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3702 articles

Promotion Path on Vocational Ability of Tourism Talents in Intelligent Tourism Era

Junfang Lv
In the era of intelligent tourism, innovative mechanisms are needed to continuously improve the professional ability of tourism talents to meet the needs of the development of the tourism market. In response to the requirements of knowledge structure, professional habits, cultural knowledge, service...

Research on Evaluation and Promotion Strategies of Service Quality of Airports in Mongolian

Davaajav.G, Ziyun Wu, Bin Ji
The competitiveness of airlines is mainly reflected in the quality of service provided at airports. Assessing the adequacy of airport services can effectively help airport decision-makers to tap into market demand and identify the shortcomings of current management practices and the causes of differences...

Study on Reform of Fine Arts Major Color Courses Teaching

Chunxia Wang
In college oil painting classroom practice, oil painting color teaching occupies a very important position, and it even can be said that it is the key point of painting art education. In the new era, with the diversified development trend of oil painting art education, traditional teaching concepts and...

Research on Marketing Strategy of Boonie Bears Series Animation

Jun Wu, Wei Bi, Jiede Wu
The Research takes the most popular series of animation works of Boonie Bears in China as the research object by SWOT, 4P theory, PEST and Five-capacity and other analysis methods to research marketing strategy. The results show that the products of the series are abundant, the price is reasonable, the...

The Applications and Thinking of "Micro-Teaching-Assistant" in the Teaching of Medical Physics

Wenbin Kang, Baiping Liu, Pengcheng Zhang, Benchao Zhu, Guangxiao He, Jia Guo
At present, the "micro-teaching-assistant" (MTA) has been widely applied and recognized by the higher education sector. Based on the classroom teaching practice of medical physics with MTA in Hubei University of Medicine, this paper talks about the application and reflection of MTA in medical physics...

The Eszter Hangos Cosmetic Studio: Finding the Right Strategy to Marketing

Manyiu Lee, Xi Zhou, Runzi Liu
A right marketing strategy is significant since the success of marketing is closely related to the survival interests of enterprises. Customer needs are the starting point of marketing, and meeting customer needs is the ultimate goal of marketing. In the 21st century, enterprises are facing with severe...

The Interconnection of School Culture and Educational Management

Olga Kravets, Tatiana Klikushina, Elena Palmova, Natalya Shchitova
The paper examines the key issues of formation and promotion of the school culture under multiculturalism conditions in modern society. It discloses the important role of the school principal and administration in supporting appropriate school culture. School administration and pedagogical staff must...
Proceedings Article

Experimental Study on Saturation Distribution of Heterogeneous Reservoir

Yanfu Pi, Xiaosai Guo, Jing Wang, Yongcun Jia
Polymer flooding has a large-scale promotion in Daqing oilfield, this paper prepared two-dimensional heterogeneous model according to the typical reservoir in Daqing oilfield and did the experiments of water flooding and polymer flooding with the method of three tubes parallel, monitored the oil saturation...

Research on the Improvement of People's Jury System under the Background of Judicial Justice

Bo Han
The people's jury system has existed for more than 60 years in our country. It has made many beneficial contributions to the perfection of our judicial operation system and promotion of the judicial justice. However, with the development of the times, it has encountered a lot of unprecedented problems...

Research on the Optimum Design of College Physical Education Teaching Contents for the Improvement of College Students’ Health-Related Physical Fitness

Yongjun Zhao, Teng Ma
Health is the goal of physical education curriculum teaching, in recent years, people pay more and more attention to university physical education curriculum, and the reform of physical education curriculum in colleges and universities is also steadily advancing. College physical education curriculum...
Proceedings Article

The Influence of Service Recovery Strategy and Regulatory Focus on Satisfaction in Online Shopping

Chenglei Liang, Xiurong Li
In this paper, chooses service failure and recovery of online shopping as the study's objective, analyses the effect of two different regulatory focus (promotion focus and prevention focus) and service recovery strategy on satisfaction. The results find that: the regulatory fit which arises from regulatory...

Research on Contemporary Film and Television Industry Development Trend from the Angles of Visual Aesthetic and Cultural Inheritance

Wantong Cao, Yuting Cui
In this paper, we conduct theoretical research on contemporary film and television industry development trend from the angles of visual aesthetic and the cultural inheritance. Brand culture of the aesthetics is to guide the business ideas and the concept of transmission planning system is the concept...

