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2395 articles
Proceedings Article

Cause Marketing for Sustainable Innovation in Branding: A Bibliometric Study

Payal Sanan, Radhakrishna Batule, Tarun Madan Kanade
An examination of the connection between CRM and brand development is the overarching goal of this study. The goal is to identify developments, gaps, and contributions in this field by reviewing the literature from 2001 to 2023. This research makes use of bibliometric methods by reviewing 274 papers...

A Review of the Brand Crisis in the Context of Social Media

Changmei Wang, Dingming Lu
Over the past 40 years,brand crises have affected marketing enormously. In order to gain insight into the past and present evolution process of brand crisis research, and reveal the possible future research directions and research opportunities of brand crisis, this paper using the Citation-based approach...
Proceedings Article

Advanced Applications using Cooperative Wireless Networks

S.R. Dikondwar, Gautam Chopra
In this paper, we propose Advanced applications in prominent fields such as Agriculture, Biomedical & Telemetry, Electronics & Telecommunications, Defence and Satellite communications using cooperative communication. The single sensor or array of sensors are interfaced with hard wire or wireless sensor...
Proceedings Article

Research on the Present Situation and Development Trend of Artificial Intelligence Teaching Evaluation

Lingyan Liu, Peng Den
With the rapid development of information technology, a new generation of information technology is pregnant with fundamental changes in the field of education. The purpose of artificial intelligence is to fundamentally change the traditional teaching evaluation. It is developing rapidly in the field...
Proceedings Article

Application of Improved Hybrid Compression Algorithm in GPS Data Compression

Xuebing She, Xin Zheng
In the paper we introduce a hybrid compression algorithm, which is the co- mbination of Huffman algorithm and RLE algorithm, for compressing the GPS data. This algorithm acquires statistical characteristics of GPS data according to the NMEA0183 protocol, mixes Huffman algorithm and RLE algorithm to compress...
Proceedings Article

Sustainable Office Water Strategies: Quantitative Analysis of Bottled, Filtered, and Tap Water Systems

Ensar Çelikel, Sebnem Gun, Serdar Aydin, Mirac Nur Ciner, Emine Elmaslar Özbaş, H. Kurtulus Ozcan
Water consumption in office environments represents a significant yet often overlooked aspect of corporate sustainability. This study aims to evaluate office drinking water preferences within the framework of environmental, economic, and social sustainability. The research was conducted at the headquarters...

Progress in Researches on Moral Experience in the Context of Psychology and Philosophy

Rining Liang, Dong Long
Morality as the core concept and the object of study in psychology and philosophy in contemporary times has different focuses in the field of psychology and philosophy. In the context of contemporary pluralism, the study of morality is of great significance to both individuals and the society. The combination...

Research and Discussion on the Development of Theory and Practice in Environment Accounting

Li Zhao
Environment accounting is an emerging product of China's enterprise economy in recent years. It is accompanied by global environmental problems, resource problems and the increasing environmental problems of enterprises. In such an environment, the enterprise must enhance the demand for environmental...
Proceedings Article

Synthesis and Photocatalytic Activity of M–doped CaBiO2Cl (M = Ag, Co, and Ni) under Visible Light

Bin-Qing Zhu, Chao-Hao Hu, Ying Feng, Xue-Hui Yin, Yan Zhong, Huai-Ying Zhou
CaBiO2Cl-based photocatalysts doped with M (M = Ag, Co, and Ni) were synthesized by solid state reaction method. The microstructure and morphology of catalysts were characterized by using X-ray diffraction analysis (XRD), field emission scanning electron microscopy (FESEM), energy dispersive X-ray spectroscopy...

Scientific Co-Creation as Method for Development of Creative Competence in Future Educators

Alfiya Shumovskaya, Lidiya Kananchuk, Olga Udova, Victoria Karikh
The article presents the experience of organizing scientific co-creation as a method for development of creative competence in future educators. Study model is described, which consists of a combination of components: target, methodological, content, organizational and resultative. The study objective...

