Advances in Economics, Business and Management Research

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29154 articles
Proceedings Article

Technology Acceptance Model (Tam) Study on Electric Vehicle Adoption in Indonesia: The Influence of Perception of Convenience and Benefits with Gender as Moderation

Hamka Mansyur
The adoption of electric vehicles (EVs) is gaining global traction due to their environmental benefits and energy efficiency. However, public acceptance remains a significant challenge, especially in developing countries such as Indonesia, where infrastructure and societal perceptions vary. This study...
Proceedings Article

Training Teenagers to Ensure Their Own Cybersecurity

E V Chernova, I V Gavrilova
iInformatization of education and all aspects of everyday and professional life have led to the fact that modern man can not fully function outside the digital environment. The most vulnerable to the manifestation of cyberthreats and negative impacts of ICT are adolescents, due to the peculiarities of...
Proceedings Article

Raffineria d’oro Milano Inc. Business Analysis

Xiaochao Hong, Changze Zhang
The main core of this thesis is our presentation of how to run a company that sells gold and silver in purified form and some of the cores needed for our operating company. Our work focuses on modelling the strengths and weaknesses of how this company can continue to operate and how to overcome the weaknesses....
Proceedings Article

Specific Causes of Financial Crisis at Barcelona and Countermeasures

Kehan Chen
FC Barcelona club, named as Futbol Club Barcelona, was founded in 1899 by groups of German, Swiss, Spanish and English football players, became the first most valuable football club and received countless honors worldwide. However, COVID-19 epidemic and salary structure has increased financial crises...
Proceedings Article

Economic Performance Analytical Platform for Environmental Health in an Organization

G S Merzlikina
The article shows the results of company environmental health assessment research. The role of the environmental management today has been described, and it was established that successful management depends greatly on measurement and evaluation tools. It has been demonstrated that existing statistics...
Proceedings Article

The Influence of Green Marketing on Consumer Loyalty in the Organic Food Industry in Palopo City

Muhammad Dafit, Muhammad Ismail
This study aims to analyze the effect of green marketing on consumer loyalty in the organic food industry in Palopo city. With increasing public awareness of environmental issues, green marketing strategies are increasingly relevant to study. This study used a survey method with a sample of 150 organic...
Proceedings Article

Prediction of Bitcoin Price Based on the Hidden Markov Model

Muxi Li
The prediction of the financial market has gradually attracted attention from investors. As an emerging market, digital currency has become an indispensable and essential part. The common analysis methods are mainly machine learning and its derivatives. The daily frequency data of Bitcoin prices are...
Proceedings Article

The Scenario Analysis for NPV and IRR in Mutually Exclusive Projects

Jundi Ren
In the real world, the project of business decision is relatively long and requires more capital investment, which leads to higher requirements for the feasibility of project investment and scientific decision-making. To improve the science of business decision-making, the application of a series of...
Proceedings Article

Principles Underpinning the Development of Cross-Cultural Business Communication as Part of Master’s Degree in Pedagogy

C E Tsvetkova, O A Mineeva, N C Pronin, M I Klyueva
Professional activities of a teacher under the conditions of globalization and IT development of the society have determined stricter social and educational requirements for language training of students doing a Master’s degree in pedagogy. The development of new generation Federal State Educational...
Proceedings Article

Determinants of Financial Deepening in Indonesia: Analyzing the Impact of Banking and Macroeconomic Factors

Ikbal Lutfi
Financial deepening plays a vital role in economic development, yet its determinants in Indonesia remain understudied. This research aims to analyze the impact of banking and macroeconomic factors on financial deepening in Indonesia. The data used in this research is quarterly data from 2019 to 2023...
Proceedings Article

Research on Monopoly’s Variable Effect on Digital Market in China—Take Xiaomi as an Example

Tianyang Zhang
This article demonstrates how monopolies affect the digital market in China. Every country in the world may experience various monopolies and make regulations since they may ultimately result in adverse effects. However, competition and monopoly between different markets may vary and have completely...
Proceedings Article

The Economic Development Study of Northeast China During the Pandemic of Covid-19

Mengqi Gong, Shuang Wang
This article focuses on northeast China’s economic development and explores the region’s economic developments one by one from a historical viewpoint. To begin, the development of northeast China is examined through three historical stages: the modern period before the founding of New China, which was...
Proceedings Article

NBA Social Media Marketing Strategy: From Globe to China

Zanchao Wang
Over the past decade, the emergence of social media has changed the speed and scope of communication and interaction between individuals and organizations across the globe [9]. The significant growth of social media has also spurred changes in the market. Businesses are paying more and more attention...
Proceedings Article

