Advances in Economics, Business and Management Research

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24738 articles
Proceedings Article

The Impact of Environmental Regulation on Technological Innovation of Automobile Industry in China’s Market- A Case by Tesla

Yue Du
With the negative externalities of the development of the automobile industry increasingly obvious, the government’s environmental regulations will force the technological innovation of the automobile industry, the case of Tesla. The paper collects the R&D investment data, environmental regulation...
Proceedings Article

The Adjustment of Domestic Capital Layout in China under the Background of “Dual Circulation”

Hao Yu
In recent years, China’s economic development pattern has gradually changed to a major domestic circulation with domestic and international dual circulation promoting each other. At the same time, opposition from the West to the outward transfer of industrial chain has been growing, and the new normal...
Proceedings Article

The Strategy of Maybelline to Increase Consumers’ Purchase Intentions

Yiyang Chen, Xinyi Feng, Zhenyu He, Yingtong Liu
Maybelline is a cosmetics brand with significant influence worldwide. It was created by Thomas Williams in 1991 and it included five primary product lines. Maybelline’s brand mission of providing innovative, accessible, and effortless cosmetics for every woman impressed many people. The purpose of this...
Proceedings Article

Research on Industrial Transformation from the Perspective of “Double Cycle”

Teng Zihan
Under the background of complex world economic situation and increasing uncertainty and instability, China’s proposal to build a new development pattern of “large cycle and double cycle” is of great strategic significance. China has a huge consumer market, a mature and perfect digital economy and strong...
Proceedings Article

The Transformation of Marketing Strategies in the Internet Age

Xinyue Zhang
Due to the rapid development of technology, we keep a close connection with the Internet, especially during COVID. Most of the country is locked down, leading to many companies going bankrupt. What kinds of things support people's daily lives? The answer is the Internet. It will also show a considerable...
Proceedings Article

Board Gender Diversity and Corporate Financial Investment: Evidence from China

Yiwei Kong, Xuhui Liu, Chengxi Xie, Tianyi Zhuang
We investigate the impact of board gender diversity on corporate financial investment. The results show that the board gender diversity in China is negatively correlated with corporate financial investment. This association is robust to a series of robustness checks, including fixed firm-effect models...
Proceedings Article

Optimization of Logistics Business Processes Within the Framework of Export Activities Based on the Introduction of Cognitive Information Technologies

E V Volodina, P A Kudryashova, E A Studentova
The strategic priority for the development of the Russian economy in modern conditions is the diversified development of non-primary non-energy exports, i.e. high value-added products that can provide a multiplier effect. Export is defined as the most important component of foreign economic activity,...
Proceedings Article

Research on the Influence of Online Reviews on College Students’ Consumption Decisions

Cao Yi
With the development of technology and the popularization of the Internet, online reviews, as a new form to display merchants’ reputation in the Internet era, are gradually being valued by consumers and become an important way for consumers to obtain information about goods or services, creating new...
Proceedings Article

The Predicted Relationship Between Relating Factors on Electric Vehicles and Carbon Dioxide Emissions in the United States

Shiyu Liu
In recent years, vehicle electrification is promoted around the world to reduce greenhouse gas emissions. As electric vehicles (HEV, PHEV, BEV) are taking a bigger portion of the market share every year, it is important to find out whether this trend does provide environmental benefits in real life....
Proceedings Article

System Management Innovation

Feiyang Xu
With the development of the world economy, the competition between countries and enterprises is becoming more and more intense. With the development of large enterprises, more and more concentrated in enterprise innovation ability, and enterprise innovation management is the most important link in the...
Proceedings Article

Research on Anta's Marketing Strategy

Zhaoai Liu
As a famous sporting goods enterprise in China, Anta Sporting Goods Company has regained the attention of the society as the official partner of the 2022 Beijing Winter Olympics. With the fierce competition in the market and changes in the market environment, Anta is constantly updating its own operation...
Proceedings Article

Qualimetry Analysis as a Tool Lean for the Workplaces Design

D G Maksimov, N V Kotlyachkova, O V Kotlyachkov
Research in the field of measuring quality criteria and indicators of the production systems of enterprises is engaged over a long period of time. This led to the emergence of the ‘lean production’ direction. The primary object of applying the principles and methods of lean manufacturing is the workplace,...
Proceedings Article

Study on the Practice Path of “Beautiful Economy” Project

Mengsheng Cai
The success or failure of the construction on “beautiful economy” depends on the effective support of relevant engineering projects. This study takes the construction of “beautiful economy” project in “SH County” in eastern China as the research object. This paper systematically analyses the problems...
Proceedings Article

China’s Ability to Alleviate the Problem Associated with Carbon Tax Through Conditional Cash Transfers

