All of the articles in this proceedings volume have been presented at the 5th International Conference on New Media Development and Modernized Education (NMDME 2025) during November 7 to 9, 2025 in Xi’an, China, Malaysia. These articles have been peer reviewed by the members of the Scientific Committees...

This study examined how positive versus negative emotional appeals and Self-Determination Theory-based communication strategies influence pro-environmental behavioural intentions. In a 2×2 between-subjects design, 194 UK residents viewed one of four print advertisements on plastic pollution: either Basic...

This paper innovatively utilizes the unidirectional conductivity of diodes and the three operating states of transistors (amplification, saturation, and cutoff) to design a typical application circuit—an adaptive ambient temperature sensing control and alarm circuit. The circuit consists of four parts:...

Under the background of the continuous in-depth development of the new social situation at present, the values of college students are gradually diversified, which brings certain challenges to the ideological and political education work of schools. Meanwhile, the traditional education system has also...

In public health emergencies, online rumors have a significant impact on society and public life. Refuting rumors is a key means to combat these rumors, but its effect is not always positive, and sometimes even backfire. In September 2022, a rumor about lung nodules caused a stir on China’s Tik Tok platform,...

This study proposes a comprehensive multimodal learning analytics (MMLA) framework that integrates behavioral interactions, physiological signals, emotional expressions, and academic performance to provide personalized development guidance for university students. We designed an adaptive system combining...

The explosive growth of AI-generated content (AIGC) is transforming the production paradigm of art and design. This paper employs a combination of case studies and pattern analysis to examine the application mechanisms and innovative pathways of AIGC across three fields: graphic design, product design,...

Purpose: This study systematically explores the integration of generative artificial intelligence (AI) in physical education (PE) teaching, aiming to address challenges such as weak technological adaptability and lagging teacher digital literacy while establishing a sustainable intelligent PE ecosystem. ...

Anchored in the stimulus–organism–response framework, we propose and validate with 570 Chinese cross-platform binge viewers—that content quality, platform experience and risk perception simultaneously heighten consumers’ cognitive resource allocation (CRA) and dynamic cognitive resource allocation(DCRA),...

As an emerging interdisciplinary subject, the Digital Media Technology major has achieved a deep integration of technical rationality and artistic sensibility, relying on its unique interdisciplinary paradigm. In the era of digitalization sweeping across the globe, it has become a highly anticipated...

With the rapid development of artificial intelligence technology, its application in the field of education is increasingly widespread, presenting both new opportunities and challenges to the reform of graduate education. In the process of promoting the deep integration of artificial intelligence and...

In the digital era, the accounting environment has become increasingly complex, posing numerous challenges to traditional accounting education models. There is a growing prominence of issues such as students’ insufficient ability to resolve complicated accounting problems and critically think through...

The emergence of generative artificial intelligence (AI) tools, such as GitHub Copilot and ChatGPT, is fundamentally reshaping computer science education. Traditional pedagogical models that focus on rote memorization and manual implementation of data structures are increasingly misaligned with the needs...

This study explores a new path for teaching conditional probability based on the perspective of HPM (History of Mathematics Embedded in Mathematics Education). Article organizes relevant historical materials on conditional probability, constructs a three-dimensional teaching framework with historical...

Focuses on pathways for enhancing the digital literacy of higher education teachers within the artificial intelligence (AI) environment. The “Teacher Digital Literacy Education Industry Standards” issued by China’s Ministry of Education in 2022 provide clear guidance for developing digital literacy among...

With the proliferation of online shopping, the integration of artificial intelligence (AI) has significantly altered the dimensions of service quality and their impact on customer loyalty. This study constructs a dimension-model of AI-enhanced service quality—comprising system tangibility, data security,...

In response to the demands for advanced, innovative, and research-oriented teaching in graduate-level cutting-edge theoretical courses, this paper proposes the PICCD model, a new model of heuristic inquiry-based teaching for cutting-edge courses, building on the strengths of the BOPPPS framework. The...