A Study on the Translation of "Sister" by Lu Yao under the Perspective of Translation Ethics

Xiaohui Zhang
Under the new situation, the put forth of "the Belt and Road" and the implementation of "going out" strategy, give Shaanxi literature a vigorous vitality. In 2011, the writing of overseas literature promotion program compiled the English version "short film collection of Shaanxi writers". In the process...
Proceedings Article

Optimal Design of Online Measuring System for Water Content of Lubricating Oil System

Nan Xie, Weimin Chen, Yijia Yuan
The measuring of water content in oil products affects the reliability and safety of the steel high speed wire rod production. Based on the existing capacitance sensor online water content detector, the neural network algorithm is used to deal with the data fusion processing with the 3D temperature experimental...

The RMP Analysis on the Protection of Textile Immaterial Cultural Heritage in Beijing-Tianjin-Hebei

Liujun Guan, Hong Zhao, Yue Xiao
This paper was made to research on how to protect the traditional textile industry and its culture in RMP method: promoting the theory researches into textile cultural protections;making an practical investigation to textile industry and its protection and analyzing the conservative performance from...

E-Promotion in The “Kopi Kenangan” Customers’ Purchase Decisions

Echo Perdana Kusumah, Ratih Huriyati, Puspo Dewi Dirgantari
E-promotions on social media can influence “Kopi Kenangan” customer purchasing decisions. Personal Relevance, Brand Familiarity, Message, and purchasing decision are variables to be studied, in this case, using the attention model. This study population is the resident of the city of Bandung, with a...

The Problems and Countermeasures of Computer Teaching in Higher Vocational Colleges

Juchun Fu
Society to the requirement of computer teaching, with the development of times and the progress of information technology, a new promotion, therefore, reform of computer teaching in higher vocational colleges must be properly, but also because there are many problems in current computer teaching in colleges...

Reading Promotion Practice Based on PDCA Cycle At Huazhong University of Science and Technology Library

Xuan Liu, Chang Liu, Liang Shi, Jin Huang, XuanLi Zhang, Meng Chen
This article introduces the a series of reading promotion activities carried out by Huazhong University of Science and Technology Library, analyzes the necessity of reading promotion, applies PDCA cycle theory to library reading promotion activities, proposes the combination of classical reading and...

Strategy Marketing through TikTok content @mencuriradensaleh for the Animo of Watching Movies Mencuri Raden Saleh

Amadhila Elina Penefaho, Salma Azzahra Rahsa Ku, Amarza Zacky Maulana, Andhika Maulana Veterio
Marketing has become a hot topic in recent years, seeing the interest in the convergence of digital technology to help the business promotion process in a sustainable manner through the communication pillar. Marketing relationships with consumers are established through communication. Therefore, marketers...

Research on Sports Diplomacy Between China and Southeast Asia and South Asia under the New Situation

Youfeng Wang
Sports diplomacy has many advantages, such as mass participation, social influence and so on. Strengthening the international sports exchanges between China and neighboring countries under the new situation will contribute to promoting and improving the development of competitive sports in China. It...
Proceedings Article

Decision Support System for Performance Appraisal Using Elimination Method and Translation Reality Choices (ELECTRE)

Vita Adria SAFITRI, Ali IBRAHIM
The development of a company can be seen and greatly influenced by the number of employees owned by the company. The big number of employees and the difference of each performance, making the company more difficult to see the performance of good employees and have high productivity that will affect the...
Proceedings Article

Rebranding Visual Identity to Support the Promotion of Rumah Batik Serasan using the Thingking Design Method

Meiyi Darlies, Hidayati Ami, Ema Laila, Hartini, Laeli Dewi Azizah, Masyrof Syihab, Ikhthison Mekongga, Aryanti Aryanti
Some challenges cannot be avoided, and there is increasingly fierce competition makes business actors compete to create new opportunities and things to face competitors. Updates to creative and innovative business ideas continue to emerge, creating new opportunities and a fairly broad market. Therefore,...

Exploration and Practice of AIGC-Enabled Individualized Teaching Models for Interdisciplinary Clusters of Information Technology Courses

Qian Xu
Aiming at the pain points of poor knowledge articulation and difficulty in meeting personalized needs in inter-professional group teaching, this study explores the personalized teaching mode of information technology courses empowered by AIGC technology. Based on the theories of constructivism and mastery...

Natural Law and Contractual Spirit

Fang Huang
The purpose of this paper is that seeking theoretical basis for promotion for legalization of market economy, this paper seeks contemporary value of contractual spirit from the theoretical source of contractual spirit. This paper mainly studies by means of literature reading. The author thinks that,...

Effect of Education, Promotion Position And Conflict in Organization on Motivation of Country Civil Work Aparting in Regional Financial Area (B.Keuda) West Sumatera Province

Dwinda Novera, Erni Masdupi, Rosyeni Rasyid
The purpose of this study was to determine the effect of education, promotion and conflict in the organization on the work motivation of B.Keuda West Sumatera Province. Population in this research all employees of Regional, which is 128 employees. The sampling technique of this research is cluster propotional...

