Proceedings of the 2017 7th International Conference on Education and Management (ICEM 2017)

Session: Management

67 articles
Proceedings Article

Current Situation and Development Prospect of French Economic Reform

Lu Chen
Since the debt crisis in Europe, the French economy remains in the doldrums, and it has not yet appeared any hopeful sign of recovery. France is considered as the second-largest economy in Europe, with the label "European sick man", even "French recession" is rampant. For the French government, the introduction...
Proceedings Article

Research on Service Network Governance Structure

Guihong Xu, Jingfeng Zhao, Haizhen Wu
The article analyzed the attitude and role of stakeholders in the service industry, straighten out the logic relationship, construct both bottom-up and top-down sandwich type vertical structure, but also horizontally through the multi-agent coordination management to realize the subject interests and...
Proceedings Article

Research and Study on Credit System of Shanghai E-Commerce Enterprises

HaiLan Pan, WenJing Wei, YuHan Wang
In recent years, with the outbreak of such issues as the disclosure of personal information and the unrealistic price cuts of Taobao shops, it is not difficult to see that many problems concerning the credit of electronic commerce have begun to be uncovered continuously, thereby hindering the further...
Proceedings Article

Econometric Analysis of Development of Real Estate Industry in Zhanjiang

Yanli Xu, Dan Liu, Bin Chen
In order to promote the development of real estate in Zhanjiang City, this essay uses the method of econometrics to establish the regression model with the related indicators of real estate development in Zhanjiang from 2000 to 2013 as the econometric analysis. The results show that the total real estate...
Proceedings Article

How Low-rating Restaurant Crack Business

Bo Gao, Xinjian Qiang, Shuyu Chen
This work is focusing on "Yelp" businesses. The main idea is to analyze the data from the Yelp web site. These two methods are used for grade prediction and feature selection: multinomial logistic regression and random forest. In conclusion, the results of the two methods are mostly the same with acceptable...
Proceedings Article

Evaluation of Mobile Corporation Brand Business Performance based on Association Rules

Hongxia Guo, Bin Pan, Yong Liu
In SQL Server 2010 environment, the association rules is used to analyze the data of mobile phone users bill, in order to find the correlation between the users consumption and the revenue of mobile communications company Sichuan branch. The performance contribution(PC) indicators of tariff package is...
Proceedings Article

An Empirical Study on the Influential Factors of the Allocation Efficiency of Financial Resources in the Western Region

Hongjian Li, Chi Fan
This paper selects the data of twelve provinces and cities in the western region of China from 2011 to 2015, constructs the panel data and establishes the econometric model. It mainly analyzes the efficiency of allocating financial resources in the western region from three aspects: the marketization...
Proceedings Article

China's Policy Dynamic Adjustment Mechanism Based on Evolution Characteristics of Strategic Emerging Industries [*]

Hongmin Liu, Yichao Han, Weiwei Liu
The typical periodic evolution is the characteristics of strategic emerging industries (SEI), and the development of SEI opens the "window of opportunity" for the establishment of the industry leaders and the late-development countries to realize economic catch-up. However, the characteristics of externality...
Proceedings Article

Research on the Current Situation of Intellectual Property Law Based on the Perspective of Public Information Resource Management

He Li
With the continuous development of the economy and society, China has gradually entered into the information society, and information has gradually become an important means to promote the economic development. Because of the important role of information, how to better implement the intellectual property...
Proceedings Article

Analysis on Driving Forces of Sustainable Development of High-end Manufacturing Industry in China

Jun Xu, Xingcheng Ge
In recent years, with the development of economy and the progress of science and technology, the new wave of global industrial transfer, represented by high-end manufacturing industry, is becoming more and more intense. Nowadays, countries all of the world have increased the development of high-end manufacturing...
Proceedings Article

