Advances in Economics, Business and Management Research

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24460 articles
Proceedings Article

Public Participation in Strategic Planning as a Basis for the Formation of Digital Technologies

M.I. Lvova, V.V. Shvedov, V.V. Sulimin
This article examines the competitive regional development of territories through attracting and ensuring the active participation of one of the territorial subjects, which consist of members of civil society in the formation of strategic alternatives and market development. Modern problems of management...
Proceedings Article

Study on the Importance of the Layout Adjusting of Crop Farming Structure on Farmers' Income

Jiaojiao Cao, Pengcheng Wang
Farming as a basis for agriculture, sustained and healthy development of farming is not only related to the development of agriculture, farmers are more related to real economic growth. In recent years the price of a variety of crops changing, largely peasant economy had an impact, in this case, we must...
Proceedings Article

Fundamental Principles of the Institutionalization of a Digital Economy in the Contemporary Russian Society

T Krasota, R Bazhenov, I Mironova, S Bedrina
The paper foregrounds the issue of changing a contemporary society towards the way of technological development, which is able to provide a totally different quality of economic development. The authors observe basic principles of economic institutionalization in general and, in particular, the digital...
Proceedings Article

Study on the Mechanism of the Effect of Perceived Overqualification on Employee Territorial Behavior

Fanfan Liu, Yuxin Wang
Based on the conservation of resources theory, this study conducted an empirical analysis using SPSS 26.0 on a sample of 203 participants. The results indicate that perceived overqualification has a positive impact on territorial behavior. Furthermore, interpersonal trust partially mediates the relationship...
Proceedings Article

Organizational Citizenship Behavior During the Covid-19 Pandemic: Examining the Role of Resilience, Safety Management Practices, Perceived Risk, and Job Insecurity

Firdausa Putri Astrida, Ayu Aprilianti Lizar
This research attempted to understand the effect of workplace safety management practices (WSP), resilience, perceived risk, and job insecurity on Indonesian hotels’ organizational citizenship behavior (OCB). The quantitative method used in this research with online surveys as data collection methods....
Proceedings Article

Research on Performance Evaluation Method for Science & Technology Innovation Group

Chenxi Gou, Xin Li, Yun Cui
Science and technology innovation group, which consists of technology innovation and knowledge innovation, plays an important role of national developing industry. With the rapid development of Chinese industry since the 21st century, higher and more urgent requirements for Chinese industrial scientific...
Proceedings Article

On the Current Situation and Improvement Measures to English Teaching in Private Universities

Xizhen Ai, Cailan Xiong
Improving the quality of teaching is the sacred duty of leading cadres at all levels in private universities. Therefore, teaching is the central work of private universities, teaching management has become the center of the management of private universities. Private universities have made great progress...
Proceedings Article

Discussion on the Application of Modern Information Technology in the Classroom Teaching of Economics and Management in Local Application-Oriented Colleges and Universities*

Liqiang Zhai, Xiaowan Wang, Nannan Jiang
With the rapid development of modern information technology such as Internet and big data with computer network as the core, this brings new opportunities and challenges to the high-quality development of higher education in China. This paper starts with the classroom teaching of Economics and Management...
Proceedings Article

Research Proposals on the Reform of Real Estate Tax in China

Based on China’s Actual Situation and International Experience

Jiayi Huang, Haoni Jiang, Fuming Wang, Xiaochen Zhao
The real estate tax is a local tax widely set up all over the world, providing local governments with stable and sustainable tax revenue. Through the analysis of the pilot policies of the real estate tax in Chongqing and Shanghai, it is shown that real estate tax in Chongqing and Shanghai is not the...
Proceedings Article

The Revelation of British Medical Image Engineering and Technology Education

Zhizun Zhou, Heng Zhong, Mingcheng Hu, Mo Dong, Mingyi Wang, Hongsuo Zhou
Comparing with China medical image engineering and technology specialty, the paper detailed analyzed British medical image engineering and technology developments, their training model, teaching methods, course design, and professional trend characteristics. In this paper, author Combining our conventional...
Proceedings Article

Modeling of the Balanced Strategy of Innovative Development of the Enterprises as Bases of Ensuring Economic Security of Russia

O. N. Kiseleva, E. A. Oskina, I. A. Sushkova
Justification of need of implementation of innovative development on the principles of balance expressed through compliance of changes in the production, technological, organizational and administrative spheres is presented in the article. According to authors, implementation of the specified requirement...
Proceedings Article

Analysis on Economic Situation and Marketing Strategies of New Oriental Education