Career Opportunities for Women in Agile Work Environments: An Organizational and Gender-Based Analysis

Zoe Tron, Zeynep Tuncer, Sabine Moebs
While agile methodologies are often associated with empowerment and self-organization, little is known about their implications for gendered career trajectories. Prior research shows that women in ICT frequently encounter “glass ceiling” effects and perform disproportionate amounts of “invisible work”,...

Analysis of the Potential Development of Tourism Villages in Jembayan Tengah East Kalimantan Using AHP Method

Said Keliwar, Eman Sukmana, Riska Rahmania, A.Rinto Dwi Atmojo
Rural areas have very diverse potential, both the potential of natural resources, cultural resources of the community, and the creative resources of local communities. The diversity of these resources has the potential to be developed as a product of rural community-based tourist attractions to improve...

The Influence of Promotion Mix towards Purchasing Decision of Indihome product in Telkom Region of Padang City

Randy Evri Martha, Susi Evanita, Dina Patricia
The purpose of this study is to analyze 1) The influence of advertising on ​​consumer purchasing decisions in buying indihome in the Padang city, 2) the influence of sales promotion on consumer purchasing decisions in buying indihome in the Padang city, 3) the influence of direct selling on ​​consumer...

Issues of detecting and effective investigation of unlawful gambling organization and promoting

N. Mashinskaya
Taking into consideration negative consequences of the crime prohibited by the art. 171.2 of Criminal Code of the RF, the given article focuses on the issue of effective criminal procedural reaction to detected facts of gambling organizing and promotion. The author analyzes practice of law-enforcement...

Current Situation and Prospect of the Research on Chinese English Teachers' Professional Identity

Cong Qi
The degree of English teachers' professional identity has a very important impact on their professional happiness, professional development prospect, teaching effects and so on. From the three aspects of research status, influencing factors and promotion strategies, this paper not only comprehensively...

The research of enterpreneur cognition in strategic change

Zihui Zheng, Xiaohu Zhou
Under the background of rapid change in market demand, such as growth of competitors and technology innovation, strategy change becomes inevitable choice for sustainable development of enterprises.To be successful in implementation of strategy change, we need to study influence factors of strategy change...

The Current Situation and Strategies for Educating Young People in the Values of the Rule of Law

Zhiguo Cheng
The education of young people in the values of the rule of law is an important element of national ideological education, which is not only conducive to fostering the development of young people as future qualified citizens, but also conducive to the establishment of a State governed by the rule of law,...

Research on Quality Management System of Teaching Research Projects in the Application-oriented Undergraduate Colleges

Decheng Yang
In view of the problems existing in the quality management of teaching research subjects in application oriented universities and the lack of emphasis on process management, this paper proposes the way to do a good job in the quality management of teaching research topics, standardize the various aspects...

Research on Optimization and Innovation Drive of State-Owned Enterprise Debt Structure Under the Background of Supply-Side Reform

Yao Xie
This paper studies the current situation of the imperfect debt structure of China’s state-owned enterprises under the new normal, leading to high leverage, high debts that are difficult to reduce, and the innovation-driven role of supply-side reforms of “three eliminations, one reduction, and one supplementation”...

The Perception of Marketing Mix of TICA by Convention Providers in Bangkok

Liang Qiu
Convention is one of the most important sectors within the business travel and also one of the fastest growing segments in world tourism. Thailand is recognized as one of the region’s finest and best-equipped venues in Southeast Asia. This research is aimed to study the perception of marketing mix of...

Exploring the Transformation Strategies of Servitization: Cases of Large Manufacturing Firms in Taiwan

Hung-Chia Lin, Wen-Hong Chiu, Chien-Yu Lin, Shieh-Liang Chen
This study proposes value-added servitization strategies, differentiation servitization, expansion servitization, and integration servitization based on the depth and breadth of servitization. This study selects 58 domestic manufacturers among the top 100 Taiwanese manufacturers as subjects and collects...

Research on the Development of Tianjin "Qilihai River Crab" Brand

bei Zhang, Shaorong Xie
The industrial status and existing problems of Tianjin “Qilihai River Crab” were analyzed. It was found that the brand supervision of “Tianjin Qilihaihe Crab” needs to be strengthened, the business model needs to be updated, product promotion is not enough, and brand awareness is high. insufficient....
Proceedings Article

Distance Education System Design Based on VR Live Broadcasting

Mingzhu Liu
Since colleges and universities carried out the work of modern distance education, online education has become the latest in the field of higher education, but its development is the fastest. The promotion of online education is the education method of many colleges and universities for students'...
Proceedings Article

Research on the Application of Co-branded Packaging of Lukin Coffee from the Perspective of Peirce Semiotics

Shana Wang, Man Xi
The work aims to explore the research model and symbol extraction of the IP joint packaging design of Luckin Coffee and ‘Line Puppy’, and analyze the role of packaging design in brand communication. Through questionnaire survey and case analysis, based on Pierce‘s semiotic theory, a ternary relationship...