Airport Security Analysis

Tianbao Liang
Nowadays, airplane is the fastest transportation tool, and more and more passengers choose it when they are traveling. so, Airport security analysis can help to upgrade Airport security system. For analyzing Airport security system, the Model of M / M / c queuing system in Queuing Theory is built to...
Proceedings Article

Study on the Fiscal and Taxation Policies of Land Fallow in China

Lingling Qin, Jinyao Li
Cultivated land is the most valuable agricultural resource. Facing the "red light" of environmental resources, such as the irrational agricultural resources, the food supply pressure of the over-population and the super-intensive utilization of water, taking advantage of the abundant timing of domestic...
Proceedings Article

Research on the Development of Environmental Accounting in China

Ting Guo
In recent years the waste of resources is serious, environment worsening, human survival environment is a serious threat. In this case the environment accounting arises at the historic moment. Environmental accounting caused great attention world, in foreign development earlier, but in our country late...
Proceedings Article

Research and Implementation of Wisdom Campus System Based on Android Platform

Yanqiu Wang, Xiaofei Yan
With the rapid development of internet, cloud computing and mobile application development, smart campus system is paid more attention by more and more scholars. In China, many scholars have already explored the concept of smart campus. Against this background, we carry out research on the development...
Proceedings Article

The Evaluation Index System Research on Quality Engineering Based on AHP

Jiangtao You, Wei Liu
For the sake of accelerate the modern engineering management, promote the transformation and upgrading of highway and waterway engineering construction and development, improve the quality, safety and operation service level of highway and waterway engineering. This article puts forward the construction...
Proceedings Article

Core Talent Identification and Management Problems of the Enterprise

Xiaoqing Wang
Talent management has become a focus problem in human resource management theory and practice. Firstly, the article reviews the related studies of the talent management theory and practice, and puts forward the meaning of the core talents, which can be divided into four types: management core talents,...
Proceedings Article

Research on Information Disclosure of Internal Control in Asia-Pacific Industrial Company

Yinling Liu
With the continuous development of social economy, the information disclosure of internal control is related to the enterprise of vital importance. However, from the current situation of listed companies, there are still many problems in the internal control information disclosure of the listed company's...
Proceedings Article

Analysis on the Environmental Performance Evaluation of Listed Companies in Jilin Province

Guohong Zhen, Tianwei Zhang
The environmental pollution caused by production and operation of enterprises has gained much more attention in recent years. We need to find a balance point between economic development and environmental protection. This paper will explain the connotation of environmental performance evaluation in the...
Proceedings Article

Research on the Index System of Core of Economic Activity Analysis in Grid Enterprise Based on Hierarchy-Grey Relation Method

Shanshan Wu, Lili Zhang, Xin Wang
This paper analyzes the factors that influence the electricity market, puts forward the grey correlation method and constructs the core index system of the economic activity analysis of the power grid enterprises. The analysis result proves the effectiveness of the system.
Proceedings Article

Analysis of Used Car E - commerce Platform

Juan Kong
How to make full use of the large-capacity, high-speed and large-scale advantages of the Internet to enhance the core competitiveness of the e-commerce model, break the traditional sales channels and comprehensively and rapidly develop the second-hand car market in our country is a problem to be solved...
Proceedings Article

Research on Content System of Economic Activity Analysis of Power Grid Enterprises Based on Full Professional Integration

Shanshan Wu, Lili Zhang, Liu Dian
The economic activity analysis of power grid enterprises is not only one of the bases for the government departments to supervise but also the necessary means for power grid enterprises to improve their own operating efficiency. At present, the business environment of power grid enterprises has undergone...
Proceedings Article

Countermeasures of Wuhan city circle advanced manufacturing Technology Support——Take Wuhan Robot Industrial Park as an Example

Dong Liang, Guopei Cai, Zhongwei Zhang
Advanced manufacturing technology is an important part of advanced manufacturing and is a new form of manufacturing. Its advanced manufacturing mode, technical means and management methods represent an industrial strength and level in a country. As a typical representative and main technical means of...
Proceedings Article