A Case Study of Shanghai

Yingying Zheng
Nowadays, to alleviate the problems caused by carbon dioxide, governments distribute kinds of carbon tax policies. Conditional Cash Transfers (CCTs) are a critical component of the distributional effects around carbon taxes and contribute significantly to their alleviation. Recent studies related to...
Proceedings Article

The Development of Methodical Approach to Knowledge Mapping in the Digital Economy

J Yeleneva, S Chervenkova, V Andreev
Currently, the main value is knowledge. Success is achieved by organizations that effectively create, transmit and use knowledge. However, these processes are quite complex. Companies need effective tools for their effective implementation. In the industrial world, the efficiency of production processes...
Proceedings Article

Exploring the Potential Hazards of the Gig Economy: the Example of Online Taxi-hailing Software

Yuanzheng Wei
In modern society, the odd-job economy has become an increasingly common phenomenon. In the context of the odd-job economy, workers find themselves in a precarious position, becoming freelancers, casual workers and contractors, even many full-time and professional jobs are undergoing this precarious...
Proceedings Article

A Study of the Risks of Securitization of Internet Financial Assets in China

A Case Study Based on Jingdong IOUS

Mingde Gao
The successful issuance of JingDong IOUS has made a great innovation for Chinese internet finances. Therefore, this paper will study the risks of securitisation of Chinese internet finance assets based on Jingdong IOUS as a case study. The analysis concludes that there are seven main risks (market risk,...
Proceedings Article

Evolution of the PC Industry and Role of Data Analytics

Hongjin Chen, Shengjia Gao, Huai-Chung Yeh, Ximing Sun
The personal computer industry (PC industry) is a global industry that sells PC products to consumers. Since World War II, according to people's needs, the personal computer industry has developed in different stages. With the intensification of market innovation and competition, data analytics...
Proceedings Article

The impact of biotechnology and pharmaceutical industries on regional economies during the epidemic period

Yinuo Li
The COVID-19 pandemic has had a huge impact on the global economy. Most of the region’s “non-essential” businesses were ordered to shut down by the government. Also, only necessary productive activities were allowed to operate, so most of the region’s GDP was kept below. In that case, biotechnology and...
Proceedings Article

Ownership Structure Characteristics of Listed Company and Innovation Investment

Tong Xinyu
Listed company’s characteristics of ownership structure is an important factor in the corporate governance mechanism, and the differences in its characteristics will significantly affect the management and investment decisions of listed companies; and the large shareholder as the direct shareholder has...
Proceedings Article

Cluster Analysis as a Tool for the Distribution of the Constituent Entities of the Russian Federation According to the Level of Economic Security

N V Kotlyachkova, A Y Merzlyakova, D G Maximov
In recent years, the cluster approach has become one of the main methods used in public administration both in Russia and abroad. Economic security is the basis of strategic planning designed to implement the strategic national priorities of the Russian Federation, and plays a dominant role in the economic...
Proceedings Article

The Impact of Chinese “Double Reduction” Policy on Listed Educational Tutoring Institutions

Taking New Oriental Study Group as an Example

Xilin Chen
Nowadays, Chinese students are under tremendous pressure to study. Chinese government published a new policy called Double Reduction Policy in order to solve this problem. Double Reduction means reducing the heavy homework burden and after-school training burden of students in the stage of compulsory...
Proceedings Article

Investigation on Competitive Dynamics in Video Streaming Market

Taking Netflix and Amazon Prime Video as Analysis Cases

Kaiyang Wang, Xiaoyu Shi
This research intends to find the competitive dynamics in the market of video streaming. With the video streaming market entering a new era, how to adapt the current business strategy to the changing preference of customers has become a vital issue for every participant within the market. In the research,...
Proceedings Article

Analysis on Chinese Economic Development Under Post-Financial Crisis Environment Based on IS-LM Model

Jiaxuan Wang
After the subprime mortgage crisis occurred in the United States, the worldwide financial turmoil not only resulted in a series of serious negative consequences in the global financial field, but also brought a relatively big impact for our country’s economy. In order to response the global financial...
Proceedings Article

Modern Problems of Management Efficiency in a Joint Stock Company

L M Stepanova, N M Melnikova
Ensuring management efficiency under uncertainty becomes more difficult and is influenced by many factors. Human factor and the relevant functions also play a significant role in management. At the same time joint stock society management has its own specific aspects. We have conducted a cross-cutting...
Proceedings Article

Leader and Strategy Affect the Enterprise

Xinyu Meng
The economy is relevant to the quality of people’s daily life. As one of the components of the economy, the development of the enterprise is the main factor affecting the economy, and the positive leadership style and business model can affect the development of the company. The author chose a company...
Proceedings Article