Gen Dequan's Contribution to Yunnan National Musical Instrument Cucurbit Flute Art

Xiulei Ren
Cucurbit flute is one of the most distinctive national musical instruments in Yunnan. It carries the folk customs of the Dai nationality people and is an important symbol of the culture of the Dai nationality people. With love for the art of cucurbit flute, Gen Dequan has devoted his life to hoarding...
Proceedings Article

Course training Market-Oriented research on information service platform based on RSS

Li Pan, Zhai Jun, Li Tao-ying
It is essential for college students to participate in extra-curricular training for improving their competitiveness.However, there is large number of online educational institutions and numerous or types of courses is updated in real time. What else, colored leaflets about promotion are filled in every...

The Factor Analysis of Marketing Mix for Coffee Franchise (Case Study: Bengras Kopi)

Rini Sarianti, Dabhita Wise Maliha, Harimukti Wandebori
This research aims to help Bengras Kopi’s team to improve their franchise system through the marketing mix. To identify the problems, this research uses factor analysis to summarize the variables related to the customer’s perception and expectation. This research uses quantitative methods based on accidental...
Proceedings Article

Information Design of Distance Teaching System for English Translation Course Based on Unsupervised Learning

Jing Chen
Remote learning systems are susceptible to feedback from business Slervlets, leading to abnormal operation of some functional modules. Therefore, it is necessary to design a new distance learning information system for English translation courses based on unsupervised learning. Designed FPGA chips, IDE...

Exploration and Practice of SPOC Mixed Teaching Mode in Data Structure Course

Shuying Chen, Lei Chen
This research constructed the SPOC teaching mode which is suitable for the teaching of colleges and universities in China, and filled up the blank about the research of SPOC model. At the same time, this research innovated the teaching mode of colleges and universities, it made students self-study high-quality...

Research on the Promotion of CCP to Conventional Industries— Taking Rizhao Green Tea as an Example

Liu Yu-chen, Liu Zhu
As a representative industry in the new stage of economic development, China’s modern CCP can increase added value and further upgrading and development of conventional industries after its integration with them. Rizhao Green Tea is lack of related products with poor exploitation consciousness. Its cultural...
Proceedings Article

Community Nurses’ Knowledge, Attitude, and Practice Towards Child’s Growth and Development Promotion Program in the Community Health Care Center

Ferika Indarwati, Khoirunnisa Miyono, Andri Putriasi, Siska Manunggar, Nisa Hasanah
Promoting child growth and development is one of the Indonesian community health center’s priority programs. Children’s growth and development at early ages play a crucial role in defining children’s future health trajectories. This study aims to describe community nurses’ knowledge, attitude, and practice...

Evaluation of investment effect of urbanization construction based on system dynamics model -- Taking Guizhou Province as an example

Cheng-gang Li, Yan-dan Xue, Xiao-liang Liu, Ling-yun Luo, Ming-guo Zhang, Wu-lin Zhang, Ke Xu
evaluating the effect of urbanization construction investment is conducive to the understanding of the effect of urbanization construction investment, to determine the feasibility of urbanization construction investment and investment projects in the direction of the focus. Taking Guizhou Province as...

Discussion on the Enlightenment of Dewey's Educational Thoughts on the Reform of Early Childhood Education in China

Lina Zhang, Dongqing Bai, Yixiao Tong
The purpose of this paper is to conduct a series of researches on the enlightenment brought by Dewey's educational thoughts to the reform of early childhood education in China, and hope to have a certain development and promotion effect on the reform of early childhood education in China. This paper...

The Current Situation and Countermeasures of Mandarin Education in Northern Thailand under the “Belt& Road” Initiative

Zhixiang Xie
China has made remarkable achievements on Mandarin promotion during last decades all over the world, especially in Northern Thailand. Nevertheless Mandarin education faces challenges and obstacles in the context of Belt & Road initiative. Several countermeasures should be adopted to tackle the problems...

Analysis of the Feasibility Design of West Java Halal Tourism Applications

Susilo Setiyawan, Rabiatul Adwiyah
Tourism is a necessity for almost every human being as a form of self-actualization to add experience, new knowledge and eliminate the fatigue of daily routines. Muslims who are scattered in Arab countries and the Middle East also feel the same way, the number of publications and promotion of tourism...