Service Innovation Theory and Its Latest Development: A Summary of Literature

Luhao Liu, Ling Liang
With the constant development and deepening of service economy, this paper re-examines the current development status of service innovation in the theoretical perspective. After organizing previous literature, this paper puts forward 2 service innovation directions —— product service system and producer...
Proceedings Article

The Effect of Mobile Tour Guide Platform on the Promotion of Xi'an in the Background of Wisdom Tour

Xiaoning Dou, Jing Zhao, Kewei Lei
According to the analysis of the great function and powerful advantage of the mobile tour guide platform in the current tourism development, this paper points out that the mobile tour guide platform is a powerful way to promote the tourist industry in Xi'an into Wisdom Tourism. It is a good opportunity...
Proceedings Article

Analysis on Financing Difficulty of Chinese SMEs and Countermeasures Concerned: From the Perspective of Supply Chain Finance

Luhao Liu
Small and medium-sized enterprises (SMEs), an essential part in China's economic society, are faced with great financing difficulty in development. By analyzing financing source of SMEs in this paper, it is believed that the reason for their financing difficulty is ascribed to the weakness in profits...
Proceedings Article

Package Task Model in Public Packet Mode

Zhuang Rong
In recent years, with the large-scale emergence of mobile Internet applications, enterprises have adopted self-service crowdsourcing platform based on mobile Internet to make business inspection and information collection by using network resources. Combined with the location of multiple tasks in real...
Proceedings Article

Monetary Policy and Inventory Investment: Panel Data Evidence from China

Yuxin Ning, Huanying Wang
This study uses 2000-2012 Chinese listed manufacture firms' data to examine the effects of monetary policy on the firms' inventory investment. The paper estimates the firms' inventory investment model using a dynamic neo-classical framework. We find that internal cash flow fluctuation is the most important...
Proceedings Article

Case Study on Scientific Researcher's Motivation at TF Institute

Hongzhen Deng
This paper takes the scientific research staff of TF Institute as the object, and aims at putting forward detailed improvement by analyzing the current situation and existing problems of employee motivation of researchers in TF institute.
Proceedings Article

Study on Evaluation System of Urban Community Emergency Preparedness Ability

Rong Cao, Runzi Zhao
Objective: Construct an index system of evaluating emergency preparedness of urban community. Methods: Through two rounds of consultation with experts, the evaluation index system of emergency preparedness capacity of urban community was constructed, and the weight of each index was calculated by Analytic...
Proceedings Article

Non-intrusive Household Appliances Management

Sen Jing, Zhonglin Luo
The single-phase electric appliance analysis and detection device are divided into signal sampling, signal amplification and AD conversion. The system takes analog circuit as the main body, and takes digital circuit as the auxiliary, realizing precise control through STM32F4.And transforms the low voltage...
Proceedings Article

Research on the Data Acquisition Resource Management Based on SNMP

Jing Wang
With the increasing size of computer network, network information is changing. However, the devices from different vendors and the difference of equipment management means make network management more complex. So it is a great challenge to effectively maintain network and ensure the quality of network...
Proceedings Article

Research on the Communication Mode and Marketing Strategy of Mobile Media

Di Kang
Smart phones are the important communication tools and information information dissemination media, and the communication mode of mobile media and the transmission form of mobile phone network affect the development of the mobile phone. Based on the theory of communication and marketing, this paper gives...
Proceedings Article

Research on the Use Efficiency of Scientific Research Funding for Colleges and Universities Based on DEA Model

Yanjun Tong
At present, under the background of the high attention paid to the use efficiency of scientific research funding in various sectors of our society, how to effectively evaluate the use efficiency of scientific research funding in colleges and universities has become a key point which reflects whether...
Proceedings Article

Analysis on the Relationship between Audit Fee Management and Audit Quality in China

