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Proceedings Article
University Virtual Representation Index in the Context of Digital Marketing
A.D. Nazarov, E.V. Radkovskaya, N.D. Tovmasyan
Websites and their effective optimization and promotion through web analytics and internet marketing become the integral part of educational services during industrialization and transformation of digital economy. Now, when most of applicants chooses a university on the basis of information on the Internet,...
Proceedings Article
The Development of Higher Order Thinking Skills Evaluation Instrument in Poetry Writing Material for Vocational High School
Bakhtiar Rivai Matondang, Syahnan Daulay, Khairil Ansari
This study aims to develop an assessment tool based onHigher Order Thinking Skills (HOTS) for learning to write poetry. This type of research is research and development that refers to the development model of Borg and Gall. With subject matter experts, evaluation experts, Indonesian language teachers...
Proceedings Article
Ancient Tea-Horse Road and Caravan Culture From the Perspective of the Caravan Courier Route from Gongshan of Nujiang to Chavalon of Tibet
Yang Jinyu
Located in the Grand Canyon of Nu Jiang in the southwestern border of China, the mountain is high the river is rapid. One of the world's highest Tea-Horse Road has been walking for thousands of years. It starts from Gongshan in Nujiang Prefecture, passes through Bingzhongluo or N'Mai River, and goes...
Proceedings Article
Analysis of College Students' Practical Teaching Effect Based on Machine Learning Correlation Analysis Algorithm: Take the Software Technology Course as an Example
Xingxing Liu, Chenggang Yang
In view of the difficulty in managing the training class in Colleges and universities, this paper tries to assist the training teachers to strengthen management from the point of machine learning algorithm. After analyzing the characteristics of the training class, we get 7 characteristic attributes...
Proceedings Article
Research on the Development Strategies of Open Universities under the Environment of Jiangyin County
Wei Cao
On the basis of making clear the positioning, function and system of open universities under the county economy and industrial environment of Jiangyin county, this article uses SWOT model to analyze the external opportunities and threats faced by Jiangyin Open University, the internal strengths and weaknesses,...
Proceedings Article
Policy on Developing University Lecturers in Some Developed Countries in the World and the Experience Lessons for Vietnam
Guandong Song, Van Huy Thang, Thi Hoang Anh Le
In the context of today’s trend of comprehensive international integration, developing universities in line with their lecturers is an indispensable and objective task. For the appropriate implementation of university lecturers’ great mission, the State has to build and complete policies on developing...
Proceedings Article
Application of SWOT, Principal Component and Cross-case analysis for Implementing and Recommending an ICT Technology in Library - A Case study
V. Kadam
Many educational organizations and universities are using computer based management information system for increasing efficiency of work in the organizations. Library management plays a vital role in academic organizations. Bar code is one of the computer based technology which helps to increase efficiency...
Series: Advances in Engineering Research
Proceedings Article
The influence of alumina content in Cu-Al2O3 powder on the properties of cold spraying coatings
Li Feng, Chang Guan, Guosheng An, Wensheng Li, Jirong Chang, Goransky Gerog, Vaganov Viktor
The cold gas dynamic spray was used to prepare the Al2O3-Cu alloys coating on Al, Cu and steel substrate in this study with the mixture of pure Al2O3 powder and pure copper powder. The influence rule of coating performance for different ratios was analyzed. The results showed that at a relatively high...
Series: Advances in Engineering Research
Proceedings Article
Error Source Analysis and Compensation Research of Laser Radar Scanning System
Peng Cang, ZhengLin Yu, Zheng Wang
Aiming at the measurement characteristics of the laser radar scanning system, the relevant error source analysis is carried out, and the main factors influencing the measurement error are listed. At the same time, the influence of the error source on its data processing and measurement accuracy is discussed....
Proceedings Article
Skill Variety, Family-friendly and Task Performance: The Moderation of Market Orientation
Lu Gao, Zhihua Lian
This study explored relations of skill variety, family-friendly, market orientation and task performance among 425 Chinese new generation employees. Results indicated has a significant positive impact on skill variety and task performance, family friendly plays a mediating role between skill variety...
