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How Does Openness Affect the Innovation Performance of Private Enterprises?

Jiacheng Xin, Qicheng Lu, Lei Pei
Open innovation is an important way for private enterprises to improve their innovation performance. However, there is still much controversy about how corporate openness affects corporate innovation performance. The paper uses the micro data of China’s private manufacturing enterprises published by...

The Impact of Tax Structure on Residents’ Consumption in China

Ying Li, Yuan Li
The author refers to the research methods of the existing literature, combined with the availability and manageability of the data, selects the panel data in China in the last 13 years from government statistics to study this topic. The results of model test show that per capital commodity tax has a...

Research on the Internationalization of Yunnan Cultural Industry in the Context of “Belt and Road Initiative”

Wenhua Yang, Chunyang Li
The proposal of “Belt and Road Initiative” has brought opportunities for the political, economic and cultural development in Yunnan, which is conducive to exchanges and trade between various ethnic groups in Yunnan and neighboring countries and regions. One of the important missions of the Belt and Road...

An Analysis of the Relationship Between Board Characteristics and Performance of Listed Commercial Banks in China Commercial Banks Development Under “Belt and Road “Initiative

Fan Gu, Qigeng Chen
Along with the implementation of “Belt and road”initiative, commercial banks of China has a great opportunity to develop their oversea business. It required a more reasonable internal governance of banks. Board of directors has played an important role in improving business performance of banks. This...

The Development of Regression Discontinuity Design and its Application in the Financial Field

Danxue Luo, Wei Zhou
Regression discontinuity design was proposed by Thistlethwaite and Campbell in 1960, and it was not applied to economic research until the end of the 20th century. With the gradual deepening of scholars’ research on regression discontinuity design, its related theory is gradually perfected, and its application...

The Impact of Exchange Rate Shocks on Prices of China - ASEAN Free Trade Area

Lv Yaxian, Jin Shuang
This paper mainly discusses the correlation between exchange rate and price, which is conducive to the study of economic and trade development between China and ASEAN Free Trade Area. The research method is mainly using VAR model with related data of exchange rate and price, researching and analyzing...

Research on Shaping of Chinese Corporate Image in Myanmar

Jiao Li, Wei Wang, Yang Zhou, Hong Yi
Based on the corporate image theory and the basis of the Chinese Foreign Languages Bureau’s Overseas Corporate Image Survey and Analysis Report (2014, 2015, 2016), this paper conducts on-the-spot investigation and in-depth study of Chinese companies in Myanmar. On the basis of in-depth analysis and summarization...

A Critical Review of Cross-Cultural Conflict Management in Transnational Projects

Thiphaphone Keonouchanh, Cheng Peng
Globalization have stirred up competition and opened up markets for other markets to enter. This wave has also brought about issues of cross-cultural conflicts due to professionals of varying nationalities working together. Analysis of 15 research articles showed that prior knowledge of existing cultural...

Analysis of the Business Model of “Internet +” Intellectual Property Trading Platform—Based on Www.wtoip.com

Yan Zhang, Yan Li
In China, innovative development has become a national strategy. Both the government and enterprises attach more and more importance to intellectual property rights. How to effective use of intellectual property rights, make technology transfer more efficient and realize the industrialization of science...

International Investment Strategies of Chinese High-Tech Company——In the Example of DJI’ Four Flyings Strategy

Xiangshi Mao, Yuan Li, Jia Cheng, Yan Zhang
nowadays many Chinese enterprises invest abroad, especially the high-tech companies, which possess stronger competence than before. For international enterprises, if they want to stand out in the intensive international competition and share a big piece of the international market, competitive products...

Research into Making Yunnan a Pivot of China’s Opening-up to South and Southeast Asia from the Perspective of “Growth Pole”

Piju Kang
“Making Yunnan a pivot of China’s opening-up to South and Southeast Asia” is a strategy for the development of the current economy. From the “growth pole” theory, the construction has many problems such as weak economic strength, lagging infrastructure, and competition with Guangxi. Accelerating the...

Current Situation and Countermeasures of Trade Development Between China and “Belt and Road” Countries

Tao Zhang, Kun Zhao, Ying Li, Yuanxin Ruan
In September 2013, the Belt and Road initiative entered the vision of all countries, and strengthened economic exchanges such as facilitating the development of international trade between China and “Belt and Road” countries. The major strategic move complied with the trend of China’s opening up to the...

