Article
Analysis of How to Improve Students’ Learning Efficiency by Using Students’ Sense of Gain and Happiness
Yilin Su
It is universally acknowledged that students’ learning efficiency and their learning motivation have been inextricably intertwined. Without appropriate learning motivation, it is difficult to maintain students’ long-term learning efficiency. Learning motivation, which refers to the incentive tendency...
Proceedings Article
Innovative Research on the Blending Learning Mode of Econometrics Global and Regional Impacts of RMB Internationalization
Qian Yu
China has seen exponential development within the first twenty years of the twenty-first century, making it the second largest global economy. Together with this growth, the People’s Republic of China (PRC) has put in place various strategies to help it grow its economic muscle as well as international...
Proceedings Article
Marketing Strategies of Short Beauty Videos on Douyin
Qi Bao, Xiaoke Ran
Since the development of the short video industry, many vertical domains have been formed, and short beauty videos are one of the most important fields. Relying on their professional knowledge and approachable expression, many self-media bloggers focusing on creating short beauty videos have achieved...
Proceedings Article
An Evaluation Model to Human Factors in Information Systems based on Consistent Quantification of Index and Evaluation Equilibrating
Jianguo Shen, Zhiyong Shi, Jiao Wang, Yuan Zhao
In this paper, a comprehensive evaluation model to human factors is presented for information systems. The model can be used in the evaluation that the number of evaluation expert for every evaluated object or target is different. By introducing the concept of Gini coefficients, the coordinated and balance...
Proceedings Article
Potential to Mitigate Social Inequality Through Individuals Taxation Reform
I R Akhmadullin, A V Safina, L Z Fatkhullina
The paper provides a calculation-based analysis of the real Russian citizen’s fiscal burden, since the flat scale, which is one of the lowest in the world, does not fully reflect the facts on the ground. In the context of the multiple gap between the poor and the wealthy segments of the population, the...
Proceedings Article
Diagnosis of Human Brain Tumor Based on Complex Image Processing Techniques using CNN
K. Venkateswara Rao, Pitla Vaishnavi, Shaik Latheef Baba, B. Kiran Teja Reddy
Brain tumor detection is increasingly becoming an issue in the medical field. A brain tumor is a growth or mass of abnormal cells in your brain cells develop uncontrollably. MRI (Magnetic Resonance Imaging) plays one of the primary roles in brain tumor detection where the tumor segmentation is required...
Proceedings Article
Industrial Heritage Tourism Sustainable Development
A Case Study of the Anning City, Yunnan Province
Keyi. Zhao
With the implementation of the supply side structural reform policy and the integration of the state-own iron and steel enterprise, residents in the Anning city, face a new round of unemployment test. And one of the effective means to solve the unemployment problem is to develop service industry, especially...
Proceedings Article
Research on Countermeasures of Urban and Rural Sports Facilities Planning and Promotion in Lingchuan County in Guangxi Province
Zhong Haofan, Huang Jing
Regarding the background of special planning of urban and rural sports facilities, it is found that the number and quality of public sports facilities in Lingchuan county need to be improved after analyzing the relevant status,where has insufficient main sports park and the national fitness center. There...
Proceedings Article
Knowledge-Based Development of Russian Regions and Growing Inequality
D G Kochergin, E E Zhernov, V A Logachev
The article contains an analysis of the Russian knowledge-based economy at the meso-economic (regional) level in the period from 2005 to 2015. Authors assess the main parameters of the development of the constituent entities of the Russian Federation, including the regional innovation system and the...
Proceedings Article
The Study of the “Size Effect” on the Market Efficiency and the Market Anomalies in NASDAQ
Siling Pan, Congrui Yin, Yu Ai, Zhiheng Li
Since the Efficient Market Hypothesis was proposed by Eugene Fama in 1970, it has been continuously challenged by various market anomalies and financial empirical evidence in the U.S. stock market. Inspired by the reserve effect, the momentum effect and the effect size discovered by De Bondt and Thaler,...
Proceedings Article
The Necessary Analysis and Path Exploration of the Ideological and Political Construction of Military Physical Education under the Circumstance of Education for Morality and War
Xiao-nan WU, Xiao-hong MA, Xiao-li ZHANG
Taking “education for morality and war” as the fundamental starting point, this essay analyzed the historical inevitability of ideological and political construction of military physical education curriculum from three aspects. It conceived the development path of military physical education curriculum...
Proceedings Article
Industrial Product Defect Detection Using Machine Learning
A. Zainab Zaiba, V. Nivedha Reddy, B. Kanisha
Packaging Standards; Packaging quality is key in the modern industrial sector where defects can cost-businesses large sums and harm their brand, image. Conventional ways of inspection are time-consuming, labour intensive and error prone, unsuitable for modern production. The project explores the use...