A Monte Carlo Simulation Scheme for Basket Options with Barriers

Ni Cao, Hui Mai, Shuining Zhang
In this paper we introduce simulation pricing of a sample barrier call option on a basket of stocks under the multivariate Black-Scholes-Merton scheme. Ten S&P 500 stocks from different industries were chosen to compose the basket, with the weights assigned to be the optimizer of the basket’s Sharpe...
Proceedings Article

Digital Capital and the Labor Market: Factors of Mutual Influence

G Bannykh
The article discusses issues related to the conceptualisation of digital capital and the mutual influence of it and the labor market in the modern economy. The digital transformations taking place in modern times have significantly changed the living and working conditions of individuals, which is reflected...
Proceedings Article

Regulation on China Internet Finance

An Analysis of Ant Group’s IPO Failure

Xintong Feng, Xiaoyi Wang, Ziming Yang
Internet Finance is a new financial business model and gets applied more and more in China with the development of the internet. Although it provides is more convenient and faster service, internet finance also brings more system risks to China’s financial market. Especially after the IPO failure of...
Proceedings Article

The Influence of Overconfidence, Considering the Past, and Social Interaction on Investment Decisions

Rury Novita Sibulo, Darwis Said, Muhammad Irdam Ferdiansah
This study investigates the influence of overconfidence, considering the past, and social interaction on investment decisions among investors in Makassar. Using a triangulation strategy, data was obtained through questionnaires filled out by investors and detailed interviews to reinforce the analytical...
Proceedings Article

Research on Development and Future Potential of Africa Economy

Chengyishen Yang
The development potential and the abundant resources in Africa have attracted a lot of foreign attention and gained a lot of FDI. However, that because of the Covid-19, that many countries have been affected and fallen into a recession. Africa was also influenced so that some people have doubted that...
Proceedings Article

Prospects for the Russian Social Landscape

M Dubovik, R Gubarev
The purpose of the article is to assess the prospects of Russia’s social and regional development in the short term on the basis of a comparative analysis of budgetary and extrabudgetary financing of regions. The analysis tools are direct and indirect indicators of the development of social potential...
Proceedings Article

Influence of Factors in Social Environment on Stock Market Participation

Zeyi Bai, Yiqi Fan, Wanwen Wu, Hongziyue Zhang
Stock market participation has long been a hot topic of discussion and many studies have focused on analyzing the effects of different factors on stock market participation. Most of these studies have focused on the effects of three areas: education, intrahousehold, and religion. Therefore, this paper...
Proceedings Article

Live Streaming – the New Era of Online Shopping

Qiaowen Chen
Livestream shopping was first introduced in 2016 and become a novel industry worth more than billions of dollars in just 5 years. This rapid development is contributed by the rising number of live hosts joining the industry and the active customers who would be spending more on stock up and leisure goods....
Proceedings Article

The Concept of Digitalization and Its Impact on the Modern Economy

A U Mentsiev, M V Engel, A M Tsamaev, M V Abubakarov, R S-E Yushaeva
Imagining living in the past without the facilities that are available to people today seems a bit too hard to survive. We live in an era where our dependency upon technology in our routine tasks has driven us to a point where we take most of gifts of technology for granted. Technology has transformed...
Proceedings Article

The Development and Current Problems of WTO and Relating Influence on Chinese Enterprises

Caihong Jiang, Anping Lin
As great changes have occurred in international relations and global market, the problems of the WTO and the shortcomings of its operation mechanism have been constantly appearing in its negotiation process. The WTO’s ineffectiveness became particularly apparent after the breakout of COVID-19. Therefore,...
Proceedings Article

The Report of School Violence Platform

Junke Zhuang, Zhipian Lu
School bullying is a growing concern in Chinese society. However, measures to protect and support school bullying victims are inadequate. Therefore, a market opportunity of the application, that focus on victim’s online interaction and provision of psychological counselling services was recognised by...
Proceedings Article

Analysis Of Inhibiting Factors Of Agility Of Women’s MSME’s In Makassar City

Karmilah Karmilah
This study aims to examine the key barriers faced by female-owned Small and Medium Enterprises (SMEs) in Makassar City, focusing on financial access, education and training opportunities, and social-cultural factors. Using factor analysis, data were collected from female entrepreneurs across various...
Proceedings Article

Conditions and Trends of the Social and Economic Development of Sevastopol

E I Piskun, V V Khokhlov
Sevastopol is a region of the Russian Federation and at the same time a municipality with its own social and economic development trends. This is a city with rich military history and potential for tourism development, high level of education and culture, unique geographic location and climate. From...
Proceedings Article