Zhengyu Bao
At present, China has a large demand for education industry, with all kinds of education institutions on the market emerging in endlessly. Training that focuses on English training industry ushered in the explosive growth over the past years. New Oriental Education has advantages in the competition with...
Proceedings Article

The Practice and Analysis of CAPM on Energy Commodity ETFs

Hanyang Cao
As one of the most dominant asset pricing models in the field of finance, the Capital Asset Pricing Model (CAPM) is frequently used to assess the risk and expected return in project finance. Yet, this mathematical model is still lacking in studies in the field of energy commodities. In this paper, the...
Proceedings Article

Research on College Students' Consumption Behavior of Jinjiang Sportswear Brand Based on Green Marketing

Qian Yang
Jinjiang has become an industrial cluster for the development of China's sportswear brand, and its brand popularity and international influence are growing. The green marketing of Jinjiang sportswear brand is conducive to reducing the destruction of the natural environment and waste of natural resources,...
Proceedings Article

An Empirical Study on the Impact of R&D on Enterprises Earnings Quality

Panel Data of Listed Companies in Computer Application Service Industry on Growth Enterprises Market (GEM)

Yuhang Zhao, Yuchen Tian, Zhong Ma
This paper builds a multiple linear regression model and Cobb-Douglas(C-D) production function model from the perspective of absolute value index and relative value index, and comprehensively discusses the relationship between R&D investment and enterprise profit quality by taking listed companies...
Proceedings Article

Study on Development of Leisure Sports under Modern Society

Lintao Ding
Leisure City, the rise of the city's health is the modern city developed to a certain stage reflects some features, along with the development of urbanization there will be more people living in cities, how healthy development of the city, so the city can become free breathing, feeling happy and joyful...
Proceedings Article

The Development of the Digital Economy and the Citizens’ Right to Privacy

V.B. Malkerov
The current digital progress in all the areas of various economic activities involves the processing of a much larger amount of data than it was ever necessary for any management decisions in the past. This tendency is mostly due to the rapidly increasing storage capacity, advanced ways of data processing...
Proceedings Article

An Empirical Study on the Identification of Driving Factors of Satisfaction with Online Learning Based on TAM*

Chunling Shao
Taking technology acceptance model (TAM) as the research framework and by means of random sampling method and questionnaire method, the author has conducted an acceptance scale survey on 340 predictive questionnaires, and made a quadratic regression analysis on the questionnaire data with the aid of...
Proceedings Article

The Strategy of Development for Bakso Restaurant xxx in the Post-Covid-19 Pandemic Through the Business Model Canvas (BMC) Approach

Khofidatur Rofiah, Muhammad Sholahudin, Muhammad Halim Maimun, Ihwan Susila
The research purpose is to evaluate the business model of the traditional restaurant in Bakso xxx, Surakarta, Indonesia post-pandemic COVID-19. Business Model Canvas (BMC) consists of customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities,...
Proceedings Article

Implementation of SISTRO (Truck Scheduling System) to Enhance Supply Chain Efficiency and Performance to Support Industrial Revolution 4.0 in Petrokimia Gresik

Budi Setiawan
SISTRO, a truck scheduling and management system, was developed to optimize stock fulfillment following the government regulation (Peraturan Menteri Perdagangan/Permendag) and the distribution process of subsidized fertilizer from Gresik Warehouse of PT Petrokimia Gresik (PG) to Buffer Warehouse located...
Proceedings Article

A University’s Perspectives on International Partnership Management

Shuangnan He, Xu Huang
Purpose: to explore the relationship management in universities Design/methodology/approach : Due to the exploring the management issues in partnership, the paper employed a case study approach that focused on a large, modern UK university, used a qualitative methods approach, from a subjectivist, interpretivist...
Proceedings Article

Comparative Study of the Ideological and Political Education Models in Chinese and Western Universities Under the Influence of Different Values

Jing Wang
With the rapid development of globalization in the world, countries are interdependent and infiltrated in many aspects, such as politics, economy and culture. How to strengthen the centripetal force of the people, especially the national identity and sense of belonging of the college students group is...
Proceedings Article

Research on the Self-management Mechanism of Foreign students: A Case study of Shanghai Polytechnic University

Sun Yan
With the development of China's Belt and Road international strategy, more and more foreign students choose to study in China, which has further promoted the development of studying in China, and put forward higher requirements for the management of foreign students in Chinese universities. At present,...
Proceedings Article

Research on Inheritance and Education of Traditional Sports Culture of Ethnic Minorities

Defang Chen, Qiang Chen
On the basis of examining the present situation of the inheritance and education of minority traditional sports culture, this paper discusses the significance of inheritance and education of minority traditional sports culture. At the same time, by explaining the advantages of school, family and community...
Proceedings Article

