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This article evaluates the impact of fine arts education through project-based learning in the interdisciplinary STEAM-based model (Science, Technology, Engineering, Arts, and Mathematics) on enhancing cultural and social awareness among university students in Vietnam. The research addresses two main...

Purpose As an emerging technological and financial asset, non-fungible tokens (NFT) have yet to be completely understood and, owing to bubble-like behavior along with pandemic effects, literature has mostly focused on pricing mechanisms and spillover effects between cryptocurrency and NFTs....

Inventory optimization is one of the critical decisions in perishable product supply chain management. This study develops a bi-objective inventory optimization model for perishable products. The model can determine the optimal order quantities that fulfill customer demand over time while simultaneously...

This essay delves into the intricate relationship between Korean cinematography arts and the purchasing intentions of adolescents in Ho Chi Minh City concerning Korean products. The surge in popularity of Korean films and dramas globally has sparked interest in understanding the broader implications...

Evaluating the impact of monetary policy on Vietnam stock market plays an important role for economists as well as stock investors. Stock price has not only gets impacts from the macroeconomic factors such as oil price, gold prices…but also be very sensitive to the changes in monetary policy. in each...

The topic “Teaching and learning English for tourism after the Covid-19 pandemic in universities and solution proposals” to a growing need for sustainable development of tourism as well as tourism human resources training after the Covid-19 pandemic. In this topic, we use teaching methods such as survey...

Innovation is regarded as being essential to a company's long-term competitiveness. Based on the theory of upper echelons, concretized into Business Leadership Style and A Knowledge-based Theory of the Firm (A theory based on corporate knowledge), specifically transformed into intellectual capital...

Under the influence of the Europeanization process in the early twentieth century, Vietnam’s major cities gradually transformed from medieval feudal cities to modern urban structures. Regarding the impact on culture and people, the process of “Europeanization” in any country always has positive and negative...

The Semarang Area is the center of socio-economic activity, and manifold people come to improve their living standards. The increasing population growth in Semarang Area due to the rate of urbanization initiates the conversion of vegetation land into built-up land, which has implications for decreasing...

Aims: Estimated population sizes of key populations are critical for resource allocation as well as for monitoring program performance to prevent HIV infection. In 2018, using official records we recruited and conducted a brief survey among People Who Use Drugs (PWUD) to estimate the population size...

This study aims at employing TAM model to assess the moderating role of employee innovativeness on employee digital transformation readiness. This is a widely recognized yet little-researched topic in the range of digital transformation. This analysis is situated in the context of small and medium-sized...

This paper presents the tensile behaviors of Head-Splice Sleeve (HSS) connections after the experience of the low level of repeated axial stresses. HSS is a mechanical connection which was developed to be used for bar connection in precast concrete element. As a required structural capacity of HSS for...

This research aims to determine the queue model in a motorcycle parking area during rush hours at Hanoi University of Science and Technology (HUST) and its performance measures. Queuing for parking at the D3 – D5 parking lot is considered a case study. The observation approach is used to collect data...

In modern data analysis, multi-source data appears more and more in real applications. Different data sources provide information about different data. Therefore, multi-source data linking is important to improve the processing performance. However, in practice multi-source data is often heterogeneous,...

We aimed to assess the reliability of a screening questionnaire for Active Pulmonary Tuberculosis (APTB) in a population of sheltered homeless persons (HP). Participants from two homeless shelters completed a questionnaire specially designed to identify patients at high-risk of APTB (available at www.tb-screen.ch),...

In an era where digital media is pivotal, businesses are weaving it intricately into their PR strategies to elevate brand presence. This article delves into the nuanced integration of social media, influencer collaborations, SEO, and content marketing in brand enhancement. Through a comparative analysis...

Research purpose: This research aims to examine the impact of the IUU (Illegal, Unreported, and Unregulated) yellow card issued by the European Union on Vietnam’s tuna exports to the EU market. Research motivation: The motivation behind this study stems from...

The covid19 pandemic not only affects the global economy but also causes damage to human health and life. Learning and understanding about the impact of the Covid-19 pandemic always been the subject of many scientific publications. This article will analyze the effect of the Covid-19 pandemic on the...

The development of information and communication technology has motivated multi-source data to become more common and publicly available. Compared to traditional data that describe objects from a single-source, multi-source data is semantically richer, more useful, however many-feature, more uncertain,...

This study explores the transformation of Vietnamese family culture from tradition to modernity through the framework of cultural acculturation theory. While traditional family values such as filial piety, hierarchy, and collectivism have long defined Vietnamese households, rapid modernization and globalization...

Over the past 20 years since the 1990s, Vietnam has embarked on the reform of state-owned enterprises in the light of the socialist direction and the state-owned economy as the dominant position of national economic development. The main purpose of its reform is to consolidate the dominant position of...

This comprehensive article delves into the intricacies of modern brand communication within the dynamic digital landscape. It explores how brands navigate the multifaceted challenges and opportunities presented by SEO, social media, and content marketing to establish meaningful connections with a diverse...

Over the last decade, various studies have contributed to research around Computer-mediated Communication (CMC) tools such as Facebook Group as an alternative method for teaching English writing. In the review of Facebook in the L2 writing process, the study has found that the advent of Facebook integrated...

The university’s culture acts as an internal force to help the university in breakthrough and sustainable development. Very few researches on the organizational culture of higher education institutions in Vietnam. This research aims to identify the overall picture of the organizational culture of higher...

This paper investigates the determinants of the capital structure of pharmaceutical - medical companies listed on the Hanoi Stock Exchange (HNX) and Ho Chi Minh Stock Exchange (HOSE) over the period of 2016 - 2020 by deploying the capital structure theories combining Modigliani and Miller’s capital structure...