The Impact of COVID-19 on the Stock Prices of China’s Hotel and Catering Industry

Based on Event Analysis

LIJUN HUANG, NORMAZIAH MOHD NOR, ZIBIN CAO
In 2019, the outbreak of COVID-19 has different influence to different sectors in Chinese stock market especially the hotel, catering industry. Therefore, this study adopts the event analysis method, selects The Chinese hotel and catering industry stock index as the research object, takes the stock index...
Proceedings Article

Compound Protection of Network Short Video Copyright Based on Blockchain and DRM

Wenyan Jia, Jing Su, Yaqing Si, Yuzhu Liu
Short video has developed rapidly in recent years due to its fragmented characteristics, but the establishment of industry regulation system fails to keep pace with the development of the market, resulting in serious copyright infringement. In view of the infringement phenomenon and market governance...
Proceedings Article

Bidder and Seller Strategies in Online Auctions: A Review

Audrey Elizabeth Wen, HoiYat Wong
Since the 1990s, online auctions, as well as e-commerce in general, has boomed. The COVID-19 pandemic this year has further led to an increase in online transactions, making the topic of online auctions as current as ever. This paper summarizes and compares existing research on the strategies for bidders...
Proceedings Article

Research on the Digital Currency Price Synergy Based on VAR Model: Evidence from Bitcoin and Ethereum

Junqi Wang, Xuecheng Wang
Based on the VAR model, we use Bitcoin prices as well as the Ethereum price daily data between December 2019 and January 2022 for dynamic identification, and the empirical analysis results show that the Bitcoin price is the granger reason of Ethereum prices, but Ethereum price is not the Bitcoin prices...
Proceedings Article

The Overhauling Educational Market and Reformation of Supplementary School Market in China

Stock Analysis, Impact Suggestions, and Future Trend Indications

Yian Shen, Chenxu Wang, Yichun Wang
This article focuses on the impact of the newly enacted policy document, Guidelines to Ease the Burden of Excessive Homework and Off-campus Tutoring for Students Undergoing Compulsory Education on supplementary education, which marks the clampdown of the profit-driven education sector. The analysis concludes...
Proceedings Article

The Impact of COVID-19 on Soccer Economy

Ruizhe Wang
2020 originally was a year for sport games, Europe Cup in June and July, Olympics in August. However, everything stopped all of a sudden. In the beginning of the year, coronavirus, also known as COVID-19 hit China and soon speared to all over the world. Soccer, the largest sport game in the world was...
Proceedings Article

Research on the Vicious Phenomenon of Chinese Entertainment Circle Culture on Weibo Platform

Siqi Li, Yitong Ma
The vicious development of capital for the entertainment of the “Fanquan” has become a major trend at present and has formed a vicious cycle. Alt-hough many articles have explained and studied some certain aspects of the vicious cycle, the research on the cycle itself is still in the blank stage. Therefore,...
Proceedings Article

On Promoting Agricultural and Rural Modernization and Establishing a New Relationship between Industry and Agriculture and Urban and Rural Areas Based on the Theory of Cause Analysis

Take Sichuan Province as an Example

Jia Yang, he Luying, Ga Chunxiu, Wei Shengliang, Liao Yujie
to realize agricultural and rural modernization is an inevitable requirement for establishing a new type of industrial-rural urban-rural relationship. To realize agricultural and rural modernization, we must not only rely on external forces, but also stimulate endogenous long-term strength, to form a...
Proceedings Article

Perspective Model of Business Development in the Far North

N Karmanovskaya, A Smirnova, V Atlygina, M Nikolaeva
All articles must contain an abstract. The abstract text should be formatted using 10 point Times or Times New Roman and indented 25 mm from the left margin. Leave 10 mm space after the abstract before you begin the main text of your article, starting on the same page as the abstract. The abstract should...
Proceedings Article

Bargaining Power, Concentration Ratio and Cash Holding: Empirical Evidence from A-Share Listed Firms

Yi Zhang
Suppliers and customers are important stakeholders of firms, and their bargaining power affects the decision-making of firms. influence of its bargaining power on the level of cash holdings of firms. Through the analysis of the data of manufacturing, information transmission and science and technology...
Proceedings Article

Review of Environmental Education in Chinese Primary and Secondary Schools in Recent Twenty Years - A Case Study of Shenzhen

Huiqi Meng
Since the First National Environmental Protection Conference was held in 1973, environmental education in China has developed rapidly, and Shenzhen is one of the fastest growing areas. This paper takes Shenzhen as an example to study the frontier of environmental education practice in China. This paper...
Proceedings Article