Research on the Construction of Education system in Colleges and Universities based on the Cooperative Construction of Aesthetic Education and moral Education

Qinrong Guo
the co-construction of aesthetic education and moral education in colleges and universities in the new period is a new subject of education. The traditional mode of moral education can no longer meet the variability of ideological and psychological characteristics of contemporary college students. The...
Proceedings Article

Study on the Electroforming Ni-Co-Al2O3 Alloy

Xiaohu Zheng, Yonghua Yin
Electrolytic codeposition technique was adopted in the deposition of Ni-Co-Al2O3 coating on the stainless substrate, using nickel alloyed with iron as the binder phase with Al2O3 as dispersed particles. The results indicated that the deposit with Al2O3 nanoparticles was level and compact; the crystal-planes...

An Empirical Analysis of the Development of Stock Market and the Income Gap between Urban and Rural Areas

Guozheng Hao*
The impact of the development of the stock market on the income gap between urban and rural areas is one of the issues that the financial theorists and the industry pay close attention to. This paper uses the 2005-2019 China stock market development data and urban and rural residents’ income data as...
Proceedings Article

Improved Signal Detection Scheme for Co-Channel Interference Based on Fourth - order Cyclic Cumulants

Gaofeng Fan, Houde Quan, Hao Zhang
Signal detection and the number of signal sources are the basis of dealing with the problem of co-channel multi-signal. An algorithm based on fourth-order cyclic cumulant is proposed for multi-signal detection of co-channel and signal source number estimation. Firstly, the fourth-order cyclic cumulant...
Proceedings Article

The Empirical Research of Transportation Infrastructure Investment and Economic Growth: based on the panel data of "new silk road"

Chaoji Yang, Haiying Ma
In the Eurasian countries decided to create a new silk road. The Chinese government paid great importance to the development of the new silk road, and the academia pay attention to study on the relationship between the traffic infrastructure investment and economic growth in the macro level data.We apply...
Proceedings Article

A Hardware/Software Testbed for the Design of OFDM Systems

Xuming Lu, Weijie Wen, Hongzhou Tan
A field programmable gate array (FPGA)-based hardware/software co-verification scheme is proposed for the design of orthogonal frequency-division multiplexing (OFDM) baseband systems. It provides a platform to simulate the software implementation and verify the hardware implementation of a baseband OFDM...

Mapping the Structure of E-Leadership Research: A Co-keyword Analysis

Virra Krisnafitriana, Imam Gunawan, Ahmad Nurabadi, Djum Djum Noor Benty, Desi Eri Kusumaningrum, Wildan Zulkarnain, Indra Lesmana, Sasi Maulina, Endra Ubaidillah, Agus Baharudin, Erika Mei Budiarti
This paper aims to identify the main concepts of e-Leadership study by network analysis of the co-occurrence of keywords, through knowledge domain mapping, a method used in bibliometrics analysis. We analyzed 148 documents from the Web of Science database on e-Leadership with the help of VOSviewer software...
Proceedings Article

Research of Comprehensive Effect Evaluation of Organic Agriculture Cluster Based on the Fuzzy Co-Clustering for Images

Lankai Liu, Qianqian Zhang
Organic agriculture cluster is the trend of the future development of organic agriculture in China. In order to scientific and reasonable evaluation of organic agriculture cluster comprehensive effect, according to the research status of agricultural cluster effect and the characteristics of organic...
Proceedings Article

A Client-side Intelligent Paging Algorithm Based on JavaScript

Yinhuang Le, Jiahui Qi, Min Wu
In this paper, a client-side intelligent paging (CIP) algorithm based on JavaScript technique is proposed. CIP algorithm can intelligently turn a large-scale HTML document with an intricate DOM tree into more manageable pages with relatively simple structure of DOM tree. There are two main co-dependent...

Education for the United Nations’ Sustainable Development Goals (SDGs) Through Spoken Drama for Children

Nguyen Huu Vinh Khuong
This study examines the potential of spoken drama as an educational approach for promoting the United Nations’ Sustainable Development Goals (SDGs) among children in Vietnam. The research is situated within a broader national effort to align with the 2030 Agenda while addressing the need for innovative,...
Proceedings Article

A Bipartite Graph Based Competitiveness Degrees Analysis with Query Logs on Search Engine

Dandan Qiao, Qiang Wei, Jin Zhang, Guoqing Chen
Competitive intelligence analysis based on user gener-ated contents (UGCs) shows advantages on possessing the benefit of the wisdom of crowds, evading cognitive biases and timely updating. This paper investigates and constructs a bipartite graph model by extracting joint co-occurrence of competitors...
Proceedings Article