The Impacts of Training on Turnover Intention of Chinese Millennials

Genping Ye
The purpose of this research is to look into the correlation between Chinese millennial training, job satisfaction, and intention to quit. Critical research has focused on defining the three main factors in order to investigate their complex interactions. Similarly, there has been little research on...
Proceedings Article

The Case of Social Entrepreneurship under the Background of Rural Revitalization and Its Enlightenment

Kai Hou, Meixiang La
The implementation of rural revitalization strategy in China is a powerful measure to realize rural poverty reduction and promote common prosperity. Under the strategic background of rural revitalization, social entrepreneurship pays more attention to the creation of social value and is more conducive...
Proceedings Article

Study on the Conflict and Integration of Sales Channels

Di Kang
Changes in the economy, technology, competition, culture, external environment to the traditional marketing channel model had a huge impact, but also to promote the development and marketing channel model innovation. In the global economy, fierce competition in the consumer maturity to a certain extent...
Proceedings Article

The Concept of "Digital Economy": Development in the Regions

L.V. Mayorova
The article highlights the implementation of the concept of "digital economy" in the socio-economic relations of Russian society. Following the goal of creating a new technological basis for economic development and improving the quality of life of the population, the program under consideration has...
Proceedings Article

Research on the Impact of Epidemic Control on Airlines—Taking Chinese and American Aviation Industries as Examples

Yue Yang
After the outbreak in 2019, the novel coronavirus ravaged the world in less than half a year. The novel coronavirus not only causes inconvenience to people’s lives and travels, but also greatly hinders the development of the world economy and even leads to some extent to an anti-globalization trend....
Proceedings Article

The Effects of Financial Resources on Executive Remuneration: Evidence from IDX 30 Companies at the Indonesian Stock Exchange

Widayanto Widayanto, Mone S. Andrias
This study aims to examine the impact of financial resources, i.e., assets, revenue, and profit on executive (board of directors and commissioner) remuneration. The data were collected from a listed company on Indonesia Stock Exchange from 2016–2020. The listed companies as research samples are those...
Proceedings Article

Research on the Effectiveness of Regulatory Systems in the Wake of the Financial Risis: Case of Goldman Sachs

Jiangtian Shi
In 2008, a global financial crisis broke out, leading to many companies’ collapse and the market’s disruption. The crisis began with subprime credit, and, due to the US government’s regulatory problems, the housing bubble grew until the day it exploded. The market regulatory system did not regulate financial...
Proceedings Article

Timing Ability in Fund of Mutual Funds Placements: Empirical Evidence from China

Cheng He
This paper examines Market timing ability in China's fund of mutual funds placements. We study the Treynor-Mauzy-Busse Model, which evaluate the market return timing and volatility timing at the same time. We use China's fund of funds data and compare empirical results of Treynor-Mauzy Model,...
Proceedings Article

Pragmalinguistic Aspects of Chinese Advertising Text

K A Zaitseva, N N Kolbanova
In this article the author is researching pragmalinguistic feature of Chinese advertising texts, analyses different types of speech acts, that are used in advertising texts, also gives the examples of speech influence methods in advertising. The analysis allow to pick out certain features of advertising...
Proceedings Article

World Trend Digitalization–Directions and Opportunities

N.S. Necheukhina, O.V. Mustafina, T.I. Buyanova
The research findings on formation of innovation economics of a new type resulting from the scientific development of the society are presented in the paper. New (digital) economy is a phenomenon of formation of a system that collects, processes, and synthesizes digital data on socio-economical development...
Proceedings Article

The Influence of the Protection and Utilization of Outstanding Modern and Contemporary Architectural Heritage in Xi'an on Regional Economic Development

Tianshe Zhang, Lan Mo
In recent years, with the promotion of the "four reforms and two demolitions" work of the Xi'an government, the existing protection and utilization of outstanding modern and contemporary architectural heritages and the speed of urban development have shown a sharp gap. Some outstanding modern and contemporary...
Proceedings Article

The Impact of Paradoxical Leadership on Employee Innovative Behavior: A Mediated Moderation Model

Fang Qing Yuan
Drawing on paradox theory and role theory, this study explores the mechanism of how the interaction between paradoxical leadership(PL) and role breadth self-efficacy(RBS) affects flexible role orientation(FRO)from the matching degree between leadership style and employee characteristics. Further, this...
Proceedings Article

Research on the Integration Development of Shaanxi Manufacturing Industry and Producer Services

Yong Kang Liang, Xiu Ping He
Industrial integration is the key to driving the high-quality development of manufacturing industry and producer services. Manufacturing industry is the pillar of Shaanxi industry, and producer services provide strong support for manufacturing industry. The study found that the integration degree of...
Proceedings Article