Study on Cross-Cultural Adaptability of Foreign Students Coming to Yunnan: Based on the Cultural Intelligence Perspective

Haibin Yang, Lv Haoxin
At present, the number of foreign students coming to China in Yunnan accounts for about 4% of the number of Chinese students. However, among the students from Yunnan universities, the cross-cultural adaptation of international students is a topic that has received little attention. Based on the theory...

Perspective of Safety Climate Adaption in Day Surgery Under the Belt & Road Initiative

Jing Zhu, Zhenyong Zhang
The Belt & Road economic development initiative brings out new definition, connotation, and denotation of day surgery.This study discusses whether different leadership behaviors have different impacts on the creation of safety climate in the day surgery projects in different situations.Based on the...

Review on China-Lesotho International Cooperation Platforms in the Background of Belt and Road Initiative

Matete Mahao, Ning Yan
The Kingdom of Lesotho like other developing countries participates in a number of international cooperation platforms. These kinds of platforms occur both at bilateral and multilateral parameters geared towards social development and economic growth as well as International Trade and support. China...

The Research on Yunnan’s Foreign Trade in the Context of “the Belt and Road” Initiative

Yuxin Fan, Hao Lin
The development of foreign trade is an important accelerator for a country’s economic growth. Since “the Belt and Road” Initiative was put forward, the development of foreign trade in Yunnan has made great progress, however it still faces many problems. This paper analyzes the advantages of Yunnan’s...

Research on the Influencing Factors of China’s OFDI Based on Principal Component Analysis

Yamei Zhang, Ying Yang
The continuous advancement of China’s “going out” policy has made China’s deeper economic and trade cooperation with overseas host countries and countries along the line closer, and actively promoted the development of foreign investment. This study selects the relevant data of China’s Outward foreign...

Research on the Promotion of County Economic Competitiveness in Yunnan Province Under the Background of One Belt and One Road

Ruiting Wang
Since the implementation of the “One Belt And One Road”, yunnan has become a new strategic highland, which has a significant and far-reaching impact on the economic take-off and leapfrog development of yunnan. In yunnan province, county economy plays an indispensable role. County economy is not only...

The Structure Evolution of China’s Urban Networks from the Perspective of Flows–Take 2007–2014 as an Example

Youyang You
China’s massive high-speed rail construction in a short time has exerted a huge impact on accessibility and connectivity of cities. As the rise of “Flow space” theory, the impact of high-speed rail construction on urban network is more noteworthy. According to 2007-2014 HSR time schedule data, this paper...

Research on the Relationship Among Technical Standards, Economic Growth, and Innovation An Empirical Study of Chinese Construction Industry Data

Wenfang Sun, Bowen Xu, Qifa Jiang
As a pillar industry of the country, the construction industry is very important to the development of the country. This paper firstly analyzes the relationship among technical standards, economic growth and innovation, and then combines Chinese construction industry data, based on VAR model, using Stata.14...

Literature Visualization Analysis of Domestic Technology Transfer Research Based on UCINET

Zetao Zhang, Ersi Liu
Based on the bibliometrics software UCINET, a visual analysis was conducted on 898 papers with CSSCI in CNKI journal database from 2000 to 2019 by using the method of social network analysis. It is found that domestic technology transfer mainly focuses on the concept and function, mode and mechanism,...

Research on Yunnan Vegetable Export Industry in the Context of “Belt and Road Initiative”

Wenhua Yang, Piju Kang
Yunnan province is located in the core place of southwest of China and therefore becomes a strategic position in the context of “Belt and Road Initiative” because of its special geographical location and diverse natural resources. “Belt and Road Initiative” has brought opportunities for Yunnan’s vegetable...

Empirical Research on Adoption Behavior of LBS Users of Mobile Management Information System — SEM Multiple-Group Analysis Based on UTAUT Model

Tao Fu, Bingbing Ai
Mobile management information system has the function of LBS (Location Based Service) which may bring brand new functions and experience to users and improve the management efficiency of the organization. However, due to the potential threaten of privacy leakage that LBS may bring with, users of different...

On the Aesthetic Image of “Painting Says Chinese Characters” - From the “brand” Consciousness

LIN SUZHEN
Through the “brand” consciousness of the ancestors, combined with relevant words such as “yellow”, “concubine”, “female”, “first” and “qiu”, this paper interprets the aesthetic consciousness and aesthetic image of the ancestors, combs the synchronicity of context, hoping to inspire creativity for IP...