This study examines the “Three New Initiatives” (new curriculum, new textbooks, and new college entrance exam) in detail and examines how they have affected the teaching of solid geometry in high school. It suggests three main teaching tenets and strategies to address issues including the subject’s high...

To solve the problems of “disconnection between subjective experience and quantitative analysis” and “insufficient accuracy of a single model” in the quality evaluation of ordinary high school mathematics teaching, this paper constructs an evaluation model combining AHP and BP neural network. AHP determines...

Addressing the issues of over-abstraction and weak emotional engagement in traditional Chinese culture education for children, this study leverages the Manhua Guobao(Comic Tales of National Treasures) project to propose an innovative tripartite framework: cultural relic revitalization + artistic reinterpretation + pedagogical...

Multimodal translation has emerged as a promising approach to enhance the quality of language translation by incorporating non-textual information such as visual and auditory cues. However, existing methods often rely on limited modality pairs (e.g., speech-text or image-text) and overlook the rich,...

User experience (UX) design aims to meet the needs of all user groups, yet effectively addressing the requirements of colour-blind individuals remains a challenge. Approximately 300 million people worldwide experience colour blindness, with higher prevalence among males due to X chromosome mutations....

Against the backdrop of national educational digital transformation and the “Healthy China 2030” initiative, the Health Services and Management discipline faces challenges in practical teaching, such as high costs, high risks, and difficulties in replicating real-world scenarios. This paper establishes...

Generative artificial intelligence represented by ChatGPT is triggering profound changes in Chinese writing instruction. Based on self-determination theory, this study uses questionnaires and open-ended feedback to examine the effect of introducing the generative AI chatbot ChatGPT into teacher-led Chinese...

This article addresses the shortcomings of traditional engineering economics instruction in personalized learning, real-time feedback, and handling complex case studies. Based on the BOPPPS teaching model framework, it designs an intelligent course teaching solution by deeply integrating artificial intelligence...

This study aims to develop an Outcome based education (OBE) -based experimental teaching model to enhance students’ data analysis and practical innovation capabilities. By analyzing traditional teaching practices, clarifying OBE requirements for experimental instruction, establishing alignment between...

The integration of Ideological and Political Education in Curriculum (IPEC) is recognized as a crucial strategy for advancing education modernization in the new era, and the establishment of an evaluation system is an indispensable component. To address the challenges in the practices of IPEC, such as...

This study investigates the comparative effects of teacher feedback and AI-assisted feedback in second language (L2) writing instruction. Acknowledging the challenges teachers encounter in delivering comprehensive and timely feedback, this research focuses on the emergence and potential of Natural Language...

In the contemporary landscape, the evolution of convergent journalism is characterized by a complex dynamic between global instability and technological advancement, revealing a paradoxical and interwoven trajectory. While technological innovation fuels progress, it simultaneously introduces constraints...

Leveraging generative AI to enhance learning through effective teaching models is a central challenge in intelligent education research, which often remains at the technical application level, lacking insight into its internal mechanisms and boundary conditions. To address this gap, this study surveyed...

This principles and applications of embedded systems is an important course under the background of “New Engineering Education”. In response to the current teaching situation of this course, this paper discusses the curriculum reform and practice from four aspects: project driven teaching method, strengthening...

AI becomes widespread, the shortcomings of traditional engineering courses are obvious. Most teaching is by lecture, textbooks lag behind, and hands on resources are limited. This mismatch hurts both learning and industry readiness. With Computer Intelligent Control Systems as the case, this paper studies...

In response to the numerous issues in traditional engineering talent cultivation and the urgent demand for “integration” and “innovation” in talents in the context of emerging engineering education, this study integrates the teaching concept of Project-Based Learning (PBL) into the teaching reform of...

In order to solve the problem that the innovation consciousness and the ability of innovative of engineering education is weaker in the university, the First Principle of the engineering design was studied from function based on the emergence, development and applications in other fields of the First...

With the application of intelligent technology in student management in colleges and universities is an important achievement in the development of educational informatization. This article explores the current application status, advantages, and challenges of intelligent technology in student management....

