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Proceedings Article
Innovative Research on the Blending Learning Mode of Econometrics Global and Regional Impacts of RMB Internationalization
Qian Yu
China has seen exponential development within the first twenty years of the twenty-first century, making it the second largest global economy. Together with this growth, the People’s Republic of China (PRC) has put in place various strategies to help it grow its economic muscle as well as international...
Proceedings Article
How to Shape the Brand Magnetic Field? The Generative Logic of Consumption Resonance
Taking IKEA as an Example
Yiyun Gu, Shaopeng Jin, Keying Wang
The competition in the home furnishing market is becoming increasingly fierce. Excessive production leads to the necessity for enterprises to shift their focus from furniture manufacturing to consumers, and appropriate marketing strategies are needed to occupy the consumer market. People’s income has...
Proceedings Article
Effects of Plateau Pika Population Characteristics on the Ecosystem of the Qinghai-Tibet Plateau and Recommendations for Prevention and Control
Ruiqi Peng
The Qinghai-Tibet Plateau, known as the “third pole of the earth” and the “roof of the world”, has a high and cold climate and a sensitive ecological environment. Plateau pika (scientific name Ochotona curzoniae) is widely distributed in the Qinghai-Tibet Plateau region and plays an important role in...
Proceedings Article
Analysis of U.S. Consumption-related Industry Based on Fama-French Model Under COVID-19
Yang Cao, Baozhen Ouyang, Mingji Xi, Runze Yu
Many researchers have contributed much to asset pricing theory and continuously try to find the best model to capture stock average return. The CAPM model and Fama-French 3-factor model, Fama-French 5-factor model is another way to capture the return rates and their changes. At the beginning of 2020,...
Proceedings Article
The Influence of Chinese and Foreign Sports Culture Differences and Atmosphere on Their Domestic Sports Industry
Yuan Li
The generality of sports culture itself makes it one of the global cultural contents. As the current worldwide physical symbol, sports culture can make different people understand the meaning of it directly and achieve the purpose of effective communication. With the help of modern communication media,...
Proceedings Article
The Rrsearch of Permanent Magnet Sealing Technology in Vertical Hot Galvanized Pot
Jing Li, Hongyan Zhao, Sen Liu
In order to solve the confinement problem of liquid metal, permanent magnet sealing is discussed in this paper, and its principle is introduced. Based on calculations, some helpful conclusions are made, which are important for research on hot dip galvanizing process without sink roll.
Proceedings Article
Know More, Suffer More
Analysis of the Big Data Discriminatory Price
Jiayi Kang, Chenlei Shen, Yuchen Yue
Big data discriminatory price (BDDP) is a kind of misuse of data, where the platform “sets” the user up from the very beginning of the service contract with the user, actively taking the user's surplus for its own benefit in all aspects of information collection, analysis, and utilization. In recent...
Proceedings Article
Exploring Keystroke Dynamics: Enhancing Authentication Through Typing Patterns
Akshansh Shrivastava, Swarnalata Bollavarapu
The evolution of cybersecurity in a landscape with observable changes calls for sturdy and inventive alternatives for the escalating threats to traditional authentication approaches such as passwords and personal identification numbers (PIN). Keystroke dynamics emerges as a behavioral biometric that...
Proceedings Article
A Prediction Model for Electromagnetic Radiation of Multi- system Base Station
Jie Yang, Lei Wang, Xianli Li, Jie Wu, Yongjin Chao, Cunzhen Pan
In order to understand the distribution feature of the electromagnetic radiation in nearby regions around the Multi-system mobile communication base stations, a theoretical prediction model of electromagnetic radiation at multi-system base station is proposed, based on the distribution characteristic...
Proceedings Article
How Does Authoritarian Leadership Influence Employees and Organisation?
Kexin Yi
Authoritarian leadership describes a model of management in which superiors hold absolute authority and demand obedience from their subordinates. There is a wide criticism of this leadership style due to its strict hierarchy and rules, but there is also positive research about authoritarian leadership....
Proceedings Article
Study on the Spatial-Temporal Evolution Law of 4A and Above Tourist Attractions in Jiangsu Province
Jie Yu, Yujie Zhang, Wei Zhang, Xinyao Wang, Ziqiang Liu
The establishment of tourist attractions, especially high-grade tourist attractions, is very important for the development of tourism and the optimization of its structure. Taking 235 4A and above tourist attractions in Jiangsu Province as the research objects coupled with geospatial analysis method,...