Jiabing Xu
Audit fee management is an important factor that affects audit quality. It is a systematic project to standardize audit market management, promote the rationalization of audit fee management and improve audit quality. Audit quality is an important standard to measure audit service. Demanders are difficult...
Proceedings Article

Study on the Influence of Floating Population on Urban Economic Growth

Shuwei Chen, Jingfeng Zhao, Zhaoan Han
In 2016, the total number of floating population is 245 million, and the inflow of floating population can greatly increase the vitality of cities and promote urban economic growth. Articles based on solow growth - swan model, the effective labor model, the human capital is divided into local human capital...
Proceedings Article

Interaction between Technology Innovation System and Knowledge Innovation System of Universities in Hubei Province

Rongyan Zhu, Shufan Zhu, Xiaofen Zhou
Colleges and universities carry out technology innovation and knowledge innovation at the same time. As a large education province, Hubei Province in where the interaction between technology innovation system knowledge innovation system of colleges and universities are studied, that is of great significance...
Proceedings Article

Econometric Analysis on Development of Grain Industry in Zhanjiang

Yanli Xu, Dan Liu, Zixin Wu
In order to increase the total grain output in Zhanjiang, this paper uses econometrics method to establish the regression model of grain yield in Zhanjiang, and analyzes the factors such as the amount of chemical fertilizer affecting the grain yield of Zhanjiang and the cultivated area of grain crops....
Proceedings Article

Research on the Construction of the Software Specialty Oriented Ecological Network Homework Platform

Kechao Wang, Tiantian Wang, Xiangmin Ren, Na Man
In view of the problems that the homework of students majoring in software can not be submitted anytime and anywhere, students have no smooth communication with their teachers and other students, the phenomenon of homework plagiarism is serious, and the work efficiency is low, which is caused by the...
Proceedings Article

Investors' Financing Risk Prediction in Crowd-funding Platform

Hongjian Li, Yan Shao
Abstract. Internet finance is a popular trend nowadays. The financing risk is an issue that can not be neglected. This paper uses the data of "Roll call time" crowd-funding platform to construct a forecast model of financing risk based on neural network to study the disclosure of personal information...
Proceedings Article

Research on the Strategy of Improving the Effect of Enterprise Marketing in the Context of Consumption

Jian Xu
With the development of social economy, the purchasing power of consumers is increasing, the difference between similar products in the market is narrowed, and the transmission of goods information is not timely or asymmetric, which makes consumers face more difficulties when facing more homogeneous...
Proceedings Article

The Performance Evaluation of Multilevel Fuzzy Comprehensive Model of College Seminar Based on Student Perspective in China

Hongmin Liu, Yandong Yang, Yichao Han
College seminars are based on student development-oriented teaching. The paper bases on the students' perspective and constructs the index system of the performance evaluation of the college seminar. It includes the effectiveness of learning environment of the construction and the teaching process and...
Proceedings Article

Research on the Internal Audit Outsourcing

Ting Guo
Internal audit as an important organization of enterprise supervision and restraint, which originated in the accountability relationship, we focus on the optimization of modern enterprise management and decision-making, in order to improve the enterprise economic efficiency, work efficiency, thereby...
Proceedings Article

Research on Marketing Adaptability of Cross-border E-commerce under Different Cultural Symbols

Ying Wang
The cross-border e-commerce breaks the traditional pattern of foreign trade, and it makes the foreign trade enterprises are able to confront wholesalers, retailers, or even consumers directly and closely. So as to it dilutes the difference between practice and commercial space in the transaction process,...
Proceedings Article

Study on the Private Enterprises Establishment of Modern Enterprise System

Honghua Qi, Dongming Yu
On the modern enterprise system, in addition to the "clear property rights, clear responsibilities, separation of government and enterprise, and scientific management" sixteen words guiding principle, most of the study included only the structure of property rights, the structure of organization, the...
Proceedings Article