Motivation Analysis and Performance Analysis of Haier Merger and Acquisition in Qingdao

Guanwei Chen
It does not have an advantage in international competition though Qingdao Haier has a high market share in domestic home appliances. In 2016, in order to improve its competitiveness in the international market, Qingdao Haier acquired the home appliance business of American General Motors with US $5.4...
Proceedings Article

The Role of Customer Behavior and Relationship Management in Modern Enterprise Marketing

Jiali Lu
With the rapid development of economy, the competition among enterprises is becoming more and more fierce. Customer relationship management plays an important role in marketing. Customer behavior management is a new business model which takes customer as the center, information sharing and communication...
Proceedings Article

Research on Optimization of Ordering and Transportation Strategy based on TOPSIS and Time Series Model

Jiayu Zhang, Yingwu Li, Su Li
The ordering and transportation of raw materials is a crucial process for enterprises to produce and receive receivables, so it is necessary to study this process pertinently. This paper studies the ordering and transportation of raw materials in production enterprises. The problem of ordering and transportation...
Proceedings Article

The Rebranding Path of LI-NING

Ziyan Duan, Xuhan Lu, Luchen Wang
LI-NING is a Chinese local sports brand obtaining increasing popularity in the past decade. However, the customers have also been critiqued due to its outdated product design and insufficiency of core technology, impeding further expansion in domestic and international markets. In this context, this...
Proceedings Article

Analysis of Community Perspectives on the Sustainability of Household Biogas Utilization in Pinrang Distric

Andi Nurul Sarah Bulqis
This study aims to analyze community perspectives on the sustainability of household biogas utilization in Pinrang District, South Sulawesi. Biogas is considered as one of the renewable energy solutions that can reduce dependence on fossil fuels and manage organic waste effectively. This study uses a...
Proceedings Article

Valuation Methods in Case of Merges and Acquisitions: A Review

Xiangxiang Hu, Yue Shao, Yunwen Xu
Mergers and acquisitions play an important role in business valuation, which will lead to the difference of business value selection. Therefore, this paper narrows the scope of business valuation to three specific methodological fields and conducts a literature review analysis of asset-based, income/earnings-based,...
Proceedings Article

The Professional Mobility and Training Management of the Specialists in the Life Safety Area

E N Bruhov, L V Kovtunenko, E V Kalach
The work provides theoretical analysis of the problem concerning formation of the professional mobility for specialists in the area of life safety. Also includes the criteria and indexes of the professional mobility for specialists in this area; results of the empirical study for the extent of the graduated...
Proceedings Article

Application of Internet of Things Technology in Intelligent Transportation in Post-epidemic Era

Siqi He
As a new type of information technology, the Internet of Things is receiving extensive attention and research. In recent years, the Internet of Things technology has also been widely used in public transportation systems. The IoT is a good non-contact carrier during the epidemic period in 2021, which...
Proceedings Article

The Leader of Sharing Travel Industry: The Operation of DiDi Company under the Epidemic and Low Carbon Policy

Shiyu Liao
In the information-based modern society, the informatization and Internet of residents’ clothing, food, housing and transportation are inevitable development trends under the tide of the times. Sharing economy is one of the emerging business forms under the tide of the Internet. In recent years, new...
Proceedings Article

A Preliminary Study on Anti-monopoly Problems of Chinese Internet Enterprises

Take the Alibaba Case as an Example

Ran Bi
With the high-speed development of China and the arrival of the digital era, the development of the Internet economy, big data and AI not only completely changed the way we production and living, also contributed to the rise of a group of Internet companies. But in the process of economic development...
Proceedings Article

Strategic Goals of the Region in the Context of Development of Digital Environment

M V Dubovik
The purpose of the article is to substantiate and update the strategic development of the region in the face of challenges of digital transformation of all aspects of life. In response, regions have to switch to new models and tools for survival, apply new approaches: institutional, platform, project....
Proceedings Article

Research on Impacts of Bribery on Different Business Sectors

Yixian Wang
The prevalence of corruption such as bribery today has disrupted the normal economic order, caused waste of resources, loss of tax revenue, and serious problems such as government corruption and inefficiency. This dissertation will study the effects or impacts of bribery on various business sectors in...
Proceedings Article

Ethics in Merging Blue and Green Economies: Corporate Social Responsibility for Sustainable Development in Indonesia