Air Detection Environment System (ADeV) Android-Based Application Detect Air Quality Levels in Parking Area

Ade Silvia Handayani, Sopian Soim, Al Fatur Sayid Muhammad, Nyayu Latifah Husni, Rumiasih, Rosmalinda Permatasari, Andry Meylani
Motorized vehicles have exhaust gas which is one of the biggest factors causing high levels of air pollution because they contain harmful gases such as CO, CO2, HC and others. The indoor parking area is the area that is exposed to the largest exhaust gas apart from roads. Therefore, it is necessary to...

The Effect of Cooperative Learning and Learning Motivation on Mathematical Learning Outcomes

Elvina Natalika Damanik, Edy Syahputra, Anita Yus
The aim of this study was to find out : (1) Student learning outcomes of cooperative learning type of Student Teams Achievement Divisions model were higher than co-operative learning type send greetings and questions, (2) Mathematics learning outcomes of students who had high learning motivation are...

Modern Mechanisms for Regulating Digital Relations in the Digital Economy

A.V. Minbaleev, G.G. Kamalova, K.Y. Nikolskaya
The purpose of the research is to develop the main mechanisms and models of legal regulation of digital relations in the digital economy. Research methods include both General scientific-the method of system analysis, historical, predictive, and special-the method of legal modeling, technical and legal...
Proceedings Article

Human Centered Biomechanics Driven Design of Wearable Robotic Assist Devices Using Additive Manufacturing

Lalit Sachdeva, Utkarsh Anand
Wearable robotic assist devices are increasingly integrated into rehabilitation, industrial ergonomics, and human performance augmentation. However, conventional designs are often anatomically diss conforming, overly heavy, and costly to customize and fabricate. To develop low-cost and lightweight, personalized,...
Proceedings Article

Modal Analysis on the Lifting Mechanism Key Parts of the Engine Assembly AGV

Hua Guo, Zhen Jiang
In this paper, the engine lifting mechanism of engine assembly line AGV is as an example, the engine lifting mechanism model is established using solidworks software, and using ANSYS Workbench 14.0 software the modal is analyzed of lift mechanism and ball screw to obtain their first 6 node frequencies...

Valuation of 2 - Minute, 4 - Minute, 6 - Minute and 8 - Minute Run - Walk Tests for Male Physical Education Students

Uday N. Manjre
this study investigated the validation of 2-minute, 4- minute, 6-minute, and 8-minute Run-walk tests for male Physical Education Students. One hundred and twenty (120) male students of the age range 18-25 years were selected randomly as subjects from different Physical Education College of S.G.B. Amravati...

Research on Scientific Collaboration Social Network of Provincial Academy of Agricultural Sciences

Xia-Ling Chu, Xiu-Jie Huang, Hui-Ling Zhang, Xue-Na Bai, Jian-Xun Cui, Xian-Zhi Yang, Yi-Guang Zou
A research was conducted on the co-authorship social network of Guangdong Academy of Agricultural Sciences by using bibliometrics and social network analysis (SNA), then statistics and analysis were conducted on the three statistic characteristics of scale-free network: average network path length, node...

The Daybreak of the Global Minimum Tax: Striking the Balance Between Foreign Investment Attraction and International Tax Standards

Nguyen The Duc Tam, Nguyen Thai Ngan
The Global Minimum Tax (GMT) - a pivotal component of the Organization for Economic Co-operation and Development’s (OECD) Inclusive Framework on Base Erosion and Profit Shifting (BEPS) - endeavors to establish a uniform international threshold for corporate taxation, thereby augmenting fairness, transparency,...

Financial Flexibility Analysis of Customized Furniture Enterprises Based on OPM Strategy-Taking STY as an Example

Min Zhu
OPM strategy is a capital management strategy that utilizes the position of enterprises in the supply chain, maximizes the use of upstream and downstream funds, saves their own funds, and improves the competitiveness of enterprises. Taking Suofeiya Home Collection Co. Ltd(abbreviations SFY), a custom...
Proceedings Article

The Influence of Equity International Strategic Alliance on Innovation Performance

Guzi Yang
Under the macro background of national innovation-driven development, increasing enterprises seek strategic partners in the international arena and occupy the market by establishing strategic alliances to learn technology. In the process of building alliances, companies will face numerous choices. On...

