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Brand intelligent extension is an important strategy for enterprises to conform to the trend of The Times and realize long-term development. However, the launch of new products cannot be separated from the publicity and promotion of advertisements. Therefore, how to formulate advertising strategies for...

With the development of economic globalization, more and more developing countries begin to make significant contribution to the world. As markets in these developing countries improve, these markets also show the characteristics of high economic development speed and great market development potential,...

Based on the Related Liability of Sea Freight Against Victims Due to the Explosion of the Km Zahro Express Ferry Based on Law Number 17 Year 2008 Regarding Shipping (Study of Decision: 323 / PID.SUS / 2017 / PT.DKI), the transportation company must observe the regulations concerning the rules of sea...

With the advent of “appearance level economy”, cosmetics, as a consumer product that can quickly improve the overall image, are in an era of large-scale promotion and use. In the context of the new media era and major turning points in society as a whole, how can luxury cosmetics brands use specific...

In contemporary China, social media platforms have replaced traditional advertising mediums, such as television and mass media, in becoming the primary channels for digital marketing and brand promotion. Existing literature has extensively examined how different promotional strategies adopted by Chinese...

This study looks inside at how a city’s street grid and parcel pattern affect its ability to stay livable, withstand climate shocks, and embrace digital technology is still poorly understood. We develop an integrated GIS framework that links three layers—historical morphology, present-day livability,...

The development of national economies relates to modifications of the spatial structure of macroeconomic indicators, including gross value added. The article defines macroregional trends in the structure of gross regional product (GRP), evaluates the structural changes of Russian economy in various macroregions....

With the acceleration of globalization and blocking of the international economy, international trade and Foreign Direct Investments (FDI) take up the largest slice when it comes to the national economy. And recently, studies conducted on the effect of trading partner cultural effects and the relationship...

Websites and their effective optimization and promotion through web analytics and internet marketing become the integral part of educational services during industrialization and transformation of digital economy. Now, when most of applicants chooses a university on the basis of information on the Internet,...

This research aims to know how much influence the Satisfaction, Switching Barriers, and Customer Value on customers loyalty of credit repeatin BRI Bank Pangian Batusangkar Branch. The number of respondents that will be investigated is 214 customers and they are customers who repeat their credit in the...

Teachers, as one of the most influential figures in education, still do not get proper protection, especially legal protection. The results of previous studies reveal that overcoming this problem still requires the presence of regulatory policies at the local level that accommodates the importance of...

The phenomenon of sharing and disclosing intimate information about children in the form of photos, videos, and status by parents through social media is now increasingly widespread. This activity is referred to “sharenting”. This activity is commonly done by digital native parents who raise children...

A gamified loyalty program is a marketing tool used in a mobile app to promote repeat purchases and customer relationships and provide incentives through the game component. Several studies have explained the theory, characteristics, and results of conventional loyalty programs. A comprehensive review...

Taxi is one of the important means of transport residents travel, "difficult to take a taxi" is a social hot spot of people. Different time and space taxi resources matching degree is different, so we choose several reasonable indicators to analyze, respectively is the coordination of supply and demand...

The center point deflection of melamine veneer joinery shelf is calculated through orthogonal isotropic deflection equation, and is verified on the basis of the experiment. Then, the calculation formula of the deflection value of melamine veneer joinery shelf that satisfies the practical production is...

It is well known that science and technology are the primary productive forces, but the discipline of philosophy of science and technology has been faced with the serious problem of how to better communicate its content to the public since its establishment. Now, in the era of big data with information...

Education is believed to have a very central role in the development process of a nation. Therefore, the role of the principal in leading a school is very influential. This study aims to determine how much influence the principal’s leadership style, the effect of work discipline on the performance of...

Indonesia is a country with a variety of cultures that exist in each region (multicultural). Given that each part has a political, social, economic, and cultural structure, the development of asymmetrical decentralization should be aimed at achieving local democracy by appreciating the distinctiveness...

This study aims to analyze the effect of financial literacy and financial capital on the business performance of MSMEs in Central Java. Financial literacy and financial capital are very important for business performance because to achieve good performance in business activities, business owners need...

Modern enterprise supply chain management is primarily influenced by the five market, company, manager, financial system, and financial management factors. Therefore, the paper will focus on the aspect of financial management to reveal the importance of financial management to the enterprise supply chain...

Taking Shaoguan City as a research case, exploring how to coordinate and integrate intangible cultural heritage resources in a “city” unit to jointly create high-quality “intangible cultural heritage research brands”. The government, local universities, market, and other parties participate in intangible...

In today's digital age, China's e-commerce industry is showing a vigorous development trend, with the market size continuing to expand and transaction volume repeatedly reaching new highs. In this context, effective inventory control methods play an irreplaceable key role in the stable operation...

Purpose: to discuss the function of polydatin on regulating blood-lipid and anti-atherosclerosis. Method: feed rats with high-fat diet to establish early atherosclerosis model, after the model is established successfully, feed with high, medium and low dose of polydatin (160 80 40mg•kg-1•d-1), 8 weeks...

Contemporary college students as the successors of the socialist cause and future builders, how to establish scientific values is related to the development of college students good future society. Through the empirical investigation, it is found that the contemporary college students' values literacy...

Some competencies of students for 21th century era required such as critical thinking, scientific culture, and making best decision for problems solving on their daily life. Students’s competencies in Indonesia still low and need to improved. Now because of the pandemic period, students are limited to...