Proceedings Article
Research on the Innovation and Practice of the Teaching Model of Linear Algebra Based on Flipped Classroom
Shuxian Deng, Xizhuan Shi
"Flipped classroom" teaching mode has become one of the effective means and methods to improve the quality of teaching and teaching efficiency. The traditional process of it changed the traditional education idea and teaching the class teacher centered, classroom interaction between teachers and students...
Proceedings Article
Tax Adjustment and Analysis of Enterprise Investment Management Business
Jiabing Xu
With the initial establishment of China's socialist market economic system, as one of the main body of the market economy, the enterprise's business model of self-financing and independent operation has been established and improved. In order to enhance the competitiveness of enterprises to diversify...
Proceedings Article
Mechanism and Design of Hanging Assembled Supporting Structure in the Roadway
Xiantang Zhang, Yi Bai, Hongmin Zhou, Hongli Wang
The effect of the roadway supporting not only depends on the supporting force itself, but also depends on the surrounding rock, quantity of supporting placement, time and quality of setting up, and contacting points and surface in the surrounding rock. The classification, nature and failure mechanism...
Proceedings Article
Effect of Satisfaction, Switching Barrier, and Customer Value on Customers Loyalty of Credit Repeated in BRI Bank of Pangian Batusangkar Branch
Novia Sari, Idris, Dina Patrisia
This research aims to know how much influence the Satisfaction, Switching Barriers, and Customer Value on customers loyalty of credit repeatin BRI Bank Pangian Batusangkar Branch. The number of respondents that will be investigated is 214 customers and they are customers who repeat their credit in the...
Proceedings Article
Corporate Sustainability Planning Tools for Knowledge-Intensive Enterprises
Alexander Tsvettsykh, Natalia Shevtsova, Tatiana Afanasyeva
Currently, there is a need to reform the Russian rocket and space complex (RSC) in order to strengthen its role in ensuring the scientific and technological development of the Russian economy. Reorientation of scientific, technical and personnel potential enterprises for the needs of the market is associated...
Proceedings Article
Local Geo-politics of Urban Food Resilience to Achieve Sustainable City Development in Malang, Indonesia
Muhammad Kamil, Ach. Apriyanto Romadhan
Conversion of agricultural land functions into settlements in the city of Malang is a major factor in achieving urban food security. The area of agricultural land in Malang City is 1,104 ha, mostly dominated by rice farming, which is 821 ha, the rest is agricultural land that is used by sugar cane, horticulture...
Proceedings Article
The New Ideas of the Mixed Tennis Teaching Mode in Colleges
Jianjian Lin, Jie Song
Under the background of the “Internet +” education comprehensive reform, aiming at the constraints of the development of tennis curriculum in Colleges and universities, the Internet information technology platform is used to effectively link tennis teaching in class with extracurricular tennis sports,...
Proceedings Article
The Urgency of Establishing Institutions as a Model for the Development of Teacher Protection
AS Yenny, Rini Setiawati, Henny Damaryanti
Teachers, as one of the most influential figures in education, still do not get proper protection, especially legal protection. The results of previous studies reveal that overcoming this problem still requires the presence of regulatory policies at the local level that accommodates the importance of...
Proceedings Article
Functionalization of Wood Char for Adsorption of Organic Contaminant
Tutik Setianingsih, Misbah Khunur, Sri Wardhani, Demara Meilia, Indriani Dwi Rahayu
Wood char is a carboneous pyrolized product which can used as both adsorbent and catalyst matrix. Quality of the wood char can be improved by activation, oxidation, and modification using oxide metals. Those treatment can increase its porosity, acid functional groups, and Lewis site, respectively, which...
Proceedings Article
Construction of “Sharenting” Reality for Mothers Who Shares Children’s Photos and Videos on Instagram
Nur Rafiza Putri, Ali Ar Harkan, Aurora Almarini Khairunnisa, Farisa Nurintan, Moh. Adli Ahdiyat
The phenomenon of sharing and disclosing intimate information about children in the form of photos, videos, and status by parents through social media is now increasingly widespread. This activity is referred to “sharenting”. This activity is commonly done by digital native parents who raise children...