From “Green Protection” to “Ecological Education”: A Study on the Co-Construction of Ecological Party Building and Nature Education Bases in Qianxinan Prefecture

Haiyu Zhang, Yang Li, Xiang Zhang, Baijun Xie
This study investigates the co-construction of “Green Party Building” and nature education bases in Qianxinan Prefecture, Guizhou Province, China, to explore how integrating party activities with ecological education can enhance ecological awareness and governance capacity at the grassroots level. Nature...

Constructing Intercultural Teaching Competence in an Omni-Media Environment: A Case Study of University Workshops on Chinese Intangible Cultural Heritage in Malaysia

Jing Xu, M. N. Md Zabit, Yijia Li
In response to initiatives promoting international cultural exchange, this study examines a critical question in higher education: how can university teachers develop the necessary competencies to effectively facilitate cross-cultural understanding in a digitally connected world? Focusing on a series...
Proceedings Article

Analysis of the Influencing Factors on the Load-deformation Skeleton Curves of PDCB

Ming Li, Haiyang Zhang, Yuanqing Wang, Wei Tao, Bin Wang, Renliang Shan
In the frame-shear wall structure FSWS of reinforced concrete, the coupling beam of shear wall (CB) and frame beam (FB) up the corresponding part of which has a stage of working cooperatively under horizontal load. However, the research on the whole working mechanism of the CB and FB under that stage...
Proceedings Article

Enhanced metallurgical coke quality through incorporation of the pitch during biomass/coal co-carbonization

Linbo Qin, Jun Han, Ke Fang, Xiufeng Chen, Gaoming Wu
Experimental comparisons of coke qualities with and without pitch incorporation during biomass/coal co-carbonization were conducted. Meanwhile, effects of biomass and pitch on the thermoplastic properties of the biomass/coal blends and coke quality indexes, such as M10, M40, CRI, and CSR were also discussed....
Proceedings Article

Cointegration Approach for the Pair Trading based on the Kalman Filter

Jia Yu
The conventional pairs trading strategy of cointegration approach employs a fixed cointegration coefficient, limiting the length of the applicable trading period and negatively influencing profitability. Given these two problems, this paper proposes a pairing trading system based on the co-integration...
Proceedings Article

Future Proof Artificial Intelligence Enhanced Educational Platforms with Personalized Learning Pathways Adaptive Curriculum Development and Virtual Collaboration

Sharanabasappa Raikoti, C. Raghavendra, M. Renuga, M. P. Revathi, Soni Maitrik Chandrakant, M. Devi
AI is revolutionizing the education sector with personalized learning pathways, adaptive curriculum development, and virtual collaboration tools. But research in this area is mostly theoretical, limited in scope, and unproven in real life. This study addresses this gap by creating and deploying future-proof...
Proceedings Article

Optimization of VCR Diesel Engine Input Parameters Fueled with Maize Biodiesel Blends Using Taguchi Method

G. Praveen Kumar Yadav, G. Shaikshavali, R. Meenakshi Reddy, G. Venkatesh, G. S. Guru Dattatreya, M. Murali Mohan
This study utilizes the Taguchi approach to optimize diesel engine characteristics, such as the compression ratio (CR), engine speed (ES), and the maize biodiesel combination ratio (MB), for better performance. Among the studied parameters, there are five levels of CR, ES, and MB. The output parameters...

The Innovation and Application of Internet Finance in the Era of Big Data An Empirical Study on Consumption and Internet Finance

Xiaoman Guo
The technology of big data and cloud computing develops so rapidly, which has brought new opportunities to Internet finance. China has caught up with the trend of big data popularization, innovates actively. And the main kinds of business models include the third party payment, peer to peer lending,...
Proceedings Article

Regenerative Braking Control Strategy of Hydraulic In-wheel Motor Drive System for Heavy Truck

Guanghan Li, Bing Pan, Dafeng Song, Sheng Li, Gongke Yang, Yanping Niu
This paper introduces the configuration and operation principle of the hydraulic in-wheel motor drive system for heavy truck. According to the regenerative braking function of the system, the distribution algorithm of braking force is proposed and a regenerative braking control strategy is developed...