Research on the Application of Electronic Commerce in the Culture Industry Development in Nanchang City

Guanghua Li, Wen Chen
E-commerce is the result of the development of the Internet and it plays an increasingly important role in residents' daily lives. It is a new way to use electronic commerce to develop cultural industry. Facing the vigorous development of cultural industry at home and abroad, the development of Nanchang's...
Proceedings Article

Deviations in the Verbal Behavior of the Students: Sources and Mechanisms of Counteraction (Materials based on research)

O. A. Mogutova, M. V. Zamaraeva
This article analyzes the sources of such deviations as foul language in the verbal behavior of the students. The study of social behavior of a person and, in particular, speech, i.e., verbal, the identification of mechanisms to counteract deviations in this behavior which determine the dynamics of transformations...
Proceedings Article

Problems Existing in the Curriculum of Chinese Early Childhood Education Institutions and the Suggestions*

Wei Guo
Curriculum is the core and soul of early childhood education institutions, and determines the quality and effectiveness and even the survival of early childhood education institutions. At present, there are many problems in the sources, theoretical basis, target positioning, content, implementation process,...
Proceedings Article

Construction Management Mode Innovation Based on Node Method Project Management

Jiade Wang
In the era of rapid development of science and technology, the level of construction technology continues to improve, the traditional experience-based construction management problems are more prominent, seriously restrict the improvement of the overall level of construction management. To improve the...
Proceedings Article

A Study of Language Transfer in the Process of Second Language Acquisition

Xiaoyan Feng
Language transfer is one of the important factors in second language acquisition. Based on the language transfer theories the article analyses the language factors which affect language transfer in the process of second language acquisition from the perspective of phonetics pragmatics and syntax in the...
Proceedings Article

Major Sudden Risk Shocks and US Stock Market Volatility Evidence from COVID-19

Kepeng Liu
The occurrence of major emergencies will impact the stock market, and the short-term fluctuation and rebound of stock prices can be estimated through relevant data to predict the impact of emergencies on the stock market. By employing a GARCH (1,1) model, the empirical analysis of the impact of Corona...
Proceedings Article

Financial Constraint’ Impact on Firms’ ESG Rating Based on Chinese Stock Market

Ting Liu
Enterprises with strong financing constraints will be under the pressure of difficult obtaining funds and are more likely to fall into financial difficulties. This will also have a certain impact on the ESG rating of rating agencies. This paper explores the impact of corporate financing constraints on...
Proceedings Article

Analysis of Determinants of Carbon Finance Market Price in China Based on VAR Model

Yihan Zhou
‘Peak Carbon Dioxide Emission’ and ‘Carbon Neutrality’ are the carbon emission reduction targets set by China to deal with major climate problems caused by the rise of global greenhouse gases. This paper takes carbon finance markets as the research object and selects the daily data of carbon trading...
Proceedings Article

The Realistic Difficulties and Countermeasures of Implementation of the "Little Village Official" Policy

Zhen Wang, Qiang Li
There are about 20 years after the implementation of little village official policy till 2015, Implementation of the "little village official" policy is not only relieve the college graduates' employment problem, but also meet the needs of the talents in the process of new rural construction. The process...
Proceedings Article

Regional Projection of Digital Economy

N.V. Novikova, E.V. Strogonova, L.S. Dianova
In the modern scientific agenda, the discussion about the formation, development, and measurement of processes related to the digital economy comes to the fore. The main numbers of works devoted to the problems of the digital economy consider global and national processes. There is an acute lack of regional...
Proceedings Article

The Influence of Customer Experience and Perceived Risk on Online Purchase Intention

Yolanda Threstia, Erna Andajani, Juliani Dyah Trisnawati
This research aims to analyze and determine the influence of online customer experience and perceived risk on online purchase intentions in e-commerce. This research model used five variables, including online customer experience, product risk, financial risk, privacy risk, and online purchase intention,...
Proceedings Article

Social Marketing in the New Age of Socialization Taking WeChat as an Example

Baolin Huang, Yilin Wu
Network information technology is gradually improving, and the web3.0 era is gradually coming. The emergence of new media such as Weibo, WeChat, and blogs has made community services faster and more convenient. In social media, Internet technology is particularly important, especially in the dissemination...
Proceedings Article

Research on the Problems and Countermeasures in the Course Construction of Military Academy

Wu-Di Wen
Five aspects of curriculum construction in military academies are summarized from the following aspects: curriculum standard, teaching material, teaching echelon, teaching methods and means, teaching conditions, and corresponding countermeasures are given.The problems such as insufficient implementation...
Proceedings Article

Impact of COVID-19 on Service-related Industries of U.S. Market Based on Fama-French Five-Factor Model

Siqing Chen, Zixin Chen, Zhengyuan He, Qi Sun
Asset pricing theory is essential in finance, and many scholars have contributed to establishing the best model to measure the price of assets. COVID-19, which is a worldwide health crisis, continuously destroys the global economy. This paper aims to apply the Fama-French Five-Factor Model to evaluate...
Proceedings Article

The Valuation of Changsha Broad Homes Industrial Group Co., Ltd.