Proceedings Article
The Effectiveness of Online Learning Media on High School Students’ Learning Interest with Information and Communication Technology Subjects
Yehezkiel Yoel Aelthea, Sinta Paramita, Sisca Aulia
This study aims to determine the effectiveness of online learning media on the learning interest of Don Bosco 1 High School students in the subject of Information and Communication Technology in 2020. Literatures used in this study are interest in learning, effectiveness, technology acceptance model....
Proceedings Article
Research on the Adjustment of Physical Education Teaching Content Based on the Big Data of Physical Test Scores in Colleges and Universities
Tong Zhang
Based on the newly promulgated ‘Standards of Students’ Health and Physical Fitness’, and the big data of physical test scores of 4 colleges and universities in a certain area, this paper will use the fuzzy comprehensive evaluation method to analyze and research the big data of college physical test scores....
Proceedings Article
Effects of Data-Driven Online Teaching Process Optimization on Vocational College Students’ Acquisition of Professional Skills in the Age of Digital Intelligence
Qin Zhong
Data-driven optimization of the online teaching process is achieved through real-time monitoring of learning situations and dynamic adaptation of resources, aiming to enhance the practicality and job-fit of vocational students’ professional skills. This project takes data-driven optimization of the online...
Proceedings Article
Optimalization Theory of Connectivism in the Process of Ornaments Working of UNESA Visual Arts Students
Fera Ratyaningrum, Indah C. Angge
The Ornaments’ Pictures are a subject that must be taken and must be passed. This course is important to equip students with knowledge, skills, and develop abilities in designing the Ornaments to be applied to a product. The various decorations that are scattered throughout the archipelago have different...
Proceedings Article
Improving Fantasy Makeup Learning Outcomes Using Transformation Video Assistance as a Learning Media
Ade Novi Nurul Ihsani, Anik Maghfiroh, Sapta Sari
This research aims to look at the cognitive and psychomotor learning outcomes of fantasy make-up using transformation video-based learning media at SMK Negeri 1 Salatiga. Development is carried out through a Research and Development (R&D) approach by applying the ADDIE (Analysis, Design, Development,...
Proceedings Article
Brain Tumor Detection in Magnetic Resonance Images Using Genetic Algorithms With Multiple Stages
Ajay Vyas, Vaishali Poriya, Sandeep Mathariya, Nilesh Jain, Mahaveer Jain
Biomedicine is still attempting to overcome one of the profession’s most pressing problems: detecting brain tumors. Early detection of brain cancer is possible with advanced technology or instruments. Classifying brain cancer types utilizing patent brain images allows for automation in automated operations....
Proceedings Article
Impact of the Smoking Duration on HbA1c and the Symptoms of Neuropathy Among Stone Carving Worker During Covid-19 Pandemic in Indonesia: An Evaluation Study
Sumarno Adi Subrata, Heny Setyowati Esti Rahayu, Sri Hananto Ponco Nugroho, Diah Septiani, Maharani Syafa’ah
The prevalence of smokers among traditional stone carving workers is high in Indonesia. As widely acknowledged, the long duration of smoking is known as a risk factor for diabetes. Smokers are often not aware of this effect, particularly in Indonesia. If left untreated, this will increase the prevalence...
Proceedings Article
The Influence of Competitive Advantage and Service Quality towards Customer Satisfaction of Ranca Upas Tourism in Bandung City
Nenden Siti Rochmah, Heny Hendrayati, Ratih Hurriyati
Customer satisfaction at Wana Wisata Ranca Upas is still relatively low due to the inadequate facilities. This study aims to find out the influence of service quality and competitive advantage on customer satisfaction. The population in this research is travelers and as many as 110 respondents were taken...
Research Article
An Approach to Database Preference Queries Based on an Outranking Relation
Patrick Bosc, Olivier Pivert, Grégory Smits
Pages: 789 - 804
In this paper, we describe an approach to database preference queries based on the notion of outranking, suited to the situation where preferences on different attributes are not commensurable. This model constitutes an alternative to the use of Pareto order whose main drawback is to leave many tuples...