How Intraregional Migration Affects Human Capital in Northern Regions

E E Kampeeva, A T Naberezhnaya
The paper dwells upon the theory and methodology of researching the effects of migration on human resources (human capital) in the development of northern regions. It presents the main trends of migration in Russia. The author hereof analyzes international and Russian experience of using rotational jobs...
Proceedings Article

Analysis of Lego Storytelling Marketing Strategy and Bilateral Relationship Business Model

Xiaoqi Zhou
LEGO, as a world-famous toy brand, has a history of 90 years. This paper will analyze the marketing strategy of "story making and telling" of LEGO from the perspective of art economics and the related theories of culture and art marketing management, and discuss the business model of the "bilateral...
Proceedings Article

Research on the Mechanism of Financial Targeted Poverty Alleviation under the Background of Rural Revitalization Strategy

Qi Mingchun
Under the background of rural revitalization strategy, relative poverty will exist for a long time, and the distribution of relative poverty will appear in a dot like “flower shaped” poverty. The financial mechanism to solve the relative poverty has a high common character with the mechanism of solving...
Proceedings Article

A Survey of the Literature on the Influence of Operating Risk (Cash Flow Volatility) on Capital Structure

Ziqi Zhou, Yihong Tong, Weiqi Ren
The paper aims to give direct evidence that operational risk (cash flow volatility) will continue being a vital negative ascertainment of investment even after managing the means of approaching capital externally. Further, the volatility of cash flow raises these costs. Volatility cash flow is linked...
Proceedings Article

CVM Model of Customer Purchasing Behavior Based on Clustering Analysis

Rui Zhao
At this time, companies progressively gain revenue from their long-term relationship customers. Many online retailers are earger to practice data analysis and CVM in businesses. However, many companies lack expertises to do so. This paper will present how to use data analysis in business cases. The main...
Proceedings Article

Analysis of the Economic Recovery of Small and Medium Catering Enterprises after the Epidemic

Chenhao Wu
China’s catering economy is facing a tremendous problem. For small and medium-sized enterprises, because they take the largest part of catering business, it is crucial to find problems they are facing and provide solutions to each of them. First, this paper shows the environment of China’s small and...
Proceedings Article

Transformation of the World Market for Smartphones in the Context of Implementation Attacking Strategies by Chinese Companies

E G Matyugina, P V Broslavskiy, M V Bulygina
The article discusses the specifics of the development of the global smartphone market with consideration to the positioning of new players in terms of sales dynamics and market share of major manufacturers. The analysis of changes in terms of market conditions from the moment of its inception to the...
Proceedings Article

Optimal Pricing Strategy of SaaS Providers Charge by Usage

Zhiyuan Zhang, Taofeng YE
This paper studies the renewal cost, discount rate and free trial time when SaaS providers provide free trial services, and discusses how these factors will affect the pricing strategy of SaaS providers by constructing a two-stage game model. This paper finds that before users perceive the real quality...
Proceedings Article

Challenges and Opportunities for the Beauty Industry during the Pandemic

Xinyi Jiang
In early 2020, the outbreak of Covid-19 stopped billions of Chinese people from working and travelling. All citizens except doctors and nurses are required to stay at home. Some of factories and companies couldn’t fight the pressure and finally had to go bankrupt, others tried hard to survive, and the...
Proceedings Article

Pricing Strategies of Coupon Bonds in Condition of COVID-19

Bo Cao, Shengyu Guo, Xiang Hou, Yingqi Wang
This article is about how COVID-19 has affected the pricing of bonds and how is the YTM of a bondable impacts the bond when it is issued into the open market. Furthermore, this paper discussed the liquidity impact in terms of how old bonds behave compare of how old bonds behave compared to newly issued...
Proceedings Article

Comparison of Least Square Monte Carlo Algorithm and Binomial Tree Model for Pricing American Options

Yuxin Meng
The financial market is a rapidly growing industry where derivatives are popular among investors. The rapid growth of options trading leads to the development of various option pricing theories and models. Through them, Longstaff and Schwartz improved the Monte Carlo model in 2001. The improved least...
Proceedings Article

Impact of Investors’ Loss Aversion and Overconfidence on Market Performance Evidence from China Stock Markets

Hu Yiwen
This paper proposes a research that aims to answer how the loss-aversion and overconfidence treated as potential investor biases can potentially affect the performance of the listed companies operating in the market. This paper examines how loss aversion of investors influences the companies’ performance...
Proceedings Article

Analysis of the Impact of Covid-19 on the U.S. Economy

Siyuan Qiu
At the beginning of 2020, Covid-19 swept the world and caused serious damage to the economic development of the United States. The U.S. economy is in its worst recession since the Great Depression. Now, with the help of Pfizer, Johnson & Johnson and Modena vaccines, people’s lives have mostly returned...
Proceedings Article

