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32529 articles

The Use of Big Data in Customer Acquisition and Retention

Xiaotian Wu
This paper sought to examine the usefulness of big data in customer acquisition and retention. Data for the study were collected from secondary sources such as articles and online publications. The data were later analyzed using thematic content analysis. Findings indicated that big data is revolutionizing...

Implementation of the Policy on Reducing the Use of Plastic Bags (Study of the Perspectives of Traders and Buyers) at Atom Mall Market Surabaya

Tessalonika Sagala, Weni Rosdiana, Syafana Attillah Ramadhani, Della Putri Pratiwi, Tias Anggita Verolina, Mochammad Wildan Nur Hafizh
The use of plastic bags is one of the most significant sources of environmental pollution found in Indonesia. Based on Surabaya Mayor Regulation Number 16 of 2022 concerning the reduction of the use of plastic bags, researchers found problems from traders and buyers who still use plastic bags when conducting...

Sustainable Marketing Strategy for Increasing Market Share at PT Tonasa Cement

Syahril, Dian Parawansa, Fahriana Mustafa
This study aims to determine: 1) sustainable marketing strategies to increase the market share of PT. Semen Tonasa amidst increasingly tight cement industry competition; 2) the most effective sustainable marketing strategy to increase the market share of PT. Semen Tonasa in the South Sulawesi and Eastern...

Analysis on the Evolution of Inner Mongolia College Admission System

Jianing Bai
The college entrance examination is the most important exam for Chinese high school students. There are many kinds of college entrance examination mechanisms in China, among which Inner Mongolia is the most special, and it adopts the online system to fill in the application form. There are not many researches...

An Overview of Depressive Disorder in Chinese Adolescents

Yuetong Bu, Yenling Chen
With the promotion of examination-based education in China, Chinese adolescents are studying hard and facing the pressure of comparison and competition with others. The number of places for continuing education and work provided by China is far lower than the demand, leading adolescents to bear the pressure...

Research on Internet-Finance Risk Warning based on Big Data

Qipeng Zhang, Youtao Luo, Shiguang Fu, Zhanpeng Xu, Yu Xiao
Internet-Finance is expanding rapidly in the present era. However, the financial risk warning system has not been established. There is huge potential risk in the Internet-Finance. Based on the big data technology as the theoretical basis, this paper analyzes the types of potential risk of Internet Finance,...
Proceedings Article

The Enlightenment of Deepening the Reform Theory on College Students' Learning

Xin Chen, Xiaoyan Li
At the national level, profound reforms at all levels have been carried out in accordance with the important theory of deepening the reform, and the reform of China has been systematically progressively. Each major reform will determine the fate of China. From the individual level of contemporary college...

Green Supply Chain Management (GSCM) and Green Human Resource Management (GHRM): A Literature Review and Future Research Direction

Jincheng Wang, Ningxuan Wu, Ziyi Yu
Green Supply Chain Management (GSCM) and Green Human Resource Management (GHRM) are two important branches of Operation Management and Human Resource Management in the field of environmental protection and sustainable development. The GSCM and GHRM were studied in isolation from each other in many years...

The Study of Audience’s Response to the Fake News About Covid-19 That Posted by KOL on Twitter

Zewei Jin, Nuo Mei, Yixuan Wang, Yunlong Zhang
In the current era of social media culture, almost everyone’s social life is inseparable from media. Especially since the outbreak of COVID-19, the way most people communicate has shifted to online, and the release of information on social media has seen an explosion. However, the information spread...
Proceedings Article

Research and application of closed cooling tower

Jianfeng Qian, Lina Li, Yankun Tan, Dayu Zheng
This paper systematically reviews the research progress of the closed cooling tower at home and abroad. The abroad research of the closed cooling tower has been carried for a long time, so it is relatively mature. Although the domestic research has carried out relatively late, it also made a lot of achievements...
Proceedings Article

Workability and mechanical properties of concrete with volcanic powder

Huaizhuo Zhang, Wenhong Tao, Xinghua Fu, Mingle Liu, Shuangshuang Hou
In order to keep the balance between construction industry development and environment protection, achieve the sustainable development between economy and the environment. As a part of sustainable development policy, this study aims to replace fly ash with volcanic powder for making concrete. By making...