The purpose of this study is to find the basic characteristics of HPC consolidating concrete. The results are presented as follows: In terms of compression strength, the strength of BS mixed with Alkaline Activator (AA) was stronger than that of general BS. It is judged that Shrinkage Reducing Agent...

The purpose of this study is to develop a model that depicts the effect of resources and capabilities on airline competitiveness and competitive position. The scale and research hypotheses are tested using data from a survey of 570 Vietjet Air employees. The study’s findings confirmed the significance...

This paper examines the critical role of youth in advancing the sustainable development goals (SDGs) and fostering a shared ASEAN identity within the ASEAN Community. With youth making up more than a segment of the ASEAN population and a majority under the age of 30, they are a critical force for innovation...

Employee sustainable performance is a contemporary issue in the modern workforce, directly impacting organizational performance and competitive advantages in the market. Interestingly, practitioners have recently researched sustainable performance at the individual level but neglected research in academic...

Climate change and environmental pollution have become serious issues that need to be addressed. In this context, this study analyses the impact of CO2 emissions management on the financial performance of enterprises in four Southeast Asian countries, namely Vietnam, Cambodia, the Philippines and Singapore....

Although technology has long been integrated into EFL classes and blended learning has achieved immense popularity, fully online language learning is still a novel approach in the Vietnamese context. Besides its obvious benefits, this learning mode also poses considerable challenges. This study explores...

In an era where digital technology heavily influences how people communicate, learn, and create, culture is not only affected but also shaped by human behavior and perception in cyberspace. This study uses a survey method on urban and rural residents to identify factors affecting the interplay between...

There have been several changes in education because of the digital revolution in society and the quick advancement of technology. Many technology tools have been developed to help instructors become effective educators. In that situation, employing a learning management system (LMS) is regarded as a...

Research purpose: The objective of this study is to provide knowledge on the characteristics of Emissions Trading Systems (ETS) in Europe, China, and Asian countries through bibliometric analysis. We also try to analyze the countries’ experiences to make suggestions for Vietnam in implementing...

This paper presents a test result to find the structural capacity of Hollow-Precast Concrete (HPC) column with Head-Splice Sleeve (HSS) for the connection of bars under horizontal cyclic load. Two Half scaled HPC column specimens were made with the consideration of construction process in site. The difference...

Social-emotional competencies are one of the important key factor to promote teachers’ mental health and the effectiveness of social-emotional learning programs in schools. However, instruments assessing teachers’ social-emotional competencies remain scarce in the literature. This paper aims to review...

Research purpose: The paper investigates and synthesizes the concepts, classifications, and factors that influence trust in social commerce. Research motivation: Although social commerce is growing strongly in many forms around the world, we are still limited in identifying...

Background: Coronary spasm cause transient LV dysfunction and consequently may increase BNP by chance. However, the correlation between coronary spasm and BNP has not been verified. We investigated the association between coronary spasm and BNP and pulse wave velocity (PWV) in patients with preserved...

The article analyzes the fundamental difference between the “sciences of nature” and the “sciences of the spirit” revealed in Neo-Kantianism both in the subject and in the method. Whereas the “sciences of nature” tend to cognize the truth, the “sciences of the spirit” are meant to comprehend and create...

Textbook research is an important aspect of teaching research. Only through in-depth and careful research of textbooks, can we prepare and teach well, and finally achieve the teaching objectives. Interchangeable characters (通假字), variant characters (异体字), and ancient-present characters (古今字) are the...

Along with the development of the Internet and digital technologies, online shopping is becoming more and more popular worldwide in recent years. It is worth noting that online shopping has been increasingly noticeable by consumers in the half of 2020, since the COVID-19 pandemic outbreak. Amidst the...

Teaching the speaking skill for non-majored students in an online environment with large class size is a challenge for EFL teachers. Therefore, this study aims at exploring English speaking difficulties in the online environment in terms of interaction and concentration in the relationship with the students’...

Vocabulary learning is one of the most challenging aspects of learning a foreign language, especially vocabulary retention at the beginner level. There are currently a number of lexical instruction strategies available, but their use in the Vietnamese EFL context is still limited. Therefore, the appropriateness...

This study explores the branding strategies employed by luxury brands to manage their brand identity, customer perception, and competitive positioning in a saturated market. The luxury goods sector faces increasing competition, with new entrants and shifting consumer preferences challenging established...

Background: Arterial stiffness has been known as an independent contributory factor for coronary artery disease (CAD). Pulse wave velocity (PWV) is widely accepted as a simple non-invasive measure of arterial stiffness. The aim of our study was to test whether abnormal PWV could identify patients with...

The research team chose users on TikTok Shop to promote green purchase intention, which could help promote green consumption trends. The research results indicate the direct impact of factors such as trust in green products on TikTok Shop, attitude towards green purchasing on TikTok Shop, habit, and...

Research purpose: This study investigates the determinants of customer purchase intention in TikTok Shop livestreaming, focusing on the Vietnamese market. The research examines how physical presence, social presence, concentration, perceived usefulness, and perceived enjoyment influence consumers’ purchase...

Tax is the main income source of the state budget, which is associated with economic growth, and social stability. On the national scale, tax is considered to have several responsibilities: providing state income, promoting economic growth regulating the people’s income, regulate the macroeconomy, promote...

This study aims to explore the students’ perception of student-produced video projects as a form of summative assessment in ESP context. The study was conducted on ESP students who studied English in Public Relations at a university in Vietnam in an online course during COVID-19. Quantitative approach...