The Future of Accounting: Triple-Entry Accounting Enabled by Blockchain

Arga Bhayangkara Handayanto, Grace Theresia Pontoh, Muhammad Irdam Ferdiansah
The present accounting and auditing practices are characterised by high costs, extensive labour requirements, and significant time commitments. The field of accounting, auditing, and reporting is undergoing a transformation due to the emergence of new technology and digital innovations. Blockchain is...

Study on Life Meaning in Oriental and Western Philosophy

Si Chen, Zhiyong Fu
From the view of hermeneutics, the meaning of the text is not fixed. It will always be infinitely open to the authors and interpreters with the changing meaning the co-creation of these authors and interpreters. The phenomenological slogan is “back to the things themselves”. Then we can put aside the...
Proceedings Article

Study on Fluorescent Powder Using in Packaging of LED COB for Marine Fishing

Zhengye Xiong, Pinwang Lin, Yongqiang Li, Yongqi Liang, Qingxiang Chen, Wenqing Shi
In recent decades, developing new energy saving light source is an important research in light-fishing industry. With the development of semiconductor technology, people want to replace traditional metal halide lamp with more energy-saving LED lamp. In this paper, Two phosphors, LuAG (Lu2.945Al5O12:0.055Ce)...
Proceedings Article

A Developed Real-time Tunnel Environment Monitoring System with C#

Baoshun Liu, Yichao Liu
Abstract—As China's mileage of Highway and urban transport tunnel extend speedily, some challenges to the safe operation of the tunnel occur. People pay more attention to the mechanical state of the traffic tunnel and the environmental problems caused by tunnels. Based on a new traffic tunnel in Henan...
Proceedings Article

Rheology Properties of Poly(butylene succinate-cobutylene adipate)/Attapulgite Nanocomposites

Qi Zhiguo, Chen Jinnan, Guo Baohua, Liu Zunhao
Attapulgite (ATP) reinforced poly(butylene succinateco- butylene adipate) (PBSA) nanocomposites were prepared by melt mixing in a HAAKE mixer. The fracture surfaces of PBSA/ATP nanocomposites showed superior interfacial linkage between ATP and PBSA matrix. The dynamic rheology properties of PBSA and...

Positioning of the US President in the World Political Process: To the Question of Defining the Research Methodology

Ekaterina Shevchenko, Mikhail Burda, Olga Nesterchuk, Sergey Popov, Anna Krivova
The current state of political science as a science of adjusting and diversifying the theoretical and methodological basis is characterized by some domestic and foreign researchers and experts as a crisis and (or) uncertain. This is due to the updating of the request regarding reproduction mechanisms...
Proceedings Article

Effects of the Process Conditions on the formation of the Gas Layer in the Plastic Profile Gas-assisted Co-extrusion Processes

Hesheng Liu, Xiaozhen Deng, Xingyuan Huang, Yibin Huang
The gas-assisted co-extrusion molding technology is a new polymer processing molding process integrated with the gas-assisted technology. In the paper, we experimentally explored the effects of several key factors of the gas-assisted co-extrusion molding process with plastic profile on the formation...

Observing Social Deference in Two Societies

Majid Wajdi, Palus Subiyanto, I Made Sumartana
It is undeniable that the existence of the language of local languages of Indonesia, the language of Java and Bali, cannot be separated from the co-existence of their speech levels, low and high speech levels. These two co-variations, low and high code, enable the speakers to show intimacy, deference,...

The Marxist Thought on Ecological Civilization

Wang Wei
Although there is no clear thought of ecological civilization in Marxism, its theory emphasizes that the relationship between human and nature is the harmonious unity of internal civilization. The thesis expounds the Marxist view of nature from three aspects: the superior relation between human and nature,...

Re-estimation of Valuation Methods for Medical-Device Enterprises at Different Financing Stages

Hongji Li
As global demographic ageing intensifies and healthcare demand escalates, the medical-device sector has become a focal point for capital allocation. Valuation of these enterprises, however, remains highly intricate owing to protracted research and development (R&D) horizons, rigorous regulatory oversight,...