Proceedings Article
Research on the Development Strategy of Heyuan City’s Homestay Industry under the Background of Rural Revitalization
Siduo FENG
This article is based on the development status of Heyuan B&Bs. It discusses the development of Heyuan B&Bs and tourists’ demand in all aspects, and deeply analyzes the problems existing in the B&B industry.Although the homestay industry is developing rapidly under the current economic model...
Proceedings Article
Cost Estimation Methods of the Company Brand
O V Astafeva, E V Astafyev, V V Biryukova
Brand value is necessary for management of any company as it allows to distribute the resources of an enterprise effectively. Relationships at the level of brands help market players to save time for establishing direct partnership, formation of the developed communications network contributing to “transparent”...
Proceedings Article
Analysis of U.S. Consumption-related Industry Based on Fama-French Model Under COVID-19
Yang Cao, Baozhen Ouyang, Mingji Xi, Runze Yu
Many researchers have contributed much to asset pricing theory and continuously try to find the best model to capture stock average return. The CAPM model and Fama-French 3-factor model, Fama-French 5-factor model is another way to capture the return rates and their changes. At the beginning of 2020,...
Proceedings Article
Research on Development Mode and Path of Eco-sports Tourism in Southwest China under the Concept of “Two Mountains Theory”
Tao Xuesheng, Liu Jian
Lucid waters and lush mountains are invaluable assets. Since the 18th CPC National Congress, China has always adhered to the concept of “two mountains theory”, comprehensively promoted the sustainable development of green economy and the construction of ecological civilization, and provided fundamental...
Proceedings Article
Comparative Study of Mutual Investment Funds and Other Collective Investment Tools
E S Nedorezova, O S Evseev, I A Lunin
Collective investment is a type of investment whereby the monetary resources of individual investors are pooled together and managed by a professional fund manager for the purpose of their subsequent profitable allocation. As a collective investment tool, mutual investment funds are a relatively new...
Proceedings Article
Bit and Power Allocation Algorithm for OFDM UWB Systems
Haiyan Li
Ultra-wide-band (UWB) is a promising short-range indoor wireless communication technology for large communication capacity, high transmission rate, low power consumption, etc. Multi-band orthogonal frequency-division multiplexing ultra-wide-band (MB-OFDM UWB) system can achieve much higher anti-noise...
Proceedings Article
The Influence of Chinese and Foreign Sports Culture Differences and Atmosphere on Their Domestic Sports Industry
Yuan Li
The generality of sports culture itself makes it one of the global cultural contents. As the current worldwide physical symbol, sports culture can make different people understand the meaning of it directly and achieve the purpose of effective communication. With the help of modern communication media,...
Proceedings Article
Marketing Strategies of Chinese Cosmetic Brands in Local Market
A Case Study of Florasis
Lan Yang, Wendi Meng, Yating Li
The beauty market in China has a broad prospect with a growing market share. Among new brands rooted in China, Florasis witnessed a rapid increase in sales relying on the Chinese traditional culture. Therefore, it is of great importance to look into the ways Florasis has made this success through marketing...
Proceedings Article
Exploring Keystroke Dynamics: Enhancing Authentication Through Typing Patterns
Akshansh Shrivastava, Swarnalata Bollavarapu
The evolution of cybersecurity in a landscape with observable changes calls for sturdy and inventive alternatives for the escalating threats to traditional authentication approaches such as passwords and personal identification numbers (PIN). Keystroke dynamics emerges as a behavioral biometric that...
Proceedings Article
Three Factors Leading to the Poor English Oral Performance of Chinese Teenage English Learners
Zeyu Li, Ziyi Zhao
Around the world, people use English as the general purpose language. In China, most students will learn English through primary school, junior high, and high school. The standard of mastering a language is how the learners can precisely and accurately use it. Daily communication (speaking), on the other...
Proceedings Article
Analysis and Design of E-Shaped Dual-frequency Microstrip Antenna Based on CPSO Algorithm
Wei AO, Wan-Qin XIANG, Chun-Ming Chen, WEI TIAN, De-Bin ZHANG
In order to solve the problem of design and optimization for E-shaped patch microstrip antenna, chaotic particle swarm optimization (CPSO) algorithm was proposed to assist the procedure. First, the E-shaped antenna’s model was created, and then, the parameters of this antenna were adjusted according...
Proceedings Article
How Does Authoritarian Leadership Influence Employees and Organisation?
Kexin Yi
Authoritarian leadership describes a model of management in which superiors hold absolute authority and demand obedience from their subordinates. There is a wide criticism of this leadership style due to its strict hierarchy and rules, but there is also positive research about authoritarian leadership....