Jianyun Xu
In recent years, the government has continuously issued policies to benefit the fabricated construction industry. Changsha Broad Homes Industrial Group Co., Ltd. is a leading enterprise in China’s prefabricated construction industry. It is necessary to evaluate it and grasp investment opportunities....
Proceedings Article

The Future of Bitcoins

Yaodan Zhang
With the outbreak of the Russian-Ukrainian war, more and more Western countries have imposed sanctions on the assets of the Russian people overseas, which have triggered a crisis of confidence in the world’s currency, the dollar. At this time, the popularity of Bitcoin has also resurfaced. People are...
Proceedings Article

Accreditation of Governing Boards of Educational Organizations: Goal, Objectives, Implementation Mechanism

E. A. Mitrofanova, V. V. Tarasenko, Y. V. Tarasenko
The paper presents the results of a continuing study of the functioning and development of educational institutions’ governing boards. The authors hereof substantiate a hypothesis that developing and implementing a voluntary, fair, and open mechanism for verifying the governing board’s conformity to...
Proceedings Article

Timeliness of Financial Reporting Factors in Indonesian Manufacturing Companies (A Case Study of the Period 2017–2021)

Kusuma Wijayanto, Imam Ghozali, Zulaikha
This research examines the factors influencing the timeliness of financial reporting in Indonesian companies. The research uses a sample of manufacturing companies in Indonesia during the observation years of 2017–2021. The sample used to process the data consists of 166 observations. The analytical...
Proceedings Article

Research on the Reform and Innovation of Logistics Management under the Background of Electronic Commerce

Guanghua Li, Jingya Cao
Electronic commerce is an important form of economic and trade development in the future, and the modern e-commerce technology has a great impact on traditional logistics. Under the promotion of electronic commerce, modern logistics is constantly developing in the direction of informatization, networking,...
Proceedings Article

Research on Problems of Teachers Allocation in Private Kindergartens in Heilongjiang and Its Countermeasures: An Empirical Study Based on Hulan District of Harbin*

Huimin Fan, Hongbiao Chang
Preschool education is the weak link of education, especially private preschool education, which has many problems in teacher allocation. In the empirical investigation of private kindergartens in Hulan District, Harbin City, Heilongjiang Province, it is found that there are problems in the quantity,...
Proceedings Article

Human Capacity of Regional Economy’s Reindustrialization

M M Mityugina, O A Filippova, T V Kravchenko
The aim of the article is to develop a program of regional human capacity, which is considered as the basis for effective reindustrialization of the region’s economy. The study analyzed existing organizational and methodological approaches developing human capacities, focused on education and training...
Proceedings Article

The Effect of Onboarding on Job Performance Through the Mediating Role of Employee Creativity

Nuzulul Ilma, Putri Mega Desiana
The onboarding process has been found to provide long-term benefits to employee productivity. The method has gradually shifted to online, offline, or blended learning. In supporting the adaptation process, companies need human resources who can make changes for new employees who still need much adjustment...
Proceedings Article

Paradigm Transformation: the Logic and Implementation Path of the Reform of the Large Department System in Private Colleges and Universities

Minggang Zhan
In the past 40 years of reform and opening up, private colleges have become an important competitive force in Chinese higher education market. However, following the administrative management paradigm of public universities, the homogenization of education development and the hierarchical structure of...
Proceedings Article

Some Thoughts on Strengthening Supply-side Reform of Sports Industry

Qing Li, Qinghan Li
General secretary Xi Jinping stressed the need to rely on comprehensive deepening reform to promote the structural reform of the supply-side put on an important position, firm confidence in reform, highlighting the problem oriented, strengthen the guidance of the classification, focusing on precision....
Proceedings Article

An Analysis of the Public Product Attribute: the Higher Education for the Disabled

Lu Yu, Qiang Li
Higher education for the disabled is a part of the special education in our country. The development of higher education of disabled people cannot do without the state's policy and financial support the theoretical basis and the logical origin is the public goods attribute of higher education for the...
Proceedings Article