The Citizenship of Plurisexuality in the International Society

Chengjie Pei
Due to the dual identity of “refugee” and “sexual minority”, the marginalized situation of bisexual asylum seekers is a superposition of all disadvantaged identities. They present a special and cumulative practical situation derived from both the identity of “sexual minority” and “plurisexuality”, facing...
Proceedings Article

Comment on the Concept of Labor under the Green Development Concept

Leifeng Wang, Weiwei Liu
General Secretary Xi Jinping mentioned the green development concept in the important speech delivered at the 18th session of the fifth plenary session of the CPC Congress, and he also mentioned the labor concept on many occasions. Then, how do people work? A clear answer is given in Marxism: people...
Proceedings Article

Research on equipments and production line of hot stamping

Liang Wang, Bin Zhu, Yisheng Zhang
Hot stamping is a reliable way for the production of high performance auto parts with light weight. Hot stamping process requires pre-blanking steel sheet to be transported and processed at elevated temperature, and the performance of hot stamping products is closely related to temperature. This paper...
Proceedings Article

Research on the development strategy of reverse logistics of abandoned medicine in China

Hui-Dan Lin, Geng-Jun Gao
This paper mainly introduces the types and features of abandoned medicine reverse logistics in China, as well as the causes of abandoned medicine reverse logistics. The paper also analyzed the problems existing in the abandoned medicine reverse logistics development in our country and analyzed to find...

Russian Business Strategy and Tactics on the World Market of NPP Construction (As Economic Systems)

Y Chernyakhovskaya, V Berezka
Research encompasses up to date references and expertise on the world market of new NPP construction. An insufficient level of comprehensive scientific analysis of organizational aspects was noted considering the project life cycle of nuclear power plants (NPP) as economic systems and customer needs...

Android-Based Poetry Text Learning Through the Use of Mentimeter Interactive Educational Media

Tinesia Adellasari, Miftakhul Huda
This study aims to: (1) identify the application of poetry teaching materials in Junior High Schools (SMP) with android technology-based learning through the use of mentimeter educational media, (2) describe the response of learners in the application of text-based poetry learning based on mentimeter...
Proceedings Article

Experimental Investigation of the Vibration and Noise and Structural Optimization of Motor

Yu-Hua Zhong, Guo-Hui Sun
Vibration and noise always occur simultaneously. Vibration is the source of noise. All noises are the transmission of the vibration energy of vibrating body on medium, whether solid or fluid. The noises may through many mediums to our ears and the noises may be very complicated, which are comprised by...
Proceedings Article

Design and Application of Vibrator Drived by Piezoelectric Stack Based on Low Frequency Vibration Cutting

Fanxia Kong
A new vibration cutting device was presented in the paper to offer much high power and high rigidity for the unstable vibration parameters, bad compliance between practical and theory which produced while using conventional vibration cutting equipment. Detailed calculation and structure design were carried...

Implementation of the Merdeka Curriculum in Improve Education at Gondangrejo 3 Private Vocational School

Tiara Anggun Safitri, Markamah
The purpose of The curriculum is the “spirit” of education which must be innovative, dynamic, and periodic in accordance with the times and science and technology and the competencies needed by the community and graduate users. This research uses qualitative research to collect data. In this study, there...

Analysis of China’s E-commerce Delivery Time and Forecast of Future E-commerce Industry Trends

Qichen Jin
The rapid development of the logistics industry promotes the growth of e-commerce. With the increasing improvement of people’s living standards, the requirements for e-commerce have gradually increased. Customers are paying more and more attention to delivery time. This paper wants to analyze the main...

Exploration and Practice of Curriculum Assessment Reform under the Background of Engineering Education Certification

Qing Pan, Yaliang Che, Deqiang Ding
Curriculum assessment is the key link of curriculum construction. It is not only the test of students’ knowledge mastery, but also the propeller to implement teaching reform and improve teaching efficiency. This paper focuses on the core concept of engineering education certification, and carries out...

The Analysis of the Factors Affecting the Fluctuation of Stock Prices of Coca-cola and Pepsi

Jing Jin
Based on the recent stock price fluctuations of Coca-Cola and Pepsi, this paper analyzes the factors that affect the stock price fluctuations of Coca-Cola and Pepsi. The paper’s research method is to come to a conclusion through data review and analysis. The research object is the stock prices of Pepsi...

The Effect of Chinese Cultural Values in Counterfeit Luxury Goods Purchase

Sheng Fang, Xiaojing Lu
Though there have been a few studies on counterfeit luxury purchase, the effect of cultural values, especially Chinese cultural values, in counterfeit luxury purchase remained unclear. This study selected five Chinese cultures values, found out five most discussed psychological determinants in luxury...

How to Develop the Traditional Automobile Industry under The Dual-Carbon Background

Current Situation and Problems of New Energy Vehicles in China

Yanming Mei, Yanjun Teng, Yirui Zhang
The development of the traditional automobile industry has brought great convenience to people, but at the same time, it has brought huge carbon emissions, which not only pollute the environment but also waste a lot of energy. With the policy of “Carbon Peak” and “Carbon Neutrality” proposed in China,...

Understanding the Phenomenon of Leftover Women in China

Is it Reality or Myth?