Proceedings Article
Coping Strategies of Police-related Cyber Public Sentiment Crisis Based on “Spiral of Silence” Theory
Cui Shiwen
In We-media era, if only a piece of information is appalling and absorbing enough, grassroots may immediately become centre of the cyber world. At the same time, influence of police propaganda departments and traditional media has been greatly weakened. Based on “Spiral of Silence” theory, facing cyber...
Proceedings Article
Application Status of Intelligent Investment Consultant Based on Artificial Intelligence in China
Taking “Ant Financial Services Group” as an Example
Mengli Chen
After the outbreak of the epidemic, developed countries have implemented extremely loose monetary policies, which aggravates the global excess liquidity and leads to the increase of domestic inflation. The traditional low-risk commercial bank savings can no longer meet the financial needs of most people....
Proceedings Article
A Study on Strategies to Achieve Cross-Linguistic Communication in the Context of Internationalisation
Qing Wen
Cross-linguistic communication is a universal phenomenon that has existed since ancient times. With the rapid development of various means of transport and communication as a result of scientific progress, people from all countries are communicating more and more closely with each other. Since everyone...
Proceedings Article
Research on the Effects of Plurality on Minds
HouKa Chan, Hao Tan, Ruiqi Xiao
According to the study by Fausey et al., language patterns can reflect one facet of cultural diversity across numerous countries. His group’s research focuses on the impact of language in molding individuals’ attentiveness to and recollection of words and phrases that are attributed to a particular meaning....
Proceedings Article
An improved color image watermarking algorithm based on DWT
Zhaoting Wang, Hongqin Wu, Yuying Ma
Aiming at the poor robustness and transparency of color image watermarking algorithm, this paper proposes an improved color image watermarking algorithm based on DWT. The watermark image and the original image are transformed by DWT, and the embedding position of the watermark is adjusted according to...
Proceedings Article
Explore the Relationship between Malaysian Chinese Cultural Identity and Chinese Learning Anxiety
Huanran Zhou, Yachong Li
Malaysia is a bilingual and multicultural society in which the Chinese play an important role. Despite their lengthy history and preserved culture in Malaysia, Chinese students are frequently neglected in educational systems, resulting in identity problems and language learning anxiety. The object of...
Proceedings Article
Historical Changes of Women’s Employment in the Early Years of the Republic of China (1915-1931)
-——A Case Study of The Ladies’ Journal
Yihan Li
During the New Culture Movement and the May Fourth Movement, society witnessed a wave of women’s liberation movements. This paper focuses on exploring women’s careers with The Ladies’ Journal (Funü zazhi) as the core. The magazine shows the diverse definitions of women’s careers. The relationship between...
Proceedings Article
How the Gamification Loyalty Program Affects Customer Behavior: A Literature Review
Ani Rakhmanita, Ratih Hurriyati, Vanessa Gaffar, Agus Rahayu, Lili Adi Wibowo, Bambang Widjajanta
A gamified loyalty program is a marketing tool used in a mobile app to promote repeat purchases and customer relationships and provide incentives through the game component. Several studies have explained the theory, characteristics, and results of conventional loyalty programs. A comprehensive review...
Proceedings Article
Resolving Global Warming Issues from the Earth’s Energy Balance
Yuchen Li
Many scientists and researchers have expressed concerns about changes in the Earth’s climate. Recent years have seen various disasters arising from climate change, and the government has spent billions of dollars to resolve or adapt to this issue. However, climate-related disasters have shown no trend...
Proceedings Article
IPSM-GAN: A Generative Adversarial Network for Shadow Removal Guided by Mixed Shadow Masks
Chuang Xie
Recently, thanks to the rapid development of deep learning, there are many methods to remove shadows in images by using generative adversarial networks. Most of them can learn the relationship between different domains, like shadow and shadow-free areas, to transform the shadow areas into areas with...