Proceedings Article
Professional Stress and Organizational Working Conditions of Space-Rocket Industry Employees as the Factors Determining Their Activities Productivity
S P Vashchuk, O A Sviderskiy, V V Rovenskay, I I Smyrnova
In the article the features of professional stress of space-rocket industry employees which is a current problem and a serious threat not only to do essential harm to their health but also to have a negative impact on productivity in the industry in general are considered. In the article the characteristics...
Proceedings Article
An Analysis of the Machong Dragon Boat Movement under the Background of Cultural Confidence
Zhang Ming, Xie Dan
Culture is the soul of a nation. The glorious history and culture of our country have a long history and profound heritage. Dragon boat culture is a team project in my country’s traditional sports culture, and it can better reflect the collective cultural identity of “united and concerted”. This article...
Proceedings Article
Based the Morphological Filtering BP Algorithm of SAR Image Recognition
Dingding Jiang, Derong Cai, Qiang Wei
SAR image recognition is an important content of of aviation image interpretation work. In this paper, the characteristics of SAR images a practical significance of morphological filtering neural network model and its adaptive BP learning algorithm. As can be seen through the experimental results, the...
Proceedings Article
ERP System as a Method of Effective Economic Management by the Example of the Russian Federation
R I Salimov, A A Trutneva, A P Snegurenko
Russian enterprises have installed systems or accounting modules of various systems that are not integrated among themselves, which cannot provide a complete picture of the financial condition of the enterprise. In this regard, the transition to an ERP system is of particular importance. The article...
Proceedings Article
Research on the Perfection of Juvenile Delinquency Community Correction System in China
Dian Jin
The youth community correction is in line with the conditions of community correction of juvenile criminal in community, by the judicial administrative organ and its dispatched institutions in the related departments and with the help of social forces, in the judgment or written order or decision within...
Proceedings Article
The Method of the Money Making Mechanism of TikTok
Tianchen Liang
This paper investigated how TikTok, a short-video platform, can make money based on the perspective of economy and marketing. It has developed rapidly since 2016, and still impacts the market trend by its unique characters. The 4P strategy is used to analyze each product in the video application, and...
Proceedings Article
Contemporary Theoretical Models of Portfolio Risk
Siwei Qiang, Mengyao Wang, Wenwen Wu
Portfolio theory has been widely studied by scholars all over the world since its inception. The analysis and diversification of portfolio risk based on theoretical analysis as well as calculation has been the main research object of many financiers and scientists; the modern portfolio theory they created...
Proceedings Article
Url Risk Assessment Using Machine Learning
G. Bhavya, B. Kumaraswamy, O. Kalyan Ram, A. Venkatesh, R. Venkatahema
In today’s digital age, cyber threats like phishing and malware attacks have become increasingly sophisticated, making it essential to develop advanced solutions to protect users. Phishing websites often disguise themselves as legitimate platforms, tricking users into entering sensitive information such...
Proceedings Article
Analysis of Bitcoin Development and Investment Value
Tianyu Li, Wanying Li, Siyi Li
Bitcoin started out as a cryptology group, and gradually gained the attention of an elite group of economists, programmers, and math enthusiasts outside of cryptography, eventually rising and falling as the price of Bitcoin skyrocketed, after the fermentation of the media has received widespread attention...
Proceedings Article
Trend of Fiscal Expenditure’s Economic Effect
Experience from China
Qing Yang, Chunhui Yuan
Based on the panel data of Chinese mainland’s 31 province from 1978 to 2020, this paper studies the economic effects of government fiscal expenditure. The results show that: first, fiscal expenditure crowds out consumption, promotes investment and growth. Second, with the continuous increase of fiscal...
Proceedings Article
Study on the adiabatic temperature of Al-Ti-C grain refiner synthesized by SHS technique
Y L Li, T G Zhou
SHS technique and conventional melting and casting technology were combined and used for the preparation of Al-Ti-C grain refiner alloy. Experimental results show that when SHS reaction occurs to the Al, Ti and C powder reactant in Al melt and the composition proportion factor, n , is between 4 and 10,...
Proceedings Article
Analysis of Business Opportunities on Launching Anti-cafés in the Service Market in the Sphere of Organization of Cultural Activities for the Residents of Metropolis
O V Astafeva, I A Osipova, E A Tyurina
Nowadays the service market in the sphere of the cultural leisure of the population is filled with various organizations and enterprises. However, the changes in consumer preferences lead to the need of search for a new type of pastime and entertainment organization. In the light of these events anti-cafés...
Proceedings Article
Statistical Analysis of Covid Impact on Education in North America
Yiyang Hu
The Covid-19 pandemic since 2019 has affected various aspects of the world like economic and finance. But the utmost loss that the people would face is related to the education sector. Any country, big or small, but if its educational system is good and according to the world standard then it is destined...