Contents and Outline of the Informational Educational Environment

V P Gulyaev, T F Gavrilyev
The issues of employment after the graduation and acquiring respective qualificationы are studied. The analysis of the Federal Educational Standard for various degrees and professional standards has allowed to identify the list of the main requirements of the labour market for a young professional. The...
Proceedings Article

Problems and Countermeasures of FDI of Shandong Province Multinational Company under the Background of the” Belt and Road”

Zhaogong Lin, Wenlin Jiang
Shandong Province is not only a province with large agriculture, economy and population, but also has convenient transportation and strong infrastructure, which encourages Shandong multinational companies to participate in FDI under the “Belt and Road” initiative and has certain advantages. Therefore,...
Proceedings Article

Study on Precision Marketing Strategy of Foreign Trade Corporation

Kunyang Li, Jiahan Meng, Yuxiang Wang, Guanyi Xu
China’s garment enterprises have continued to grow in the past fifteen years and contributed significantly to the economy. However, with the development of the garment industry, many problems appeared. First, although the minimum wage has increased in recent years, it is more difficult for garment corporations...
Proceedings Article

The Marketing Potential of the Region as a Driver of Its Economic Development

M S Starikova, I N Ponomarev
The article presents a methodological approach to measuring the marketing potential of territories. A summarised theoretical analysis based on existing ideas regarding marketing of the territories and marketing potential of the region was carried out, followed by a comparative analysis of components...
Proceedings Article

The Past and Future Development of Light Meters

Jiahao Chen
By experimenting a variety of both historic and modern light meters and collecting feedbacks from both academic articles and public forums, relatively scientific analytic results toward the development of light meters can be gained. In this article, certain classical and worldwide used models of light...
Proceedings Article

Analysis of Short Selling

Based on the Luckin Coffee Scandals

Kangqi Ding
Luckin Coffee is a high-profile coffee corporation known by individuals due to its aggressive expansion and the sign of replacing the Starbucks in China. However, only 9 months after its IPO on NASDAQ, Luckin was accused of financial problems and huge flaws in its business model. Based on this scandal,...
Proceedings Article

A Multi-Dimensional Analysis of Success Factors for Sustainable Social Entrepreneurship in China

Shangkai Su
What are the factors that affect the sustainability of Social Enterprises in China? This study explores these factors using a comprehensive framework that encompasses the dimensions of social environment, business model, and entrepreneur. Based on this framework, a cross-case study is performed on three...
Proceedings Article

The Research on the Investment Value of Online Fitness App in China

Taking Keep as an Example

Qikai Wang, Xiaotong Yin, Siying Zhu
Nowadays, more and more people prefer to use online fitness app rather than go to fitness room, when they want fitness. As the product of a combination between the technology industry and the fitness industry, the online fitness app is changing people’s fitness habits from the traditional way. Other...
Proceedings Article

Factors Influencing the Success of SMEs: Evidence from German Mittelstands

Jialu Xu
The German mittelstands are widely considered as a pillar of German economy success, especially after World War II. In order to derive some practical experience about the development of small and medium size enterprises (SMEs), this paper helps to review the underlying reasons why German mittelstands...
Proceedings Article

The Impact of COVID-19 on Medical-related American Stocks

Tongke Wei, Yuheng Wu, Xiaoyu Yang
Since the outbreak of COVID-19 in 2020, there has been a very serious impact on the global economy. In this paper, the period from May 2019 to February 2020 was selected as the pre-epidemic, and the period from March to December 2020 was selected as the mid-epidemic. The stocks of the US healthcare sector...
Proceedings Article

Project Management Methods in Planning of Socio-Economic Development of Municipality (On the Example of the Settlement Named After Karl Liebknecht Kurchatov District Kursk Region)

I V Anciferova, A I Levin, L V Levina
The article deals with the problems of development of municipalities in the Russian Federation. In terms of stabilization of social and economic development, effective mechanisms for managing the development of territories are required. It is stated that the activities of local governments in Russia...
Proceedings Article

Using Fama-French Five-factors Model to Analyze the Impact of COVID-19 on U.S. Medical and Health Industries

Chuyan Wang, Zichun Wu, Yi Yang
Asset pricing theory is one of the most important topics in financial economics. It attempts to explain the asset price or value paid in the future under uncertain conditions. This paper aims to analyze the pharmaceutical market before and after the outbreak of the covid-19 epidemic and explore its possible...
Proceedings Article

Facing both Challenges and Opportunities, How can Financial Service Firms Survive under the Pandemic?