Series: Advances in Engineering Research
Proceedings Article
Numerical Simulation of Steel Corrugated Pipe Culvert Backfilled with foam Concrete
Pei-Yuan Li, Ben-Tian Yu, Yuan Feng, Sheng Li, Bao-Ping Jia, Yu-Ting Cai
In order to understand the mechanical characteristics of foam concrete backfill steel corrugated pipe culvert, this paper uses numerical simulation to analyze the mechanical characteristics of foam concrete and pipe culvert structures with different backfill methods. The results show that when using...
Proceedings Article
Research on University Teaching Management Development Model
Wei Zhou
Teaching management plays a very important role in the management of University, is closely related to the future development of China University education. With the continuous expansion of the scale of university, university education teaching management put forward higher requirements, to innovative...
Proceedings Article
Research on Chinese Ancient Design Ethics
Chuangye Ma
From the perspective of definition of modern ethics, design ethics belong to a kind of caring ethics and responsibility ethics essentially. The so-called responsibility ethics are the concentrated presentation of moral philosophy in the new technology age. The greatest feature of such ethical view is...
Series: Advances in Engineering Research
Proceedings Article
Analysis of Hazardous-Chemicals-Transportation Based on Interpretative Structural Modeling
X.Z. Liu, D.L. Qian
235 transportation accidents occurred in the year of 2015 involving dangerous chemicals were analyzed from the time of the accident cause, occurrence, location of accident. Identify risk factors in the transportation process. It is classified for risk factors, attributed to seven major categories. To...
Proceedings Article
Spatiotemporal Variations of Drought in Inner Mongolia over the Past 50 years Based on SPEI
Siqin Tong, Jiquan Zhang, Quan Lai, Rina Wu
The Standardized Precipitation Evapotran- spiration Index (SPEI) was used as the indicator of drought, calculating the monthly precipitation and monthly mean temperature among the 109 weather stations in Inner Mongolia from 1961 to 2010 to obtain the SPEI value of each site at the time scale of 12 month....
Proceedings Article
Signal Acquisition and Dynamic Self-tuning Algorithm Implementation for Intelligent Instrument
Ying Lou, Nan Wang, Xuejie Wang
The key problems of intelligent instrument in the signal acquisition process is a long-term stable and reliable operation level. The self-tuning algorithm proposed in this paper is a kind of intelligent instrument signal acquisition, solving linear error caused by system drift. The intelligent instrument...
Proceedings Article
The Instant Glamour of Mobile Phone Cameras
Jing Yang, ZheHui Luo
With the continuous development of the high-pixel mobile phone market, the superiority of the mobile phone’s ability to quickly and easily capture images has resulted in them becoming integrated into the lives of the general public. The popularity of mobile phone photography enables users to instantly...
Series: Advances in Engineering Research
Proceedings Article
A Chlorogenic Acid Mediated Synthesis of Silver Nanoparticles and Their Application for the Antibacterial Functionalization of Silk Fiber
Ling-Ling Li, Ren-Cheng Tang
A chlorogenic acid mediated synthesis of silver nanoparticles (AgNPs) from silver nitrate solution was investigated, and the preparation conditions of AgNPs were discussed. AgNPs could be rapidly prepared in a weakly alkaline condition, and the resulting AgNPs had an average size of about 35 nm. When...
Proceedings Article
VaR Model Measure Exchange Rate Risk Based on GARCH Approach and EVT Theory
Jie Yang, Shaozong Zhang
In recent years, financial disasters have emphasized the importance of effective risk management for financial regulators and market practitioners who have become particularly sensitive to changes in the assets value. The use of quantitative risk measures has become an essential management tool to be...
Proceedings Article
Different time and space resources supply and demand matching degree taxis
Jianchun Liu
Taxi is one of the important means of transport residents travel, "difficult to take a taxi" is a social hot spot of people. Different time and space taxi resources matching degree is different, so we choose several reasonable indicators to analyze, respectively is the coordination of supply and demand...
Proceedings Article
A Research Based on The Mode Mobile Terminals’ of Digital Library Application
Xin Zhang, Dingli Song, Fuxing Yu, Shu Yan
With the development of the information age, the traditional library can not meet the users' needs for information resources, it needs to be digital transformation. The mobile terminal as the currently new developed information devices, has great convenience that the user can access the Internet anytime,...