Correlation Research of Shanghai Index and the BDI

Shixin Zhang, Lijuan Pei
This article selects data from 2000 to 2017, using correlation and regression analysis methods to analyze the correlation of Shanghai index and the BDI, and found that there is an obvious correlation . The ARIMA model is used to predict the two, and the two have the tendency to rise in the short term,...
Proceedings Article

The Plan for City's Intelligent Growth

Xinna Qiao
With the continuous development of city, traffic inconvenience, urban economy, the ecological environment problem increasingly prominent, such as urban development and large quickly, not only may cause no reasonable relationship to the input and output, and can cause irreversible ecological problems,...
Proceedings Article

Research on the Influence of the Capital Structure of the Listed Real Estate Companies on the Performance of the Company

Yinling Liu
In the background of the government ' s reform and regulation of the real estate industry, the capital structure of real estate company will face a new round of shuffle, so as to directly influence the operation performance of the company. In order to explore the relationship between the capital structure...
Proceedings Article

Scientific Management Strategy of Scientific Research Funds in Local Colleges and Universities

Dahua Wang
The fund of scientific research in colleges and universities is the basis for the smooth development of the scientific research work in colleges and universities. Only by constantly strengthening their financial management and improving the scientificalness of the use of scientific research funds, can...
Proceedings Article

Evaluation Training Effect System of College Counselors Based on Kirkpatrick Model

Yuyan Zhou
At present, the college counselor training scale is growing day by day, but evaluation training effect system is relatively low. It mainly exists to assess understanding does not reach the designated position, incomprehension about evaluation content, relatively single evaluation and evaluation results...
Proceedings Article

Research on Experiential Marketing Model Based on Consumer Demand

Liming Zhang
With the development of social economy, the change of consumer demand and the formation of consumption preferences, the traditional marketing way has not satisfied the needs of enterprises, and can not help enterprises achieve their business goals better. In order to improve market share and improve...
Proceedings Article

Application and Development of Automobile New Media Operation under Data Service

Juan Kong, Xiang Li
With the rise of emerging media technologies, the development of computer network technologies and the rapid development of mobile communication technologies, the emerging media is bred in a new development environment and the range of brand marketing applications is also expanding. The automotive industry...
Proceedings Article

Pricing Model of Self-Service Package

Zhuang Rong
In recent years, with a massive rise of mobile Internet applications, enterprise the self-help service crowdsourcing platform based on mobile Internet use of network resources for commercial inspection and information gathering. The paper mainly studies the factors that affect pricing in package task,...
Proceedings Article

Partner, Industry, Characteristics and Venture Capital Investment Performance

Yuxin Ning, Huanying Wang
This paper from the perspective of business partners and industry characteristics, researches the 224 companies listed on the board with the background of venture capital of Shenzhen 2009-2016,constructs the performance indicators of venture investment from two aspects, one is output level, another is...
Proceedings Article

Research on the Influence of Perceiving Other Customer Support on Customer Citizenship Behavior

Hui Zhang, Hongshen Liu, Chuang Yang, Yongping Chen
Customer citizenship behavior has a very good promotion effect on the enterprise operation. However, the past researches paid little attention to the influence of other customers. From the consumption scenario, the support of other customers will be closer to the actual consumer and increases the validity...
Proceedings Article

Tax Adjustment and Analysis of Enterprise Investment Management Business

Jiabing Xu
With the initial establishment of China's socialist market economic system, as one of the main body of the market economy, the enterprise's business model of self-financing and independent operation has been established and improved. In order to enhance the competitiveness of enterprises to diversify...
Proceedings Article

Research on Government Supervision System of Housing Safety Appraisal Institution

Yihua Mao, Haiwei Huang, Yabing Liu
In this paper, a complete government supervision system of housing safety appraisal institution is established based on the existing problems in the management of housing safety appraisal institution which come from field investigation and interview, the relevant literature research and actual supervision....
Proceedings Article