Yadi Xu
In recent years, the term “leftover women”, “Single, Seventies, Stuck” SSS women, and “Single, Eighties, Stuck” SES women—highly educated, successful in their careers, unmarried in in their late twenties—has emerged frequently in the mass media. The official interpretation and media representations of...
Proceedings Article

Inverse Kinematics of a Postprocessor for Five-Axis Machine Tools

Yuan-Lung Lai, Chien-Chih Liao, Hsiao-Ying Chan, Ching-Kuei Su
This paper presents a modular method to construct the postprocessor system for a novel hybrid parallel-serial five-axis machine tool. A hybrid parallel-serial mathematic model was introduced to analyze the structural configuration. The configuration decomposition of machine tools is employed to create...

Nezha’s Multi Universe View: A Case Study of Coloroom

Shu Chen, Shuheng Chen, Zhiling Zhang
With the rise of the global animation industry, after the American “Marvel” company created the “Marvel Universe”, China’s “Coloroom” company stood out and wanted to try to create a “God universe”. Although both China and the United States are animation film companies, they have great differences in...

Promoting Development of Undergraduates’ English Learning Strategies——Teaching Mode Exploration in Schools of Applied Technology

Lu Yang
In order to improve the level of English education in schools of applied technology, based on the extensive reference to the experience of both domestic and foreign language educators and the analysis of the present situation of English teaching and learning in schools of applied technology, the paper...
Proceedings Article

Language and Cultural Analysis of Restaurant Names --Take Xinxiang City Restaurant as an example

Xiaojun Liu
The name of the shop as a social phenomenon, is no longer a simple business activity of a sign, it is a cultural implication. Restaurant name as a language application form, reflects the social culture. There are connotations, there are characteristics of the restaurant name can attract the attention...

Research on Elementary Mathematics Education Between China and Britain

Wenrui Xu
In recent years, the trend of international education has been obviously developed and a great number of Chinese students choose to study abroad in different age. According to the report of PISA 2018, Chinese students got the highest score in reading, mathematics and science around the world. This study...
Proceedings Article

The optimal reaction time of HAc-H2O2 in synergistic oxidative degradation Chitosan

Chen-Xi Li, Li-Na Zheng, Yue-Ting Lang, Qiu-Shi Wang, He-Nan Chen
In this paper, taking industrial grade chitosan as raw materials, CO oxidation degradation method for degradation of raw materials by using HAc-H2O2, carried out in cooperation with oxidation degradation of raw material system of the reaction process is studied in different degree, viscosity, and reaction...

Research on Enterprise Platformization Based on Organizational Structure Reform——Taking SF Express as an Example

Jingyi Shi
With the rapid development of information technology oversetting more and more industries, platformization has become an important trend to transform and upgrade for enterprises. Related to the survival and development of enterprises, it also provides sustainable power to create more value. However,...
Proceedings Article

Research on microwave mode and coupling energy in plasma reactor design for MPCVD diamond

Xiaojing Li, Shunqi Zheng, Hongwei Liu, Chunyu Gao, Xiumei Shi, Qingxiao Li, Yang Ni, Yong He
Systematic research on the performance of former designed plasma reactor was carried out in this paper. Numerical simulation method was performed, the distribution of electromagnetic field in microwave cavity by Finite Element Method (FEM). Microwave mode in waveguide, coaxial transformation part and...
Proceedings Article

Research on the Development of Tourism and Old-age Destination Products in Jilin Province--Taking Changbai Mountain as an Example

Yue Wang
Through the social reality of social aging in our country and the characteristics of the development potential of the old tourism market, this paper makes a comprehensive study on the development of the tourism and tourism destination products in Changbai Mountain area by synthesizing and drawing lessons...
Proceedings Article

Aeromagnetic and remote sensing interpretation and prospecting prediction of Xinjiang Pobei area

Yan Li, Chenyang Wang, Weilei Zou, Rihong Yang
Pobei area is one of the important copper-nickel mineralization prospect area of Xinjiang. In this paper, we process and analyse the 1:50,000 high-precision aeromagnetic data of the Pobei area, and extract alteration information of remote sensing, combining the metallogenic geological conditions of the...

American Airline Industry Under COVID-19 Pandemic--using Delta as a Typical Case

Tongxin Cai, Yuxuan Hu, Xiangyu Li
This article intended to find out and summarize the changes that American airline companies (Delta as a target) have to undertake in this unprecedented pandemic. Based on accurate statistics of 2020, this paper studies the industry overview mainly from three aspects—cost, revenue, and other issues. The...