Proceedings Article
Analysis of McDonald’s Marketing Strategy in China
Shuran Wu, Jingjing Ma
The development of McDonald’s in the Chinese market is getting better and better, which is inseparable from McDonald’s marketing strategy in the Chinese market. The purpose of this article is to explore the factors of how McDonald’s has achieved its current achievements in decades. The author will further...
Proceedings Article
Improving the Sale Staff Onboarding Process: Case Study Stockman Company
I Kulkova
The article is devoted to analysis of effectiveness of administration the newly staff adaptation process in company Stockman and the development of proposals for its improvement. The aim of the study was to measure the onboarding system of newly hired sellers’ effectiveness. A comprehensive study of...
Proceedings Article
Evolution process of land reclamation in Macao and its impact on economy and ecology
Shangchen Wu, Youshen Lu, Hanwei Fang
The city of Macao has always been a typical example of reclamation. With more room for variety of land uses especially for public facilities, it brings opportunities for city development. However, some unexpected impacts have been discovered regarding land reclamation in Macao. This article analysed...
Proceedings Article
The Causes of Depression and Its Social Factor
Jiupeng Xiang
Higher rates of depression in college students are more frequent now, probably caused by studying, stress, living away from their family, inefficiency in higher education or various discrimination, etc. Among all these factors, it is crucial to get a complete comprehension of depression and different...
Proceedings Article
Digital Financial Inclusion Innovation for Large and Medium-sized Commercial Banks
Case of the Agricultural Bank of China
Ruijie Li
Large commercial banks are critical financial entities in the development of inclusive finance, and they should play an essential leading role in the development of inclusive digital finance. Large commercial banks often face challenges in developing digital financial inclusion. Therefore, some banks...
Proceedings Article
Laddered Multilevel DC/AC Inverters used in Solar Panel Energy Systems
Fanglin Luo
Multilevel DC/AC Inverters have various structures. They have many advantages. Unfortunately, most existing inverters content too many components (independent/floating batteries/sources, diodes, Capacitors and switches). The author introduces the "Laddered Multilevel DC/AC Inverters” in this paper that...
Proceedings Article
Neuromarketing Study of Consumers’ Cognitive Perception of Labeling Information on a Product’s Package
N N Kalkova, V E Reutov, E A Mitin, N Z Velgosh
The article studies the information technologies’ application possibility in the process of placing the labeling information on the products’ package. In order to inform the consumer effectively about the product and its ingredients on the basis of determining the best location of the labeling information...
Proceedings Article
Features of the Doctrinal Formulation of the Content of the Concept of Religious Extremism as a Form of Threat to Society and the State
K A Vlasov
In article the existing problem of indeterminacy of doctrinal determination of content of the concept “religious extremism” and lack of its legislative fixing is considered. Need of formulation of the considered concept is proved. The substance of this phenomenon allowing to realize features, the mechanism...
Proceedings Article
Apple Inc. Strategic Marketing Analysis and Evaluation
Xuanyi Chen, Yiran Liu, Hanzhen Gong
Apple Inc is an innovative multinational company in the world, which has revolutionized and facilitated the development of the personal electronics devices and the media industries. This case study essentially generated a comprehensive analysis on the current marketing situation of the multinational...
Proceedings Article
Research on Marketing Innovation of Luckin Coffee
Xiaocong Cao
It is very essential for an enterprise to have a good marketing strategy and properly apply the new mode, especially for emerging enterprises such as Luckin coffee. Luckin was pushed to the forefront of the storm because of financial fraud two years ago, but now it has become a model of the rapid development...
Proceedings Article
Special Economic Zones of the Border Region as Accelerant of Its Innovative - Investment Development
A S Troshin, A A Shapovalov, M V Pashkov, I S Sandu
In the article it is discussed the particularities of mechanism of the special economic zones (SEZ) based on using advantages of public and private partnership. At present the SEZ of technical implementation type are the most perspective. In this work the possibility of creating the economic zone on...
Proceedings Article
How Employee Engagement in Green HRM Reduces Plastic Waste in Indonesia’s Food Sector?
Oktovianus Samrid Limbong, Muh. Yunus Amar
This study investigates the role of Green Human Resource Management (Green HRM), particularly employee engagement in sustainability initiatives, in reducing plastic waste within Indonesia’s food manufacturing industry. While prior research has recognised the importance of employee engagement in promoting...
Proceedings Article
Analyze the Full Life of Frederick II
Xuzi Wu
The text, Constitutions of Melfi has shown that the Constitutions has many innovations compared to its predecessors, and furtherly made up the basis of further development of Sicilian absolutism; it also reflected some historical backgrounds in the period when it is issued, such as foreign control of...