Sinrilik is one of Makassar’s oral traditions recording the civilization and knowledge of Makassar society. Of sinrilik, Kappalak Tallumbatua depicts the fight between a father and his son. Some researchers relate the story to the Makassar war. The war shows Makassar’s kingdom as an essential spices...

This essay explores in depth the interconnection between the fashion industry and intersectionality - how one’s defining identities, including race, ethnicity, and gender, affect her performance in the industry - highlighting the history and progression of the industry, yet pinpointing the commercial...

In the big data time, data cleaning and visualization become essential for valuable information from raw materials. The very heady challenge of such work is to know what works for whom and how it does. It needs systematic exercises for data preprocessing and exploratory visualization. The classic Titanic...

This study illustrates the extent to which Indonesia’s political economy played on the New Order pattern until after the New Order. All kinds of studies and issues regarding local strongmen, groups, tribes, and families to the struggle for material resources for political interests have been at a level...

Against the backdrop of global carbon neutrality goals and the standardization of ESG information disclosure, the ‘double materiality’ principle has become central to corporate sustainability reporting. Companies not only need to assess the impact of external environmental factors on their financial...

The French government is committed to providing a special treatment on cultural products by implementing the Cultural Exception on the French cultural policies relating to the cultural industry such as the French cinema industry and its domestic movie theater industry. In an effort to protect the French...

The development of technology has implications for learning technology, such as using 3D printing technology in education as a learning medium. 3D printing has become one of the media that helps students actively develop visualization skills, improve their understanding of learning concepts, and acquire...

In this paper, a newly emerging duopoly market with a short life cycle is analyzed. The partially known information of market is characterized by the possibility distribution of the parameter in the demand function. Since the life cycle of the new product is short, how many products should be produced...

In this disruptive era students need to master skills of acquiring new knowledge. Like scientist new knowledge is acquired by coordinating theories with evidence or usually called as scientific thinking. The capability of scientific thinking is determined by the epistemic development. Students must have...

How to make good use of honor incentive to improve the effect of education is a major issue facing the military academy education. This paper discusses the internal management mechanism of honor incentive, analyzes the current situation of cadet management in military academies from the perspective of...

The background of the development research is the presence of potentials and problems. The potential is that the lesson book of kaiwa (conversation) used today is in the content of Japanese culture. However, many students have no chance to travel to Japan so that they cannot imagine the location and...

Focused on the question that how to achieve management innovation by employing Chinese traditional culture, this paper took exploratory case study to analysis H Company’s management innovation process. The study drew following valuable findings: firstly, the educational function of Chinese traditional...

This research aims to explore the impact of consumer awareness on their purchase intention in the non-fungible token (NFT) art market and focuses on the OpenSea platform. Through methods of qualitative analysis and case studies, the research examines how factors such as uncertainty in the law, ethical...

The global energy transition and carbon neutrality goals have driven the rapid development of new energy vehicles (NEVS), while traditional internal combustion engine vehicles (ICEVS) are also under pressure to improve energy efficiency. Aerodynamic design plays a vital role in improving vehicle performance...

In recent years, internet literature IP-adapted animations have become a significant market phenomenon, with adolescents forming the core audience for these adaptations. Consequently, this group is inevitably shaped by the characters and narratives these animations present. Drawing on social cognitive...

This research intends to make a case analysis of innovation of international business talent training of the higher education in China by taking the three types of innovation classes of Guangdong University of Foreign Studies (GDUFS) as an example, which mainly analyzes specific steps of how to train...

Based on the social exchange theory, the purpose of this study is to explore how perceived family friendly affect occupational commitment and the mediating effect of psychological capital. We collected 456 pairing sample of employees and supervisors on the 9 province in China for statistical analysis....

With the gradually deepening promotion of government procurement and rapid expansion on the scale, some unspoken rules under the socialist planned economy still work in some large or small areas. Undoubtedly, there still exist several issues in government bidding procurement today, such as, incomplete...

The teaching of university mathematics course is known as the most challenging and difficult subject among all the science, engineering, and economics college courses. With the continuous advancement and popularization of higher education in China, there is a big problem in the construction and reform...

Twentieth-century Russian music, such as Prokofiev's and Shostakovich's works, has become a core repertoire for British orchestras. Canonisation of this repertoire mostly occurred during the Cold War with exiled or touring Soviet musicians and conductors. This paper explores how the cultural persona...

Covid-19 has brought a significant impact on people’s daily life by influencing various industries. To discuss the impact of Covid-19 on consumption-related industries, this paper chose four industries of Agriculture, Food, Soda and Beer industries of the U.S. market. Based on Fama-French Five Factor...

Based on the Covid-19 disease pandemic, it is worth to be discussed how to stabilize economic development. This paper studies the reasons for the global shortage of Nintendo’s product switch during the epidemic. For the videogame industry, take Nintendo Switch as a research model, the required stay-at-home...

During the COVID-19, with the uncertainty of epidemic change and repetition, the environment of enterprises has become increasingly complex. How to reduce the huge impact of the epidemic on enterprise operations, enterprise epidemic management is very important. From the perspective of fractal enterprise...

as an important expression of the higher vocational students’ quality, the individual learning capability is analyzed in detail in this dissertation. The training channels of individual learning capability mainly include three aspects, namely, the inner subjective factor, the dominant extrinsic factor...

Language Rhythm is an important characteristic in language. Research and analysis the Language Rhythm, those four kinds of language rhythms prompted: language nature rhythm, language grammar rhythm, language logic rhythm and language emotion rhythm. Each language rhythms reflect the language characteristic....