SOAR Analysis of Three Leading Firms in the Financial Service Industry

Ding Li, Ning Xie, Zhihang Xie
After the breakout of COVID-19, many entity industries have to shut down. The rapid decline of money transaction caused by the shutdown of the entity industries has shocked the financial service industry while the increase in digital transactions also offers them opportunities. Facing both challenges...
Proceedings Article

A Systematic Review of the Significance of the Development of Fisher’s Model in Financial Analysis

Chengxi Lu, Yixiao Sun, Xinyue Xu, Anqi Zuo
This paper is to help anyone who is not familiar with the Fisher model build a comprehensive understanding of the Fisher model. We reviewed the past papers, analyzed, and concluded some advantages and limitations of the Fisher model. We found that this model only functions properly under strong conditions...
Proceedings Article

Arctic Indigenous Peoples: Preservation of Traditional Subsistence Activities

I V Samsonova, M S Malysheva
The Arctic zone is a unique part of Russia. This is a territory of a specific type of development and plays a strategic role from the point of view of national security and economy. The Arctic zone takes up 52.2% of the territory of the Sakha Republic (Yakutia) and is characterized by distinct extreme...
Proceedings Article

The Development and Usage of NPV and IRR and Their Comparison

Yi Wang
Net present value (NPV) and internal rate of return (IRR) are two popular capital budgeting techniques in the modern economy. Almost all finance textbooks included these two concepts. The paper presents a review of NPV and IRR from the following perspectives and aims to provide a general understanding...
Proceedings Article

An Overview on Private Equity Leveraged Buyouts

Nuofangzhou Chen, Keren Wang
It has been over three decades since Jensen brought up the new form of ownership in private equity, today, private equity plays a significant role in financial markets. Moreover, private equity and other forms of firms offer different impacts on the whole economy as well as financial markets. To begin...
Proceedings Article

An Empirical Study on Green Technological Innovation and Economic Development in China’s Ethnic Minority Autonomous Regions

Based on PVAR Model

Xuejing Yu
Over the years, the research on technological innovation and economic development has attracted the attention of many scholars at home and abroad. Technological innovation is widely considered to have an important influence on economic development. According to the new economic growth theory, technological...
Proceedings Article

Research on the Innovation of High-Tech Safe Product Based on Chinese Societal Structure and Idea Exploration

Dianya Gao, Chi Ham Lam, Yanping Wu
This paper explores China's current safety situation in combination with the innovative and rational perspective to find potential improvements and or methods to solve specific aspects of the safety issues. The process is supported by extensive research and analysis of particular safety issues that...
Proceedings Article

Analysis on investment decision of start-up company Based on POCD framework: the case of Naixue’s tea

Shirui Che, Mirui Zuo
In recent years, multiple startups have been found all around the world. Most of them need to be invested from VC to support their development. However, only a few startups grow into valuable companies that can bring money to investors, which means they need to assess the potential risk of startups....
Proceedings Article

Prospects for Polytechnic Education in the Implementation of Applied Educational Programs

A E Bespalov, V V Agafonova, I V Kozlova
Based on the analysis of existing regulatory documents in the field of higher education, the possibility of using an interdisciplinary approach in the educational process as part of the development of polytechnic education, which is aimed at achieving results in priority areas of development of science,...
Proceedings Article

COVID-19’s Impact on the Computer Industry during the Pandemic

Baimin Wang
Covid-19 was first discovered on December 12, 2019 in Wuhan, Hubei Providence, China according to the CDC. It has, more or less, dramatically affected our society as a unity, and also individual daily lives. This paper analyzes the impact of the pandemic on the industry of electronics, specifically the...
Proceedings Article

The Relationship Between Live Streaming and Consumer Behavior

Xuan Song, Na Hu, Chongxi Ye
Live streaming usually refers to the use of live broadcast technology for online display of goods, consulting and answering questions and other new service methods through the Internet platform. In recent years, with the rise of live broadcasting, consumers will also choose new ways of purchasing. At...
Proceedings Article

People’s Consuming Concept in Different Ages

Zhi Zhou
People’s consumption concept is usually related to their birth environment. In the past 40 years, China has experienced rapid economic development and tremendous changes in society, which has also triggered a huge change in people’s thinking. Therefore, Chinese people born in different ages have huge...
Proceedings Article

Computer Modeling of Demographic Processes in the Region

I R Shulunova, S S Mikhaylova, E S Budaev, M V Zhilkina
Analysis of spatial differentiation of region-specific demographic processes helps identify the basic trends in population. Structural dynamic analysis can make use of computer simulations to sequence panel data in a logical and visually clear fashion.
Proceedings Article

The Impact of Return Freight Insurance on Retailer’s Choice of Refund Guarantee in the Presence of Private Brand

Taofeng YE, Xiuyuan PEI
Based on the introduction of private brands by retailers, this paper studies the effect of return compensation on retailer’s optimal pricing. The results show that: (1) consumer return cost is lower than retailer return cost: low return compensation makes retailers give up providing refund guarantee...
Proceedings Article