Measurement and Analysis of Social Integration of Floating Population

Shuwei Chen, Jingfeng Zhao, Zhaoan Han
In recent years, the floating population has become an important population effect on our country's urbanization, the floating population in the city's social alignment more can directly reflect a city's development potential and resistance. Through constructing social integration evaluation system,...
Proceedings Article

Econometric Model Analysis of Influencing Factors of Import and Export in Zhanjiang City

Yanli Xu, Dan Liu, Limei Zheng
In order to analyze the quantity and regularity of Zhanjiang's total import and export with the changes of GDP and residents' consumption level in Zhanjiang, this essay uses econometrics method to establish a model to study the influencing factors of import and export in Zhanjiang. The results show that...
Proceedings Article

The Application of Fuzzy Comprehensive Evaluation Method in Financial Early Warning of Real Estate Enterprises

Jingyi Cai
With the accelerated pace of global economic integration, Chinese enterprises will face more intense market competition while welcoming the opportunities for development. The research of enterprise financial early-warning is a research topic which is widely concerned. With the continuous changes of the...
Proceedings Article

The Transformation of the Party Newspaper and the Construction of Modern Communication Ability

Liya Yao
In recent years, a new situation has emerged in the development of the newspaper industry. The speed of the development of the party newspaper has been obviously accelerated, and it has surpassed the demand of urban newspapers. From the original loss to the current favor, the party newspaper has become...
Proceedings Article

Introduction to the Management and Development of Data Resource Sharing and Exchange Platform in the New Era

Shiping Liu, Wen Liao, Shan Li
In the process of designing data exchange platform's management and development system, we have been faced with many contradictions, and the most important thing is the tradeoff between usability and rich functional support. This article starts with the needs of the whole, from the perspective of users,...
Proceedings Article

The Impact of Purchase-Decision Involvement on Purchasing Intention: The Mediating Effect of Customer Perceived Value

Yabing Liu, Hongliang Yu, Haiwei Huang
The study explores the influence of purchase-decision involvement on purchase intention in the process of commercial residential purchasing from the perspective of customer perceived value. The aim of the study is to construct a model in which the purchase-decision involvement indirectly influences the...
Proceedings Article

Research on Network Governance Model in the Cooperation of Tourism Destination in Shaanxi Province——Social Networking Perspective

Guihong Xu, Jingfeng Zhao, Haizhen Wu
Governance is an important way to build effective cooperative relations in the competition to obtain strategic advantages. Based on previous studies more focus on formal relationship "bilateral cooperation", ignore the network context, cooperation between tourist destination often on informal relationship,...
Proceedings Article

A Brief Discussion on the System Architecture of Tourism Logistics Services: Take Qingcheng Mountain Featured Agricultural Products as an Example

Shan Li, Wen Liao, Shiping Liu
In this paper, we summarized the system framework of tourism logistics services from the system target, key elements, framework, organization and security etc.
Proceedings Article

Analysis on the Management Objectives and Measures of Modern Logistics Enterprises

Ying Guo
With the rapid development of China's logistics industry, the management objectives and optimization strategies of modern logistics enterprises have gradually become the focus of related professionals. This paper first introduces the basic principles of modern logistics enterprise management, and then...
Proceedings Article

Research on Innovation and Development of Enterprise Salary Performance Management in the Era of Large Data

Jian Li
In the era of big data, the innovation of enterprise salary performance management is directly related to the level of human resource management, and it is one of the prerequisites for ensuring the competitiveness of enterprises. This paper analyzes the positive impact of big data on the innovation of...
Proceedings Article

Study on Effect of China "One belt, one road's" Construction on the World Economy

Zhennan Wu
"One belt, One road"'s construction is different to the regional economic cooperation and the global construction of regional cooperation construction. It is based on the slow growth of global economic growth in recent years, the rapid development of the US's two strategies and the important period of...