Education Concepts of the Cave Allegory

A Case Study of Plato’s Metaphors inside the Cave

Yu Liu, Tianlan Liu
Many institutions of higher education are now advocating the concepts of whole-person education, hoping that the personality, physique, and knowledge of the students who are receiving education on campus will be comprehensively improved to become a “whole-person” through four-year university training....

Correlation of the Image of the World and Individual-Psychological Features of Adolescents

E I Shuleva
The author presents the results of an empirical study of individual psychological characteristics and image of the world of adolescents. The study used the following methods: multi-Factor personality questionnaire 14PF (Sixteen Personaflity Factor Questionnaire, 14pf) Cattell (teen version), projective...

Implementation of Academic Supervision in Child Friendly Elementary Schools

Sumini, Markhamah, Minsih, Laili Etika Rahmawati, Endang Fauziati
This study aims to describe the implementation of academic supervision in child-friendly elementary schools. This is a qualitative descriptive study. Data were collected by interview, observation and document study techniques. Data analysis was carried out with the stages of data reduction, data display,...

Exploration and Practice of Practical Teaching Training for Professional Master’s Degree of “Project System” under Industry-Education Integration

Yonghui Wei, Mengqing Huang, Min Guo
With the adjustment of China’s industrial structure and the change of talent demand, the requirements for training applied talents under the background of industry-education integration are getting higher and higher. Aiming at the problems in the special cultivation of applied talents, this paper puts...

Transformation of Fan Culture Under the Influence of Social Media

Bolin Jia, Jiaying Li, Jingkun Ma
Nowadays, fandom and fan culture have step into the eyes of the public gradually. Many people are curious about how this subculture carries weight to society. In this article, we mainly focus on discussing two problems. The first is how the development of social media and technology influences fandom....
Proceedings Article

Study of Lacking Picks on Shearer Helical Vane on Drum Load Influence

Xiaohuo Li, Tianyu Yao, Yongcheng Mu, Yantao Hu
In order to master load magnitude a drum and its changes under lacking picks condition, find out the influence on drum loads when lacking picks on helical vanes, explore failure reasons of a shearer drum, a mathematical model of shearer drum loads was analyzed and established in the paper, using Matlab...

The Analysis of Google’s Monopoly in The Search Engine Industry

Mengjie Si, Zhuo Si, Yuxin Ye
The main purpose of this paper is to discuss whether Google has a monopoly in the search engine industry and whether it will maintain a monopoly in the future. Firstly, using the five-force model to analyse the industry where Google is located explain Google’s position in the industry. Then through the...

Independent Curriculum Learning in Improving the Quality of Learning Early Children

Sukma Ayu Rahmawati, Sri Katoningsih
Education will always develop from time to time, each policy will be updated according to its time. This study aims to analyze more deeply the condition of education with changes in curriculum policies in improving the quality of early childhood learning. This research is a qualitative descriptive study...

Returning Farmland to Lakes in the Middle-Lower Yangtze Area: Practices, Challenges and Recommendations

Ziqiang Xing, Huojian Huang, Yong Yuan, Shanshan Liu, Zhongnan Zhao, Ding Wang
Lake degradation with shrunken water body and reduced water connectivity is currently serious in China. It is very significant to return farmland to lakes to improve lake related ecosystems and ecological service functions, from which the national ecological security could be enhanced. This article first...
Proceedings Article

Research on aircraft components assembly tolerance design and simulation technology

Wei Wang, Hongjun Yu, Ahmed Shafeeu, Tianhui Gu
With the rapid development of aircraft industry, manufacturing department needs to put forward higher requirements for the accuracy of aircraft assembly. It not only affects the overall quality of the aircraft but it also affects the cost of aircraft manufacturing. This paper introduces the ways about...

Analysis of the Influence of New Media on People’s Values ——Take Youth Sports as an Example

Xuefei Zhong
Both exercise and new media are an essential part of human daily life, and this paper will examine the effect of new media on people’s willingness to exercise, using young people as an example. This paper analyzes the effects of both external and internal factors by comparing the research proposal of...
Proceedings Article

Research and Analysis Approach on Wireless Sensor Network System Based on Internet of Things: A Review

Tao Xu, Lina Gong, Wei Zhang, XuHong Li, Xia Wang, Wenwen Pan
With the development of computer and related technology, makes the computing, communications, network and sensor, and other functions are integrated in wireless sensor network technologies. This article is precisely based on this research background, we have analyzed the overall design of wireless sensor...

Research on the Dynamic Correlation Between COVID-19 Pandemic and Boeing Stock

Ziang Shi, Jinyan Wang, Shuwen Yang
Over the past two years, the COVID-19 outbreak has affected industries and changed People’s Daily lives. Due to social distancing and airlines ‘ shutdown, businesses sensitive to the Covid-19 pandemic, such as aerospace industry players, have been devastated. This leads us to be interested in how the...