Analysis on China’s Fast Fashion Industry under Covid-19 Based on the SCP Model

Lanxin Cui
The outbreak of Covid-19 causes a great impact on Chinese economy and industries, especially for the fast fashion industry with a large number of brick-and-mortar stores. Many shops are closed because of the pandemic. Therefore, it is meaningful to study the current state of the fast fashion industry...
Proceedings Article

Efficiency Analysis of Cross-Border M&A of Chinese Banks??"An Empirical Study Based on DEA Method

Rui-Bo Liu, Hui-Dong Li
With the development of globalization, cross-border M&A is an important strategy for Chinese Banks to go abroad and achieve international operation. Therefore, the research on the efficiency of M&A is crucial. This paper selects nine cross-border M&A cases involving four commercial banks during 2006-2010,using...
Proceedings Article

Compare the Differences Between Overseas Payment Platforms and Domestic Third Party

Yuquan Zhao, Rui Zhang, Longji Huang
In the third-party payment mode, after purchasing goods, the buyer uses the account provided by the third-party platform to make payment for goods, and the third party notifies the seller of the arrival of payment for goods and requires delivery. The buyer shall notify the third party of payment after...
Proceedings Article

Study on the Curriculum System of the Cultivation of Innovation and Entrepreneurial Talents Majoring in Electronic Commerce

Guohui Li, Liming Wang
The current economic situation requires innovation and entrepreneurship, and electronic commerce is one of the most suitable industries for innovation and entrepreneurship. However, the demands for e-commerce innovation and entrepreneurial talents can not be met by the current professional talent training....
Proceedings Article

Comprehensive Approach to Research of the Consumer Market in Montygorods of the Russian Federation

P. V. Limarev, J. A. Limareva, E. G. Zinovyeva
The economic crisis that Russia is experiencing makes us take a new approach to the resources available within the country. The internal market's development of the regions of the Russian Federation is one of the priority directions for today, especially in the sectors on which the health of young generations...
Proceedings Article

Application of Affective Factors in College English Teaching

Hui Chen
Affective factors and classroom atmosphere play important roles in college English teaching. Positive and harmonious classroom atmosphere and friendly affective factors will greatly attribute the efficiency of college English learning. The paper analyses the influences affective factors on and how to...
Proceedings Article

Process Approach and Organizational Change on the Example of Transport and Logistics System

L.G. Protasova
The article focuses on the use of the process approach in carrying out organizational changes. The work explores the approaches of various authors to the implementation of organizational changes, as well as statistical data on freight transportation by rail in 2000-2018 in Russia. Processing the results...
Proceedings Article

Research on the Value Evaluation of Integrated Sensing and Communication Technology

A Case of Intelligent Transportation

Huili Liu, Xuyu Zhao, Muhua Wei, Zheng Zhang, Lin Lin
In the background of unprecedented changes in the world, emerging technologies provide new opportunities for transformational development in transportation. The integrated sensing and communication technology can meet the dual requirements of communication and sensing, opening up a new track for intelligent...
Proceedings Article

The Market Changes and Causes of Game Live Streaming Industry from 2019 to 2020 by Case Study of HUYA

Xiaochang Liu
It is an indisputable fact that COVID-19 has hit offline traditional industries, and whether it will bring opportunities or challenges to online industries has not been evaluated in detail. Taking HUYA as the research object, this paper analyzes the impact of COVID-19 on game live streaming. By comparing...
Proceedings Article

The Pros and Cons of Influencer Marketing

Jiacheng Wu
Due to the rise of the Internet in today's society, more consumers will choose to buy goods on the Internet. This has also led to the expansion of online celebrity marketing. With the development of Internet celebrity marketing, it will not only bring benefits to the society, but also bring disadvantages....
Proceedings Article

Crude Oil Futures Hedging Strategies During COVID-19 Using VaR-Garch Models

Qitong Wang
In 2020, under the sweeping impact of the COVID-19 pandemic and a series of chain reactions that followed, the crude oil industry was hit hard. The most influential event was the price collapse of WTI futures and the unprecedented huge loss of some investors holding crude oil related products in their...
Proceedings Article

Applying DCF Model on Corporate Valuation: Influence of Leverage on Value - A Case Study of Netflix, Inc.