Nur Afifah Rahmah
The integration of blue and green economy is an important approach in achieving sustainable development in this modern era. In this context, corporate social responsibility (CSR) plays a crucial role in encouraging companies to contribute positively to the environment and society. This article discusses...
Proceedings Article

Research on Using Market Segmentation to do Recommendation in E-commerce

Bohan Zhao
In the background of the digital period, more and more e-commerce companies have emerged. However, the competition also becomes more intense than before own to a large number of rivals. In this case, it is important to offer the customers recommendation to boost their satisfaction and loyalty. This work...
Proceedings Article

Approaches to Institutionalise the Virtual Market of the BRICS

M V Zharikov
The purpose of this article is to find potential approaches to establishing institutions of the mutual common use by the BRICS. The topic is time-relevant, because there is a need to look for ways which could help create the toolkit to make a consensus at the international level without establishing...
Proceedings Article

RMB Internationalization and Banks’ Transnational Operation Strategies

Hao Wang
Since our country successfully launched the pilot program of RMB settlement for cross-border trade in 2009, the internationalization of RMB has made rapid progress and achieved world-renowned achievements. Seizing the strategic opportunity of RMB internationalization to conduct transnational operations...
Proceedings Article

A systematic literature review on the role of media exposure on firm carbon emissions disclosure

Sarvina Sabil, Darwis Said, Rahmawati
This study examines the role of media exposure in corporate carbon emissions disclosure through a systematic literature review (SLR) approach. Climate change and increasing carbon emissions are becoming pressing global issues, pushing companies to disclose and manage their emissions transparently. Media...
Proceedings Article

Comprehensive Evaluation Research of Urban Green Economy Evaluation Index System

Cases of 31 Cities in China

Xiaowen Huang, Qiannan Zhang, Zhaode Liu, Xianqing Tu
With the increasingly serious problem about ecological environment, the green economy conforms to the trend of the times. Therefore, it is practically meaningful for China’s green economy development to develop green economy, to study the measurement of green economy development, to deeply understand...
Proceedings Article

Housing Market Financing: Asian Experience and Adaptation Opportunities in Russia

M Ermilova
The article presents a comparative analysis of financing housing markets in India, China and Japan. Criteria have been identified by which a comparison can be made: the purpose of acquiring housing, sources of financing the housing market, the role of the state, measures of financial support by the state,...
Proceedings Article

Taobao Anchors Strategically Promote Impulsive Buying of Consumer

Yunying Zhang
Live- stream shopping is the next big thing to enter the world of e-commerce, not only in China, but also in the whole world. Platforms in Europe and America, such as Facebook and Amazon have already implemented livestream shooting into their branding. In the future, the growth of live streaming e-commerce...
Proceedings Article

The Relationship Between Supply Chain Management and Customer Relationship Management

Zhixuan Zhu
In the context of Supply Chain Management (SCM) and Customer Relationship Management (CRM), this article aims to study and explain the relationship between SCM and CRM. The article used case studies and literature research to study whether there is a relationship between SCM and CRM, the strength of...
Proceedings Article

Research on E-commerce Platform of Online Shopping Consumers

Yidan Wang
In recent years, e-commerce platforms have emerged in an endless stream, including Amazon and eBay in the high-end international market, Tmall and JD.com in the high-end Chinese market, Pinduoduo and Taobao in the low-end market. It is not so difficult for many companies to share a piece of the online...
Proceedings Article

Development of Mutual Investment Funds in the Russian Federation

E S Nedorezova, K N Ermolaev, A M Mikhailov
The point of collective investment is to organise investments under professional management to collect funds from separate investors and later invest them with high yield. So, investments of several investors are managed as a unified portfolio, with every investor having his own share that is proportionate...
Proceedings Article

Innovative Research on the Development Model of Foreign Exchange Derivatives

Ningyao Sun
In order to encourage enterprises to use foreign exchange derivatives to avoid exchange rate risk, this paper will study the use and development pattern of foreign exchange derivatives of listed enterprises in China, in order to further innovate the response to foreign exchange risk faced by Chinese...
Proceedings Article

How Employee Engagement in Green HRM Reduces Plastic Waste in Indonesia’s Food Sector?