Proceedings Article
The Relationship Between Supply Chain Management and Customer Relationship Management
Zhixuan Zhu
In the context of Supply Chain Management (SCM) and Customer Relationship Management (CRM), this article aims to study and explain the relationship between SCM and CRM. The article used case studies and literature research to study whether there is a relationship between SCM and CRM, the strength of...
Proceedings Article
Study on Explosively Formed Projectiles Test System
Yangjun Li, Weiping Guo, Gao Wang, Su-jie Lian
Explosively Formed Projectile (EFP) is a new branch of the shaped charge technology. It is developed as an anti-solid target technology in recent decades. Velocity of EFP changes quickly with the change of EFP shape. It is very important to research the velocity and morphology change of EFP in their...
Proceedings Article
“Big Fire Control”in the Condition of Information War
Kejun Zhang, Wu Xu
Due to fast development of information technology, the form of human war is changing from mechanization war to information war. Fire control system should be built from the platform-centric warfare into the network-centric warfare. With the widely use of “big fire control”, information war in future...
Proceedings Article
The Rebranding Path of LI-NING
Ziyan Duan, Xuhan Lu, Luchen Wang
LI-NING is a Chinese local sports brand obtaining increasing popularity in the past decade. However, the customers have also been critiqued due to its outdated product design and insufficiency of core technology, impeding further expansion in domestic and international markets. In this context, this...
Proceedings Article
The Role of Customer Behavior and Relationship Management in Modern Enterprise Marketing
Jiali Lu
With the rapid development of economy, the competition among enterprises is becoming more and more fierce. Customer relationship management plays an important role in marketing. Customer behavior management is a new business model which takes customer as the center, information sharing and communication...
Proceedings Article
Mindmentor: Connect Career With AI
Janhavi Dwivedi, Khushi Sharma, Manisha Tayal, Rohit
Career guidance in the modern era faces significant challenges in creating accessible systems that effectively bridge education and employment. While there has been limited research on leveraging artificial intelligence (AI) in this domain, its potential to transform career guidance services in higher...
Proceedings Article
Motivation Analysis and Performance Analysis of Haier Merger and Acquisition in Qingdao
Guanwei Chen
It does not have an advantage in international competition though Qingdao Haier has a high market share in domestic home appliances. In 2016, in order to improve its competitiveness in the international market, Qingdao Haier acquired the home appliance business of American General Motors with US $5.4...
Proceedings Article
Conditions and Trends of the Social and Economic Development of Sevastopol
E I Piskun, V V Khokhlov
Sevastopol is a region of the Russian Federation and at the same time a municipality with its own social and economic development trends. This is a city with rich military history and potential for tourism development, high level of education and culture, unique geographic location and climate. From...
Proceedings Article
Analysis Of Inhibiting Factors Of Agility Of Women’s MSME’s In Makassar City
Karmilah Karmilah
This study aims to examine the key barriers faced by female-owned Small and Medium Enterprises (SMEs) in Makassar City, focusing on financial access, education and training opportunities, and social-cultural factors. Using factor analysis, data were collected from female entrepreneurs across various...
Proceedings Article
Study on the Changing Landscape of Traditional Korean-Chinese Villages: A Case Study from Changcai Village, Lonjing City
Jingxin Zhang, Songhua Gao
With the ever-increasing rate of urbanization, an increasing number of people are devoting their efforts to study the conservation of traditional villages. Consequently, traditional villages are gradually becoming more visible to and valued by the general public. By studying the surrounding environment,...
Proceedings Article
The Development and Current Problems of WTO and Relating Influence on Chinese Enterprises
Caihong Jiang, Anping Lin
As great changes have occurred in international relations and global market, the problems of the WTO and the shortcomings of its operation mechanism have been constantly appearing in its negotiation process. The WTO’s ineffectiveness became particularly apparent after the breakout of COVID-19. Therefore,...
Proceedings Article
The Concept of Digitalization and Its Impact on the Modern Economy
A U Mentsiev, M V Engel, A M Tsamaev, M V Abubakarov, R S-E Yushaeva
Imagining living in the past without the facilities that are available to people today seems a bit too hard to survive. We live in an era where our dependency upon technology in our routine tasks has driven us to a point where we take most of gifts of technology for granted. Technology has transformed...
Proceedings Article
The Progressive Conformity Compulsion to a Synchronized Group Among Adolescents in the United States
Liyan Xu
As our technological world continues to evolve, people are encountering different forms of pressure incrementally, both physical and mental. The world for teenagers has completely reshaped itself into another form compared to the childhood their parents had experienced. The importance of education had...