The construction of Emerging Engineering Education (3E) places higher-order demands on the core competencies of professionals in electronic information majors. Addressing the core issues of strong abstraction in teaching the Smith Chart and weak engineering practical ability among students in the “Microwave...

Exploring the training quality evaluation model for sports master’s degree graduate students through structural equation modeling. Methods: Using the sports master's professional degree postgraduate training quality evaluation index system scale, a total of 500 questionnaires were distributed, and...

Based on a deep deconstruction of the pain points in practical teaching of traditional microcontroller systems, a teaching design reconstruction plan guided by enterprise needs and driven by Outcome Output (OBE) is proposed. Through the two-way penetration of school enterprise resources, industry demand...

In order to consolidate the learning content of application-oriented basic courses effectively, and achieve the application of what has been learned, project-based courses have been introduced into the curriculum system of the Electronic Information Engineering major. As the earliest course of this type...

In response to the urgent demand for engineering talents in the development of China’s manufacturing industry, this paper takes the practical component of mechanical foundation courses as the target for reform for further enhancing students’ engineering literacy. Experiments attached to theoretical courses...

Microwave network theory is a core knowledge module in the “Fundamentals of Microwave Technology” course and plays a key role in cultivating students’ ability to analyze and design microwave systems. In response to problems in traditional teaching such as abstract theory, weak connection to engineering,...

This course consistently adheres to the teaching philosophies of “student-centered and all-round development,” “integrating ideological and political education into the curriculum to cultivate virtue and nurture talent,” “innovation in teaching models and technologies,” and “goal-oriented and continuous...

This paper takes the advertising technology company LoopMe as a case study to explore the enabling pathways and practical outcomes of artificial intelligence technology in the advertising industry. By analyzing its AI advertising product ecosystem, core technological engines, and cross-industry application...

Current equipment maintenance training faces multiple challenges, including a complex knowledge system, strong practical requirements, and high demands for multi-role collaboration. The absence of real maintenance environments leads to difficulties in learning transfer, while single-role training prevents...

This study investigates university administrators in Shandong Province, focusing on how digital empowerment and intelligent governance enhance governance capabilities. Using a mixed-methods approach—combining literature review, surveys, and in-depth interviews—it integrates quantitative and qualitative...

The operating system principles course is a core course for computer majors, and it is of great practical significance to evaluate and optimize its teaching effects. This article takes a total of 8 teaching classes of vocational education classes (general high school students) and counterpart classes...

In this paper, the significant role of college student research projects, academic competitions, and corporate projects in cultivating students’ practical and innovative abilities was discussed. The educational practices of “research promoting study”, “competition promoting study”, and ‘industry education...

To cultivate junior officers with solid command competence, the teaching quality of combat command courses in undergraduate military education plays a vital role. This study conducts an in-depth analysis of the pedagogical characteristics of combat command courses and integrates the advantages of the...

This study focuses on the job satisfaction of university teachers in China, aiming to explore the driving mechanisms of multiple configurations of institutional and psychological factors. Against the backdrop of digital transformation, the construction of the “Double First-Class” initiative, and intensifying...

This study explores some innovative ways for practical teaching in ideological and political courses at application-oriented universities in the new media era. We first surveyed the status quo of the flipped classroom in ideological and political education. Then, we integrate ideological with political...

Based on the context of the self-media era, this paper explores the challenges facing university student management and pathways for paradigm shifts. The study indicates that the proliferation of self-media platforms has restructured information dissemination methods, eroded traditional management authority,...

As educational digital transformation accelerates, the psychological mechanisms linking digital classroom interaction to learning outcomes remain underexplored. Grounded in Self-Determination Theory and Social Cognitive Theory, this study examines academic self-efficacy as a mediator between digital...

This article employs a questionnaire survey method to conduct an in-depth investigation and research on the current.The research results indicate that Chinese universities have made significant progress in virtual simulation teaching, but also face problems such as uneven regional development, unclear...