Oktovianus Samrid Limbong, Muh. Yunus Amar
This study investigates the role of Green Human Resource Management (Green HRM), particularly employee engagement in sustainability initiatives, in reducing plastic waste within Indonesia’s food manufacturing industry. While prior research has recognised the importance of employee engagement in promoting...
Proceedings Article

Study on the Mechanism and Path of Integrating Craftsmanship Spirit Into Vocational Quality-oriented Education for Vocational Students

Xinyi Liu, Jianchun Li
The paper summarizes the characteristics and connotation of the craftsmanship spirit, explore the factors influencing the cultivation and promotion of craftsmanship spirit in Higher vocational colleges ofChina. This paper will take craftsmanship spirit as the research object, take the cultivation of...
Proceedings Article

Special Economic Zones of the Border Region as Accelerant of Its Innovative - Investment Development

A S Troshin, A A Shapovalov, M V Pashkov, I S Sandu
In the article it is discussed the particularities of mechanism of the special economic zones (SEZ) based on using advantages of public and private partnership. At present the SEZ of technical implementation type are the most perspective. In this work the possibility of creating the economic zone on...
Proceedings Article

The Impact of Sino-US Trade Conflict on the Volatility of American Stock Market

Xinru Su
Since the start of the Sino-US trade conflict in 2018, the United States has frequently imposed tariffs on Chinese imports. To investigate the impact of the Sino-US trade conflict on the volatility of the US stock market, this paper employs the ARMA-GARCH model and nine time points when the US announced...
Proceedings Article

A Contractual State (or Republic) of the BRICS

M V Zharikov
The purpose of this article is to reveal the limitations of the Regional Integration Agreements (RIAs) laid down by the neoclassic market fundamentalism. The author then goes on to describe these limitations as a few controversies. For example, at one point, capitalism requires free enterprise, free...
Proceedings Article

Review of the Portfolio Theory Application

Yanyu Xiao
Portfolio investment is the core of all kinds of investment activities in the financial market, is an investment decision under uncertain conditions, is an important branch of the economic field. The portfolio is a common way to avoid risk. A portfolio is generally considered to be a combination of bank...
Proceedings Article

Sustainable Innovation and Green Accounting in Improving Financial Performance: A Systematic Liteature Review

Elvin Yulita, R. A. Damayanti, Darmawati Darmawati
This study aims to evaluate the impact of green accounting and sustainable innovation on corporate financial performance through a systematic literature review approach. Green accounting is an accounting method that considers environmental costs in business decision-making, while sustainable innovation...
Proceedings Article

Strategy Basis for the Development of Scientific Potential in the Innovative Economy of the Russian Federation

O Yu Kirillova, T S Kopycheva
In the Russian economy, science and the academic community are traditionally responsible for creating innovations, which various research institutes and educational organizations graduate and train employees for. The most significant is the postgraduation institute, which has become the third step in...
Proceedings Article

Analysis of Current Situation of Food Industry in China’s Urban Area

Youcheng Xi
Covid-19 epidemic has a server impact to the whole world. Each country’s industries have been affected in different degrees. At the same time, this paper mainly focuses on the impact of the pandemic to the food industry of China including the effect of the pandemic, the reaction of China government towards...
Proceedings Article

Research on Marketing Innovation of Luckin Coffee

Xiaocong Cao
It is very essential for an enterprise to have a good marketing strategy and properly apply the new mode, especially for emerging enterprises such as Luckin coffee. Luckin was pushed to the forefront of the storm because of financial fraud two years ago, but now it has become a model of the rapid development...
Proceedings Article

The Influence Of ESG And Financial Performance On The Investment Interest Of Generation Z

Sitti Dzulhijjjah Saifullah, Muhammad Ali
This study explores the influence of ESG factors and financial performance on Gen Z’s investment interest in Indonesia. In the global context, Gen Z has emerged as a significant group of investors, with a high awareness of sustainability and social responsibility issues. This study was conducted in the...
Proceedings Article

Apple Inc. Strategic Marketing Analysis and Evaluation

Xuanyi Chen, Yiran Liu, Hanzhen Gong
Apple Inc is an innovative multinational company in the world, which has revolutionized and facilitated the development of the personal electronics devices and the media industries. This case study essentially generated a comprehensive analysis on the current marketing situation of the multinational...
Proceedings Article

Financial Innovation, Technological Innovation and Economic Growth

Empirical Research from 31 Provinces and Cities in China

ZIXING WANG, BENHAI GUO, FEI WANG, YUXIN WU
By selecting 31 provinces and cities in China as samples, we constructed a panel data model from 2011 to 2019, and empirically analysed the impact of financial innovation and technological innovation on economic growth through regression analysis of fixed effects models. The results show that financial...
Proceedings Article

Features of the Doctrinal Formulation of the Content of the Concept of Religious Extremism as a Form of Threat to Society and the State

K A Vlasov
In article the existing problem of indeterminacy of doctrinal determination of content of the concept “religious extremism” and lack of its legislative fixing is considered. Need of formulation of the considered concept is proved. The substance of this phenomenon allowing to realize features, the mechanism...
Proceedings Article