Impact of Price Framing on Consumers

Xinyu Weng
The manner, in which prices are presented to consumers, as well as their categories, has a great impact on consumers’ behaviour. The main reason behind this phenomenon is that consumers tend to take ‘shortcuts’ when choosing between competing alternatives, be it products or services. As much as price...
Proceedings Article

The Process of Test the Single-factor Capital Asset Pricing Model

Zhen Wang
The primary purpose is to test the Single-factor Capital Asset Pricing Model (CAPM) based on the Australian stock exchange market. At the same time, previous research explained the limitations and shortcomings of the Single-factor CAPM model and briefly introduced the optimization and change of the CAPM....
Proceedings Article

Research on the Evaluation of LONGi’s Enterprise Value Based on DCF model

Qianyu Zhou
With the rapid development of solar photovoltaic industry, the evaluation of photovoltaic enterprises value becomes a hot issue. Under the background of COVID-19, it is also a remained problem that whether photovoltaic enterprises in NON-OECD countries such as China are worth to invest. To solve those...
Proceedings Article

Informal Employment and the Shadow Economy: Essence and Social Functions

E O Akvazba, T E Uhabina, A V Starkova
An overview of existing approaches to the concept of the shadow economy and its role in the development of the country is given in the article. The authors describe the shadow economy as a socio-economic phenomenon that has a significant impact on the labor and social situation in Russia, and in particular...
Proceedings Article

Research on the Cross-border M&A

Chinese Enterprises merge with French Enterprises

Guanyu Chen
Nowadays, the world economy deteriorates due to the epidemic, but this crisis can be an opportunity for some cross-border mergers and acquisitions. To promote the success rate of Chinese enterprises’ M&A with French enterprises and provide a reference for Chinese enterprises, this paper first analyzes...
Proceedings Article

Understanding the Impact of the Visual Aspect of Coca-Cola China Has on Chinese in the Chinese Market and the Influences on Their Intention Behavior

Yijin Zhao, Jingzhi Xu
Coca-Cola won the place for itself in the Chinese market as a global brand. Its successful marketing strategy led to the brand being successful in China worth researching and learning. The purpose of this study is to explore how Chinese purchasing intentions are influenced by the Chinese elements (packaging...
Proceedings Article

Influence of Fiscal Education Expenditure on China’s Economic Growth

New Evidence Using Quantile-on-Quantile Regression Approach

Yan-Bei Chen, Zhen-Ting Gong, Yung-Lieh Yang
This article applied the novel quantile-on-quantile regression model (QQ) to reconsider the impact of fiscal education expenditure on China’s economic growth. It focuses on a sample of 510 consisting of 51 first- and second-tier cities of China from 2010 to 2019. The empirical results are as follows:...
Proceedings Article

A study of the Effectiveness of Social Distancing on COVID-19

Minhao Qiu
The Novel Coronavirus pandemic, which has killed at least 50 million people and infected a third of the world's population, is considered the greatest threat to public health. National governments implemented movement restrictions in response to the worldwide crisis to stop the virus's spread....
Proceedings Article

Industrial Expansion and Brand Empowerment of Intangible Cultural Heritage Technologies Under the Background of Industrial Science and Technology

Taking “Jiangxi Enda Linen Co., Ltd” as an Example

Qinxuan Wang, Han Liu, Jingjing Chang
Jiangxi Xinyu fenyi is known as the “hometownship of Xiabu in China”. It is related to its unique ramie planting environment and cultural and historical heritage. At present, Xiabu has the highest output in Jiangxi, and as a labor-intensive industry, it relies on the development of modern industrial...
Proceedings Article

Research of Development Dilemma and Countermeasures of Heyuan’Cultural Tourism Industry Under the Normalization of the New Crown Epidemic Prevention and Control

Siduo FENG
The sudden outbreak of the new crown epidemic has caused the cultural and tourism industry in Heyuan to face various difficulties, including large economic losses of cultural and tourism enterprises, great pressure on enterprises to survive, and a long recovery period for the development of the industry....
Proceedings Article

How UK Exit from EU Influence UK’s Economy

Xinyu Hu, Yangziqian Guo
After the UK officially leaves the European Union in 2021, some regulations have come into force, which has greatly impacted the UK economy. This study adopts a quantitative research method from six aspects: import, export, exchange rate, GDP, inflation, and unemployment rate. Conducted comparative analysis...
Proceedings Article

Quality Assessment of Preschool Education of Children with Autism

I A Nigmatullina, V Ju Dadakina
This research is devoted to the study of the effectiveness of realization of psychological and pedagogical conditions of preschool education of children with autism, which may contribute to an increase in its accessibility and quality. The purpose of this article is to assess the compliance of the quality...
Proceedings Article