Zhiyu Cui
Business valuation is indispensable to investment, with various ways to be used in their preferable scenarios respectively. Under the latest circumstances, great fluctuations have been seen in the majority of industries, which has brought up the complication of computing one’s estimated value. In regard...
Proceedings Article

Consumer Preferences in Purchasing Traditional Medicine Considering Products, Taste Sensory, and Certification Label

Salachudin Emir, Sugeng Santoso, Yosi Krisyanti
The benefits of traditional medicine have been known since ancient times in Indonesia, functioning as an alternative to treat various diseases and maintain the body’s immune. This research aims to determine consumer preferences and the dominant attributes that are the main priority for traditional medicine....
Proceedings Article

Reading Teaching Application Research on the stage of University

Kai Liu, Wen Zhou
With the need of the development of the society, university teaching methods are changing, teaching method gradually changing into pictures, sound and i colorful nteractive teaching activity .The contemporary college students change from passive learning into active learning to attract attention and...
Proceedings Article

Dedollarization as an Indicator of the Formation of National-Oriented Public Policy

E N Gribina, G A Trushkin
Sanctions, as well as dollarization of national economies, are “legitimate” instruments that once consolidated the status of the world financial hegemon for the United States of America. However, this hour is completely different: the dollar, which was based on the function of a liquid asset, at the...
Proceedings Article

The Innovation and Practice of English and American Literature Teaching Model in We-Media Environment

Baiping Huang
This paper briefly introduces the construction of English and American literature teaching model in we-media environment, including the in classroom teaching for teachers and the out of classroom self-leaning for students. An investigation on the current situation of English and American literature courses...
Proceedings Article

A Study of College English Blended Learning Model Based on the Blue Ink Cloud Class*

Lu Yan
With the development of information technology and the popularization of the Internet, experts and scholars in the educational field have made a series of explorations and practices on E-learning. The idea of blended learning has gradually been recognized and applied to teaching practice. Blended learning...
Proceedings Article

Greenwashing Behavior in China’s Green Bond Market and Countermeasures

Wenqing Zhao
The increasingly serious environmental problems have pushed various countries to develop green finance and then issue green bonds. However, the subsequent “greenwashing” behavior of enterprises has aroused widespread concern all over the world. This article sorts out the “greenwashing problems” of Chinese...
Proceedings Article

Policy Parameters in the Development of Strategic Management of Candidates for the New Autonomous Region of South Tasikmalaya Regency

Demi Hamzah Rahadian, Agus Rahayu, Vanessa Gaffar
This study aims to explain the parameters of the preparation area for the expansion of the southern Tasik region and develop a regional development strategy. Tasikmalaya Regency, as one of the regencies with a large area and population, has many problems related to accessibility and equitable welfare...
Proceedings Article

The Effect of Dynamic Capability on Sustained Competitive Advantage of Enterprise: The Mediating Role of Ambidextrous Innovation Synergy

Jiahui Qian, Can Peng
From the perspective of ambidextrous innovation synergy, this paper identifies and verifies the mechanism of dynamic capability and their dimensions on the sustainable competitive advantage of enterprise, and examines the intermediary role of ambidextrous innovation synergy. Based on the empirical study...
Proceedings Article

Problems and Opportunities for Russian Business in the Transition to the Digital Economy

Y. V. Vorokhobina, O. K. Kaznacheeva, E. E. Tikhonov
The article is devoted to the analysis of perspectives and problems for Russian business in the transition to the digital economy. The paper analyzes the positive trends in the use of digital (electronic) economy tools in business, as well as a critical analysis of the main problems that will face when...
Proceedings Article

Research on the Application of Fair Value in Financial Accounting

Xiaoying Li
The application of fair value in financial accounting not only contributes to enhancing the transparency of financial accounting report, but also can effectively reflect the real business of the company or the investment situation. This paper attempts to explore the application of fair value in financial...
Proceedings Article

A Practically-Oriented Approach in Preparation of University Specialists as a Medium for the Development of Digital Economy

T.Zh. Solosichenko, N.A. Goncharova, Z.V. Nesterova
The gist of this article boils down to the problems of practice-oriented training of university marketing specialists in the context of the development of the digital economy. In modern market conditions, in the context of digital economy only those higher education institutions that pay close attention...
Proceedings Article

Problems in Implementing Theoretical Concepts in Practical Accounting

Ping Zhou
Accounting sector experiences technicalities in data-keeping and retrieving due to the changing technology. As a result, accountants have to remain updated on the new technological practices adopted to enable effectiveness and efficiency in the industry. For this reason, accountants may face challenges...
Proceedings Article

Digital Inclusive Finance and Regional Economic Quality Development

——Evidence from China

Jiajia Wu, Yiming Sun
As a result of the COVID-19 outbreak, various countries and regions have engaged in a degree of continued segregation and blocking policies that have forced people to use as many digital financial platforms as possible. In this context, The topic of how to use and develop digital inclusive finance to...
Proceedings Article