Discover Factors Which Have Effects on Airbnb’s Stakeholders by Using Python

Using Sydney Airbnb as an Example

Ziqi Wan
This report is aimed at the analysis of Sydney’s Airbnb data to provide advice to related stakeholders. Data processing, feature engineering, and model building methods were utilized to realize that endeavour. A reliable dataset can only be formed when firstly using the data cleaning process. Linear...
Proceedings Article

Neuromarketing Study of Consumers’ Cognitive Perception of Labeling Information on a Product’s Package

N N Kalkova, V E Reutov, E A Mitin, N Z Velgosh
The article studies the information technologies’ application possibility in the process of placing the labeling information on the products’ package. In order to inform the consumer effectively about the product and its ingredients on the basis of determining the best location of the labeling information...
Proceedings Article

How Waste Reduction Strategies Shape Sustainable Supply Chain Resilience: A Narrative Review

Nurazmi Afifah, Musran Munizu
This study explores the key strategies for waste reduction in supply chains and their impact on enhancing supply chain resilience. Through a narrative review of 25 articles, various waste reduction strategies, such as supply chain optimization, the adoption of 3R principles (Reduce, Reuse, Recycle),...
Proceedings Article

Analysis of the Impact of Social Media on the Economy

Zheyu Cui
The article is an analysis of the impact of social media on the economy, and mostly how it helps the economy to grow. This article uses theory and data to demonstrate and analyze, and uses TikTok as an example to conduct research. The purpose of the essay is to demonstrate how social media can affect...
Proceedings Article

Digital Financial Inclusion Innovation for Large and Medium-sized Commercial Banks

Case of the Agricultural Bank of China

Ruijie Li
Large commercial banks are critical financial entities in the development of inclusive finance, and they should play an essential leading role in the development of inclusive digital finance. Large commercial banks often face challenges in developing digital financial inclusion. Therefore, some banks...
Proceedings Article

Business Model Innovation of Yungang Cultural Industry Based on the “Internet +” Format Perspective

Ruixiong Qi, Ronghua Chang, Danping Xu, Haiyan Wu
Affected by Covid-19, traditional offline cultural industry has been impacted, while online consumption and “Internet + cultural industry” is bucking the trend. “Internet+” is not only a new form of economic development, but also a new format of cultural industry. The development of Yungang cultural...
Proceedings Article

Evolution process of land reclamation in Macao and its impact on economy and ecology

Shangchen Wu, Youshen Lu, Hanwei Fang
The city of Macao has always been a typical example of reclamation. With more room for variety of land uses especially for public facilities, it brings opportunities for city development. However, some unexpected impacts have been discovered regarding land reclamation in Macao. This article analysed...
Proceedings Article

Improving the Sale Staff Onboarding Process: Case Study Stockman Company

I Kulkova
The article is devoted to analysis of effectiveness of administration the newly staff adaptation process in company Stockman and the development of proposals for its improvement. The aim of the study was to measure the onboarding system of newly hired sellers’ effectiveness. A comprehensive study of...
Proceedings Article

Analysis of McDonald’s Marketing Strategy in China

Shuran Wu, Jingjing Ma
The development of McDonald’s in the Chinese market is getting better and better, which is inseparable from McDonald’s marketing strategy in the Chinese market. The purpose of this article is to explore the factors of how McDonald’s has achieved its current achievements in decades. The author will further...
Proceedings Article

Company Efficiency Assessment Using Key Indicator System

S A Wisconte, D R Musina, M V Gerasimova, A V Yangirov, S I Nasyrova
The article covers the issue of efficiency assessment of individual oil and gas businesses that use key performance indicators. The authors try to improve the efficiency assessment methodology on the basis of SPACE-method. The approach is relevant as it suggests the transition from qualitative efficiency...
Proceedings Article

Effect of Dividends as Moderator on Trading Volume and Stock Prices in the Green Economy

Ade Asriani, Syamsu Alam
This study aims to evaluate the performance of sustainable investments in the green economy sector, focusing on the paradoxical relationship between trading volume and stock prices, with dividends as a moderating variable. Using data from companies in the green economy sector listed on the Indonesia...
Proceedings Article

Application of Game Theory in a Social Experiment Based on Hawk-Dove Model

Ruchu Yang
Based on the Hawk-dove model, the game was designed to examine people’s decision-making strategy factors. By analyzing vast scale of data from 8 games, which were conducted among high school students and college students, our assumptions were disproved that people with additional information and a chance...
Proceedings Article