On the Differences Between Chinese and American Campus Culture and Their Causes

Gong Qing
This paper discusses the definition of “campus culture” and the corresponding four levels from the four levels of “culture”. On the basis of a clear understanding of the basic concepts, this paper makes a comparative analysis of the differences between Chinese and American University campus cultures...

A Study on the Way to Optimize the Ideological and Political Education Model in Colleges and Universities Based on the Construction of Campus Culture

Chunming Xu, Can Wang, Nan Yang
As the base for the future talent training, universities are attaching more and more importance to the training of higher education with the reform of education in China. In universities, in addition to students’ daily work and study, ideological and political education is particularly important for...

Analysis the Roots of Cultural Confidences From the Perspective of High and Low Context Cultures — A Case study of Burberry’s Advertisement

Gao Yanmei, Wang Yuan
Burberry’s New Year advertisement was introduced as a case in this article to illustrate the differences and conflicts between high context and low context cultures. The main differences between high and low context cultures lay in the following two aspects: the conveying of information and the interpersonal...

Non-Verbal Communication on Campus and Its Cultural Differences

Donghong Li, Min Yang
It’s well known that good communication is the foundation of any successful relationship, whether personal or professional. It’s important both for teachers and students to recognize that their nonverbal communication is the most powerful. The ability to understand and use nonverbal communication is...

Interpretation of the Film the Godfather From Sound Effect, Movie Frame, Filming Technique and Narrative

Juncong Lu
The Godfather tells a romantic gangster epic in a sober, brooding style. It is one of the greatest gangster movies in the history. This paper attempts to interpret the Godfather from sound effect, movie Frame, shooting techniques and movie narrative, which would be helpful for today’s film shooting and...

Humanity Consideration From the Perspective of Money Worship

Jian Tao
Japanese famous author Kouyou Ozaki ’s famous work “Golden Yasha” [1] deeply considers the distortion of human nature from the perspective of money worship, analyzes the protagonist’s variables at the crossroads between rich and poor, and reveals the intricate relationship among love, marriage, life,...

Blurring Human and Machine Boundary--The Post-Humanist Metaphor of Cyborg-Body in Artificial Intelligence and Minority Report

Dongyang Li
Cyborg, also known as e-bio human, is a body type with mechanical/digital transformation as its representation, which was born out of the cyberpunk subculture. This paper aims to make a detailed comparative study of two opposite types of the cyber body in films Artificial Intelligence(Steven Spielberg...

A New Genesis: Rethinking Gender Expressions in Ursula K. Le Quin’s The Left Hand of Darkness

Shu-Yuan Chang
Ursula K. Le Quin’s The Left Hand of Darkness focuses on humanity in which she interrogates the system of dichotomies such as male/female, self/other, light/dark and shift/mind speech. Le Guin’s concern with the dichotomy of sex/gender is shown in Genly Ai’s perspectives on the biological sexual differences...

Analysis of the Japanese Iyashikei Films and the Culture Behind These Films

Jiawen Ren
The theory is to analyze the Japanese Iyashikei Films and the culture behind these films. The author chooses our little sister, little forest, and Kikujiro’s summer as exemplars to analyze the plot. Except the analysis on the content of the film, knowledge in psychology, communication, and sociology...

Discussion on the Creating Techniques of Watercolor Painting in the Pork

Liu Guoji
The Pork is a series of watercolor paintings by the author, consisted of three watercolor paintings of pork. This paper attempts to discuss the performance techniques and comprehensive application creation of watercolor tool materials through The Pork and tells the possibility of exploring the performance...

Research on the Mode of Chinese Art Education History Based on Art

Liangliang Wei
The history of art education is a new subject formed by the intersection of pedagogy and art. The history of art education is a special subject for further study of the history of art education. Based on the perspective of fine arts, starting from the disciplinary nature of the history of fine arts education,...

On the Interest in the Still Life of Modern Lacquer Painting

Wen Xiaoling
Lacquer painting is a form of painting with unique national characteristics and oriental temperament, and the concept of still life was introduced into China from the West. In recent years, the number of lacquer paintings with the theme of still life in lacquer painting exhibitions has gradually increased....

The Iceman Cometh by Eugene O’Neill and Chinese Thoughts

Xincun Huo
In The Iceman Cometh by Eugene O’Neill, alcohol, death, pipe dream and inner peace are the key words that appear frequently, which reflects O’Neill’s mindset of self-exploration in the face of social and psychological conflicts. Pipe dream is closely related to the Taoist idea that life is like a dream....