Design of the Cooling System of Diesel Locomotive

Lin Dong
This paper mainly expounds the locomotive cooling system functions, composition and main components. On the function of the locomotive cooling system and plays an important role in the locomotive has a preliminary understanding. Then expounds several kinds of commonly used cooling technology, and basic...
Proceedings Article

Understanding Task-Technology Fit in Smartphone Appointment Booking System Adopted by Chinese Hospitals

Ci-Yong Wang, An-Ding Zhu
Smartphone is improving the quality of public services in China. Queuing of hospitals is a big problem in the past. But now, with the population of smartphone, patients can easily log in the remote booking servers anywhere and anytime. This study applies the Task-Technology Fit (TTF) theory to reveal...
Proceedings Article

Wang Feiman’s Home Economics Education Thought and Practice Research*

Fusen Liu, Shujuan Wang
Wang Feiman’s home economics education thought originated from her interest in home economics education, the influence of family education, and her experience in studying home economics abroad. Her home economics education thoughts mainly include: “There is a need to preserve the crafts in the family”,...
Proceedings Article

The Parity of Crowdinvestment and Venture Transactions Market of Selected Countries

A V Smolnikova, Yu I Seliverstov
Subject. This article is devoted to the relationship between the new tool for promoting innovation-oriented projects — crowdinvesting, which is a promising direction for financing high-risk innovative projects, and the venture capital market in individual countries of the world, which is caused by the...
Proceedings Article

A Research into the Reform of College English Teaching Based on Cultivating "Critical Thinking Skills"

Qinning Wu
The teaching reform is being carried out in colleges and universities all over the country. As a basic course, college English has also been reformed under the new situation. However, how to improve students' critical thinking skills has is still unsolved. This article intends to explore the necessity...
Proceedings Article

Analyses of Approaches to Deal with Missing Data in Water Quality Data Set

Ruoqi Yang
The water quality model from the Kaggle Dataset provides useful data for predicting the potability of a specific specimen. Dealing with missing values is imperative for computer and data scientists to obtain accurate results. When using datasets with missing values in statistical analysis or hydrological...
Proceedings Article

Research on the Conception of History and Methodology of Economic History

Jiawen Zhang
As a non-mainstream subject, economic history has not yet been paid much attention by the economists. However, with the development of economics, the research of economic history became more and more important. Therefore, it is necessary to systematically summarize the historical view and research methods...
Proceedings Article

Income Regulation as an Instrument for the Development of Human Capital

I. A. Kurbatova, N. P. Permyakova
The article is devoted to the limitations for the development of human capital associated with income inequality. Income differentiation in the modern Russian economy is analyzed. In particular, the emphasis is placed on the problem of wage disproportions as the main income. The unreasonable inertness...
Proceedings Article

Investment Analysis of Airline Companies in Pandemic

A Comparative Study of CEA and UAL

Zeyu Gu, Xiaohan Liang, Yanman Yu
Due to the outbreak of COVID-19, the aviation industry was revealed highly vulnerable to such a crisis, and the stock prices of worldwide airline companies all faced significant declines. The airline companies would have to adapt themselves to a world with lasting impacts from the pandemic to recover...
Proceedings Article

Overview of V2G Optimal Dispatching Technology

Litian Deng
Starting with an interpretation of the concept of v2g, this paper first analyzed the development background of v2g from such two aspects as the global market and energy, based on which the concept of “optimal scheduling” was introduced. Then, the key factors required by optimal scheduling were summarized,...
Proceedings Article

Analysis of the Impact of the Epidemic Situation on Macroeconomy and Countermeasures

Zhiyuan Chen
Since January 2020, COVID-19 has spread across the country, and the entire country has participated in the fight against the epidemic. In order to better respond to the impact of the epidemic on the macro economy, the country needs to strengthen macro-control, carry out counter-cyclical macro-control,...
Proceedings Article

Comparative Analysis of Chain Business Model in Catering Industry: Evidence from McDonald’s and Starbucks

Yue Ma, Xinyi Wang, Siqi Zhao
This paper aims to summarize the impact of company-operated model and franchise on enterprises which is important for chain operation companies to choose appropriate strategy. This paper chooses McDonald’s and Starbucks as samples and uses 4Ps model and data comparison from company’s financial statements...
Proceedings Article

The Effect of Product Diversification, Taste, and Service Quality on Customer Satisfaction

A Case Study on Membara Resto Coffee and Grill Bogor City Branch

Agus Yulianto, Sugeng Santoso, Drajat Jatnika
Customer satisfaction is a form of outcome of an effort to survive and develop. Membara Resto is a business engaged in the culinary field by serving Korean-style BBQ grill products, various types of coffee, and menus. This study aims to examine the effect of product diversification, taste, and service...