Proceedings Article
The Role Of Csr In Moderating The Relationship Between Profitability And Company Value
Hadratul Mukarram, Muhammad Sobarsyah
This study seeks to investigate the influence of e-commerce on the growth of micro, small, and medium-sized enterprises (MSMEs) in Indonesia. The rapid expansion of e-commerce has significantly increased MSMEs’ revenue and market reach. The shift from traditional to online shopping is driven by technological...
Proceedings Article
Design and Implementation of the Computer Monitoring and Management System for the Multi-mode Combination Timer Device
Pengfei Wu, Jianxun Li, Yujian Wang
The multi-mode combination timer device can receive the GPSGLONASS, No.1 BeiDou and loran-C at the same time. Since the multiple external frequency sources are introduced for the system, it is necessary to manage and monitor it. The wavelet decomposition atomic time algorithm is used to weight average...
Proceedings Article
Go Back to Personal Experience: on the Self and the Other in the Dream of the Unified Field
Hanruo Wang
A renowned contemporary American poetess and Pulitzer Prize winner, Jorie Graham has received great attention and much research in contemporary times for her creative talent. This thesis will select the poem The Dream of the Unified Field, which has the same title as her Pulitzer Prize-winning poem collection...
Proceedings Article
The research of remote sensing image fusion technology
Bin Wang, Chao Wang
Remote sensing image fusion is an important branch in the field of image fusion. Remote sensing image fusion mainly researches how to use different aerial remote sensor to obtain relevant image information. In view of the present research status in this field and the full analysis of remote sensing image...
Proceedings Article
Synchronizing Supply Chains: A Real-Time Solution To The Bullwhip Effect
Akshansh Shrivastava, Shakila Shaikh, Shagun Srivastava, Abhinav Jindal
The Bullwhip Effect is a supply chain management phenomenon wherein slight changes in consumer-level demand result in substantial order variability in upstream supply chain processes, thus leading to the inefficient generation of excess inventory costs, stock-outs, and instability in their operations....
Proceedings Article
Modeling and Simulation on Temperature Control System of Farm Products Baking Equipment
Jun Liu, Zhenwei Jia, Rongxing Guo
In order to design a kind of temperature control system of the equipment used for baking farm products. The main function of the system is controlling the temperature in the baking room, ensuring it varies with the technological requirement. First, establish the system state equation based on the Fourier’s...
Proceedings Article
Exploring the Possibility to Feminize Four Macro-level International Relations Theories
Xianzheng Zhou
The traditional international relations theories such as realism, liberal institutionalism, world system theory, and Samuel Huntington’s theory of civilizational conflicts are all positive approaches because they strive to establish scientific models of how the international relations operate. However,...
Proceedings Article
Influence of Communication and Motivation to Team Innovation
Lei Qian
Teamwork become a trend of an effective method to deal with one project because it could gather people from different fields and consolidate their power to solve one problem. But some teams are not effective and cannot generate innovative solutions and great outcome, which waste resources on minimizing...
Proceedings Article
Implementation Of Biodiversity And Environmental Sustainability Based On Kajang Culture
Nining Ardilla, Darwis Said, Aini Indrijawati
With the rise of environmental unrest and the periodic felling of trees by some individuals and even elements with legal rights, concerns about sustainability and the life of the next regeneration triggered the emergence of sustainability concepts that were thought to help reduce envuromental damage....
Proceedings Article
An Analysis of the Machong Dragon Boat Movement under the Background of Cultural Confidence
Zhang Ming, Xie Dan
Culture is the soul of a nation. The glorious history and culture of our country have a long history and profound heritage. Dragon boat culture is a team project in my country’s traditional sports culture, and it can better reflect the collective cultural identity of “united and concerted”. This article...
Proceedings Article
Suggestions on Carbon Asset Management of Power Grid Company under Double Carbon Targets
Bingjie Li, Song Gao, Hu Li, Shiyu Meng, Zesen Li, Xiaotong He, Jian Tan, Shiyu Meng, Song Gao, Hu Li, Zesen Li
Under the dual carbon goal, power grid enterprises are facing new development opportunities. In view of the new business format generated by the dual carbon goal, it is necessary to carry out the research on the carbon asset management of power grid companies to support the business expansion of emerging...
Proceedings Article
The Method of the Money Making Mechanism of TikTok
Tianchen Liang
This paper investigated how TikTok, a short-video platform, can make money based on the perspective of economy and marketing. It has developed rapidly since 2016, and still impacts the market trend by its unique characters. The 4P strategy is used to analyze each product in the video application, and...