Analysis of the Cognitive Style Reflected in The Book of Changes and Traditional Chinese Medicine

Huang Jiangang
The theory of traditional Chinese medicine is the application of the theory of Yijing Yin Yang, Five Elements and Qi. The thinking way of traditional Chinese medicine originates from Yijing (the Book of Changes). This paper focuses on the influence of the cognitive thinking way of Yijing on the theory...

Analysis of the Reasons for the Popularity of Teen-Campus TV Shows in China Since 2000

Dongrui Xiong
Through analyzing the TV shows’ market and investigating the tendency of the development of the mass culture, a new type of teen campus TV show has emerged. This kind of genre can meet the needs of the masses and will gain a high popularity among the audience. The storytelling in these new teen campus...

The Influence of Impressionist Painting on Xu Beihong’s Oil Painting

ZhaoTian Yujun
At the beginning of the 20th century, Xu Beihong studied in France and began his new painting exploration. During the period of staying in France and after returning back to China, Xu Beihong mainly focused on realism painting. However, based on the conclusion of related literature and artworks, it was...

A Study on the Oral Language Inheritance System of Gejia People

Gu Jijian
Language is the soul of ethnic culture, and words are the carrier of language. Unwritten Language culture is a wonderful cultural heritage, but it may be a mournful or unsustainable phenomenon of civilization. The Gejia people fit exactly into this characteristic, and the research on the language and...

The Reconstruction of Greek Religion in Late Antiquity

SONG Jun-yan
In 4th century A.D, Roman Empire gradually transformed into a medieval agricultural society. Former Greek religion, which couldn’t adapt the need to maintain the unity of the Empire and consolidate the centralized rule, declined and faced the crisis of survival. To this end, Iamblichus and Julian reformed...

The Impact of Religion on Realistic Choices: A Separation

Jing Zhu
After the Islamic Revolution in 1979, Iran adopted the tradition again. However, with the development of the modernity, there were lots of problems in Iran, such as the status of women and inequality and poverty of the underclass. A Separation is a great film that reflects these problems. In this article,...

Research on Urban and Rural Public Cultural Service System Under the Development of Digital Technology

HE Xiu-ying
Digital technology can provide effective development strategies for urban and rural public cultural service systems. This article analyzed the opportunities and challenges brought by digital technology to the urban and rural public cultural service system and proposed three aspects to improve the system...

Exploring the Realization of the American Dream—Taking the Pursuit of Happiness as an Example

Yufei Wang
This paper mainly studies the rise and fall of the American dream and the American dream embodied in the pursuit of happiness. This paper has found a lot of kinds of literature, and the research result is that the American dream has two-sided, which can not only make people more confident and work harder...

The Teaching Research on Collaborative Learning to Improve Students’ Spoken Proficiency in Secretarial English

Tang Qing
The general trend of higher education indicates the reformation of the core curriculum in management. This thesis introduces the teaching theory of collaborative learning, takes the example of the specific contents of secretarial spoken English teaching, compares it with the traditional teaching method,...

Study on the Way to Realize the Function of Network Culture in Higher Education

Chunming Xu, Can Wang, Nan Yang
With the advent of the new media era, new media has penetrated into every aspect of college students’ study and life, bringing opportunities and challenges to college education. Colleges and universities should take the initiative to occupy the position of network culture education, fully explore the...

The Study on the Translation of Metaphor in Cognitive Perspective

Fuyuan Lei, Ping Yi
The study of metaphor has gone through more than two thousand years. The traditional method of metaphor study was confined to the field of rhetoric. In this method, metaphor was considered as a decorative part of the language. Modern metaphor studies have found that metaphor is not just a rhetoric device,...

Study on the Application of Horticultural Therapy in the Landscape Design of the Community for the Aged

Guo Yunjia
From the initial “forest bath” and “aromatherapy” to “forest therapy” and “horticultural therapy”, after medical verification, this kind of behavior is beneficial to the body. In a series of changes of social role and economic status, the elderly need to find a way to adjust their living conditions and...

On the Cultural Meaning of Anyi Ancient Village Folklore and Woodcarving Art

XiaoYun He
In our country, the folk style of the southern region and the northwest region is very different, and this is mainly because the geographical location of the southern region and the northwest region is different, the different geographical location will give birth to different cultures, and the cultural...