Entrepreneurial Team Heterogeneity and Decision-Making Quality: The Roles of Opportunity Novelty and Team Reflexivity

Rui Xing, Nan Zhou, Chang Liu, Guohong Wang
Based on social identity theory and upper echelons theory, the paper aims to explore the relationship between entrepreneurial team heterogeneity and decision-making quality moderated by opportunity novelty and team reflexivity. Moderated multiple regression models were opted for empirical studies, using...
Proceedings Article

Construction and Optimization of Zhoushan’s Marine Economy Growth Pole from the Perspective of Maritime Power

Xiaoping Wang, Libing Shu, Shuyuan Zhang, Xiao Hu, Zhimin Ren, Ning Su, Huaiyi Zhu, Qican Yang, Xiaojiao Shi, Liping Qiu
Guided by the ongoing national strategy of building China into a maritime power, the main themes of the economic and social development of the Zhoushan Archipelago New Area, Zhejiang, China, in the new era are efficiently utilizing its natural endowment and location advantage, giving full play to the...
Proceedings Article

Comparison of Different Investment Decisions Linked with Discount Rate

Siting Zhang
Millions of companies make their investment decisions every minute in the world. They evaluate which projects can bring the most benefits or cost the least to them and then invest in these profitable projects. Hence, companies must have one or more practical and useful investment evaluation methods to...
Proceedings Article

Traditional Lifestyle of the Nationalities in the North and the Economic Activity of the Region: The Case of the Republic of Sakha (Yakutia)

L E Ushnitskaya
Yakutia is not only the largest region in the world, but also the northernmost area that people have mastered and where they adapted economic activity to their needs (Such a large region, that there are even 13 Arctic territories). Today the economy of the Republic of Sakha (Yakutia) is currently represented...
Proceedings Article

The Research on Social Security Satisfaction and Determinants of the Foreigners in China: Based on Descriptive Statistics and Gologit Model

Liling Feng, Xiaoqin Wang, Yu Yang, Yue Fei
To further protect the social rights of the foreigners, we analyzed the social security satisfaction level and determinants based on descriptive statistics and gologit model, using the first-hand data collected by qualitative interviews and questionnaires in Yiwu city. The results showed that the foreigners...
Proceedings Article

On the Issue of the Evaluation of the Economic Development of a Region

N A Demura
The article presents the research of basic approaches to the assessment of regional economic development and identifies the most feasible approach, which is today a pertinent task for the Russian science and practice. The research is based on the analysis of the publications by Russian experts, recommendations...
Proceedings Article

A Multimodal Discourse Analysis on the Reports of China’s First Gold: A Comparative Study of BBC and VOA

Liukexin Cheng
Finding that there are little comparative studies of multimodal discourses, this research intends to provide a case study of this field, making a comparison and contrast between two multimodal discourses and analyzing their attitudes through their visual designs and recontextualizations. Recently, a...
Proceedings Article

Research on Public Culture Construction in Rural Communities under the Background of Rural Revitalization on Strategy

Han Sun
Enhancing the country’s cultural soft power is an important prerequisite for building a well-off society in an all-round way and realizing the great rejuvenation of the Chinese nation. At present, there are obvious cultural differences between urban and rural communities, especially in rural community...
Proceedings Article

The Market Risk Premium Model Theory Study

Minrui Fan
Stock market risk premiums not only influence corporate finance and investment management decisions but also serve as key inputs for numerous financial theory models. A deeper and more comprehensive knowledge of equity risk premiums has emerged as a result of developments in the theoretical research...
Proceedings Article

Organization of Master Classes for Foreigners Learning the Russian Language

A V Yakimova, Yu V Kuzmina
the article is addressed to teachers of Russian as a foreign language. The article describes a popular form of education - a master class, its capabilities and main advantages in comprehending language and culture (change of activity type, minimal language training of students, a wide range of opportunities...
Proceedings Article

The Distribution Inefficiency of Medical Resources in China: A Literature Review

Hu Haojin
Contemporarily, the distribution inefficiency of medical resources in China is a dramatical issues puzzling the Chinese government. In this paper, the issue will be reviewed detailly with corresponding suggestions in terms of handling the problems. Specifically, the progress in last decade of such issue...
Proceedings Article

PageRank: Graph Processing Using Dataflow to Rank Web Pages According to Importance

Ziyu Huang
When a huge number of web pages appear, it is difficult for users to find useful information they need. There is a method to solve this problem. It can sort web pages according to their importance. This method is called PageRank in Spark. In this work, we introduced how PageRank works to rank web pages...