Research on Product Innovation of Tourism Enterprises under the Background of Aging

Based on Experimental Analysis

Shanshan Ma, Kexin Cai, Changjiang Tao
How to adapt to the development status of an aging population, develop innovative tourism products and improve the tourism experience of elderly tourists have become an important issue for tourism enterprises to be solved. Based on this, this paper constructs a structural equation model to explore the...
Proceedings Article

Analysis of Business Opportunities on Launching Anti-cafés in the Service Market in the Sphere of Organization of Cultural Activities for the Residents of Metropolis

O V Astafeva, I A Osipova, E A Tyurina
Nowadays the service market in the sphere of the cultural leisure of the population is filled with various organizations and enterprises. However, the changes in consumer preferences lead to the need of search for a new type of pastime and entertainment organization. In the light of these events anti-cafés...
Proceedings Article

Clothing Sales Management Strategy towards Increasing Revenue at Lakessi Central Market, Parepare City

Besse Faradiba, Muhammad Yunus Amar
This study aims to determine clothing sales management increasing household economic income in the central market lakessi Parepare City and to find out the management of clothing sales to increase household economic income seen from the perspective of sharia economics in Central Market Lakessi, Parepare. ...
Proceedings Article

The Effect of Psychological Safety on Innovation Behavior: A Meta-Analysis

Jiamin Zhu, Hongjiang Lv, Yan Feng
This meta-analysis examines the relationship between psychological safety and innovation behavior and explores potential moderators that may moderate the relationship: cultural context and team type. A total of 94 independent samples of 85 articles meet the inclusion criteria (N=19180) through literature...
Proceedings Article

How do Chinese Industry Climb up in the Global Value Chain?

Haiyan ZHOU
Under the new trend of the global competition focusing on value and efficiency, the key to maintain the comparative advantage is to gain competitiveness in the higher value chain. In front of the “re-industrialization” wave of the developed countries such as the US, and many challenges such as the loss...
Proceedings Article

Trend of Fiscal Expenditure’s Economic Effect

Experience from China

Qing Yang, Chunhui Yuan
Based on the panel data of Chinese mainland’s 31 province from 1978 to 2020, this paper studies the economic effects of government fiscal expenditure. The results show that: first, fiscal expenditure crowds out consumption, promotes investment and growth. Second, with the continuous increase of fiscal...
Proceedings Article

The Features of Legal Social and Economic Relations Workers Regulation with HIV/AIDS in the Russian Federation

E S Shukaeva
In to article features of the persons infected with HIV legal labor status analyzed. It is established that the Russian labor and social law does not allocate workers today – HIV infection carriers with special legal status, regulating the questions connected with identification or presence of a disease...
Proceedings Article

Proposals for Carbon Reduction Measures for Industrial Enterprises under the Dual Carbon Targets

Qiang Wu, Jian Tan, Song Gao, Zesen Li, Shiyu Meng, Xiaotong He
The global warming situation is serious, and the world’s awareness of climate change issues is deepening. According to the China Carbon Neutrality Study by 2060, the Global Energy Internet Development Cooperation Organization (G-2060) has reduced the number of tons from 10.9 billion tons in 2028 to 1.38...
Proceedings Article

Green Economy Sustainability on MSMEs: Connecting on Quality of Human Resources to Facilitate Green Development

Dwi Nurvania Edar, Muhammad Idrus Taba, Rahmat Riwayat Abadi
This study aims to analyse the contribution of self-efficacy and passion for work to the success of the green economy in the sustainable MSME business sector. Self-efficacy is an individual's belief in their ability to achieve goals, while passion for work describes dedication and love for work....
Proceedings Article

Analysis of Bitcoin Development and Investment Value

Tianyu Li, Wanying Li, Siyi Li
Bitcoin started out as a cryptology group, and gradually gained the attention of an elite group of economists, programmers, and math enthusiasts outside of cryptography, eventually rising and falling as the price of Bitcoin skyrocketed, after the fermentation of the media has received widespread attention...
Proceedings Article

To Own or Not to Own: Costs for Car Ownership in Sharing Economy

N Starodubets, V Derbeveva, V Koksharov
The article is devoted to issues related to comparing the costs of owning a car and using a taxi in sharing economy. The article provides a methodological approach related to the full accounting of costs and the calculation of costs per kilometre with the corresponding microeconomic model building. The...
Proceedings Article

The Market Regulation System in China Under the New Political Context

Qiuyang Ma, Gao Zhang, Menghua Fan, Li Ma
The power system in China faces three new changes. The first one is the “Carbon Peak and Carbon Neutrality” national strategy; the second one is to establish the new generation energy system where the green and clean generation will be used to support most of the demand. And the third change is a new...
Proceedings Article

Obstacles and Countermeasures for the Development of Agricultural Electronic Commerce Under the Construction of New Countryside

Wanshan Han
The development of agricultural E-commerce is an essential task in the construction of a new countryside. It is not only conducive to improving the degree of agricultural industrialization and reducing the transaction costs of agricultural products, but also increasing farmers’ income and narrowing the...
Proceedings Article

Research on Accelerating the Scientific and Technological Innovation and Development of Geological Prospecting Entities

Lamei Li, Yuan Yao1, Hao Yan, Fangfang Liu, Lei Wang, Junjie Yi, Qinghua Yan
Currently, geological prospecting entities are facing varying situations. To seize the chances of development, these entities shall continuously enhance their scientific and technological innovation, so as to take the path of sustainable development. From the perspective of macro geological view, macro...
Proceedings Article

The Impact of the Blue Economy on Financial Distress of Transport and Logistics

Nuraisyah Umar
The blue economy concept has gained increasing significance in global policy development, particularly in countries like Indonesia, which is rich in marine resources. This study explores the impact of blue economy policies on the transportation and logistics sectors, with a focus on the challenges of...
Proceedings Article

Development of Control Technologies in the Corporate Procurement System

O Yu Kirillova, R M Halfin
The article considers the problem of increasing the efficiency of corporate procurement that based on the development of a methodology for their control. The authors propose to introduce preliminary estimate (budget) control, acting on the basis of unified estimate (budget) software, into the procurement...
Proceedings Article

The Method of the Money Making Mechanism of TikTok

Tianchen Liang
This paper investigated how TikTok, a short-video platform, can make money based on the perspective of economy and marketing. It has developed rapidly since 2016, and still impacts the market trend by its unique characters. The 4P strategy is used to analyze each product in the video application, and...
Proceedings Article

Suggestions on Carbon Asset Management of Power Grid Company under Double Carbon Targets

Bingjie Li, Song Gao, Hu Li, Shiyu Meng, Zesen Li, Xiaotong He, Jian Tan, Shiyu Meng, Song Gao, Hu Li, Zesen Li
Under the dual carbon goal, power grid enterprises are facing new development opportunities. In view of the new business format generated by the dual carbon goal, it is necessary to carry out the research on the carbon asset management of power grid companies to support the business expansion of emerging...
Proceedings Article

ERP System as a Method of Effective Economic Management by the Example of the Russian Federation

R I Salimov, A A Trutneva, A P Snegurenko
Russian enterprises have installed systems or accounting modules of various systems that are not integrated among themselves, which cannot provide a complete picture of the financial condition of the enterprise. In this regard, the transition to an ERP system is of particular importance. The article...
Proceedings Article

The Competitions of China’s Internet Giants in Southeast Asia

Heran Yang
Under the background of the “spillover” of China’s comprehensive national strength, the Sino-US trade war, and the global economic recession caused by COVID-19, this study aims to analyze the e-commerce ecology in Southeast Asia by investigating the competitions between domestic, cross-border Internet...
Proceedings Article

An Analysis of the Machong Dragon Boat Movement under the Background of Cultural Confidence

Zhang Ming, Xie Dan
Culture is the soul of a nation. The glorious history and culture of our country have a long history and profound heritage. Dragon boat culture is a team project in my country’s traditional sports culture, and it can better reflect the collective cultural identity of “united and concerted”. This article...
Proceedings Article

Implementation Of Biodiversity And Environmental Sustainability Based On Kajang Culture

Nining Ardilla, Darwis Said, Aini Indrijawati
With the rise of environmental unrest and the periodic felling of trees by some individuals and even elements with legal rights, concerns about sustainability and the life of the next regeneration triggered the emergence of sustainability concepts that were thought to help reduce envuromental damage....
Proceedings Article

Constructing the Meaning of Martial Arts Situationalization in the Context of Internet + Sports

Xiaofeng Wu, Qifeng Zhou
Using the literature method and comparative analysis method, we analyze the phenomenon of traditional martial arts from “competition” to “artistry” in the digital era, with the “immersion” of western technocratic ideas and sports development models. How China’s traditional martial arts have returned...
Proceedings Article

Influence of Communication and Motivation to Team Innovation

Lei Qian
Teamwork become a trend of an effective method to deal with one project because it could gather people from different fields and consolidate their power to solve one problem. But some teams are not effective and cannot generate innovative solutions and great outcome, which waste resources on minimizing...